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Convert any file in the Cloud with a few clicks

Convert any file in the Cloud with a few clicks | Social Media for Etsy Sellers | Scoop.it
Do you work online? If so, chances are that you rely on the Cloud to access and edit all your presentations, videos, images, and spreadsheets -- or at least some of them. That's why I am pretty con...

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The Blue Spud's curator insight, October 10, 2013 5:44 AM

This certainly does sound handy!

Jeannette Marshall's curator insight, November 1, 2013 5:08 PM

Tech know-how on navigating #Cloud

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How to Save Google Plus Posts for Later Reading

How to Save Google Plus Posts for Later Reading | Social Media for Etsy Sellers | Scoop.it
There are actually several methods you can use to save Google+ posts for later reading. Which method you choose will mostly depend on your own personal preferences and requirements. We'll review them all here.

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Mike Allton's curator insight, March 10, 11:56 AM

How to Save Google+ Posts

Have you ever found a Google+ post from someone that you really wanted to save for later? Perhaps you got a notification, or maybe you just saw a post in your stream. What do you do?

There are some commonly used techniques that have surfaced, like saving posts to an empty circle, or creating your own Private Community. And those may work perfectly for you. There's another method though that I use that I think is even better.

My method saves posts outside of Google+ so they're accessible on multiple devices, regardless of whether or not you're logged in. The saves can be categorized, searched and sorted, and the system can be used to save posts, links or even comments and text snippets.

For the details on all of these options and more, read today's article: http://www.thesocialmediahat.com/article/how-save-google-plus-posts-later-reading 

Have you used one of these methods, or do you have one of your own that you'd like to share?

Thanks!

#GooglePlus  #GooglePlusTips #EvanG+ 

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Hashing Out Google Plus Hashtags: Uncover Their Hidden Powers!

Hashing Out Google Plus Hashtags: Uncover Their Hidden Powers! | Social Media for Etsy Sellers | Scoop.it
What if I told you that Google+ hashtags are way more than meets the eye? 
Come along with me for a deep dive into the amazing world of Google+ hashtags!

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How to Find Content Marketing Success in 15 Hours a Week

How to Find Content Marketing Success in 15 Hours a Week | Social Media for Etsy Sellers | Scoop.it
How much spare time do you have on your hands? Are you running, or marketing, a small business, and haven’t eaten lunch anywhere other than your desk since 1994? You’re not alone. There’s a huge amount to know and do in online marketing, and not everything is as simple as Tweeting a Tweet or Posting a Post. You need to be creating content as well. And that’s something that, if you’re not careful, can take up your entire day. I know I need to create content. But why, again?

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Mike Allton's curator insight, March 24, 11:38 AM

CONTENT MARKETING SUCCESS in 15 hours a week.

According to +James Scherer"Content marketing works. It costs 62% less than traditional marketing avenues (do you even remember the Yellow Pages?) and delivers three times the leads. It has officially been ranked as the most effective strategy for SEO and website conversion rates are 6x higher for content creating businesses than businesses without content."

So how do we actually do Content Marketing without it consuming our entire day?

That's where this resource comes in. Learn how to focus your efforts and save time, and pick up some ideas on some great time-saving apps as well!

How much time are you currently spending on content marketing? Does 15 hours sound like too little, or way too much time?

Thanks, and have a great day!!

#ContentMarketing   #Business   #Marketing   #Blogging   #BloggingTips#BloggingTipsForSuccess  

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Google Plus Adds View Count to Profiles and Pages

Google Plus Adds View Count to Profiles and Pages | Social Media for Etsy Sellers | Scoop.it
While people and pages have always shown how many other people have circled them, Google has now added the ability to see how many times your profile or page has been Viewed. +Kenneth Manesse Sr. pointed out that now, on your profile page next to your follower count, there's a new metric called Views. The metric is there for both personal profiles and business Pages.

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Mike Allton's curator insight, March 31, 4:21 PM

Google+ View Counts for Profiles & Pages

If you've ever been curious just how many people have checked you out, or taken a look at your Page on Google+, now you can tell just be looking.

In an update first noted by +Kenneth Manesse Sr., profiles and Pages now sport a fancy "View Count" just under their profile image in their header.

Yet that may not be the most important news. For Pages, note that now, instead of a +1 count, your Page displays your follower count.

You Can No Longer +1 Pages

At first glance, I think this is a great improvement, as many business owners were confused over the value of a +1 vs. a follower for their Page. And it also offers Page visitors a clear call to action - follow us!

Take a look at your own View Counts and that of your business Page and let me know what you think! Do you like the new metric, and do you think the loss of +1 counts for Pages is a big deal?

#GooglePlus   #GooglePlusUpdate  #SocialMediaManagement 

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The Powerful Impact of Social Sharing & Content Marketing [Infographic]

The Powerful Impact of Social Sharing & Content Marketing [Infographic] | Social Media for Etsy Sellers | Scoop.it

How many marketers can pin down the impact of social media using hard numbers?

The following infographic, based largely on results from the Demand Gen Report 2013 B2B Content Preferences Survey and 2012 B2B Buyer Survey shows data to help answer that very important question.

Promoting content over social networks is now a vital part of getting a message in front of potential buyers, establishing thought leadership and making the most of content investments. That means understanding which social media channels are most appropriate for different campaigns, and it definitely means understanding how to optimize different types of content for your social campaigns.


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The Periodic Table Of SEO Success Factors

The Periodic Table Of SEO Success Factors | Social Media for Etsy Sellers | Scoop.it

Want a neat visual representation of what matters in SEO these days? You got it! Here's Search Engine Land's recently updated 'periodic table' graphic.


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Linda Richardson's curator insight, October 21, 2013 10:15 AM

Gotta love success in any form even a periodic table!

Ali Anani's curator insight, November 15, 2013 12:23 AM

An elegant visual that is self-explanatoy. 

Pepe Crespo's curator insight, December 5, 2013 2:29 AM

The Periodic Table of SEO Success Factors

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Convert any file in the Cloud with a few clicks

Convert any file in the Cloud with a few clicks | Social Media for Etsy Sellers | Scoop.it
Do you work online? If so, chances are that you rely on the Cloud to access and edit all your presentations, videos, images, and spreadsheets -- or at least some of them. That's why I am pretty con...

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The Blue Spud's curator insight, October 10, 2013 5:44 AM

This certainly does sound handy!

Jeannette Marshall's curator insight, November 1, 2013 5:08 PM

Tech know-how on navigating #Cloud

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The DNA of a Social Business Strategy, Visualized

The DNA of a Social Business Strategy, Visualized | Social Media for Etsy Sellers | Scoop.it
Over the years, we studied businesses endeavoring to master social media at various stages.


Visit the link to view 3 different visual interpretations of the 7 Success Factors of Social Business Strategy…


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Mike Gingerich's curator insight, October 8, 2013 8:51 AM

"You can't align your social strategy with your business objectives if you don't even know what your objectives are." - Mark Smiciklas

 

chen kc's curator insight, October 10, 2013 12:35 AM

http://www.staged.com/video?v=WQce like this video content...i like this....great visualise...

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5 key social media takeaways (INFOGRAPHIC)

5 key social media takeaways (INFOGRAPHIC) | Social Media for Etsy Sellers | Scoop.it

Vehr Communications recently released their 2013 Social Media Usage Survey; learn more about the 5 key social media takeaways in this infographic.

 


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Business and Marketing's curator insight, September 30, 2013 2:45 AM

For better results visit : http://www.agri

2DiFore Marketing Solutions's curator insight, September 30, 2013 9:49 AM

Social media is here to stay, so why do so many folks still shy away from using it???

John Reeves's curator insight, September 30, 2013 12:26 PM

"The problem is not 'too much information' but 'too few filters'" Scoop It

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Flipboard Emerges As Tool That Handles Content Curation Across Multiple Dimensions

Flipboard Emerges As Tool That Handles Content Curation Across Multiple Dimensions | Social Media for Etsy Sellers | Scoop.it

Excerpt from article on Social Media Explorer:
"Flipboard had a huge hurdle to overcome: Who cares about sharing in an app that only a handful of people use very often anyway?

The solution came from “unbundling” the simpler tasks that we think of when it comes to “sharing” something:
- Snagging
- Routing
- Context
- Subscription

Ideally, if you’ve thought about a curation strategy at all, you understand that you don’t have to create metric tons of awesome content if you can be the go-to person to find it and share it. Certain topics lend themselves to a lot of information, and your value as the sifter of the wheat from the chaff is not to be overlooked.

So what is Flipboard doing that is so special? It has moved beyond the app, into categorization, collection and personalization.
Here’s what that workflow can look like:
1. Sharing Starts Where You Find Things...
2. More Channels is Better...
3. Sell the Sizzle AND the Steak...
4. Friction-Free Sharing...
5. On the Flip Side...

This could be the ticket for a busy entrepreneur with limited time for writing and “thought leadership,” but who is enough of a topical consumer of links that filtering and sharing can become second-nature.

What Flipboard has done is made the acts of sharing, compiling, and curation as frictionless and as inclusive as ever. And being able to target specific networks in isolation or in bulk is a time-saver..."

Each point is analyzed with more information.

Read full original article here:
http://www.socialmediaexplorer.com/social-media-marketing/flipboard-as-your-monster-sharing-hub/


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7 Things Every (Great) Landing Page Needs

7 Things Every (Great) Landing Page Needs | Social Media for Etsy Sellers | Scoop.it

Excerpt from the article by Neil Patel on Quick Sprout blog:
"Visitors who come to your site from Google are going to be different from the visitors that come to your site from Twitter.

So, how do you maximize your conversion rates? You will have to create landing pages that are tailored towards each of your marketing campaigns.

But before you head off and start creating your first landing page, there are 7 things you need to know:

1. Does your landing page copy match your marketing campaign?
From your paid ads to organic search engine listings, your marketing copy should convey a similar message to the copy on your landing page.

2. Start with a solution:
Every visitor who comes to your landing page has a problem. So, you should tell them how you are going to solve their problem.

3. Don’t forget your sub heading:
Your headline states your solution, but it won’t be enough to convert visitors into customers. You need to provide a more detailed explanation of your solution through a sub-heading.
You have less than 8 seconds to grab your visitor’s attention before they leave, so you want to make sure your sub-heading is descriptive and short.

4. Who are your customers and what are their use cases?
A lot of visitors never end up purchasing because they aren’t sure if your solution is the right fit for them.
You can solve this by clearly showing who should be using your product or service.

5. The proof is in the pudding:
Always include stats and data to backup your claims.
Yes, you may be selling the best weight loss product out there, but a thousand other companies are making that same claim.
Get testimonials from your customers to back up the statements you are making.

6. Call to actions:
You’ll have to do a lot of A/B testing with this one, but don’t forget to include call to actions. You’ll be surprised how many landing pages forget to add calls to action.

7. Trust elements:
Not everyone is comfortable with making purchases on the web. Sure, Apple and Amazon don’t have issues, but you aren’t them. Your brand isn’t as well known, which is why trust elements are important..."

Each tip is analyzed with more information.
Read full original article here:
http://www.quicksprout.com/2013/09/26/7-things-every-great-landing-page-needs/

 


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Dawn Ray's comment, October 1, 2013 9:59 AM
Here are some
Dawn Ray's comment, October 1, 2013 9:59 AM
Here are some basic effective guidelines
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The Rise of Social Media as a Career (Infographic)

The Rise of Social Media as a Career (Infographic) | Social Media for Etsy Sellers | Scoop.it

Over the last few years, careers in social media have exploded as companies realize the value of reaching their customers on the medium where they spend most of their time.

According to data from LinkedIn compiled by social marketing platform Offerpop, there has been a remarkable 1,357 percent increase in social media positions posted on LinkedIn since 2010.

 

For more on the rise of social media jobs, take a look at the infographic at the article link.


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Ali Anani's curator insight, October 3, 2013 12:33 AM

!357% increase in job opportunities since 2010 is a remarkable trend

Lenovo Global Social Media Practice's curator insight, October 9, 2013 6:38 AM

Interesting inforaphic on the increase of job opportunities in Social Media - a useful barometer for the industry.

Realm Crew's curator insight, October 15, 2013 10:54 PM

Social Media isn't just for fun anymore. It's not for everyone either.  Some people are better off running thier business and letting a Social Media Agency manage their brand.

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10 Surprising New Twitter Stats to Help You Reach More Followers - - The Buffer Blog

10 Surprising New Twitter Stats to Help You Reach More Followers - - The Buffer Blog | Social Media for Etsy Sellers | Scoop.it
These new Twitter stats can help you reach your followers with better wording, better timing and more engaging content.

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Google Plus App Updated For Community Managers And More

Google Plus App Updated For Community Managers And More | Social Media for Etsy Sellers | Scoop.it
One of the features that Google+ has recently given Community Managers is the ability to pin posts to the top of the community stream, and now that capability has been added to both iOS and Android device apps.

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Lights, Camera, Produced Hangouts!

Lights, Camera, Produced Hangouts! | Social Media for Etsy Sellers | Scoop.it
HOAs are awesome but, can they be better?
Can we take this amazing tool from Google and expand it to new heights of creativity and entertainment? I am not saying we need to but are we able to?

Via Mike Allton
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How Blogging Accelerates Startup Growth

How Blogging Accelerates Startup Growth | Social Media for Etsy Sellers | Scoop.it

I write and publish guest blog posts because writing – like your startup – is for other people. It’s reaching new audiences. It’s sharing new experiences, practices and revelations with old friends and new friends… and even brands.


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Social Sharing and Email Marketing - Infographic

Social Sharing and Email Marketing - Infographic | Social Media for Etsy Sellers | Scoop.it

An infographic looking at email marketing and the effectiveness and frequency of shares to social media channels.


Via massimo facchinetti, Lauren Moss
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Kathleen Holmlund's comment, October 20, 2013 3:38 PM
the stats they use appear to be early 2012 ones though... SM stats are much higher now.
Sophie Alexandra Aiachi's curator insight, October 21, 2013 4:14 AM

An infographic looking at email marketing and the effectiveness and frequency of shares to social media channels.

Asmaa Lahlou's curator insight, November 13, 2013 10:18 PM

email marketing is one of the foundation of Internet marketing. 

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It's Live Now Google’s Suite of its Digital Resources to Journalists: Google Media Tools

It's Live Now Google’s Suite of its Digital Resources to Journalists: Google Media Tools | Social Media for Etsy Sellers | Scoop.it

Excerpt from "Home Page" of the new Google's hub:
"Consider this your starting point to tap into Google’s suite of digital tools that can enhance newsgathering and exposure across television, radio, print and online.

Whether it’s refining your advanced search capabilities, improving audience engagement through Google+, or learning how to visualize data using Google Maps, this website is intended to guide you through all the resources Google offers to journalists."

Here are the sections of this new Google’s Suite:

1. Gather and Organize
- Advanced Search
- Google Trends and Analytics
- Google Consumer Surveys
- Google Drive

2. Publish
- Google News
- Google Images
- Webmaster Central
- Google Analytics
- Custom Search Engine

3. Engage
- Google+ and Hangouts
- YouTube

4. Develop
- Google Web Toolkit
- Google App Engine
- Android developers
- YouTube Partnerships

5. Visualize
- Google Maps Engine
- Google Maps API
- Google Crisis Map
- Google Earth
- Google Earth Engine Timelapse
- Google Fusion Tables
- Google Charts

6. Additional Resources
- Google Politics & Elections
- Transparency Report
- Google Crisis Response

Check out it: http://www.google.com/get/mediatools

Announced by The Next Web some hours ago with this article:
http://thenextweb.com/google/2013/10/16/google-guides-journalists-towards-digital-resources-google-media-tools-hub

 


Via Giuseppe Mauriello
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Jorge Izquierdo's curator insight, October 17, 2013 3:24 AM

Google entrando en el periodismo. Todo un paquete de aplicaciones para periodistas.

 

Stephen Dale's curator insight, October 18, 2013 8:46 AM

Google's new suite of digital media tools. It's not just for journalists! #google

thomaslisterman's curator insight, October 20, 2013 6:42 PM

Helpful interface to interact with Google's suite of tools for digital story-telling. 

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Need To Explain Content Curation To Someone Else? Here Are 5 Special Resources

Need To Explain Content Curation To Someone Else? Here Are 5 Special Resources | Social Media for Etsy Sellers | Scoop.it

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Leah Lesley Christensen's curator insight, December 2, 2013 1:37 PM

Never heard of it - must be worth sharing :)

Robin Good's insight:Introducing content curation to someone who doesn't know anything about it is not always an easy task. There are so many different articles, opinions, definitions and recommendations about content curation that it is quite difficult for someone just getting familiar with the topic, to easily find out where to start and what to trust. To help out anyone needing to support the explanation of content curation to others, here are five comprehensive resource collections I have put together over the course of the last year. 1) Content Curation - Definitions a collection of the best and most useful definitions of what content curation is http://bundlr.com/b/content-curation-definition 2) Content Curation - What is it? Video Intros 30+ short video clips that introduce the need, practice and purpose of content curation http://huzzaz.com/collection/content-curation-what-is-it 3) Content Curation Visualized 110+ infographics, visuals, illustrations and diagrams explaining what content curation is www.pinterest.com/robingood/content-curation-visualized/ 4) Content Curation Tools Directory - Tools Directory 100+ of the best content curation tools organized in a directory for immediate access http://contentcuration.zeef.com/ 5) Content Curation Tools Supermap - Tools Collection 600+ content curation, discovery, filtering and publishing tools organized by categories for doing content curation http://bit.ly/ContentCurationToolsSupermap All free to use and share.
John Thomas's curator insight, February 9, 11:53 AM

Need To Explain Content Curation To Someone Else? Here Are 5 Special Resources

Maria Richards's curator insight, March 29, 4:50 PM

This link is invaluable to support an understanding of content curation. 

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The Definitive Guide to Copywriting by Neil Patel

The Definitive Guide to Copywriting by Neil Patel | Social Media for Etsy Sellers | Scoop.it

Excerpt from article "The Definitive Guide to Copywriting" by Neil Patel on his Quick Sprout Blog:

Here is what you will learn in this 30,000-plus-word guide:
- Introduction http://bit.ly/GDHQ1v

- Chapter 1: Laying a Solid Foundation http://bit.ly/19vqydu

- Chapter 2: How to Better Understand Your Customers and Write More Compelling Copy http://bit.ly/1cnFlOu

- Chapter 3: Headline Writing 101: How to Write Attention Grabbing Headlines That Convert http://bit.ly/19vqAC0

- Chapter 4: 4 Persuasion Secrets of Professional Copywriters http://bit.ly/1cnFmlA

- Chapter 5: Why Your Copy Shouldn’t Be About You and Six Other Proven Tips For Better Writing http://bit.ly/19vqydx

- Chapter 6: 5 More Secrets For Powerful Copy That Convinces People to Buy http://bit.ly/1cnFlOy

- Chapter 7: How to Close a Deal With Your Copy http://bit.ly/19vqAC4

- Chapter 8: Long VS Short Copy – Which is Better? http://bit.ly/1cnFoJW

- Chapter 9: How to Combine Copy and Design For Optimal Results http://bit.ly/19vqydz

- Chapter 10: The Golden Rule of Copy – Test, Test and Test Some More http://bit.ly/1cnFoJY

Read full, original and great guide by Neil Patel here:
http://www.quicksprout.com/2013/10/07/the-definitive-guide-to-copywriting/


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5 Google Analytics Updates that You Should Know About - Analytics Talk

5 Google Analytics Updates that You Should Know About - Analytics Talk | Social Media for Etsy Sellers | Scoop.it
Tweet Last week at the 2013 Google Analytics summit there were 15 new features discussed. That’s a lot! Many people have asked me what I think are the most important announcements so I thought I would write a quick post.
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The perfect Twitter profile looks like this

The perfect Twitter profile looks like this | Social Media for Etsy Sellers | Scoop.it
I love this infographic created by VerticalResponse for two reasons. First, it shows you exactly what you need to do to create a winning Twitter profile.  And second, despite its wordiness, it is v...

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Cendrine Marrouat - www.socialmediaslant.com's curator insight, September 27, 2013 11:01 PM

The best infographic I have seen on how to optimize a Twitter profile!

Dj Ghostfader's curator insight, September 28, 2013 10:55 AM

Needa better Twitter strategy & design ? So Check this !!

 

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Small Business Guide To Mobile Marketing

Small Business Guide To Mobile Marketing | Social Media for Etsy Sellers | Scoop.it

“ Here is a great Small Business Guide To Mobile Marketing infographic that details some eye opening mobile marketing facts. This year mobile internet access will meet and beat desktop access.”


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odysseas spyroglou's curator insight, October 1, 2013 8:30 AM

I really like infographs like this one.

Lee Werrell's curator insight, October 6, 2013 6:48 AM

Mobile is definately the future. Get onboard now and optimise your exposure

Mary Anne Hahn's curator insight, October 23, 2013 7:54 AM

People walk around with smartphones and tablets, not phone books.

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Content Curation Infographic: Process & Best Practices

Content Curation Infographic: Process & Best Practices | Social Media for Etsy Sellers | Scoop.it
Curation of online content that is relevant to your business can be an excellent way to drive SEO. Here is an infographic guide.

Via Lauren Moss
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NXTLevel's curator insight, September 29, 2013 12:55 AM

I'm almost sick of Infographics already but this one is worth the read. Nice work.

Beth Kanter's comment, September 29, 2013 2:40 PM
The tools section is pretty lame - weird categories. Obviously, they didn't review the experts, like Robin Good, and refer to his work.
Jean-Marie Grange's curator insight, September 30, 2013 1:36 PM

Content curation is key to build a community and maintain brand awareness. This short infographic presents the major tools and how to use them.

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The Ecosystem of Linkedin

The Ecosystem of Linkedin | Social Media for Etsy Sellers | Scoop.it
LinkedIn has reached over 200 million members worldwide, making it the world’s largest professional network. The Ecosystem of LinkedIn infographic from Dynamic Search explains why LinkedIn is a must have tool for everyone.

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Phil Lauterjung's curator insight, October 4, 2013 2:38 PM

Great visual for anyone wanting to know more about using LinkedIn.

 

 
Authentis Formations's curator insight, October 15, 2013 7:42 AM

Mieux comprendre Linkedin pour mieux l'utiliser !

Jerome D. Simon's curator insight, October 21, 2013 3:36 AM

Infographie très claire