eT-Marketing - Digital world for Tourism
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eT-Marketing - Digital world for Tourism
The digital world @ the Service Of Tourism. Context: Hotels, Holiday Renting, Serviced Apartments, Hostels, DMC, Restaurants, MICE, Tours, Cruises. Topics: Social Media, Online Distribution, Metasearch, CRM, Big Data, Paid media, Owned Media and Earned Media, Apps and Platforms.
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Rescooped by Olivier P. Soares from Designing service
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Social tourism marketing: power of in-tweet: why loosing 50% visitors?

Social tourism marketing: power of in-tweet: why loosing 50% visitors? | eT-Marketing - Digital world for Tourism | Scoop.it
With decreasing attention span of online audiences it is all about fast, effective and effortless content consumption. In-tweet services and options meet this challenge. Here are examples on using in-tweet slides, video and twitter cards in tourism marketing - with very encouraging analytics results. Plus: some research on how greater players use it and on options to come very soon.In a recent post I wrote about in-tweet slides from SlideShare to increase awareness. In the meantime, we posted several presentations for hotels and vacation providers in Germany and for a Germany travel agency on

Via Fred Zimny
Olivier P. Soares's insight:

Excellent usage examples of Twitter and Twitter cards in the hospitality sector !

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Rescooped by Olivier P. Soares from Marketing-Your-Hotel
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Twitter Analytics Released - Recommended For Hotel Marketing

Twitter Analytics Released - Recommended For Hotel Marketing | eT-Marketing - Digital world for Tourism | Scoop.it
Twitter CEO Dick Costolo As Twitter has become an increasingly important part of the media strategy for content producers such as newspapers, TV networks and other media players, measuring the impact of a tweet has become even more important — so...

Via Alun Hill
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