A well maintained social media presence is like a fine wine; it develops more character as it ages. As you invest more time in to social media, joining additional networks and using new tools, your presence gains different characteristics that it did not have before. However, just as certain wine characteristics mesh well together, others simply do not.
Certain wines will pair well with certain foods and enhance the experience, while others conflict and compete. So it is with different social networks. Some are natural fits, enhancing each other and creating synergy. Others are so vastly different in scope and purpose that using them together can actually weaken the total effort.
So how do you know which networks jive well together, and which just don’t? Well, I reached out to several brilliant professionals whose experiences in social media give them a unique perspective on which networks work great together. They are, for all intents and purposes, Social Media Sommeliers, pairing different networks together to create an experience greater than the sum of its parts. So, what networks do they believe hold the greatest power for synergy?...
Uncork July 4th Wines with Smartphone Tech The Herald | HeraldOnline.com As the #1 wine app with a rapidly growing user base consisting of more than a million people, Vivino has emerged as a popular tool offering an easy way to both discover and...
Marche Guida UN IBOOK PER IL WINE TOURISM 2.0 LA NOVITA' MARCHIGIANA ... Marche Guida Presentato al Vinitaly di Verona un ibook per il wine tourism 2.0, una guida alla scoperta dei vini marchigiani, dall'Appennino all'Adriatico.
Un Vinitaly da record anche sui social network L'Arena L'edizione 2013 della manifestazione ha avuto un importante risultato sui social network, come testimoniano i numeri della ricerca (http://goo.gl/BVQQf) condotta da Irene Pasquetto, giornalista...
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