Expert Labs has released version 1.0 of ThinkUp, a program that lets people archive, search, and analyze their activity on Twitter, Facebook, and Google+.
And if you ask me, this is a big deal.
ThinkUp, the free, open-source brainchild of programmer and Lifehacker founder Gina Trapani, keeps track of what you've done online. It extracts the data from the walled gardens that house more and more of people's digital lives then replants it in your own garden.
The app isn't simple to install, unfortunately. You need some server administration skills so you can host ThinkUp on your own Web server or run it on an instance of Amazon's EC2 cloud-computing service. (More on that point later.)...
On November 8 we interviewed Blake Cahill, president of the social media agency Banyan Branch, about the importance of Google Plus to business strategy. Naturally, our conversation also included the upgraded Facebook.
1. First, there is massive growth in social content. That much is obvious, and it’s not slowing down.
2. Second, there is massive growth and fragmentation in the digital “surfaces” where audiences and customers spend time (web, apps, mobile sites, TV, social network, displays).
3. Finally, audiences are demonstrating short attention span. Real-time, social content is proven to get more engagement and interaction within owned and paid media (aforementioned “surfaces”). Why? Social conversations aren’t viewed as advertising or broadcasting. They represent authentic voices. Someone “like me”.
We believe the convergence of these and other foundational shifts represent the next stage in the evolution of digital and social media...."
With all the content and information cluttering the web, it's a constant struggle to get people's attention online. And with so many different social media channels available to marketers, it's difficult to make your content truly stand out.
As soon as you follow a few hundred Twitter users, a few hundred Twitter users are inundating your Twitter feed with information that may or may not pertain to you. So the question is, as a marketer, how do you cut through the clutter and direct the attention of prospects and customers to your social media content and messages?
To help make your content stand out, we've come up with a list of 20 tips for increasing content visibility on the top four social networks: Facebook, Twitter, LinkedIn, and Google+ ...
Quick Pitch: Proliphiq filters social media clutter and focuses on what’s important to you.
Genius Idea: Social media search tool that lets people see who is credible in the areas that interest them.
“Who should I follow?” You may have asked yourself this question after logging onto social media websites like Twitter and Facebook, only to be overwhelmed with millions of profile options to follow or subscribe to.
Proliphiq helps you find the answer to that question.
Proliphiq is a social media discovery tool that helps you find the most credible contributors within the topics that interest you. The search tool filters social media clutter by aggregating profiles that are most relevant to your search topics and finding the best contributors based on personality, level of engagement and credibility.
Human Media: The new way of communicating is not about Social Networks, Community Managers, complex technologies, the social-hype or last-generation software. It’s actually something basic, something simple.
Two weeks ago today, Google released “Ripples” for Google+ and most of the world went on with their daily activities. Personally I thought it was just another one of those features that was interesting but nothing I could really use.
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Where to find stats, metrics & analytics for you & your brand Target audience: Nonprofits, NGOs, cause organizations, social enterprises, businesses, brands, bloggers, social media managers, individuals.
This is the part of our ongoing series on how organizations can get the most out of Twitter. Please check back weekly for the next installment.
Hosting an online contest is an effective method for marketing on Facebook. As many companies have already proven, a contest can cut through the clutter of marketing messages and attract people to your business Page.
ou want to be an innovative company that engages your customers, provides transparent values, and offers responsive customer service. However, you are continually running into problems from the very instrument that is helping you achieve this: social media.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.