Social media culture

L'app Foursquare per Windows Phone 8 può sfruttare la tecnologia di realtà aumentata integrata nei Nokia Lumia per scoprire i luoghi nelle vicinanze.

Pinterest ha avuto un grande successo, ma ancora non viene utilizzato a fondo per il marketing. Ecco allora una guida efficace!

If you thought photos, graphs, charts and other graphic images were just something to entertain the readers of your company's blog, think again. The advent

Responsive mobile websites are all the rage these days, but they often are not the best alternative for local businesses. Instead, you should look at creating a dedicated mobile website.

Measure social media: learn simple strategies to incorporate into your social media campaigns and see if you’re achieving your objectives.

Strano, ma vero: con una lettera che non ammette dialogo, l'azienda torinese fa chiudere l'evento che da anni celebrava il suo prodotto di maggior successo

Data from CMI's latest study shows striking differences between B2B content marketing efforts at small businesses and efforts at enterprise companies. Check out the highlights and you'll see that s...

When consumers search for things on their mobiles more than half usually intend to buy it, according to new research from Google and Nielsen.

Marketers of all sizes are flocking to mobile ads in an effort to reach consumers on their home turf, sending targeted messages to smartphone users inside certain establishments (like coffee shops or bookstores) or within the confines of...

Realtà aumentata, dall’inglese augmented reality: per una volta il termine funziona bene anche in italiano. Alta tecnologia o bolla di sapone?

Quali sono i settori in crescita in Italia in cui lanciare una startup

Heineken Social CV - Heineken has launched an interesting idea, a Social CV building within few clicks on the fan page. Connecting your Facebook, Twitter

Il 27 giugno a Milano, ci sarà il 'Social Media Marketing Day' organizzato con il supporto delle Community Linkedin 'Social Media Marketing Italia e Social

Novità in casa Pinterest: arrivano i Rich Pin che consentono di aggiungere più informazioni ai pin degli account Business.

New Google Plus Layout May 2013. It's what Facebook is trying and promised to do, it's what Rebel Mouse already does and it's freakin' fantastic! Plus, they now have suggested hashtags.

Vi ricordate il caso IKEA Spazio Cambiamento? Passato quasi un anno da quella case negativa, è bastata una settimana per ricordarmela con due nuovi casi di UGC (User-Generated Content) altamente nocive al brand.

Flickr made some big changes to its service; what do they mean for Flickr Pro users?

From simple facts and figures, to comprehensive data management and transformation, CRM apps keep sales employees up-to-date while in the field. These are our top 5 picks.

Anything from writing blog posts, drafting emails, or shooting videos for YouTube, successful marketers are great at creating content. And as any successful marketer could tell you, landing pages a...

La Tv lineare è agonizzante, sarà il Web a vincere. Molti consumatori si abboneranno a più di un servizio orientando le scelte in base all'esclusività

At the 1961 Masters Tournament, Arnold Palmer held a one stroke lead over Gary Player as he walked off the 18th tee.  On the trip up the fairway he allowed

Presentati i risultati della ricerca 2012 Osservatorio Mobile Marketing & Service. Il settore mobile è in forte crescita e si registra un boom di investimenti pubblicitari.