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Virtual Options: Social Media for Business
Social Media and Digital Marketing Resources, Tips, and News for Business Owners, Professionals, and Entrepreneurs from @dawnrjensen, @virtualoptions http://www.virtualoptions.net
Curated by Dawn Jensen
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Eight Steps to Prepare Your Facebook Page for Graph Search

Eight Steps to Prepare Your Facebook Page for Graph Search | Virtual Options: Social Media for Business | Scoop.it
Optimizing your Facebook Page for both Google and Facebook Graph search in eight steps, including selecting the best categories, about section keywords.

 

Facebook’s new Graph Search is very different from Google search. With Graph Search, you combine keyword searches with friends who’ve shared content on Facebook related to that search.


Via Martin Gysler
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Robin Robinson's comment, January 30, 2013 9:07 AM
This graph search makes me nervous - should it? What are the risks?
Martin Gysler's comment, January 30, 2013 11:59 AM
I don't know if you should be nervous Robin... I'm not! If you haven't posted doubtful things, you can sleep calm ;-)
Henrik Safegaard - Cloneartist's curator insight, January 30, 2013 6:39 PM

Interesting -

Rescooped by Dawn Jensen from Social Media and its influence
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Facebook starts rolling out new privacy settings, making it easier to control what data is public

Facebook starts rolling out new privacy settings, making it easier to control what data is public | Virtual Options: Social Media for Business | Scoop.it
Facebook announced plans to make its privacy control settings easier to find this month, and now a series of new menus and notifications has begun to roll out to users of the social ...

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Facebook Introduces Pinterest-Style, Curated "Collections"

Facebook Introduces Pinterest-Style, Curated "Collections" | Virtual Options: Social Media for Business | Scoop.it

Robin Good: Facebook has introduced a new curation feature designed to allow its users to collect and organize their favorite "products" into so-called "Collections".

 

According to Hubspot "the new feature called 'Collections,' allows marketers to add “Want” or “Collect” buttons to news feed posts about products."

 

Source: http://blog.hubspot.com/blog/tabid/6307/bid/33698/Facebook-Tests-Pinterest-Style-Feature-Called-Collections.aspx

 

The new FB "Collections" is publicly available to everyone, and it is being tested "with 7 retail partners -- Pottery Barn, Wayfair, Victoria’s Secret, Michael Kors, Neiman Marcus, Smith Optics, and Fab.com."

(you need to go to those FB brad pages to test it).

 

It also seems that the feature can be activated in at least three different ways by one of these three upcoming action buttons:

 

a) "Want": adds the product to a Timeline section of a user's profile called “Wishlist”

 

b) "Collect": adds the item to a Collection called “Products”

 

c) "Like": a special version of the standard "Like" button that also adds the item to “Products”

 

N.B.: While Collections are free for business pages to use, they're only visible to the page's fans. You have to "Like" the page in order to see these types of posts.

 

Find out more here: http://blog.hubspot.com/blog/tabid/6307/bid/33698/Facebook-Tests-Pinterest-Style-Feature-Called-Collections.aspx

 

and here: http://techcrunch.com/2012/10/08/facebook-collections/

 

 

 

 

 

 


Via Robin Good, Miguel Gajete, Jimun Gimm, Jose H. Flores, Gerrit Bes
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Personal Branding With Social Media [Infographic]

Personal Branding With Social Media [Infographic] | Virtual Options: Social Media for Business | Scoop.it

Personal Branding With Social Media Infographic via Chris Voss

 

Why having the right social media tools matter:

 

"Social media tools have the tremendous power to put you in contact with thousands of people in order to build your online brand you need to know all of the possibilities, as well as how all of your activities are working together.

 

It's important to be consistent so that each part of your social media network is contributing positively to the brand you are trying to build.

 

Selected by Jan Gordon covering "Content Curation, Social Busines and Beyond"

 

See full infographic here: [http://bit.ly/JMXlS0]


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How to clear your Facebook search history

How to clear your Facebook search history | Virtual Options: Social Media for Business | Scoop.it

How to clear your Facebook search history

 

Can you lose your Facebook Page because you didn't follow the rules? Facebook would never shut down a Page because they ran a contest and did something like... oh, I don't know, maybe offer to donate a dollar to charity for every Like their Page gets... right?

I'm constantly seeing people saying they've never heard of a Page being shut down for violating a rule and that Facebook doesn't enforce most of them anyway. Well, here are two examples of some popular Pages that were shut down by Facebook for some seemingly innocent contest rule violations. Think it's okay to do it just because you see the big dogs doing it? Think again.


Via Martin Gysler
Dawn Jensen's insight:

It's always great practice to also  to go back and review what you've posted and commented on just in case. This is a must-do.

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Edna Campos's comment, February 2, 2013 11:02 PM
Good advise for our friends and clients too..:)
Martin Gysler's comment, February 4, 2013 7:22 AM
Indeed Edna :-)
Martin Gysler's comment, February 6, 2013 11:27 AM
Yes Dawn, and I think it's not only a must-do but also an educational matter.
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Timeline Cover Maker | Custom Facebook Banner/Background

Timeline Cover Maker | Custom Facebook Banner/Background | Virtual Options: Social Media for Business | Scoop.it

I like this tool, it's free, easy to use and without advertiser banner. Even if you're not a computer genius, you can use it. Try it, you'll be glad you did, for sure! [note Martin Gysler]

 

Facebook is changing how we can express ourselves on our facebook page. With their new Timeline Profile you are now free to express yourself with a big banner behind your profile picture.

Timelinecoverbanner.com provides you with the power to create a creative and customized Facebook cover easily and free even for commercial use.

 

Some of our cover editor features are: No visible watermark or branding on final image, very fast and responsive, you can blend profile picture seamlessly with timeline cover background or in other words you can make your profile photo and cover look integrated as one image, you draw or add text, and many more. We also have tons of cool graphic clipart from our partner sites which exclusively available only for our cover editor. You just need to browse them and copy paste the GRAPHIC ID of your desired image to our editor, and,.. presto!.. your chosen graphic is added and ready to combine with your photo.

 

Read more: http://timelinecoverbanner.com/


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Social Network Tribes Gaining Momentum - The Latest Findings [Infographic]

Social Network Tribes Gaining Momentum - The Latest Findings [Infographic] | Virtual Options: Social Media for Business | Scoop.it

This piece is by Jeff Bullas and infographic by Go-Gulf.com

 

Intro:

 

There is one thing we do know and that the era of one social network that fits all is gone. The social network tribes are splintering onto different social media platforms because they now have real choice.

 

What you'll find in the infographic is demographics, monthly visitors on each network, who's on what network

 

So Who is Using What?

 

Here are a few findings on 5 major social networks:

 

Time spent by Average Social networking user per month

 

**Facebook 405 minutes

 

**Pinterest  405 minutes

 

**Twitter        89 minutes

 

**Linkedin       21 minutes

 

**Google+         Why You Shouldn't Ignore G00gle+

                               Updated information

 

There are lots of links to other articles about social networking in this piece that will give you more data on demographics

 

Selected by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read article and see infographic here: [http://bit.ly/LUujhk]


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Beth Kanter's comment, July 5, 2012 6:14 PM
This post caught my eye the other too .. thanks for curating it
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Clean Out Your Facebook App Permissions as Part of Your Spring Cleaning Regimen

Clean Out Your Facebook App Permissions as Part of Your Spring Cleaning Regimen | Virtual Options: Social Media for Business | Scoop.it
It's not too late in the season to do a little spring cleaning, and even if you've already tidied up your home and your tech, there may be one place you haven't cleaned up:...

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