How do you find the time for social media? This is the question I get asked probably more than any other.
I have four lovely children, a demanding job, a wife with a successful career and more. So how do I find the time to tweet, blog, share, and comment?
The answer is simple: I make the time for social media because I think it’s important.
I believe that business people in general, and marketers especially, have an obligation to do more than just consume content or share other people’s content, but to become a content creator and to contribute to your work and your life.
If you are just getting started on the journey of developing your website, you may feel overwhelmed with all the things you need to figure out and plan before you even get started. There are definitely enough details to consider that it’s worth making a list so you don’t forget any of them. Or, instead of making your own list. This infographic from Pixaal showing the basic things to note before someone or company develop a website...
To reduce the risk of social media blunders gone viral, develop a company-wide policy that defines acceptable (and unacceptable) social media behavior, and dictates how employees can effectively communicate your brand culture, voice, and message.
Writing for social media may sound simple, but it’s actually much more complex than posting on your personal social profiles on a Saturday afternoon. Just one simple mistake can sometimes cause significant damages to an organization’s reputation.
Though some forward-thinking businesses are already using Instagram, chances are you aren't yet, and neither are your competitors. With its universal appeal, however, Instagram is not a medium marketers should ignore. And you'd better move quickly if you want to make an impact.
A. OPERATIONAL EXCELLENCE (to deliver quality, price and ease of purchase and use)
Processes for end-to-end product supply and basic service that are optimized and streamlined to minimize cost and provide hassle-free service
B. PRODUCT LEADERSHIP (creating the best products or services)
A focus on the core processes of invention, product development, and market exploitation
C. CUSTOMER INTIMACY (delivering what specific customers want)
An obsession with the core processes of solution development (helping the customer understand exactly what is needed), results management (ensuring the solution gets implemented properly), and relationship management
Gaurav Pandey's insight:
A wonderful resource for anyone looking to develop a strategy for their business. Full article here: http://bit.ly/8dEQR
In less than a decade social media platforms such as Twitter and Facebook have revolutionised business marketing, with major brands across almost every industry successfully using these channels to raise awareness of products and services, generate leads and drive website footfall.
But what about small business? While they don’t have the resources to compete with the larger brands, by fully integrating social media into all aspects of their business strategy small brands can also use these tools to dramatically boost their digital profile, customer base and sales.
Inspired by the rich variety of influencer types our customers discover, we looked for patterns and identified 10 key archetypes. Among these influencer profiles are:
the Authority, the influencer who is expert in connecting topic areas and can package insights into a meaningful bundle for his audience;the Insider, who finds alliances to build the market story he needs to tell and pushes the industry forward; andthe Agitator, who always looks for ways to stir the pot and push conversations to new heights.
Filled with fun facts and tips about what motivates the different types of online influencers,The Many Faces of Influence infographic is a simple guide to understanding how to be a part of their community and knowing the best ways to engage them.
Explore this inforgraphic to learn more about The Many Faces of Influence...
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.