Social Media Follows

Consumers are often switching between multiple screens during the day with smartphones leading as a starting point for online activities, according to a new study from Google. Google’sstudy takes a deep-dive look at how consumers interact with multiple screens each day, which presents strong implications for how marketers should be integrating television, desktop, smartphone and tablet campaigns. Additionally, the study looked at how consumers treat content differently on each medium.

I know, I know. That RT button is darned convenient. It's fast. It's simple.

While Facebook and Google Plus social continue to push new features live, battling themselves over who can dominate the market, Twitter remains the most powerful driver of traffic to my site.

Ever since the t.co shortener was introduced, I can see it showing up at the top of my referrers at any given day.

This is very powerful and also quite reassuring. Continuing to improve and work on my Twitter performance has paid off greatly so far.

Is your small business "all in" with social media? New research shows incredible opportunity for small businesses.

infographics on getting more visitors online by publishing blog post at right time with WordPress, Joomla, Drupal with killer content on blogging platform...

Facebook has become one of the biggest channels of customer relationship for businesses. Tips on how to use Facebook as a customer care channel.

Maybe some of you have wondered whether this approach was possible and if so, how to go about it, here is the guide that should put you on the right track. [note MG]

After reading Mike Sansone’s blog about how he was inspired by my act to leave Facebook, but chose to convert his personal page to a fan page instead of deletion, I was inspired to create this how-to do it post. Facebook has what they call a “help section” on this, but as usual, it’s completely unhelpful. Before I dive into the few steps it takes to do this, see what you think (left):

So, as you can see, it never really answers the question on how to convert my personal account to a Facebook page. I don’t know about you but Help sections on websites that don’t actually answer the question, I find quite frustrating.

Anyway, enough of my rant, here’s how you do it

Read more: http://bit.ly/x0t3pO

As a freelancer, twitter is without doubt an important tool to spread your word across the web. If you need advices about how you can do it, this post is perfect for you. [note Martin Gysler]

Social media applications such as Twitter can be effectively utilized as a tool for freelancers like yourself to promote your services. In a time when the world is connected through the internet, failing to employ such a simple strategy to connect with your potential and existing clients is a waste of opportunity. Remember that you are promoting to the rest of the world each time you post something in Twitter.

The content then, is what matters. You can update your existing clients on your latest projects and network with freelancers like yourself. In your Twitter, you may link your followers to your professional blog where they can further explore your work and even better, re-tweet it to their own network. All these can bring you more business in the long run as these people go on to recommend you to potential clients.

Here are five possible ways to make good use of Twitter for your freelance business:...

Read more: http://www.hongkiat.com/blog/tips-leverage-twitter-for-freelance-business/

"Leaked documents show Facebook making a radical departure from traditional online display advertising into a word where ads are conversations and brands automatically tell you who of your friends is already on their side."

Wow! I've been waiting for this shoe to drop: Facebook ads comprised entirely of texts your friends have posted on a brand's page. Wow.

Via @socialnerdia

Social media is popular, but does it actually help create real change in the world? Best Friends Animal Society demonstrates how with its Invisible Dogs campaign.

Google has been making a big deal out of privacy lately, but Google+ just launched a slew of new features designed to make people easier to find.