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(October 2013) By the Numbers: 31 Amazing Pinterest Stats

(October 2013) By the Numbers: 31 Amazing Pinterest Stats | social media for dental offices | Scoop.it
Here we go again, with another "By the Numbers" post for all my fellow social media stat geeks. This time, we look at the image-bookmarking phenomenon that is Pinterest.
Debbie Ellard's insight:

Amazing information to help clarify the importance of these reputation builders to your B2B clients. This type of information allows me/you to create great, concise graphics for those that are visual. Ha! Have to be pretty visuallly motivated when you love Pinterest!

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Diabetes and Oral Health

Diabetes and Oral Health | social media for dental offices | Scoop.it
Debbie Ellard's insight:

Great bits of information to share with your patients all of the time but especially in November during Diabetes Awareness Month.

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8 Things to Consider When Planning Your Company’s Social Media Strategy - exploreB2B

8 Things to Consider When Planning Your Company’s Social Media Strategy - exploreB2B | social media for dental offices | Scoop.it
1. Set Clear Goals
Many of us name the activity we pursue as “B2B Social Media Engagement” or “Social Media Marketing.” While this is often accurate, what we want to ...
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Content Curation: 7 Ways To Curate Other People’s Content By Heidi Cohen

Content Curation: 7 Ways To Curate Other People’s Content By Heidi Cohen | social media for dental offices | Scoop.it

Excerpted from article by Heidi Cohen:

"Content curation involves using the  unique taste and understanding of their your target audience that only people can provide to create new and value added content. The curator carefully selects from the mass of content available and presents it in an easy to consume format. This process highlights other people’s content as well as your organization’s older content in the context of your brand to support your marketing and business objectives.

Here are seven ways to curate other people’s content presenting the information in a way that highlights your brand and point of view to attract your audience.
1) Offer link love.
2) Collect a “Best of List”.
3) Round up posts.
4) Research review.
5) Create a Top 10 List.
6) Add commentary to someone else’s column.
7) Leverage second rights.

Read full and detailed article here:
http://heidicohen.com/7-ways-to-curate-content-without-working-too-hard/

 


Via Robin Good, Giuseppe Mauriello
Debbie Ellard's insight:

How to use valuable content with a fresh perspective while giving credit to all.

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Antoine Cheret's curator insight, February 13, 2013 4:03 AM

On se contente bien souvent, moi le premier, de faire suivre (forward, retweet, rescoop...) sans créer de contenu original ni d'ajouter de réelle valeur à ce qui est déjà produit. Les conseils proposés fournissent une bonne base pour faire de la curation originale et qui sert la marque pour laquelle on travaille.

Nacho Vega's curator insight, February 14, 2013 5:30 AM

Interesting post

Regis Pelletier's curator insight, February 26, 2013 8:50 PM

Wow just discoved this today

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The Art of Crafting a Value Proposition - exploreB2B

The Art of Crafting a Value Proposition - exploreB2B | social media for dental offices | Scoop.it
Several months ago I attended a presentation by Joseph Wilson that focused on the all-important value proposition. As defined by Joseph, a value proposition is a clear statement of unique ...
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Yelp on Fake Reviews: We Filter 25% of Reviews for Being Suspicious

Yelp on Fake Reviews: We Filter 25% of Reviews for Being Suspicious | social media for dental offices | Scoop.it
Yelp says that up to a quarter of the reviews the company receives may be fake, and that its automated review filter suppresses about 25 percent of reviews it deems as being suspicious. However, Yelp admits that the system isn't completely accurate.
Debbie Ellard's insight:

This algorithm has created issues with clients. Negative reviews from years past seem to get more credence than those from actual current patients trying to give the business well deserved reviews and updated information. The negative review for Forever Young Dentistry in Sterling Heights, MI from a former patient is slanderous and untrue, yet current reviews from happy patients, many happy patients have been suppressed. We have emailed, tweeted, followed the suggested protocols for resolution. Any suggestions?

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10 Ways You Should Never Describe Yourself

10 Ways You Should Never Describe Yourself | social media for dental offices | Scoop.it
When other people use these words to describe your talents, it's OK. When you do it, you just sound like a pompous jerk.
Debbie Ellard's insight:

So true!

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