eT-Marketing - Digital world for Tourism
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eT-Marketing - Digital world for Tourism
The digital world @ the Service Of Tourism. Context: Hotels, Holiday Renting, Serviced Apartments, Hostels, DMC, Restaurants, MICE, Tours, Cruises. Topics: Social Media, Online Distribution, Metasearch, CRM, Big Data, Paid media, Owned Media and Earned Media, Apps and Platforms.
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Top 5 Digital Marketing Tips in 2015 for the Travel Industry

Top 5 Digital Marketing Tips in 2015 for the Travel Industry | eT-Marketing - Digital world for Tourism | Scoop.it
Learn best practices in digital marketing for the travel and hospitality industry in 2015
Olivier P. Soares's insight:

WEBSITE + SEO + SEM + Email Marketing and your own special sauce.

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How is Google Flight Search performing so far? Go on, have a guess | Tnooz

How is Google Flight Search performing so far? Go on, have a guess | Tnooz | eT-Marketing - Digital world for Tourism | Scoop.it
An extraordinary amount of interest in September when Google finally launched its long-awaited Flight Search product, five months after securing approval for buying ITA Software.

Via Kristelle Siarza
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Implementing a direct channel management strategy that wins consumers’ confidence | Eyefortravel

Implementing a direct channel management strategy that wins consumers’ confidence | Eyefortravel | eT-Marketing - Digital world for Tourism | Scoop.it

One of the best things hotels can do to better manage their distribution costs is just to fully understand what all of the costs are in the first place and what levers they can pull to drive the right mix into their hotel at any given time,

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Sun Tzurismo 2.0 - Das Operações as Comunicações

Sun Tzurismo 2.0 - Das Operações as Comunicações | eT-Marketing - Digital world for Tourism | Scoop.it

Todos conhecem, e muitos já lerem, o livro de Sun Tzu, “A arte da guerra”. Há muito que eu queria desen­vol­ver algumas analogias dos ensi­na­men­tos deste mestre da guerra com a nova realidade do turismo online, e graças a opor­tu­ni­dade concedida pela Publi­tu­ris, vou apro­vei­tar para dar liberdade expres­siva a minha loucura...

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