Build engaged audiences through publishing by curation.
Sign up with Facebook
Sign up with Twitter
I don't have a Facebook or a Twitter account
Start a free trial of Scoop.it Business
Are you sure you want to delete this scoop?
Google extends it's reach in the travel industry !!!
All you need to do is go to google.com/hotels directly on your smart phone and search for your destination. Listings will come up almost immediately, giving you the ability to filter the search results by price, hotel class, user rating and distance.
Published since 1997, HOTELMARKETING.COM is the Internet hotel marketing magazine for hotel marketers, hoteliers and online travel marketers.
Excelentes referências de ferramentas e empresas para soluções de Revenue management.
Excellent article which highlights the role played by meta search, how they are essential in product visibility, and a solid tool to leverage against OTA (assuming you are looking at it as a hotelier). Again, google hotel finder is a key driver...
What's a traveler's path to purchase when booking hotels? Google teamed up with OTX to conduct a study of business, leisure, and affluent travelers.
Is it 100% objective ? Maybe not, but the study highlights key findings that are relevant.
Peek.com is OpenTable for the activities market.
Google Hotel Finder será un canal fundamental para la comercialización hotelera y tenemos que saber controlar este canal por el bien de nuestro Hotel
Even as Apple has been trying to rework its maps efforts — with a radical new redesign for iOS 7 and Hopstop acquisition — Google has been consistently adding features in its Google ...
Google & travel are decisevely becomingthe new bread & butter: Inseparable !
Facebook Page Insights is where page managers go to get key page performance metrics. There's a lot of data just waiting to be uncovered in the newest version of Facebook's analytics. Get familiar with the metrics you can track in this guide.
There are two channels that travel agents use more than in the past - none other than the GDS and hotel/chain websites, reveals a study.
GDS is still a powerfull tool, just need to know how to use it wisely... especially now with Google hotel finder...
iGoogle will be shutting down on November 1st, 2013.Backstitch is a good replacement to iGoogle.Backstitch is a web service that allows you to organize and display information from your favorite websites, services and from RSS feeds that you specify.Backstitch also offer a browser bookmarklet that allows you to quickly add content to your startpage. You can create multiple pages according to your interests. The mission from "about page" on Backstitch:"Content is being constantly created online; from news stories to videos and tweets to status updates. With so much information, it is more difficult than ever to sift through all the noise and find only what's important to us. backstitch brings together all of your favorite websites and services into a beautifully organized experience for you to call your own personal web."Here are some excerpts from past review article by TechCrunch:There’s not really a “new” problem to solve. It’s exactly the same issue that personalized homepages always sought to address: information overload.But unlike some previous attempts in this space (Netvibes immediately comes to mind), Backstitch users personalize the content, not the design of the website.On Backstitch, users can add content from around the web including social services like Facebook, Twitter, Instagram, LinkedIn and even App.net. Plus they can add deal sites like Woot and Groupon, feeds from news sites and blogs, and more. The service also uses something they’re calling “semantic labeling,” which converts the web content into consistent formats so articles, photos, status updates and products are all displayed using a similar interface. This technique allows them to render the content using a standard user interface toolkit, and it allows for personalized filtering, as well as the ability to pipe info from one service to another..."Free to use.Try out it: http://backstit.ch Review article by TechCrunch:http://techcrunch.com/2012/09/18/still-missing-igoogle-try-backstitch-instead
France 3 Google Hotel Finder testé pour vous France 3 Hotel marketing, un site de conseils pour les hôteliers se frotte les mains.
Check out #TripBarometer by @TripAdvisor: the world’s largest accommodation and traveler survey, revealing this year’s top travel trends.
Great and thorough study on travelers top trends and behaviours !
What is the most popular social network and which platform is growing the fastest? Find more of the latest facts infographic and figures about social media in 2013.
Google+ is #2 already?
Thank you for sharing.
C'est qui qui score le mieux ? Back to le monde impitoyable des médias sociaux
Os Chineses estão no topo da lista de reservas turísticas por smartphone ou tablet, de acordo com os dados divulgados recentemente pela consultora IPK International, durante o 21º Fórum World Travel Monitor da IPK, que se realizou de 29 a 30 de Outubro, em Pisa. A China está em 1º lugar, com 4%, seguindo-se os EUA, Japão e Europa, cada um com 2% das viagens reservadas com telemóvel.
Hexagonal - Clean Multipurpose Responsive Website
Hotel groups are starting to fight back against the power of Online Travel Agencies (OTAs) by demanding fairer play on pricing, improving the booking systems on their own websites and introducing black-out dates.
Are they really fighting back ? Let's hope that at least they are realizing that the direct channel is the one that needs nurturing, and requires "protection".
How to Get More Positive Customer Reviews, Using Get Five Stars Small Business Trends Online reviews have become important — and positive reviews are crucial for businesses. Two customer review trends are important to know.
Very, very interesting app to leverage gathering of reviews with (legitimate) customers, and subsequent process of directing the customers to further publish their feedback on the most relevant review platforms (Google, Tripadvisor, etc...)
lechotouristique.com - Avec la montée en puissance des grandes centrales de réservations hôtelières, les frais de distribution explosent chez les...
Despite of knowing what needs to be done, the fact is that hoteliers keep on driving their distribution costs upwards.... past the dependecy levels.
Very interesting story from Airbnb that should remind Hotelierss the importance of listening to clients needs AND segmentation / profiling.