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Analytics For The New Social Media Manager

Analytics For The New Social Media Manager | SOCIAL MEDIA ECOSYSTEM | Scoop.it
I have been astounded at the number of social media jobs brands large and small have created over the last year.
 
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Understanding Value

Understanding Value | SOCIAL MEDIA ECOSYSTEM | Scoop.it
My friend, Anthony is one of the best salesmen I've ever met. Whenever I ask him the key to selling, he says the same thing every time without hesitation: "Sales is about creating value." Understan...
 
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What is the Relationship Economy?

What is the Relationship Economy? | SOCIAL MEDIA ECOSYSTEM | Scoop.it

 

 
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Building Your Empire The 50 Cent Way #50Graphic

Building Your Empire The 50 Cent Way #50Graphic | SOCIAL MEDIA ECOSYSTEM | Scoop.it
Building Your Empire The 50 Cent Way. #Entrepeneur #50Graphic

 

 
Florinel Nicolai Deciu's insight:

A must read via Michael Q. Todd :)

 

 
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Inside IBM's New CX Platform #SmarterCommerce

Inside IBM's New CX Platform #SmarterCommerce | SOCIAL MEDIA ECOSYSTEM | Scoop.it
Marketers aren’t the only ones involved in marketing. That’s IBM’s thinking. And that’s why Big Blue debuted this week its new IBM ExperienceOne at its SmarterCommerce Global Summit 2014 in Tampa, Fla. It replaces the Enterprise Marketing Management (EMM) Suite brand. “This is reflective of a few important things that we recognized in business,” said Jay Henderson, strategy director for IBM Smarter Commerce, who talked to CMSWire in a phone interview from Topic: Customer Experience.
 
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Toner Babovac's curator insight, July 1, 1:22 PM

This is new function from our Tealeaf suite of Customer Experience Management solutions.  This was debuted at SmarterCommerce Summit

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Why the Marketing Technology Industry is Like Polygamy

Why the Marketing Technology Industry is Like Polygamy | SOCIAL MEDIA ECOSYSTEM | Scoop.it
Staying faithful in any marriage is (we hope) one of the primary goals. Staying faithful to one marketing technology provider means divorce. In this marketing technology world, you see, it's more like Big Love than it was with Rob and Laura Petrie (living-room dancing at left). One marketing provider? Doesn't seem to happen today. Will one vendor ever be the be-all, end-all for companies deploying marketing technology? "No," said Forrester Research analyst Cory Munchb Topic: Customer Experience.
 
Florinel Nicolai Deciu's insight:

A must read...

 
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Socially Stephanie: Google Plus Engagement | Social Media Advice | Social Media Today

Socially Stephanie: Google Plus Engagement | Social Media Advice | Social Media Today | SOCIAL MEDIA ECOSYSTEM | Scoop.it
This week, Socially Stephanie provides her tips on how to connect and take advantage of all that G+ has to offer.
 
Florinel Nicolai Deciu's insight:

Read carefully and follow the steps suggested, you'll make it :)

 
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Florinel Nicolai Deciu's comment, May 10, 12:43 AM
You're welcome @Mike TheCar Guy, glad it was useful :)
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How To Not Fail When You Try Something New

How To Not Fail When You Try Something New | SOCIAL MEDIA ECOSYSTEM | Scoop.it
VideoI have a confession: I used to quickly become frustrated whenever I tried something new and I didn't quickly excel. Rather than attempting to master the new activity, I would moved on to another task, seeking a gentler learning curve. My frustration with new activities was heightened by my desire to [...]

 

 
Florinel Nicolai Deciu's insight:

Learn, work, enjoy challenges :)

 
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5 Minutes with Vala Afshar

5 Minutes with Vala Afshar | SOCIAL MEDIA ECOSYSTEM | Scoop.it
Ask three marketing executives to define "social business" and you'll get three different views. One may see the potential of using the big data of social media to enhance the customer experience. Another explains how collaborative social tools like Yammer enhance productivity. Some may see social business as a way to enhance brand. And they all may be right in the context of their own experience. One thing upon which they would probably all agree upon is that we're just beginni Topic: Social Business.
 
Florinel Nicolai Deciu's insight:

2014 is poised to be the year of wearable technology, incorporating the megatrends of mobile, social, cloud and applications all in one

 
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It's Official: Forrester Says Campaign Marketing Is Dead

It's Official: Forrester Says Campaign Marketing Is Dead | SOCIAL MEDIA ECOSYSTEM | Scoop.it
Campaign marketing is dead. Long live contextual marketing. That's the message today from Forrester Research as it formally embraced the evolution from an age when marketers convinced people to buy things to an age where marketers simply help people find what they intend to buy. Explaining the change, the influential Massachusetts research house insisted that companies must build "contextual marketing engines" that include "marketing automation, real-time analytics, customer dat Topic: Digital Marketing.
 
Florinel Nicolai Deciu's insight:

Long live contextual marketing...

 
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How Charismatic Leadership Drives Success

How Charismatic Leadership Drives Success | SOCIAL MEDIA ECOSYSTEM | Scoop.it
The importance of leadership charisma in driving business results.
 
Florinel Nicolai Deciu's insight:

Create and maintain a work environment where people are emotionally and intellectually committed to the organization's goals.

 
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How to Achieve a Return on Conversation with Emotional Marketing - Schaefer Marketing Solutions: We Help Businesses {grow}

How to Achieve a Return on Conversation with Emotional Marketing - Schaefer Marketing Solutions: We Help Businesses {grow} | SOCIAL MEDIA ECOSYSTEM | Scoop.it
Research indicating how emotional disclosure builds engagement on Facebook
 
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What is a power networker

What is a power networker | SOCIAL MEDIA ECOSYSTEM | Scoop.it
Power networking, social networking, social presence, social, social etiquette
 
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Claire Beattie's curator insight, March 13, 1:12 PM

#networking - what is power networking and how can it help your business? 

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10 Social Media Technology Predictions 2014

10 Social Media Technology Predictions 2014 | SOCIAL MEDIA ECOSYSTEM | Scoop.it
10 Social Media Technology Predictions 2014. heavy focus on social and content marketing
 
Florinel Nicolai Deciu's insight:

A must read post via @WordPress SEO & Social Media

 
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donhornsby's curator insight, January 29, 5:30 AM

(From the article): Hash tracking will be a tool to watch. This used to be just a way to search on Twitter, now it’s a way to search globally. If you’re not using hashtags in all of your social posts, you are missing out on a lot of traffic.

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How Use Social Media Automation to Enhance Your Marketing Strategy | iAcquire

How Use Social Media Automation to Enhance Your Marketing Strategy | iAcquire | SOCIAL MEDIA ECOSYSTEM | Scoop.it
Social media automation doesn't always have to be a bad thing. Here's how to effectively use automation as part your social media marketing strategy.
 
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4 Tips To Help Millennials Find Meaningful Work

4 Tips To Help Millennials Find Meaningful Work | SOCIAL MEDIA ECOSYSTEM | Scoop.it
Young people today want to do work with purpose. If you're having a hard time finding that, these lessons can help.

 

 
Florinel Nicolai Deciu's insight:

Based on the young people I know, these stereotypes couldn’t be farther from the truth. Millennials want to work--and despite being shackled by debt, recession, and the jobs crisis--they aren’t motivated by money.

 

 
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The ROI for Collaboration is Fool's Gold

The ROI for Collaboration is Fool's Gold | SOCIAL MEDIA ECOSYSTEM | Scoop.it
ROI implies that you put money in at X time and get more money out at Y time. But that is not how it works with collaboration because of three difficult problems. It is trying to solve these problems that has lead me to believe that the ROI for collaboration is fool’s gold. Topic: Social Business.
 
Florinel Nicolai Deciu's insight:

Something to read carefully...

 
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Pay-What-You-Can Concept Challenged By Thin Margins - The NonProfit Times

Pay-What-You-Can Concept Challenged By Thin Margins - The NonProfit Times | SOCIAL MEDIA ECOSYSTEM | Scoop.it
Panera Bread Co. wants to give something back to the communities it serves, and one way...
 
Florinel Nicolai Deciu's insight:

Profit is an old World concept, another challenge seems to teach us a lesson :)

 
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Twitter announces a mute option to silence annoying users

Twitter announces a mute option to silence annoying users | SOCIAL MEDIA ECOSYSTEM | Scoop.it
Ideal for all the Twitter users that endlessly spam your main feed, Twitter's new mute option will offer users the ability to remove tweets from the feed without actually unfollowing users.
 
Florinel Nicolai Deciu's insight:

If you're too social on Twitter...

 
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Octalysis: Complete Gamification Framework - Yu-kai Chou

Octalysis: Complete Gamification Framework - Yu-kai Chou | SOCIAL MEDIA ECOSYSTEM | Scoop.it
The internationally well-known Gamification Framework Octalysis converts any campaign into actionable steps by breaking down motivation into 8 Core Drives.
 
Florinel Nicolai Deciu's insight:

Read carefully...

 
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The Evolution of Conversation - The Impact of Social Media

The Evolution of Conversation - The Impact of Social Media | SOCIAL MEDIA ECOSYSTEM | Scoop.it
If conversation is an exchange of thoughts, ideas, and opinions, then social media has crowned conversation as the ‘prime distribution channel’.
 
Florinel Nicolai Deciu's insight:

Words come from thoughts, thoughts come from a balanced Mind...

 
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Forrester Research : Events Overview : Forrester's Forum For Marketing Leaders

Forrester Research : Events Overview : Forrester's Forum For Marketing Leaders | SOCIAL MEDIA ECOSYSTEM | Scoop.it

 

 
Florinel Nicolai Deciu's insight:

Consumers are exposed to a tremendous number of marketing messages. How can you break free from the rigid, batch-based campaign orientation that keeps you from delivering immediate value to your customers?

 
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Companies Fail to Follow Web Leads

Companies Fail to Follow Web Leads | SOCIAL MEDIA ECOSYSTEM | Scoop.it
A third of potential customers who request information or quotes online never receive a phone call in response to their requests. According to a new report from Velocify, a provider of cloud-based customer relationship management (CRM) sales software, that's just one indication that companies are dropping the ball when it comes to responding to qualified buyers online. The report, Fortune 100 Online Buyer Experiences Study, was conducted to measure how well the largest companies in America add Topic: Digital Marketing.
 
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30 Tools Social Media Professionals Can’t Live Without

30 Tools Social Media Professionals Can’t Live Without | SOCIAL MEDIA ECOSYSTEM | Scoop.it
Managing multiple social media accounts can be a daunting task. In between juggling tasks, reaching objectives and expanding reach, it can be easy to become distracted and bogged down by the fast p...

 

 
Florinel Nicolai Deciu's insight:

add your insight...

 

 
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The passion of being social

The passion of being social | SOCIAL MEDIA ECOSYSTEM | Scoop.it
social, social engagement, social networking, marketing

 

 
Florinel Nicolai Deciu's insight:

The passion of being social is a way to reset your mind :)

 

 
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Gamification vs. Game-Based Learning - Theories, Methods, and Contr...

My presentation for October 25, 2013 - Metro State University of Denver (MSUD) Symposium for Teaching and Learning with Technology Conference 2013. Access Conf

 

 
Florinel Nicolai Deciu's insight:

A must read presentation

 

 
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