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10 Facebook Timeline Designs That Will Blow You Away [PICS]

10 Facebook Timeline Designs That Will Blow You Away [PICS] | Small Business Marketing | Scoop.it
We've picked 10 examples of Facebook Timeline cover photo designs that are truly outstanding.
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Google Hits 50 Million Users, Adds Circle Sharing

Google  Hits 50 Million Users, Adds Circle Sharing | Small Business Marketing | Scoop.it
Many brands have been impatiently waiting for Google to unveil Google+ business profiles. Now there's more news that should make marketers even more eage...
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Fastgush: Social media news,web tips and online trends

Fastgush: Social media news,web tips and online trends | Small Business Marketing | Scoop.it
Social media news,latest on web,online marketing,updates of Twitter,Yahoo,Facebook,Google,Apple,Digg and other technology and social media platforms.
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This week’s most talked about social media tools

This week’s most talked about social media tools | Small Business Marketing | Scoop.it
When you think of tools, you might think of the entire cast of Jersey Shore.

Fortunately, this is the 14th of a weekly series, in which every week, we’ll look at five social media ...
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Facebook changes coming fast and furiously, Company pages now say who has worked there

Facebook changes coming fast and furiously, Company pages now say who has worked there | Small Business Marketing | Scoop.it
According to All Facebook, Facebook is making changes fast and furiously. Much like the Birthday tweak we noticed, Facebook is not announcing these changes necessarily, but it's very ...
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Facebook, It's Time To Kill the Poke

Facebook, It's Time To Kill the Poke | Small Business Marketing | Scoop.it
Facebook has gone a half step to putting the Poke out of its misery -- but I don't see why they don't kill it off completely. Would we really miss it?
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6 Ways to get 20,000 Facebook fans in 4 months [Case Study]

6 Ways to get 20,000 Facebook fans in 4 months [Case Study] | Small Business Marketing | Scoop.it
You've probably read a handful of basic articles about how to create brand awareness on Facebook. While the information in these articles is often good, doing just the basics won't make your company stand out from the rest.

Via David Wesson Evolve Social
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Using Social Media to Get Ahead of Search Demand

Using Social Media to Get Ahead of Search Demand | Small Business Marketing | Scoop.it

Before I even start saying anything about keyword research I want to take my hat off to Richard Baxter because the tools and methodologies he shared at MozCon make me feel silly for even thinking about bringing something to the Keyword Research table. Now with that said, I have a few ideas about using data sources outside of those that the Search Engines provide to get a sense of what needs people are looking to fulfill right now. Consider this the first in a series.

 

Correlation Between Social Media & Search Volume
The biggest problem with the Search Engine-provided keyword research tools is the lag time in data. The web is inherently a real-time channel and in order to capitalize upon that you need to be able to leverage any advantage you can in order to get ahead of the search demand. Although Google Trends will give you data when there are huge breakouts on keywords around current events there is a three-day delay with Google Insights and AdWords only gives you monthly numbers!...


Via Martin Gysler
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The Art Of Seductive Landing Pages

The Art Of Seductive Landing Pages | Small Business Marketing | Scoop.it

People don’t just want to be educated about what you offer. They want to be seduced.

Yes, seduced.

Being seduced is an exhilarating experience. 

 

First, recognize that seduction is not synonymous with deception. Being seduced is fun. Being deceived is not. It’s unfortunate that shady advertisers have conflated the two. But the world’s best brands pursue “honest seduction,” touching us emotionally as a way to begin a genuine, mutually rewarding relationship.

 

So while I fully recommend incorporating the best principles of content marketing in your conversion optimization — educating, informing, and leading thoughts — I implore you to communicate more than that. Impart the spirit of your organization, your brand, speaking to the heart as well as the mind.

Here are two suggestions to make your landing pages more seductive...


Via Giuseppe Mauriello, Martin Gysler
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5 Ways Facebook's New Features Will Fuel Social Shopping

5 Ways Facebook's New Features Will Fuel Social Shopping | Small Business Marketing | Scoop.it
Facebook's recent changes will have a strong influence on the way users discover and share products. Brands and developers should take note of these 5 factors.
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HOW TO: Make the Most of the New Facebook Timeline Cover Photo [PICS]

HOW TO: Make the Most of the New Facebook Timeline Cover Photo [PICS] | Small Business Marketing | Scoop.it
The new Facebook Timeline cover photo profile design gives you a lovely big space for an image at the top of your page -- here's how to make the most of it.
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Google's Biggest Threat Is Google

Google's Biggest Threat Is Google | Small Business Marketing | Scoop.it
Larry Page makes a rare public appearance and speaks frankly about managing Google.
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Facebook team working to open up Timeline, Google+ team travels to Maui

Facebook team working to open up Timeline, Google+ team travels to Maui | Small Business Marketing | Scoop.it
The back and forth of new features on both Google+ and Facebook in the past two weeks have been lightning fast, as we've reported. Perhaps the Google+ team decided it was time for ...
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How to Market Your Business On Google+

How to Market Your Business On Google+ | Small Business Marketing | Scoop.it

Are you a business owner or a content marketer trying to promote your brand on Google+ ?

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Facebook Sued Over "Timelines" Trademark

Facebook Sued Over "Timelines" Trademark | Small Business Marketing | Scoop.it
Facebook is being taken to court over a trademark dispute surrounding the new Facebook Timeline profiles.
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B2B companies lack social media strategies

B2B companies are investing financially in social media, but are not backing this up with clear strategies to their staff to make it work effectively...
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Social media around the world 2011

Free research report of a global social media study. Results cover 35 countries. More than 9000 people participated.
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Moods on Twitter Follow Biological Rhythms [STUDY]

Moods on Twitter Follow Biological Rhythms [STUDY] | Small Business Marketing | Scoop.it
An analysis of Twitter messages suggests our moods are driven in part by a shared underlying biological rhythm that transcends culture and environment.
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Twitter Revenue to Hit $400 Million By 2013 [STUDY]

Twitter Revenue to Hit $400 Million By 2013 [STUDY] | Small Business Marketing | Scoop.it
The success of Twitter's Promoted Products will propel the company into $400 million in revenue in 2013 compared to $45 million last year, says a new report.
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Social Media for the Career Minded [Infographic]

Social Media for the Career Minded [Infographic] | Small Business Marketing | Scoop.it
Here at Marketing Pilgrim we have an active job board which is nice because our industry, Internet and social media ...

Via Daniel J Smith
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6 Reasons Why You Should NOT Put All Your Eggs In The Facebook Basket

6 Reasons Why You Should NOT Put All Your Eggs In The Facebook Basket | Small Business Marketing | Scoop.it

Many companies and entrepreneurs put all their online efforts into Facebook Pages.

 

There is no stopping Facebook at this point, no doubt about it. And with that also comes the increasing number of brands and companies engaging in the creation and management of Pages (or “Fan Pages” as they used to be known).

 

We even hear about companies not having websites anymore to migrate all their efforts to Facebook. Okay, those are extreme cases but you can’t deny that at least once you heard about it.

 

The problem is we are jumping in the wagon as we did back in the day when we decided that we needed a website because our competitors had one. We ended up building millions of digital brochures that did nothing but get you an “online presence”. What if Facebook Pages are not all that? What if they don’t work as well as we think they do?...


Via Martin Gysler
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Google+: Why the Real Name Policy Is Creating a Very Boring Social Network [OPINION]

Google+: Why the Real Name Policy Is Creating a Very Boring Social Network [OPINION] | Small Business Marketing | Scoop.it
Social networks have always been a way for people to curate their identities and experiment with celebrity status. Google's real name requirement may hinder users' creativity and ultimately devalue Google+.
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Google Analytics Adds Real-Time Traffic Data

Google Analytics Adds Real-Time Traffic Data | Small Business Marketing | Scoop.it
Google Analytics has added real-time data and its first paid version of the service.
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Facebook Updates Could Give Nonprofits Better Visibility

Facebook Updates Could Give Nonprofits Better Visibility | Small Business Marketing | Scoop.it
Facebook Updates Could Give Nonprofits Better Visibility - http://t.co/czEQE04q...
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