Build engaged audiences through publishing by curation.
Sign up with Facebook
Sign up with Twitter
I don't have a Facebook or a Twitter account
Start a free trial of Scoop.it Business
Andrea Cappello spiega la sua idea sul perchè i siti sono ancora più importanti dei social media
Are you sure you want to delete this scoop?
To make your business more profitable, you need conversion from users' activity into potential profit. There are some SEO strategies that can help you do this.
Conversion is everything that derives from internet activity into potential profit. It can be direct sales, public relations, brand awareness, or business relationships.
This piece was written by Aaron Dunn for Content Marketing Institute.
These steps apply to your overall content marketing strategy whether you're creating or curating content.
**Companies are now left trying to make sense of which ones they should be paying attention to, what they need to be doing in these channels to gain a competitive advantage, and how it all ties into their overall content marketing strategy.
**In today’s rapidly shifting web, it’s essential that companies start to take a more holistic approach to content marketing and connect more effectively with their various stakeholders across a number of web and social channels.
Here are the four steps:
As we awaken to the new realities of content, here are four ways to rethink your content execution, and take advantage of the new content life cycle.
**Structure your content marketing strategy as a holistic system that allows you to connect more effectively with various stakeholders across a number of social channels, drive conversation, and influence customers.
**Open up content contribution to more users across the organization, providing more opportunities to connect with and engage customers in social channels, and extend your online reach.
**Be sure to remove any technology or process roadblocks that inhibit the expansion of your contributor pool — the more people who are able to contribute easily, the more content you will have to push across your channels.
**Deliver fresh, compelling and timely content that engages users and keeps visitors returning to your site, and then be sure to extend that content into your social channels.
**Be sure you are listening to the online conversations of your target audience, and optimize your content and content strategy based on the insights you gather from them.
Curated by Jan Gordon covering "Content Marketing, Social Media and Beyond"
"Content Curation, Social Business and Beyond"
Read more: http://bit.ly/J69H56
Google's +1 button doesn't share content to the stream the way the Facebook "Like" does, but there must be a connection to search. Here's what we know so far.
Wordpress SEO is nothing unusual and I bet most of us hear this term a lot especially in the internet marketing industry.
15 Social Media Performance Influence Measurement Tools 01 Empire Avenue: A game platform where you earn virtual currency for being social Empire Avenue is a stock market simulation social network...
More sources for your consideration
There has been a lot of activity recently with our friends at Google. Last week they announced the rollout of Google Plus Your World.
In this article, we are going to show you, step by step, some of the places and different ways you can use keywords on your social media pages.
SEO expert Adam Sherk has analysed the Google+ activity of the top 45 media outlets.
How Social Media Marketing as well as SEO Are Inter ConnectedArticle by Ruben Gross...
Thousands if not tens of thousands of new companies are formed every month in the U.S.
* It's this time of year again!In the previous years my web trends lists were very successful, both as predictions and by traffic or number of...
Ufficializzate le pagine aziendali di Google+. Alcune considerazioni sul perchè questo social network non decollera' come dovrebbe. Vantaggi e svantaggi SEO.
Quando pubblichiamo un video su youtube, sia per fini pubblicitari che per fini didattico informativi, il nostro obiettivo è sicuramente quello di farlo visualizzare al maggior numero di persone possibile.
L'ottimizzazione del contenuto di una pagina web è il fattore più importante che influenzerà e determinerà il posto in classifica della propria pagina web.
A quale proprietario di siti web o esperto SEO o di web marketing non è mai capitato di sentirsi un po' frustrato nel notare i pochi progressi del proprio progetto di visibilità online (con attività SEO e campagne Sem annesse)?
Follow these suggestions to balance branding and searchengine optimization in your marketing efforts.
If you haven’t heard of Pinterest, it does what it says on the tin – a virtual pinboard of interesting things.
Google Plus is gaining momentum now more than ever - especially with the SEO world.
Oggi voglio parlarvi del pulsante di google chiamato +1. Questo pulsante può essere importante per i webmaster e per i blogger professionisti perchè da agli utenti la possibilità di dare un voto ad ogni singola pagina si un sito ...
Do you want to improve your search engine optimization? Embracing Google+ should be on your short list of activities.
Great advice for maximizing SEO via Google Plus
If you do it right, your website can be the best marketing tool you have. Ilya Pozin, founder of the Web design firm Ciplex, on how not to screw it up.