Small Business Marketing
8.1K views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Rescooped by Gaurav Pandey from SOCIAL MEDIA, what we think about!
Scoop.it!

The 8 Habits of Highly Effective Bloggers

The 8 Habits of Highly Effective Bloggers | Small Business Marketing | Scoop.it

Do you want to be a successful blogger?

 

I do. I might be getting a bit obsessed with it, actually.

 

Post ideas pop into my head unexpectedly. I keep a long running list of ideas for improving my blog.

 

I also study how the most successful bloggers got where they are, and I pore over every word that they write.

 

If you want to be a great blogger, you should, too.

 

A lot of the top bloggers like Brian Clark, Darren Rowse, and Leo Babauta have shared hundreds of tips about how they made their blogs so successful. But each blogger’s tips are just a little different.

 

There’s too much advice to follow


Via Martin Gysler
more...
No comment yet.
Rescooped by Gaurav Pandey from SOCIAL MEDIA, what we think about!
Scoop.it!

Why are we so willing to risk our own privacy online?

Why are we so willing to risk our own privacy online? | Small Business Marketing | Scoop.it
The notion of privacy both offline and online is currently in contention and is featuring heavily in the spotlight.

 

The concept of privacy is reaching a very fragile state. With every single status update that we share, we are foregoing a part of our privacy, readily handing over data to pretty much anyone that wants to access it. Yet it is something that we seem so willing to do. Privacy as a concept will only last as long as society functions in a way to protect it and that is rapidly eroding.


While we can access tools or processes that allow us to protect our own privacy, as a society we are increasingly ignoring these in favour of sharing pretty much everything...


Via Martin Gysler
more...
No comment yet.
Rescooped by Gaurav Pandey from SOCIAL MEDIA, what we think about!
Scoop.it!

6 Tips to Help You Survive Your First 3 Months of Pro Blogging

6 Tips to Help You Survive Your First 3 Months of Pro Blogging | Small Business Marketing | Scoop.it

I was a high-school Maths teacher for eight years and for all those years, my life evolved in writing lesson plans, producing teaching materials and worksheets, dealing with parents, teaching some well-behaved and some rude students, and pleasing demanding bosses. When an opportunity came for me to finally be a full-time blogger, which allows me to be my own boss and set my own schedule and calendar, it was a dream come true.


Yet, as it turn out, building a website and establishing myself as an authority isn´t all fairy tales.

 

I was a part-time blogger for two years, juggling my full-time day job, after-school tutorials, and blogging until late midnight every day. My first blogs were built through a free blog platform, on which I learned HTML, SEO techniques, and a little online marketing. I had enough experience and I was quite ready to do blogging full-time before I decided to quit my job...


Via Martin Gysler
more...
No comment yet.
Rescooped by Gaurav Pandey from SOCIAL MEDIA, what we think about!
Scoop.it!

26 Tips for Using Images to Engage Fans and Followers

26 Tips for Using Images to Engage Fans and Followers | Small Business Marketing | Scoop.it
Images and photos: tools, tips and strategies to enhance the visual representation of your business and keep conversations flowing.

 

You’ve heard this: “A picture is worth a thousand words.” But can it actually help you engage with customers and prospects?

 

In this post, I’ll share ways you can ensure your images provide the best experience they can; ones that will help keep the conversation flowing.

 

Among the topics covered in this post are tools, tips and strategies that can be used to enhance the visual representation of your business.

 

As I’ve done in the other posts in the 26 Tips series, this post provides an easily digestible A-Z guide to which you can return time and again...


Via Martin Gysler
more...
No comment yet.
Rescooped by Gaurav Pandey from SOCIAL MEDIA, what we think about!
Scoop.it!

Curation and Creation Are Both Important

Curation and Creation Are Both Important | Small Business Marketing | Scoop.it

How many times have you thought, “I wish I would have been a part of the Old Spice creation?” Or a part of creating any campaign gone viral? Perhaps you just wish you were creating daily content that was popular, meaningful and significant in and whatever you do.


Have you ever stopped to consider that maybe dabbling into more curation would be just as satisfying and effective?


The social space and world in general are full of people who want to create. Creating – the creative process – and fresh, new ideas make the marketing and business world go ’round. But what happens when this awesomely created content gets buried? If no one is there to collect it all into one place, it is likely to quickly go missing. That is, unless we acknowledge the power of curation.


Curation is not something for “those who can’t create.” It should not be thought of as a B-level social task. Remember, part of our jobs as chief sharers is to save people time. Curating does this...


Via Giuseppe Mauriello, Martin Gysler
more...
No comment yet.
Rescooped by Gaurav Pandey from SOCIAL MEDIA, what we think about!
Scoop.it!

38 Critical Books Every Blogger Needs to Read

38 Critical Books Every Blogger Needs to Read | Small Business Marketing | Scoop.it

Your blog is a business.


I’m not saying that your blog should make money. If you’re a Copyblogger reader, that’s probably already something you’re focusing on.

 

I’m saying that your blog (independent of the other parts of your business) itself has all of the components of a business:

 

-You have an idea … that’s entrepreneurship.
-You write content … that’s the product.
-You build a list of subscribers and do some guest blogging … that’s marketing.
-You have readers … those are customers.
-You run analytics to see what’s working and what isn’t … that’s managerial accounting.


Via Peter Hoeve, Martin Gysler
more...
No comment yet.
Rescooped by Gaurav Pandey from SOCIAL MEDIA, what we think about!
Scoop.it!

99 Ways to Build Links by Giving Stuff Away (and Improve Your Brand Too)

99 Ways to Build Links by Giving Stuff Away (and Improve Your Brand Too) | Small Business Marketing | Scoop.it

In this update you will find 99 actionable ways to gain links by giving stuff away. By the end you'll have a ton of link building ideas, some of which I hope will be new to you. This is a springboard for new ideas, so I hope this 99 can become many more, so please leave your comments and help grow this list.

 

These ideas come from methods I've seen customers use to get free stuff in researching the Free Stuff Everyday book, and also ideas we've used for clients at Koozai. In short there's nothing below that can't be sourced to the real world, so please give every idea a chance.

 

These ideas focus on getting increased chatter about your brand online, with the logic that when people are talking about your brand they are likely linking to it as well. If you find there is a lot of brand chatter without any links, you can always use brand monitoring tools to track your mentions, and then followup to ask for a link...


Via Martin Gysler
more...
No comment yet.