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Rescooped by Barry Hammond from LinkedIn Marketing Strategy
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How To Nurture Sales Leads & Build Relationships With LinkedIn

How To Nurture Sales Leads & Build Relationships With LinkedIn | Social media for Small business | Scoop.it
What is LinkedIn for? We often hear of it referred to as an online CV but in reality it's far more than that. It's an effective sales tool that allows us to build and nurture leads.

Via Noland Hoshino
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Rescooped by Barry Hammond from Linkedin for Business Marketing
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Seeing is Believing: Free Versus Premium [SLIDESHARE]

Seeing is Believing: Free Versus Premium [SLIDESHARE] | Social media for Small business | Scoop.it
When it comes to LinkedIn’s Premium subscriptions, people tend to ask “What’s all the fuss about?” I could tell you all about the benefits of Premium, but a picture is worth a thousand words, so let me show you what makes a Premium experience so powerful,

Via Peg Corwin
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Peg Corwin's curator insight, March 15, 9:31 AM

Did you know that with Linkeind Premium you get keyword suggestions for your profile?

Rescooped by Barry Hammond from Social Media Bites!
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How to Create Social Media Images That Support Your Brand

How to Create Social Media Images That Support Your Brand | Social media for Small business | Scoop.it
Are you getting maximum results from your visual content? Do you use fonts, colors and clever effects to make your company's images more recognizable? Graphics that are consistent with your company's established image increase your audience engagement by creating familiarity. In this article you'll discover how to use simple design tactics to help your audience…

Via David Blundell
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David Blundell's curator insight, December 9, 2014 4:40 AM
David Blundell's insight:

Some really great advice here from Anna Guerrero of @Canva - it all boils down to being consistent with absolutely everything you do . . .

Kaitlyn Gregg's curator insight, December 10, 2014 12:36 PM

Super interesting read. It is interesting how impactful font, word placement, and things of that sort are.

Cindy Peters's curator insight, December 12, 2014 1:40 PM

Graphics that are consistent with your company's established image increase your audience engagement by creating familiarity.

Rescooped by Barry Hammond from Social Media Bites!
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7 Visual Ideas That Will Increase Your Social Engagement |

7 Visual Ideas That Will Increase Your Social Engagement | | Social media for Small business | Scoop.it
Do you create visual content for social media? This article shares the seven types of social media images that get the most engagement.

Via David Blundell
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Larry Sandoval's curator insight, March 17, 10:38 AM

visit here we need engagement

Ivana Dacheva's curator insight, March 25, 9:16 AM

I read this article twice for one afternoon, awesome tips and visual examples.  

Larry Sandoval's curator insight, March 26, 6:03 PM

visualize

Rescooped by Barry Hammond from LinkedIn Marketing Strategy
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7 Tactics To Connect With Decision Makers On LinkedIn

7 Tactics To Connect With Decision Makers On LinkedIn | Social media for Small business | Scoop.it
This article outlines 7 tactics you can use on LinkedIn to connect with decision makers and convert them from prospect to client.

Via Noland Hoshino
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Rescooped by Barry Hammond from Social Media Bites!
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14 Ways to Make Your Twitter Updates More Creative

14 Ways to Make Your Twitter Updates More Creative | Social media for Small business | Scoop.it
Are you looking for creative ways to improve your Twitter updates? Do you want to spark better conversations with your followers? Coming up with interesting content ideas for tweets can be challenging for social media marketers. In this article I share 14 ways you can achieve more engagement with your Twitter audience. #1: Questions Tweet…

Via David Blundell
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Ann Windham's curator insight, November 14, 2014 10:45 AM

BE Creative, NOW.. we hear this every day.  Here are some tips for creative ways to improve Twitter updates.

Cindy Peters's curator insight, November 14, 2014 11:23 AM

Twitter updates need to be interesting - here are some creative ways to improve your tweets, and engage your followers.

Valerie Adler's curator insight, January 17, 4:56 AM

There are some really great - and fresh - tips here on how to write tweets that get people engaged!

Rescooped by Barry Hammond from GooglePlus Expertise
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Quick Tips for Great Social Media Graphics

Visuals are the key to grabbing attention for your content marketing. Images help people find you. These quick tips for social media images will help.

Via Jaana Nyström
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Jaana Nyström's curator insight, November 5, 2014 1:16 AM

How to get your posts to stand out in social media!

Rescooped by Barry Hammond from For All Linkedin Lovers
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7 Advanced LinkedIn Strategies for B2B Marketin...

7 Advanced LinkedIn Strategies for B2B Marketin... | Social media for Small business | Scoop.it
Digest... 1. Turn your company page into a lead generation page. • First, use an image that gets attention or creates interest. • Second, create a clear and compelling pitch in your company description.

Via Rami Kantari
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Scooped by Barry Hammond
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The Social Media Tools Daily

The Social Media Tools Daily | Social media for Small business | Scoop.it
The Social Media Tools Daily, by Pekka Puhakka: updated automatically with a curated selection of articles, blog posts, videos and photos.
Barry Hammond's insight:

It's like reading a newspaper with snippits of social media through a wide view lens.

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Small business brand value is more than the Q factor - Forbes

Small business brand value is more than the Q factor - Forbes | Social media for Small business | Scoop.it
Have you noticed that every new on-air person hired by a TV network looks like a soap opera actor? They’re all young and pretty. We’re left to think that non-beautiful people need not apply.
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Rescooped by Barry Hammond from GooglePlus Expertise
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Why Google+ is the place for passions

Why Google+ is the place for passions | Social media for Small business | Scoop.it
The single biggest controversy about social media is whether Google+ is a dying wasteland of non-activity or a hive of conversation and engagement. Mike Elgan is here to explain why it's the latter.

Via Jaana Nyström
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Jaana Nyström's curator insight, October 12, 2014 6:52 AM

"The Twitter people come to Google+ looking for Twitter type engagement, but they don't find it. Likewise, the Facebook people come looking for Facebook-like engagement (family and friends) and don't find it.


It's like a Chinese tourist going to France looking for Chinese food and concluding that the food in France is terrible. Or a Hawaiian surfer bringing her surfboard to New York City and, finding no waves, concluding that there's nothing to do in Manhattan..."

Stephanie Mattioli's curator insight, October 13, 2014 10:54 AM

 I came across this article on my Home Feed and thought it was a brilliant way to gather some information around the mysterious social platform, Google+. I will admit that prior to the article I was extremely intimidated by Google+. None of my friends had accounts- or at least ones that they spoke of on a frequent basis- but many of my favorite brands were present on this social platform. As a marketing student, I do believe that I should be as well versed on all current social networking sites as possible. I found this article, Why Google+ is the place for passions, by Mike Elgan and knew the time had come to understand and accept Google+ for exactly what it is.

 

Let me first clarify: every social media platform is different.  The engagement and use for each networking site is tailored to their direct audience. Elgan claims that “Twitteristas and Facebook folks” do not understand Google+ because they are expecting the platform to have similar engaging content as that of Twitter or Facebook. Frankly, it just not going to happen.  I consider Google+ to be a mixture of Pinterest with more sharing and connecting capabilities. Elgan presents the idea that Google+ is a platform where you can openly share your passion and receive a deeper discussion with those in your circle about it. You can also video chat and message others internationally who have your same passions as well. I have always felt that Facebook and Twitter have a superficial element. You can have as many friends as you would like on these platforms but the ability to share and engage with them is on a surface level. Google+ appears to provide a deeper passion behind content, which is definitely something I am more concerned with.

 

After reading this article I immediately created a Google+ account. Let’s see if Mike Elgan is right about this platform…

Rescooped by Barry Hammond from LinkedIn Marketing Strategy
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33 Pithy Tips for LinkedIn (EACH in 140 Characters or Less)

33 Pithy Tips for LinkedIn (EACH in 140 Characters or Less) | Social media for Small business | Scoop.it
Paying more attention to your LinkedIn profile lately? Good move! This infographic has 33 pithy tips for LinkedIn (EACH in 140 characters or less)

Via Noland Hoshino
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Barbara Saunders's curator insight, October 22, 2014 3:00 PM

Linked In is having more effect than other networks - depending upon your target market.

Rescooped by Barry Hammond from GooglePlus Expertise
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The Small Business Guide to Google My Business

The Small Business Guide to Google My Business | Social media for Small business | Scoop.it
A streamlined guide for understanding, registering, and optimising your business on Google My Business.

Via Jaana Nyström
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Jaana Nyström's curator insight, October 9, 2014 3:52 AM

Google has over 1.2 billion unique users per month and is an amazing marketing opportunity for small businesses. Getting set up used to be a pain. Fortunately, Google My Business has just been launched to make it easier for brands and local businesses to connect with customers on search, on Maps, and on Google Plus. Follow this step by step guide for getting set up and optimised.

Rescooped by Barry Hammond from LinkedIn Marketing Strategy
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LinkedIn Checklist [Infographic]

LinkedIn Checklist [Infographic] | Social media for Small business | Scoop.it
Do you need to make sure you are getting everything right on your LinkedIn? Use this checklist to audit your own LinkedIn presence or that of your client.

Via Noland Hoshino
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Rescooped by Barry Hammond from Social Media Bites!
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14 Ways to Make Your Twitter Updates More Creative

14 Ways to Make Your Twitter Updates More Creative | Social media for Small business | Scoop.it
Are you looking for creative ways to improve your Twitter updates? Do you want to spark better conversations with your followers? Coming up with interesting content ideas for tweets can be challenging for social media marketers. In this article I share 14 ways you can achieve more engagement with your Twitter audience. #1: Questions Tweet…

Via David Blundell
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Ann Windham's curator insight, November 14, 2014 10:45 AM

BE Creative, NOW.. we hear this every day.  Here are some tips for creative ways to improve Twitter updates.

Cindy Peters's curator insight, November 14, 2014 11:23 AM

Twitter updates need to be interesting - here are some creative ways to improve your tweets, and engage your followers.

Valerie Adler's curator insight, January 17, 4:56 AM

There are some really great - and fresh - tips here on how to write tweets that get people engaged!

Rescooped by Barry Hammond from Social Media Bites!
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FINALLY! A Checklist for Social Media Marketing that Actually Helps

FINALLY! A Checklist for Social Media Marketing that Actually Helps | Social media for Small business | Scoop.it
Want to make social media easier for your business? No problem. This one-stop checklist for social media marketing makes things SUPER simple!

Via David Blundell
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Ptr Antoniojr R Paguio's curator insight, March 2, 7:00 PM

Being an internet guru is not an easy task...

 

check the link and make a solution.

eProAgi Anderson's curator insight, March 10, 9:43 AM

Planning a social strategy is much easier with a check list!

Karen Williams's curator insight, March 16, 10:39 AM

This article outlines a simplified and demystified approach to social media marketing that will make it easier to tackle this daunting task

Rescooped by Barry Hammond from LinkedIn Marketing Strategy
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LinkedIn Profile Tips - A Quick Guide To Reviewing Your LinkedIn Profile

LinkedIn Profile Tips - A Quick Guide To Reviewing Your LinkedIn Profile | Social media for Small business | Scoop.it
When was the last time you reviewed your LinkedIn profile? If it's been over six months it's maybe time you look again. Here's some LinkedIn profile tips to get you started.

Via Noland Hoshino
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Rescooped by Barry Hammond from Social Media Bites!
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8 Visual Content Apps to Create Stunning Images and Videos

8 Visual Content Apps to Create Stunning Images and Videos | Social media for Small business | Scoop.it
Do you want to present visual messages in new ways? This article shows eight design resources and tools to create visual content quickly and easily.

Via David Blundell
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David Blundell's curator insight, September 12, 2014 3:11 AM

Unless you've had your head stuck in an ice-bucket recently, you can't have failed to notice that more and more posts on all channels are driven by visual content. I recently saw a report that stated that posts with images drive traffic 75% than any other type of post. Here are some great tools and tips to help you give your visuals vavoom! . . .

Rescooped by Barry Hammond from Social Media Bites!
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How to Create Social Media Images That Support Your Brand

How to Create Social Media Images That Support Your Brand | Social media for Small business | Scoop.it
Are you getting maximum results from your visual content? Do you use fonts, colors and clever effects to make your company's images more recognizable? Graphics that are consistent with your company's established image increase your audience engagement by creating familiarity. In this article you'll discover how to use simple design tactics to help your audience…

Via David Blundell
more...
David Blundell's curator insight, December 9, 2014 4:40 AM
David Blundell's insight:

Some really great advice here from Anna Guerrero of @Canva - it all boils down to being consistent with absolutely everything you do . . .

Kaitlyn Gregg's curator insight, December 10, 2014 12:36 PM

Super interesting read. It is interesting how impactful font, word placement, and things of that sort are.

Cindy Peters's curator insight, December 12, 2014 1:40 PM

Graphics that are consistent with your company's established image increase your audience engagement by creating familiarity.

Rescooped by Barry Hammond from GooglePlus Expertise
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Social Media Active Users by Network [INFOGRAPH]

Social Media Active Users by Network [INFOGRAPH] | Social media for Small business | Scoop.it
One of the most common questions from both businesses and social media marketers is "how many?" How many users. How many people. How many opportunities - for each of the social networks. Here are updated Active User Counts.

Via Jaana Nyström
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Jaana Nyström's curator insight, December 3, 2014 7:39 AM

Note that the YouTube and Google+ stats are from 2013!

Rescooped by Barry Hammond from LinkedIn Marketing Strategy
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How to Build a Powerful Network Using LinkedIn

How to Build a Powerful Network Using LinkedIn | Social media for Small business | Scoop.it
How often do you leverage your LinkedIn network? Do you want to strategically improve and grow your connections? In building your LinkedIn network, the more selective you are, the more valuable your network is. In this article I'll explain how to build a smart LinkedIn network. Why Build a Smart LinkedIn Network? LinkedIn can give you…

Via Noland Hoshino
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Scooped by Barry Hammond
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Everything I Needed To Know About Social Media I Learned From Star Trek - Jeffbullas's Blog

Everything I Needed To Know About Social Media I Learned From Star Trek - Jeffbullas's Blog | Social media for Small business | Scoop.it
Ever noticed how many business owners look at social media as if it were from space? Here are lessons from Star Trek that I have applied to social media
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Scooped by Barry Hammond
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3 Techniques That Will Double Your Social Media Content With Half the

3 Techniques That Will Double Your Social Media Content With Half the | Social media for Small business | Scoop.it
Too often, doing social media can become a pain. This is especially true for startup environments, run by busy people with more “important” things to do than po
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Rescooped by Barry Hammond from GooglePlus Expertise
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Infographic: The Optimal Length for Every Social Media Update

Infographic: The Optimal Length for Every Social Media Update | Social media for Small business | Scoop.it
The optimal length for social media posts and all other forms of online content. Get best practices for tweets, posts, blogs, and more.

Via Jaana Nyström
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Jaana Nyström's curator insight, October 24, 2014 2:21 AM

Very interesting! 

Dean Ryan G. Martin's curator insight, October 24, 2014 6:56 AM

I've learned a lot. This is a guideline every social media specialist should keep and follow.

Rescooped by Barry Hammond from GooglePlus Expertise
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How to grow your followers on Google +

How to grow your followers on Google + | Social media for Small business | Scoop.it
Google + can be difficult to master, but Ian Anderson Gray has great advice and tools to use to grow your Google + following.

Via Jaana Nyström
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Jaana Nyström's curator insight, October 9, 2014 4:10 AM

This is a good read!