eT-Marketing - Digital world for Tourism
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eT-Marketing - Digital world for Tourism
The digital world @ the Service Of Tourism. Context: Hotels, Holiday Renting, Serviced Apartments, Hostels, DMC, Restaurants, MICE, Tours, Cruises. Topics: Social Media, Online Distribution, Metasearch, CRM, Big Data, Paid media, Owned Media and Earned Media, Apps and Platforms.
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Teenager’s Article Gives Valuable Insight into Social Media | Digital Tourism Think Tank

Teenager’s Article Gives Valuable Insight into Social Media | Digital Tourism Think Tank | eT-Marketing - Digital world for Tourism | Scoop.it
Olivier P. Soares's insight:

An incredible article written by a teenager that gives us a extremely valuable insight into the usage of the millennium group.

Find out the do's & dont's, what works and what doesn't in the social media world of this segment.

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Twitter Analytics Released - Recommended For Hotel Marketing

Twitter Analytics Released - Recommended For Hotel Marketing | eT-Marketing - Digital world for Tourism | Scoop.it
Twitter CEO Dick Costolo As Twitter has become an increasingly important part of the media strategy for content producers such as newspapers, TV networks and other media players, measuring the impact of a tweet has become even more important — so...

Via Alun Hill
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Mobile Coupons Pit Convenience Against Privacy for Some Consumers - eMarketer

Mobile Coupons Pit Convenience Against Privacy for Some Consumers - eMarketer | eT-Marketing - Digital world for Tourism | Scoop.it
Marketers have the opportunity to make trade-offs worth it for users. Mobile coupons are still a niche activity among mobile users, but usage is growing at a fast pace.
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Bienvenue à QR City « etourisme.info

Bienvenue à QR City « etourisme.info | eT-Marketing - Digital world for Tourism | Scoop.it

Entrevista com o responsável pelo projecto "QR City" na Laponia. (em Françês), um fantástico caso de sucesso por parte de uma cidade utilizando códigos QR para promoção turística e comercial.

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Marketing Campaigns Going For The Luxury Market

Marketing Campaigns Going For The Luxury Market | eT-Marketing - Digital world for Tourism | Scoop.it
Luxury travel sectors are distinguished by uniqueness, brand imagery and high price levels—the main guiding principles of the luxury sector—but they are also impacted by the same trends. The m...
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Social Media Marketing in the US [INFOGRAPHIC] - Penn Olson

Social Media Marketing in the US [INFOGRAPHIC] - Penn Olson | eT-Marketing - Digital world for Tourism | Scoop.it
Penn OlsonSocial Media Marketing in the US [INFOGRAPHIC]Penn OlsonIn 2010, advertisers spent $1.7 billion on social media ...
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