Scott's Linkorama
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Scott's Linkorama
Some tech, some food, marketing, social whatever and stuff
Curated by Scott Zee
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25% of Marketing Budgets are Spent on Content Marketing | Social Media Today

25% of Marketing Budgets are Spent on Content Marketing | Social Media Today | Scott's Linkorama | Scoop.it
I would be shocked if 25% of marketing budgets are spent on content marketing (or I would at least wonder where all the money was going).
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What Entrepreneurs Need to Know About the Historic Change in General Solicitation Law That Goes Into Effect September 23

What Entrepreneurs Need to Know About the Historic Change in General Solicitation Law That Goes Into Effect September 23 | Scott's Linkorama | Scoop.it
The 80-year-old ban on private companies advertising their fundraising efforts lifts on Monday, and the industry is largely cautious, waiting for the SEC to...
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Wharton Puts First-Year MBA Courses Online for Free

Wharton Puts First-Year MBA Courses Online for Free | Scott's Linkorama | Scoop.it
Wharton is now offering four core courses from its highly ranked full-time MBA program on the online learning platform Coursera
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Philip Morris Could Cause Ethical Problems for Publicis-Omnicom Merger

Philip Morris Could Cause Ethical Problems for Publicis-Omnicom Merger | Scott's Linkorama | Scoop.it
Any industry merger brings with it the potential for client conflicts when agencies work for competing marketers.
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Drew Neisser: Why It Helps To Be An Influencer When Targeting Influencers - PSFK

Drew Neisser: Why It Helps To Be An Influencer When Targeting Influencers - PSFK | Scott's Linkorama | Scoop.it
CEO of Renegade Media chats with Wells Fargo's head of Influencer Marketing about key strategies for impact.
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The Press Release Revolution: A Wire Services Comparison Test

The Press Release Revolution: A Wire Services Comparison Test | Scott's Linkorama | Scoop.it
Press release news is not what it used to be. New rules apply. “I have a job for you.
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Taco Bell Brings Doritos Locos Tacos to Canada, Makes Impatient Critics Literally Eat Their Words

Taco Bell Brings Doritos Locos Tacos to Canada, Makes Impatient Critics Literally Eat Their Words | Scott's Linkorama | Scoop.it
Be careful what you say about Taco Bell in Canada. The chain is liable to etch your angry rants on taco shells and force them down your throat.
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Facebook's Global Mobile Ad Market Share to Triple This Year

Facebook's Global Mobile Ad Market Share to Triple This Year | Scott's Linkorama | Scoop.it
Google claimed more than half of the $16.65 billion global ad market in 2012, but Facebook made some big gains as well, according to a new eMarketer report.
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One Minute Video Site Teaches People New Skills [Video] - PSFK

One Minute Video Site Teaches People New Skills [Video] - PSFK | Scott's Linkorama | Scoop.it
Learn new skills in a fraction of the time it would normally take.
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The New York Times (quietly) drops the F bomb

The New York Times (quietly) drops the F bomb | Scott's Linkorama | Scoop.it
"I'm delighted," says Jonathan Lethem, whose new book provided the Times' first-ever use of the word
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Time Warner Cable Hands Out Free Antennas In Markets Without CBS: That Solves Everything

Time Warner Cable Hands Out Free Antennas In Markets Without CBS: That Solves Everything | Scott's Linkorama | Scoop.it
Sure, Time Warner Cable customers in major markets including New York, Los Angeles, and Dallas have to spend this summer without reruns of "Undercover Boss" and that show with the people trapped in...
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NSA paid millions to cover Prism compliance costs for tech companies

NSA paid millions to cover Prism compliance costs for tech companies | Scott's Linkorama | Scoop.it
• Top-secret files show first evidence of financial relationship • Prism companies include Google and Yahoo, says NSA • Costs were incurred after 2011 Fisa court ruling
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Comedian Aziz Ansari is Getting $3.5 Million to Write About How Single People Use Tech To Date

Comedian Aziz Ansari is Getting $3.5 Million to Write About How Single People Use Tech To Date | Scott's Linkorama | Scoop.it
Aziz Ansari book deal.
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What Part of a Web Page Gets the Highest Viewership?

What Part of a Web Page Gets the Highest Viewership? | Scott's Linkorama | Scoop.it
There’s been a lot of attention paid lately to the fact that a lot of online ads going unseen, and with it, the assumption about what parts of a Web page are most valuable.
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Peace Through Profits? Inside The Secret Tech Ventures That Are Reshaping The Israeli-Arab-Palestinian World

Peace Through Profits? Inside The Secret Tech Ventures That Are Reshaping The Israeli-Arab-Palestinian World | Scott's Linkorama | Scoop.it
As Israeli and Palestinian politicians lurch toward peace talks, entrepreneurs have been quietly taking action. Inside the partnerships that may save the Middle East.
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In the Single-Serve Pod Market, Soup is the New Coffee

In the Single-Serve Pod Market, Soup is the New Coffee | Scott's Linkorama | Scoop.it
Intrepid marketers now now have single-serve pods making everything from herbal teas to hot chocolate and iced lemonade. But now, it's chicken noodle soup time.
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Man Buys Promoted Tweet to Complain About British Airways

Man Buys Promoted Tweet to Complain About British Airways | Scott's Linkorama | Scoop.it
A disgruntled customer has bought a Promoted Tweet to complain about British Airways' service.
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Despite decades of toil, Web sales remain small for many retailers

Despite decades of toil, Web sales remain small for many retailers | Scott's Linkorama | Scoop.it
Nearly two decades after the Web revolutionized shopping, many big retailers are still struggling to turn the Internet into a big part of their business.
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Ad Agencies Love LinkedIn But Not SlideShare

Ad Agencies Love LinkedIn But Not SlideShare | Scott's Linkorama | Scoop.it
When hunting for new business, agency leaders have embraced the use of social media platforms, but only the most established hubs.
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The Press Release Revolution: A Wire Services Comparison Test

The Press Release Revolution: A Wire Services Comparison Test | Scott's Linkorama | Scoop.it
Press release news is not what it used to be. New rules apply. “I have a job for you.
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Study: Consumers More Likely to Shop On Mobile Devices Than PCs

Study: Consumers More Likely to Shop On Mobile Devices Than PCs | Scott's Linkorama | Scoop.it
a new comscore study reveals the substantial growth in mobile commerce.
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How CEOs Do Burning Man

How CEOs Do Burning Man | Scott's Linkorama | Scoop.it
For about $10000 Keith Ferrazzi offers C-suiters a version of the weeklong Nevada desert freak fest which started Monday complete with direct flights...
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Hotel Chains Installs Instant Pizza Button On Their Phones - PSFK

Hotel Chains Installs Instant Pizza Button On Their Phones - PSFK | Scott's Linkorama | Scoop.it
The Country Inn & Suites in Niagara Falls makes ordering delivery easy for its hotel guests.
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Virgin launches glass-bottomed plane

Virgin launches glass-bottomed plane | Scott's Linkorama | Scoop.it
Virgin has created another world-first with the introduction of the technology required to produce the world’s first glass-bottomed plane
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Google Ventures Puts $258M Into Uber, Its Largest Deal Ever | TechCrunch

Google Ventures Puts $258M Into Uber, Its Largest Deal Ever | TechCrunch | Scott's Linkorama | Scoop.it
A Certificate Of Incorporation unearthed by AllThingsD today shows that Uber has closed $361.2 million in its latest round. It's unknown why TPG, who picked up 775,092 shares, paid a lower per-share price than the other participants.
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