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How and Why Social Engineering Works [Infographic]

How and Why Social Engineering Works [Infographic] | Social Media Epic | Scoop.it

For many people in today’s world, being “online” has become a constant status. High-speed internet, smart phones and tablet PC’s have enabled us to stay connected whenever and wherever we are.

Social hackers capitalize on vulnerabilities when it comes to keeping personal details private, and the problem has only seemed to get worse as the digital age has developed.

Techniques as simple as looking over a shoulder as someone enters bank details or passwords are often used, as well as sending out deceiving emails ridden with malware and viruses that can take control of your computer. Hackers pose as a trusted entity in email blasts that utilize mind tricks to get the viewer to click on the link that will trigger the infection of your computer.

Everyone with an internet connection is vulnerable, and public awareness is the first step in ending this growing problem...


Via Lauren Moss
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Cam's curator insight, March 12, 2013 4:50 AM

Infographics are always fun!

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Social Media for Social Good [INFOGRAPHIC]

Social Media for Social Good [INFOGRAPHIC] | Social Media Epic | Scoop.it

Social media—through which users create online communities to share information, ideas, personal messages, and other content—is a powerful and accessible tool. With these new media tools, governments, nonprofits, corporations, and individuals all have the ability to communicate their messages and participate in conversations with a global audience. Social media allows nonprofits and groups promoting social causes, even those with limited budgets, the opportunity to magnify their voices. In our hyper-connected world, individuals have the tools to effect change, raise millions of dollars, find volunteers, and make a global impact.

In an infographic by MPA@UNC, they profile several successful grassroots and nonprofit campaigns, explain tactics that increase the impact of a message, and explore emerging trends in charitable giving and volunteering


Via Lauren Moss, John Boitnott
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State of Social Marketing Survey [Infographic]

State of Social Marketing Survey [Infographic] | Social Media Epic | Scoop.it

As we look ahead to 2013, where will marketers invest their resources? Where will they look to expand their presence and offering and what will they name as their top challenge?

 

Learn what almost five hundred marketers from a wide variety of industries and companies, both large and small, along with social marketing experts have to say about the state of social marketing today and in the future...

 

View the complete infographic and read the survey results for more deatils on social media and business objectives, measurement methodologies and social marketing investment...


Via Lauren Moss
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