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7 Tips and Tools to Stop Content Thieves in their Tracks

7 Tips and Tools to Stop Content Thieves in their Tracks | Social Media Engagement | Scoop.it
Are you sick of people copying your content without your permission or attribution?
Bill Gassett's insight:

Has your blog content every been copied? Do you want to stop it from happening? Follow some great advice here on how to do it!

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Take a look at some of the best social media articles for helping your business grow and creating meaningful online relationships. Want more online visibility through social media? You will find some great social media tips here.
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Top 35 Real Estate Social Media Players

Top 35 Real Estate Social Media Players | Social Media Engagement | Scoop.it
Top 35 Bloggers and Social Media Real Estate Power Players. These are the best of the best in terms of blogging and social media in real estate!
Bill Gassett's insight:

Are you a real estate agent that wants to learn from the best on how to use social media properly? Maybe you are just in the social media industry yourself and like real estate. Wouldn't it be great to have a list of folks who are respected by their peers in the industry?


Without a doubt there are lots of real estate agents who have no idea what they are doing when it comes to using social media properly. This is not the case with the vast majority of industry leaders you will find in @Paul Sian list of industry experts.


Most of the individuals in Paul's list are not just in one social media channel but in all of the major sites such as Twitter, Google Plus, Pinterest, Linkedin and Facebook.


Most of these folks have a blog that is the foundation of their business as well. If you want to learn from the best this would be a great place to start.

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Xavier De Buck's curator insight, September 3, 1:09 PM

Hats off to Paul for putting together this powerful list of social media bloggers!!


EVERYONE starts their home search online. And what key words do you think they're looking for? What are the odds that your name/company might pop up in the Google search results? If it's not the case, I would start reading up how these bloggers and SM players go about getting on top of Google results!


Nothing to lose and everything to gain -- plus you might end up making lots of like-minded real estate friends/colleagues :)

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How to Get More Free Twitter Followers

How to Get More Free Twitter Followers | Social Media Engagement | Scoop.it
Comments comments
Bill Gassett's insight:

Most people who join social media networks have at least one goal in mind and that is to get more people following them. We all want our voice to be heard but that is awful hard to do unless you have an engaged audience.


The problem however is that most people don't know how to use social media properly. They use it as a tool to broadcast and not to build relationships. This is where most fail because you can't hope to grow and your first without showing you care about them.


The best social media marketers understand two things:


1.) You need great content worthy of being read and shared.


2.) You need to reciprocate with those who support you.


When it comes to Twitter this is huge! The RE-TWEET should be something you do on a daily basis! This is one of the tips I share in the article.


There are numerous experts sharing their thoughts on how to make Twitter a source of traffic to your site. Make sure you have a look at all the great Twitter Tips!

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Blogging Tips to Make Your Day More Productive

Blogging Tips to Make Your Day More Productive | Social Media Engagement | Scoop.it
Experts from all around the blogging community weigh in how to make you the most productive person you know - how to make your day more productive.
Bill Gassett's insight:

Do you have a blog and are having a hard time getting more visitors? There are lots of people who write very well but don't know the marketing techniques used to drive traffic to their site.


In this exceptionally crafted article you will see numerous ideas from multiple bloggers. The thing that is great about the post is why wide variety of idea themes coming from people across many industries.


Without a doubt you will get something out of this article that you did not previously know. There are so many great blogging tips you will have a hard time absorbing them all in one session.


I have offered a few tips of my own including using Scoop.it as well as another content marketing platform called Storify.


If you want to magnify your content and make it more visible make sure you check it out!

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How and Why Start a Real Estate Blog

How and Why Start a Real Estate Blog | Social Media Engagement | Scoop.it
New REALTORS® can greatly benefit from using a real estate blog. Get expert tips from Bill Gassett and Lynn Pineda.
Bill Gassett's insight:

Having a real estate blog has been one of the best thing I have done over the course of my twenty eight year career. Having a blog allows you to showcase your expertise and put it out there for the world to see.


There are lots of real estate agents who start a blog and get no where with it. The most common reason is not spending enough time with it. Like anything else it takes hard work. You can't expect to jump into blogging half ass and think it is going to be a money maker for you.


Good blogging takes a number of skills including writing, SEO and promotion. You really need to have all three skills sets down in order for it to really work.


In the article I share some of the ways in which I have achieved success with my Massachusetts real estate blog. @Andrew Fortune who interviewed me for this article along with @Lynn Pineda a real estate blogger in Coral Springs Florida share some of thoughts on how Realtors can succeed.


If you are looking to start your own real estate blog take a look at the article. Maybe you can grab a tip of two from Lynn, Andrew and myself.


One of the best things about blogging is the fact it can be fun if you enjoy it. Without question the first time someone calls you and says they would like to discuss selling or buying a home with you is a great feeling.


It is at that point you will know your blogging efforts are paying off!

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Tips to Master Pinterest

Tips to Master Pinterest | Social Media Engagement | Scoop.it
Bill Gassett's insight:

While this article speaks to real estate agents the advice contained in the articles can really be applied to just about any business that would like to use Pinterest as a traffic source to their blog.


In the article you will see references to numerous articles that provide advice on how to use Pinterest whether you are are a beginner or a more advanced user.


Use these tips to master Pinterest to drive massive amounts of people visiting your site. Pinterest is perfect for those in the real estate industry as well as any other with a visual aspect.

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Kyle Hiscock's comment, February 3, 12:35 PM
Awesome tips for Pinterest and real estate @Bill Gassett! Thanks as always for sharing your expertise!
Bill Gassett's comment, February 3, 3:01 PM
Thanks much for sharing the Pinterest tips @Kyle Hiscock!
Kyle Hiscock's comment, February 3, 3:21 PM
Not a problem @Bill Gassett, great stuff!
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Social Media For a Real Estate Agent

Social Media For a Real Estate Agent | Social Media Engagement | Scoop.it
Social Media Accounts Bill Gassett If you know me at all then you know I am a huge fan of social media! Using social media is a must for smart Realtors who hav
Bill Gassett's insight:

Social media is all the rage today. In fact it is one of the most popular forms of communication. Every day you see more and more people glued to their phones, lap tops and personal computers using some form of social media.


If you are a real estate agent this means one thing - you need to be in the game! One of my favorite parts of social media is my blog. This is the foundation of all of my social media efforts. Everything revolves around my blog.


As a real estate blogger the content you create is obviously extremely important but do you know what is just as crucial? Having people discover your blog! You need traffic and people reading your content in order to turn them into prospects.


One of the ways this is done is via content marketing. In the article I share all of my real estate social media resources that I am using to drive visitors back to my site. I can almost guarantee some of these are social channels you may never have heard about. There are of course others you will recognize.


All of them are important and can work in synergy with one another..If you are a real estate agent this is a gold mine of a social media resource for you. I have laid out an exact blueprint on how to receive more visitors to your site.


Take a look and let me know if this generates any questions for you.


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Top Content Marketing Techniques Revealed

Top Content Marketing Techniques Revealed | Social Media Engagement | Scoop.it
Want to drive traffic to your blog? let the experts show you their tried and tested methods when it comes to content promotion and SEO. Having great content is
Bill Gassett's insight:

One of the things that every good blogger must do is find ways to reach their audience and drive traffic back to their site. This can be accomplished in a number of ways whether it be using social media tools, being involved in specific niche communities, using industry related forums, email marketing as well as good SEO techniques.


Each of these methods are designed to bring additional traffic. The goal of course is to turn this traffic into avid readers and potentially someone who will want to do business with you.


In the article you will see a number of expert bloggers who were generous enough to share one of their top content marketing tips. If you are a blogger there is a treasure trove of excellent information you can use to gain the upper hand on your competition.


Use the enclosed content marketing tips to increase your visibility and be reached by more people. These tips are sure to bring an influx of traffic that you are not already getting.

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Who in Real Estate Has Influence on Google Plus

Who in Real Estate Has Influence on Google Plus | Social Media Engagement | Scoop.it
Google Plus is a great social media network for real estate industry professionals to interact and share great content! Here are 25 of the best to follow!
Bill Gassett's insight:

Are you in the real estate industry or just have an interest in following some of the best real estate content around? If so then you need to check out this amazing resource that has been put together by @Kyle Hiscock on who you should be following on Google Plus for real estate. Not only does the article give suggestions on who to follow but also provides an example of each of their work.These are some of the best real estate bloggers who share great content weekly on their profiles and in some of the more powerful real estate communities on this social channel.


This resource is also jam packed with great information about using Google Plus properly as well. Whether you are in real estate or not you will get something out of this article. Best of all you will have some additional people to add to your circles who share content worth reading!

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Bill Gassett's comment, October 7, 2014 4:17 PM
My Pleasure Kyle! What a great guide for anyone wishing to connect with top real estate professionals on Google Plus!
Neil Ferree's comment, October 8, 2014 11:09 AM
A nice crop of real estate pros on Google+ @Bill Gassett many of which I already have in my R.E. Circle so that's cool and @Marianne Lalonde probably does too!
Bill Gassett's comment, October 8, 2014 11:11 AM
I am not too surprised @Neil Ferree as many of these people are super visible.
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Pinterest: The Perfect Tool for Real Estate Marketing

Pinterest: The Perfect Tool for Real Estate Marketing | Social Media Engagement | Scoop.it
Learn how to enhance your real estate marketing with Pinterest boards and pins
Bill Gassett's insight:

If you are not using Pinterest as part of your social media marketing strategy then you are missing the boat on getting some serious traffic to your website or blog. Whether you are in the real estate industry or any other business for that matter Pinterest is the perfect vehicle for bringing a new set of eyes to your content.


Pinterest works perfectly for real estate. If you are talented enough to write well and can create some decent graphics you will see a huge spike in those who will come to your site.


In the article you will learn some of the best Pinterest tips for real estate including how to use proper descriptions, creating hashtags, applying for "rich pins", getting a "pin it" button on your website, using group board and much more!

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Kathy Rester Fisher's curator insight, September 3, 2014 4:34 PM

Pinterest NOT just for recipes and crafts!

ScottsdaleHomesoldfast's comment, September 20, 2014 11:44 PM
While searching for the best marketing technique in real estate, I took a commercial real estate class from a lady once who's mantra was, "All real estate is microeconomic." The four P's of marketing apply in real estate too. Placement, Price, Product, Promotion. I had a marketing prof who included a fifth P, which was Person. All of those P's must be in alignment for any marketing strategy to work as intended. Consider who your person is; create the appropriate promotion; put it in a place they will notice it; advertise the desired price and for the desired product. The appropriate and effective marketing mix will be "microeconomic" or geographic specific, more appropriately. I would love to hear your views on this?
Bill Gassett's comment, September 21, 2014 7:54 AM
I do agree with most of that statement!
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How Real Estate Agents Can Use Pinterest For Social Media Exposure

How Real Estate Agents Can Use Pinterest For Social Media Exposure | Social Media Engagement | Scoop.it
How to use Pinterest for real estate social media exposure. If you are a Realtor using Pinterest can drive massive traffic to your site.
Bill Gassett's insight:

Are you a real estate agent who has a blog? Are you using Pinterest as part of your social media marketing strategy? If not you are missing out on a fantastic opportunity to acquire great traffic within your own niche.


Pinterest is one of the best platforms for driving traffic back to your blog. Real Estate is a very visual business. Pinterest is a very visual social channel. They work together like peanut butter and jelly!


Whether you are just starting out using Pinterest or are an advanced user the article gives some great tips on how to use Pinterest to it's maximum potential. In fact the tips don't just apply to the real estate industry but anyone who want to take a go at Pinterest!

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How to Promote Your Blog Content: Social Media Experts Share Marketing Tips

How to Promote Your Blog Content: Social Media Experts Share Marketing Tips | Social Media Engagement | Scoop.it
One challenge that content marketers face is getting traffic to their posts. Over 40 top bloggers and marketing experts share tips to promote content.
Bill Gassett's insight:
Want to drive massive amounts of traffic to your blog? I am going to go out on a limb and guess that the answer is a resounding YES! Take a look at this fantastic resource that shares some of the best social media marketing tips that is sure to increase your contents visibility all across the net!Some of these tools you may be aware of but I am sure there will be a few you have not. Take a look and utilize this free traffic generating advice!
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Tom Horn-Real Estate Appraiser's curator insight, March 10, 2014 8:22 AM

I for one am always striving to get more traffic to my blog so I will be reading this with great anticipation. If you have a real estate blog and need more exposure I hope this helps you out.

Bill Gassett's comment, March 10, 2014 12:30 PM
Thanks for sharing Tom!
Debbie Gartner's curator insight, March 31, 2014 7:30 AM

I love this article.  So many great tips on how to make your blogs and content go further.  It's nice to see some consistent themes as well as fresh ideas.

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LinkedIn Introduces New Insights to See Who's Viewed Your Profile

LinkedIn Introduces New Insights to See Who's Viewed Your Profile | Social Media Engagement | Scoop.it
Have you ever wondered who is checking you out on LinkedIn?
LinkedIn's Who's Viewed Your Profile feature includes new visual analytics and insights into your potential professional suitors.

Via Brian Yanish - MarketingHits.com
Bill Gassett's insight:

Want to know who has been checking you out on Linkedin? You can now see more detailed information on who is viewing your profile. It is now much easier to see if you have a stalker on the loose:)

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Bart van Maanen's curator insight, February 26, 2014 5:35 AM

LinkedIn komt met nieuwe, gevisualiseerde statistieken over bezoeken aan je profiel. 

eProAgi Anderson's curator insight, February 26, 2014 8:59 AM

So who's been viewing you?

Heather Koroll's curator insight, February 26, 2014 8:14 PM

add your insight...

 
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Why Your Brand Shouldn't Fear Using Google Authorship

Why Your Brand Shouldn't Fear Using Google Authorship | Social Media Engagement | Scoop.it
Developing employees as trusted authorities in your industry via their content can have great benefits for your brand. So why do so many brands fear doing it?
Bill Gassett's insight:

If you are on Google Plus then you are bound to have heard of the great one known as Mark Traphagen. I like to call him the mayor of Google Plus. Mark always shares exceptional information that people can dig into. You will often be saying to yourself wow that is great info!


Whether you are interested in learning more about Google authorship, general SEO or social media concepts, Mark is has always got the finger on the pulse of what is going on.


In Mark's article he discusses how brands can use Google Plus, why a  photo is worth a thousand words in social, and how brands can use Google Plus.

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Use Google My Business & Google+ to Build Visibility

Use Google My Business & Google+ to Build Visibility | Social Media Engagement | Scoop.it
Bill Gassett By Bill Gassett There is no question that using Google Plus is important for a real estate agent looking to capture business from social media...
Bill Gassett's insight:

Have you ever done a local search for a business you are looking for and come across a listing of 7 local businesses? This is called the Google "7 pack" and can often be found when you are looking for some kind of local business.


Wouldn't it be great if you could get your business to appear in the 7 pack? It sure would as those who get into the 7 pack increase their chances dramatically for being contacted by a consumer.


In the article I take you through the exact steps on how you can get your business to appear in the Google 7 pack. Folks this is FREE! You do not pay to get into these positions! It is free real estate that every business should strive for.


In the article you will also see how to use Google+ properly to increase your companies online visibility. Google plus is a great social channel that lots of people are not using to their best advantage.


I also take you through step by step on how to use some of the other top social channels for your business including Twitter, Pinterest, Linkedin and Facebook.


This is a post you will not want to miss for making your business more visible online!

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Use Google+ to Build Your Business

Use Google+ to Build Your Business | Social Media Engagement | Scoop.it
Learn how to leverage Google+ to build your subject-matter authority and master social media marketing.
Bill Gassett's insight:

Are you using Google+ as one of your social media platforms? It seems there are always rumors out there by the Google+ naysayers on how they will be closing shop but those in the know realize this is completely false.


Google+ has been one of my top social media venues for a few years now. I was fortunate to be featured by Entrepreneur Magazine for my work as a real estate agent using the site.


While many big brands use Google+ I was featured as one of the "little guys" who are using the platform daily successfully.


If you enjoy reading about real estate you can connect with me by visiting Bill Gassett at Google Plus. In addition to real estate I often share helpful social media and SEO advice.


Just like any other social media platform you will only get out of it what you put into it. I have been fortunate to make a lot of valuable connections on the platform.  These relationships have helped me grow my blog at Maximum Real Estate Exposure into a real estate powerhouse.


Take a look at the article and see if you can glean some tips on using Google+ successfully for your business!

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Top Google Plus Real Estate Articles March 2015

Top Google Plus Real Estate Articles March 2015 | Social Media Engagement | Scoop.it
March has arrived with the promise of warmer weather and spring blooms (those are things we can all rejoice about). With a hint of newness in the air, it is a w
Bill Gassett's insight:

In my opinion one of the best social media networks for a real estate agent to participate in is Google Plus. There are quite a few exceptional real estate groups within the site where top real estate bloggers freely share their content.


Every month a real estate roundup is created that shares some of the best posts. These articles are hand selected by one blogger who carefully reads through and finds the top content worth sharing.


There is usually a mix of new performers and agents that have been selected in previous months. Some bloggers do such an exceptional job it is hard to overlook their work even if they have already made a past round-up.


Some of the top real estate bloggers this month include two Scoop.it members including @Kyle Hiscock  and @Anita Clark. Anita in fact put this months round-up together.


There are quite a few interesting topics in this mash up including:


1.) How to maximize storage spaces.

2.) How to remove and prevent ice dams.

3.) Investing in a self directed IRA.

4.) What you need to know about hard money loans.

5.) Why buyers need a home inspection.

6.) Luxury features in a home that buyers rarely use.

7.) How to properly prepare your home for sale.

8.) How to ease the burden of moving with pets.

9.) What you should never say to a home buyer.

10.) The time it takes to get a mortgage after a short sale, foreclosure and bankruptcy.


Take a look at the article and see if any of these articles catches your eye. Please socially share if you enjoy the post!

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Kyle Hiscock's curator insight, March 26, 11:22 AM

Google+ is loaded with top quality real estate articles.  Sometimes there are way to many to read!

If you've been out of the G+ loop for a little bit and have been missing some killer real estate articles, don't fret, @Anita Clark has you covered!  Anita has put together the top G+ real estate articles from the past month over on @Bill Gassett's massrealestatenews.com website.

In this month's edition you will find some killer articles from top real estate bloggers including @Andrew Fortune, @David R. Millar, @Andrew Fortune, and many others!

Kyle Hiscock's comment, March 26, 11:22 AM
Another great round up @Bill Gassett!
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37 Pinterest Board Name Ideas For More Clicks, Pins & Followers

37 Pinterest Board Name Ideas For More Clicks, Pins & Followers | Social Media Engagement | Scoop.it
Looking for Pinterest board name ideas that will drive clicks, pins & followers? No problem. Your board names will ROCK after reading this simple guide!
Bill Gassett's insight:

Are you using Pinterest for your business? If not you are really missing out on a tremendous opportunity to bring traffic to your blog. When done properly by creating great visuals Pinerest can be a gold mine for increasing your online visibility!


Do you want to learn how you can become a Pinterest ninja? Take a look at this awesome guide created by @Rebekah Radice who gives you a blueprint to achieving more clicks, pins and followers.


I read the article from top to bottom and it is jam packed with excellent tips. Rebekah was kind enough to share some specific examples of others who use Pinterest well. I was fortunate that my profile was included: https://www.pinterest.com/massrealty/

My boards are essentially all about real estate with a touch of social media mixed in.


Rebekah is spot on when she provides her data about pin size. The graphics are one of the most important concepts of success on Pinterest. Her tips on board names cannot be under emphasized.


Take a look at this great Pinterest article and I guarantee you will learn something you didn't already know!

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Top 10 Articles For a Realtor to Conquer Twitter

Are you a real estate agent? Would you like to learn how to master Twitter? Take a look at these top 5 articles for mastering Twitter as a real estate agent. Learn tips and tricks on how you can build an engaged audience that will want to follow you and share your tweets. | How to Use Twitter as a Real Estate Agent, 6 Twitter Tips for Real Estate Agents, Top 29 Real Estate Experts To Follow on Twitter, Who to Follow in The Real Estate Industry on Twitter, Twitter Real Estate Marketing | Real Estate Marketing Blog, Top Twitter Tips for Real Estate Agents, Tips for Using Twitter as a Realtor, Ways to Use Twitter in Your Real Estate Business, 10 Must Follow Twitter Accounts For Real Estate Professionals, and A Guide to Twitter For Real Estate
Bill Gassett's insight:

Are you a real estate agent who will pop in to Twitter from time to time but don't quite understand how to master the platform? If this sounds like you then you are in luck as you are about to see one of the most comprehensive guides on how a real estate agent can master Twitter. If you follow the advice in these ten articles you will be well on your way to becoming a Twitter Ninja!


We have got everything covered for you in these articles including the basics of signing up for Twitter and creating a profile all the way up to advanced techniques for growing a following people will be envious of.


What should you tweet about?

How do hashtags work?

How do you build and audience?

How do you engage with others?

How do you re-tweet content?

What does saving content do?

How do you make a Twitter list and what is it for?


These are just a few of the topics that are covered in how a real estate agent can dominate Twitter.


Take a look and see for yourself in these excellent articles by multiple contributors including @Kyle Hiscock and @Jacob Grant Property Management.

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Kyle Hiscock's curator insight, January 28, 11:58 AM

Twitter is an incredible tool for real estate professionals!  There are so many benefits.  It's a powerful tool for those who create epic real estate content.

 

Check out this excellent List.ly list from @Bill Gassettthat provides some killer articles on how to dominate on Twitter for real estate.  These articles can help even a beginner learn to dominate Twitter in no time!

Bill Gassett's comment, January 28, 12:03 PM
You bet @Kyle Hiscock my pleasure!
Bill Gassett's comment, January 28, 12:04 PM
Thanks for sharing!
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Using Google Plus As a Real Estate Agent

How and why to use Google+ as a real estate agent. Tips and advice on how you can use Google Plus properly and grow an excellent engaged following. | Why A Real Estate Agent Should Use Google+, Who to Follow on Google+ For Real Estate, Google Plus: A Real Estate Marketing Powerhouse, Why Real Estate Agents Need Google+, Why Google+ Matters for Real Estate Agents, How Can The Mortgage Industry Succeed On Google Plus, The Top Google+ Real Estate Community to Join, and Steps To Building a Killer Google+ Real Estate Following.

Bill Gassett's insight:

Have you heard about Google Plus as being a great social media channel for real estate agents? Maybe you have been using Facebook and keep telling yourself you need to join Google+ as well.


If this sounds like you I have got an excellent treat for you. I have put together a compilation of great articles on how a real estate agent can master Google+. These articles come from a wide range of sources. Each of the articles offers advice on how a Realtor cannot only use Google+ but also grow a following that will effectively increase online visibility.


The content marketing potential at Google+ is second to none when it comes to social media platforms. Stop wasting your time on Facebook. Use the power of Google+ to be found online and increase your real estate business.


Take a look at this excellent compilation of articles to master Google Plus - you will not be disappointed!

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Peg Corwin's curator insight, December 26, 2014 7:20 AM

Scooping a List.ly post.  Now this guy is a power Google+ User.

Bill Gassett's comment, December 29, 2014 7:19 PM
Thanks for sharing @Peg Corwin and for the compliment!
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Tips for Successfully Mastering Social Media

Tips for Successfully Mastering Social Media | Social Media Engagement | Scoop.it
RE/MAX Executive Realty agent Bill Gassett is clearly doing something right. With 27 years in the business, and over 31,000 followers on Google+ and approaching 19,000 on Twitter, it's safe to say tha...
Bill Gassett's insight:

Using social media properly is one of the most misunderstood things for many people. The natural inclination for many is to use it as a tool to sell something. Unfortunately this does not get you anywhere unless you have built relationships with your audience first.


The perfect example of this happens all the time in my industry (real estate). Realtors are constantly shoving real estate listings down people throats like this is somehow going to magically propel their business.


The common denominator of agents who do this is to hear crickets on their social media profiles. People do not go to social sites to be sold real estate listings!


Social media is about building meaningful relationships with people that will help grow your business. In the article I share actionable social media tips for Realtors on on to use some of these platforms properly. I also offer some excellent groups that can be joined in order to expand online visibility.

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How to Build a Google Plus Real Estate following

How to Build a Google Plus Real Estate following | Social Media Engagement | Scoop.it
If you are serious about growing your Google Plus following -- and actually gaining some clients from the platform -- you should be doing these seven things.
Bill Gassett's insight:

Are you a real estate agent looking to build a following on Google Plus or any business for that matter? You have probably noticed how some people absolutely crush it on social media while other languish with no activity. Why is that? How do these people do it?


In the article I will share all of my best tips to build an engaged audience for Google+ as a Realtor. You will see what works and what doesn't so that you will actually have people conversing with you on this popular social media network. Some of the tips are simple while others you probably have not considered.


What are you waiting for! Get onto Google Plus and start using this popular social media network for business!

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Bill Gassett's comment, September 24, 2014 7:58 PM
Thanks for sharing the Google+ real estate tips Kyle!
Shirley Pittenger's curator insight, September 25, 2014 8:23 PM

Great tips and reminders on the importance of being social on social media!

Bill Gassett's comment, September 27, 2014 9:41 AM
Thanks for sharing my Google Plus advice Shirley!
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How To Manage Your Social Media Presence

Whether you are seeking a new Job Opportunity on LinkedIn or you are a small business owner or a Social SEO Consultant wanting to showcase your service offerings, its as easy as ever for a prospective client to socially vet you in a matter of minutes.

 

Follow this blueprint to better manage your social media presence so your prospective clients will find your social link wheel appealing, compelling and more likely to engage you via one of your top social media channels.

 

Its best to do these search queries signed into Google and Bing accounts and in the incognito mode so you can minimize the personalization results to determine which of your social media channels are your most influential social channels.

Bill Gassett's insight:

When it comes to managing a social presence there are not many people who come to mind that are more adept at doing so than Neil Ferree. Take a look as Neil takes you through how to maximize your social presence through various channels. The more visually you are on the net the better chance you have of capturing business!

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How to Manage your Social Media Presence

Whether you are seeking a new Job Opportunity on LinkedIn or you are a small business owner or a Social SEO Consultant wanting to showcase your service offerings, its as easy as ever for a prospective client to socially vet you in a matter of minutes.

 

Here's the routine you should follow to better manage and control your social media presence so that your prospective clients will find your social link wheel appealing, compelling and more likely to engage you via one of your top social media channels.

Bill Gassett's insight:

Do you know how to manage your social media presence well? One of the greatest difficulties in participating in social media well is time management. Take a look at Neil Ferree's advice on how to become better at social media.

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Rescooped by Bill Gassett from MarketingHits
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10 Must-Know Tips to Leverage Pinterest for Your Business

10 Must-Know Tips to Leverage Pinterest for Your Business | Social Media Engagement | Scoop.it
Pinterest offers perhaps the most unique benefits among all social media platforms. And if your businesses’ content marketing strategy has not factored Pinterest in the mix you are missing out on a huge chunk of traffic from a site that sends more visitors to web properties than the much-vaunted Twitter and has more than 70 million users.

Via Brian Yanish - MarketingHits.com
Bill Gassett's insight:

Do you use Pinterest for your business? if not why not? If you have this pre-conceived notion that it is a bunch of house wives pinning curtains and pocketbooks you are WRONG!


Pinterest is in fact the #1 traffic source to my real estate blog. After you get your feet wet by using Pinterest I would suggest doing a couple of things that will really increase the potential for user interest and engagement.


These include adding a "pin it" button right onto the images on your plugin. There are a few Wordpress plugins out there that will do this for you.


I would also apply for "rich pins" which add schema meta data to all of your posts making them look awesome.

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Bill Gassett's comment, February 25, 2014 10:43 PM
Thanks for sharing!
Suggested by Carla Deter
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Being more 'selectively social' may just be the key: Paradigm Shift Time!

Being more 'selectively social' may just be the key: Paradigm Shift Time! | Social Media Engagement | Scoop.it
Are you ignoring the social connections already in your pipeline? Many of us continue to seek new connections, new followers, new likes, new adds to our circle. What are we thinking? Have we forgot...
Bill Gassett's insight:

There is no question that social media can be a major time suck when done right. There are many who think social media is about link dropping and never see any benefit because they never form any relationships who are within the platform using them daily.


If this is what you do then you will never be a social media winner. Social media can be something that can help your business when you commit the necessary time to do so.


In the article Carla explains how you should re-invest time into your social channels to really build relationships that come be a long term benefit. Focus on a few and don't spread yourself too thin.

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