Apple and U2, both launched in 1976, have each been brought down to earth in the last week in a fashion neither brand has likely experienced. All things considered, they can partly thank social media for that.
Facebook has begun vigorous enforcement of its "name policy," requiring all users of the social network to provide their real names—those "listed on your credit card, driver's license or student ID." The policy is not new—Facebook has long asked for users' "real names" at registration—but it has come under new fire after Facebook disabled the profile of...
Most people are familiar with the phrase, "There ain't no such thing as a free lunch." Basically it means you can't get something from nothing.Investors may have a basis for refuting that adage though. Enter the cor
Relationship with your agency on the rocks? Looking for love with a new one? Just want to check out the playing field? A just-released app is like Tinder for clients seeking a connection with some of the best agencies in Amsterdam. It's called Pitcher.
While many people are struggling to get their hands on an iPhone 6, it seems comedian Joan Rivers was able to posthumously acquire one of the desired devices. The funny woman virtually returned from the dead to gush about the smartphone on her Facebook page today.
You know when you try to find a brand on Twitter, and you just assume the handle will be the brand name? Well, not so fast. A surprising number of brand-name handles aren't run by the brands at all. They're run by real people who got there first. We've highlighted a few of them below.
Cereal sales continue to decline as health-conscious consumers start their days with healthier fare, according to a New York Times report, which cited a Euromonitor International stat that shows the category has dropped by nearly $4 billion since 2000.
The buzzword that really matters in social media is analytics. That’s one of the reasons the School of Communication just opened the doors on its new Social Media Analytics Command Center in Fell Hall.
Esurance learned an fun lesson this week: Always take a few hundred steps back and see how your billboard looks from a distance. The Chicago board above, which carries the seemingly innocuous headline "Cover your home in a click," apparently looked mildly obscene to anyone who spotted it from afar.