Today’s i-generation that is attending college and university have known nothing but Facebook, YouTube and Google almost since they were able to read and write. 
Researcher Simply Measured found Facebook Brand Pages had a 46% jump in engagement after moving to Timeline. One of the biggest weaknesses I see in organizations recruiting sponsors is their ability to effectively present the opportunity in a way that the prospect views the presentation as a strategic discussion rather than a “sales” pitch. Here are some simple rules to get you started on the right track: 
Canadians donated a total of $10.6 billion in 2010, little changed from before the recession in 2007... 
Pinterest is the fastest-growing social network... ever. So make sure your website is optimized for the Pinterest user's viewing pleasure. Here are steps to do that. 
Pinterest has become one of the most surprising social media successes in recent years – not only is the site reporting a massive amount of growth and interest, attracting a reported ten million visitors in one month, but it seems like people just can’t stop talking about it. Unfortunately, serious concerns have accompanied its meteoric ascent to the ranks of other social aggregators like Reddit and Tumblr though, among them concerns regarding copyright law. Facebook is changing the way many businesses interact with their customers and promote their company. It is very exciting to have a tool that costs nothing but is powerful and gives the opportunity to reach hundreds, thousands, even millions. 
Consumer behaviors are changing, and mobile technologies are among the predominant influences affecting the shift.More than 50% of all l... 
For those of us who eat and breathe social media for a living, it is a no-brainer.
Facebook? Twitter? Google+? LinkedIn? Pinterest? AH! It's social media overload! Have no fear, Robin's here to sort things out for you. 
It seems Twitter has entered a second tipping point as more users have been attracted to the platform since the launch of the new Apple mobile operating system, which now includes Twitter and is expected to reach 500 million users in February. 
Pinterest has become the social media network to watch after growing over 4,000% in the last 6 months. At an average of 88.3 minutes per visitor it ranks third on engagement behind Facebook and Tumblr and well ahead of LinkedIn (16 minutes) and Google Plus (5.1 minutes). 
Pinterest is the new addiction in town that has everyone blogging, tweeting and sharing the news on Facebook and it is the new hot social network on the block. It is a social media network that cannot be ignored. |
An Island-themed samba bash — and truly a tall order it is — has broken out on the sands of Brazil.
Comox Valley products Martin Reader and Maverick Hatch, both six-foot-seven, are among those starting play today in the opening 2012 FIVB beach volleyball World Tour event in Brasilia, where crucial qualifying points are up for grabs for the 2012 London Summer Olympics. 
Consider this….…the average nonprofit has a 60 to 70% chance of getting an addition contributions from existing donors; …a 20 to 40% probability... 
Have you thought of how you'd process credit card fees at a fundraising event? Joe's got the scoop on the 3 major providers: LevelUp, Square, PayPal Here and Intuit. 
The panoramic photo that now graces the top of every Facebook profile is pretty, but it's a far cry from practical. 
Facebook's new brand timeline format offers a neat opportunity for marketers, until you read the policies governing cover photos set by the network. Research by Buddy Media reveals ways to create the most effective engagement for retailers when interacting with their fans on Facebook.
The latest social media sensation Pinterest has opened up mood-boarding to the digital masses. A tool that was once exclusive to creatives behind the scenes has gone mass-market and has been pinned into our consciousness. 
So what is happening with Facebook Marketing? Facebook has become the default social network to focus your promotion efforts on when it comes to marketing on social media. 
Social Media Consultant Gone Bad... Real Bad! There are some things in life and business that don’t need a long introduction or fancy brand story before cutting to the chase. 
Here’s another guest post from my awesome friend Noland Hoshino, who catapults nonprofits and small businesses into the social good space. 
Social Media Cloud Nothing is worse than playing catch-up. The key to an effective campaign is creative ideas facilitated by preparation and execution. 
Facebook is changing and evolving all the time. If you want to succeed with using Facebook for marketing, you need to evolve along with it and learn how to manage it better. Here are 3 of the most important Facebook changes you need to take note of. |
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