Reading this post this morning, on the important role that social media has played in social uprisings in Ukraine and Venezuela , made me think once again about the important opportunities which ar...
Leah Lockhart's insight:
Excellent insight from John Popham. Using social media to get your story out- 'It’s really not that hard, and I am getting increasingly frustrated about how many people are failing to realise this potential.' Amen, brother!
Bad linkbait is the scourge of the Internet. It wastes our time, money, and our audience's attention. A growing problem with poorly executed linkbait is the risk it creates for your SEO and the hidden costs of creating less-than-stellar content.
The longer you work in social media, the more you realize that the biggest danger for a social media marketer isn’t proving ROI, anticipating Facebook algorithm changes or even dealing with Twitter trolls — it’s the dreaded Social Media Timesuck.
Panda squashed bad content. Penguin froze low-quality links. And now, did Hummingbird eat link building? Hummingbird wasn’t just another algorithm update. It was more a re-tooling, behind-the-scenes adjustment to make Google faster and smarter.