Now this is an eye-opener! We all know that Millenials are leading the way in the digital world. Well here is a must-see video from MTV, along with a very important article written by Steve Rosenbaum for mediaite.com.
Introducing "The Curated 'me'". The online persona that we portray to the whole world that is very likely different to how we show ourselves to our frriends and family.
"What’s changing for young people is changing for all of us. How we connect, how we share. How we present our digital selves."
"In some ways it is the evolution of our society from physical to digital. In the past we knew that we had to behave one way at work, another in a public park, and another at Church or Synagogue. Now those behaviors move online."
Here are some of the things that caught my eye:
**** The presentation was called ‘Millennials: Decoded’, and was broken into four findings. The Curated Me, Publicly Intimate, Like-A-Holism and Digi-Quette:
*** The Curated Me is almost like a prosthetic extension of ourselves: “You are the author of what gets put out there.”
*** Publicly Intimate: 94% agreed that texts are private. While platforms like Twitter and FB Status are public, with FB being more Superficial, and Twitter more Real. Phone calls are the least welcome, because they can be ‘awkward.’
*** Like-a-Holism (Are you a likeaholic?): 79% of respondents said their generation expects feedback, and 58% feel more confident when others respond. 33% said they feel disappointed when others don’t respond, and 23% said they feel alone if they don’t get feedback.
*** Digi-Quette: The etiquette of the always on web is emerging as a series of social behaviors. They can’t really be taught about it, because they know more about it than the older generation. Says one expert: “It’s like the air they breathe.”
Curated by JanLGordon covering "Content Curation, Social Media & Beyond"