This is no simple matter, in substance or execution, as your personal and professional reputation are now blurred by social media. Plus, at any one time your reputation is a multi-faceted entity playing out across many channels making it even more difficult to track and manage. Let’s explore how it lives on four key levels.
1. REPUTATION WITH YOUR FAMILY (Social Media User)
2. REPUTATION WITH YOUR COMPANY (Social Brand)
3. REPUTATION WITHIN YOUR COMPANY (Social Employee)
4. REPUTATION WITH THE PUBLIC (Social Citizen)