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Social media culture
Appunti, approfondimenti e news dal mondo dei Social Media
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[Video] Google Analytics Adds Webmaster Tools Data

[Video] Google Analytics Adds Webmaster Tools Data | Social media culture | Scoop.it
The changes to Google’s product line-up seem to be happening thick and fast. It was only a few days ago that I reported a set of new features in Google Analytics and now Google Webmaster is joining the list of products getting a feature update.
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30 e-commerce sites worth seeing | Webdesigner Depot

30 e-commerce sites worth seeing | Webdesigner Depot | Social media culture | Scoop.it
In this day and age, if you are not selling your product online or at least making it available online, you are missing out on a ton of money.
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Top 10 Effective Search Engine Optimization (SEO) Techniques | CSSReX

Top 10 Effective Search Engine Optimization (SEO) Techniques | CSSReX | Social media culture | Scoop.it
Search engine optimization is a process to improvise traffic on a website. It includes different kinds of search like image search, local search and video search etc.
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SEO - Tecniche di base (2)

SEO - Tecniche di base (2) | Social media culture | Scoop.it
Articolo di Web Target sulle tecniche SEO di base, parte seconda: ottimizzazione on-page e off-page.
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AdWords Remarketing: A Step-by-Step Guide

AdWords Remarketing: A Step-by-Step Guide | Social media culture | Scoop.it
Whether you're doing simple retargeting to increase conversions or advanced retargeting to maximize all possible opportunities, AdWords remarketing is an easy-to-use interface.
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5 consigli per diffondere i contenuti online

5 consigli per diffondere i contenuti online | Social media culture | Scoop.it
5 consigli per diffondere i contenuti online: SEO, guest blogging, articoli interessanti, social network, social bookmarming, segnalazioni. Articolo di Web Target, web marketing magazine.
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Brand italiani su Facebook: quelli con più like e quelli con più “persone che ne parlano”

Brand italiani su Facebook: quelli con più like e quelli con più “persone che ne parlano” | Social media culture | Scoop.it
Tweet Potresti apprezzare anche: Usare i social media per sorprendere le persone con piccoli gesti di generosità I Brand visti dai social media Aziende e brand hijacking: Barclays e Diesel Caso John Ashfield: la brand reputation al tempo della rete...
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SEO Pricing Models: How Much Should You Charge?

SEO Pricing Models: How Much Should You Charge? | Social media culture | Scoop.it
For six years now, I’ve been the founder, CEO, and president of a search engine optimization company, and I’ve maintained one additional role...
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How to Create Credibility and Trust on Twitter

At first glance Twitter is like a grown ups version of teenage texting. The 140 characters offer the promise of much more behind its brevity and headline. So how do you create trust beyond the 140 character facade?
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The 5 Best and 5 Worst Things about Being a Social Media Manager | Social Media Today

The 5 Best and 5 Worst Things about Being a Social Media Manager | Social Media Today | Social media culture | Scoop.it
I love what I do. Being a social media manager is a perfect fit for me but, as with all businesses, it’s not all just a bed of roses.Lots of people ask me how I got into social media and become a social media manager.
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The Newsonomics of Facebook f8, the Publishers, Learning about Social Curation and more other | Nieman Lab

The Newsonomics of Facebook f8, the Publishers, Learning about Social Curation and more other | Nieman Lab | Social media culture | Scoop.it

Facebook’s f8 signals a next round of digital disruption. Remember Microsoft’s decade-old bid to become the hub of our entertainment lives, as evidenced by its futuristic Consumer Electronics Show displays? Facebook has taken that metaphor — and updated and socialized it.

 

This unabashed push to remake the digital world in its own image would seem like laughable megalomania coming from many other sources in the world. But it’s not megalomania if others act like you’re not crazy.

 

As leading-edge publishers move away from destination-only strategies, they seek to colonize other habitable web environments; Facebook now looks like the friendliest clime, allowing publishers to keep all the revenue from ads they are selling within their Facebook apps. In addition, Facebook is providing aggregated data on user engagement — active users, likes, comments, post views, and post feedback.

 

Interesting final point is: 

Learning about social curation. Social filtering will be a standard feature of all news (unless we opt out) by 2015. It’s not hard to see why. It’s old village world-of-mouth, jet-propelled by technology. How social curation will work is a huge question....

[read full article http://j.mp/p495WF]


Via Giuseppe Mauriello
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[STUDY] The Social Customer and Their Influence of Other Customers | Social Media Blog for Business | Michael Brito

[STUDY] The Social Customer and Their Influence of Other Customers | Social Media Blog for Business | Michael Brito | Social media culture | Scoop.it
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9 Tips for Optimizing Your Website for Mobile Users

9 Tips for Optimizing Your Website for Mobile Users | Social media culture | Scoop.it
A mobile website is an entirely different animal from a traditional website.Follow these best practices to develop a successful mobile presence.
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Using Google AdWords to Test Your Messaging | Spin Sucks

Using Google AdWords to Test Your Messaging | Spin Sucks | Social media culture | Scoop.it
Google AdWords are effective only when used in a search engine marketing program (vs. alone). In this blog post are three examples of testing your messaging.
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5 Steps To Creating A Social Media Strategy For Your Business

5 Steps To Creating A Social Media Strategy For Your Business | Social media culture | Scoop.it
Asking employees to contribute social media content without training can cost you time and create trouble.
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Pubblicità sui social: le aziende investono | News PMI Servizi

Pubblicità sui social: le aziende investono | News PMI Servizi | Social media culture | Scoop.it
Lo conferma uno studio di eMarketer: i guadagni dei social network crescono grazie agli investimenti pubblicitari.
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Cambiano gli Insights per le Pagine Facebook | NON CONVENZIONALE blog

Cambiano gli Insights per le Pagine Facebook | NON CONVENZIONALE blog | Social media culture | Scoop.it
Ecco come attivare i nuovi Insights per le pagine Facebook per ora disponibili solo per chi utilizza Facebook in Inglese.
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Combine Email and Social for True Engagement | Jeffbullas's Blog

Combine Email and Social for True Engagement | Jeffbullas's Blog | Social media culture | Scoop.it
The tools for engaging your audience include both social media and email. It’s not a question of which channel is better; smart marketers know that both email and social media are important components to a complete marketing mix.
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Social Media Marketing - 3 Tips For Using Facebook to Promote Your Business

One of the great new features with the latest Facebook upgrade is being able to turn your photos into an advertisement. Read on and learn how to do this and more...
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Google Analytics: monitorare i comportamenti social - News PMI Servizi

Google Analytics: monitorare i comportamenti social - News PMI Servizi | Social media culture | Scoop.it
News PMI ServiziGoogle Analytics: monitorare i comportamenti socialNews PMI ServiziL'importanza del social media marketing è sempre più evidente, cresce il business online e con esso crescono tutti gli aspetti del marketing online, tra cui...

Via Pasquale Gangemi, Guglielmo Cornelli
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26 Ideas For Facebook Fan Exclusives

26 Ideas For Facebook Fan Exclusives | Social media culture | Scoop.it
Facebook marketers are constantly faced with the daunting task of growing a page’s fan count with no budget. Before you get discouraged that you can’t foot the bill for an Oprah-like car giveaway to work up your fans in a frenzy, take a deep breath.
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5 Steps to Tracking and Monetizing Your Website Conversions | Content Marketing Institute

5 Steps to Tracking and Monetizing Your Website Conversions | Content Marketing Institute | Social media culture | Scoop.it
I’d like to see a show of hands: How many of you have Google Analytics installed on your websites? Most of you? Great!
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