Social Media Cont...
Follow
Find
133.5K views | +5 today
Social Media Content Curation
News, Trends, New Tools about Content Curation and Social Media: One Universe to allow people to get access to more specialized sources.
Your new post is loading...
Your new post is loading...
Scooped by Giuseppe Mauriello
Scoop.it!

Journalism and curation: A small-town news organization leads the way

Journalism and curation: A small-town news organization leads the way | Social Media Content Curation | Scoop.it
As the number of information sources grows and become decentralized, here are four ways it helps news organizations and their communities:

1. Better information for the community and someone looking out for their interests to highlight the best.

2. Better journalism because the links to other sources can be put in context and explanations added.

3. More potential traffic and time on site for the news organization, which delivers more value to advertisers or sponsors. (More time on site would derive from having more links to engage readers, not from any assumption that the main site would publish more than teasers.

4. More exposure for smaller sites and other sources of information, who can potentially be part of a network that delivers more value to advertisers and users alike.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

Fashion 2.0 | Social Curation Start-ups Target Fashion Industry – The Business of Fashion

Fashion 2.0 | Social Curation Start-ups Target Fashion Industry – The Business of Fashion | Social Media Content Curation | Scoop.it
NEW YORK, United States — The history of the internet is a story of two counter-balancing forces: the explosive growth of information and the rise of new systems that help us sift and make sense of this information. Back in the early 1990s, human editors at companies like Yahoo! compiled curated lists and directories of useful information. As the rising volume of information overwhelmed these human filters, hand-curation gave way to algorithmic search à la Google. But today, as consumers become their own media outlets, producing staggering amounts of user-generated content every day, and savvy marketers reverse-engineer Google’s algorithm to game the search results, separating signal from noise is once again becoming difficult.

“Search results in many categories are now honey pots embedded in ruined landscapes — traps for the unwary,” wrote investor, writer and entrepreneur Paul Kedroksy. As a result, we’re seeing a shift back towards human filtering and hand-curation. But this time around, instead of professional editors — who could never hope to sift through the quantities of content the world currently creates — it’s consumers themselves who are doing the curating.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

Social Curation At Its Best

Social Curation At Its Best | Social Media Content Curation | Scoop.it
There is a staggering amount content being generated online at this very moment. The average number of tweets sent per day is up to 140 million. More than 35 hours worth of video is uploaded onto YouTube each minute, with over two billion videos watched per day.
While aggregators like Alltop, Bloglines, and Digg help filter the never-ending cycle of content creation and consumption, the problem is still information overload. There’s only so much time in one day. Even if you limited your focus to a single niche or topic, there is way more information out there than can ever be absorbed.
Out of this crisis has emerged a new trend-- Curation. Very simply, it is the ability to master the flow of conversation. Social curation allows people to collectively bring forth the very best, most relevant and interesting bits of information and present it in a meaningful way.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

Where Tweets Go To Die « (Re)Structuring Journalism

Where Tweets Go To Die « (Re)Structuring Journalism | Social Media Content Curation | Scoop.it
This should come as no surprise to anyone, but you’re unlikely to be reading this.

After all, you’re pretty busy, I’m sure, and constantly inundated with emails, tweets and news updates all the time. Perfectly understandable; so am I. And unless you’re a regular to this blog – and no, I don’t mean you, mom – then either you came here via a random search query (and guess how many people type “structured journalism” by chance into Google) or followed a tweet or a facebook update here. And let’s face it, who has time?

No one. No one really has time to follow the unending barrage of information that’s coming at us. It’s true, of course, that filtering mechanisms have improved greatly since the early days of the web, mostly courtesy of our friends – real and digital – who we depend on to sort out things we might like to read. As a wisdom-of-the-crowds mechanical turk, it works pretty well. I don’t have to scour the web for articles of interest to me; at least, I don’t have to scour it as much as I used to.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

Networks, Signals, Reputation and Delight | CRM Strategies

Networks, Signals, Reputation and Delight | CRM Strategies | Social Media Content Curation | Scoop.it
The era of mass marketing, sales driven information gathering and sharing, and being “just good enough to win” is being shattered by the rapid emergence of a smart, networked, and increasingly demanding generation of empowered customers. In the fragmented and fast moving world of concepts, buzzwords, technologies, and applications, most executives are looking for looking for answers to a few basic questions:

- What matters?
- What’s different?
- How can I and or my organization benefit?
- Where is the opportunity?
- What should I do now?
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

Jonathan Stray » The editorial search engine

Jonathan Stray » The editorial search engine | Social Media Content Curation | Scoop.it
It’s impossible to build a computer system that helps people find or filter information without at some point making editorial judgements. That’s because search and collaborative filtering algorithms embody human judgement about what is important to know.

I’ve been pointing this out for years, and it seems particularly relevant to the journalism profession today as it grapples with the digital medium.

It’s this observation which is the bridge between the front page and the search results page, and it suggests a new generation of digital news products that are far more useful than just online translations of a newspaper.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

What Are The Best Social Media Monitoring Tools? | oneforty [INFOGRAPHIC]

What Are The Best Social Media Monitoring Tools? | oneforty [INFOGRAPHIC] | Social Media Content Curation | Scoop.it
The immense availability of hundreds of social media monitoring tools is both exciting and confusing: Social media professionals now have tools available to them manage and measure their social efforts, but shopping for the right software in such a cluttered space is often frustrating and confusing.

Community managers, social media managers, consultants and agency professionals alike have many of the same concerns. What are the questions I should ask before purchasing a social media monitoring service? What are the best social media monitoring tools out there? Are there budget-friendly social media monitoring options?

Oneforty recently surveyed 150 social media professionals to learn about what their main concerns were when it came to social media monitoring. What follows is an infographic produced in partnership with Kissmetrics to show you their main questions, as well as favorite social media monitoring tools. The list of tools at the bottom shows the most popular tools according to survey respondents who answered a question regarding which tools they use, and is admittedly not conclusive.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

New Roles for Research Libraries: Digital Curation for Preservation

New: Video of ARL Archived Webcast: "New Roles for Research Libraries: Digital Curation for Preservation".

Authored by Tyler Walters and Katherine Skinner, New Roles for New Times: Digital Curation for Preservation looks at how libraries are developing new roles and services in the arena of digital curation for preservation.

The authors consider a “promising set of new roles that libraries are currently carving out in the digital arena,” describing emerging strategies for libraries and librarians and highlighting collaborative approaches through a series of case studies of key programs and projects.
They also provide helpful definitions and offer recommendations for libraries considering how best to make or expand their investments in digital curation. Issues and developments within and across the sciences and humanities are considered..
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

6 Smart & Effective Email Marketing Tactics

6 Smart & Effective Email Marketing Tactics | Social Media Content Curation | Scoop.it
Brands are quickly adapting to consumers' evolving communication habits by integrating social media and mobile marketing strategies into their email marketing.
more...
Holley Marie Butler's curator insight, April 4, 2013 12:29 PM

I found this article interesting as it focuses on email, a less prominent form of social media. It raised some valid points as to why email is still a great tool for communicating with a companies target audience, such as most things you sign up to onthe internet need a valid email addess. Therefore it drives a lot of web activity.It suggests ways that marketers can connect with consumners via email which I believe is good for building customer relationships as it is more personal than simply following a brand on twitter or facebook.  

Ksenia Khor's comment, April 4, 2013 6:16 PM
That articles gives some useful advice on how to improve communication through e-mail. I agree with you Holley that e-mails seem more personal than just following a facebook or a twitter page. However, I also think that marketers should remember that some of those promotional e-mails can easily get into spam folder and remain there forever. Therefore the message won't be received by the consumers. Sp I believe that e-mail can be a part of an IMC program but it is also important to use other available social media tools.
Holley Marie Butler's comment, April 7, 2013 1:41 PM
Yes I totally agree that marketers have to be very careful how they approach emailing consumers. A clear strategy alongside using other new media tools to promote what the emails may concern might be needed to ensure that this does not happen and the emails aren't regarded as spam.
Scooped by Giuseppe Mauriello
Scoop.it!

Event Industry Suppliers Move from Aggregation to Curation

Event Industry Suppliers Move from Aggregation to Curation | Social Media Content Curation | Scoop.it
Event industry suppliers—general service contractors, sales and marketing firms, and exhibit designers—are stepping out of their comfort zones to take advantage of the innovation that is sweeping over the industry. What might look like a desperate move by some companies to hitch their wagons to a star or an attempt to make up for the shortcomings of a flat industry is actually a smart business decision. A clear precedent for the trend comes from social media and the growing practice of content curation.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

33 Social Media Management Tools

33 Social Media Management Tools | Social Media Content Curation | Scoop.it
33 Social Media Management Tools
Social media management tools can help businesses listen to, manage, measure and respond to conversations about their brand on the social web.
With more and more social media management tools springing up on the market, it’s hard to keep track of what’s out there. So we’ve come up with a list…
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

Communication and Collaboration in a Social Business World

Communication and Collaboration in a Social Business World | Social Media Content Curation | Scoop.it
There's a pretty good argument that a big part of the social business transformation is simply using new and more effective ways to communicate. In fact that's really one of the fundamental advances that accompanied the adoption of the Internet.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

Content curation: 5 ways to filter social media’s information overload

Content curation: 5 ways to filter social media’s information overload | Social Media Content Curation | Scoop.it
This hot trend can help you find, organize and share the most relevant information on the Web.

The 5 models of content curation:
1. Aggregation
2. Distillation
3. Elevation
4. Mashup
5. Chronology
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

Five laws to keep your sanity in this information age

Five laws to keep your sanity in this information age | Social Media Content Curation | Scoop.it
The Internet is big and increases exponentially every day. The amount of information that is potentially (very) interesting to you does so as well. How do you keep up?
This article gives you the five basic laws of survival in the modern day information age.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

News curation apps for the iPad

News curation apps for the iPad | Social Media Content Curation | Scoop.it
Flipboard, Pulse, Zite, Flud; all free apps that you can download onto your iPad to keep you up to date with your own news interests.

They will generally get their data directly from your own resources - your Twitter or Facebook account, or they'll provide you with the option of choosing subject areas, and then you can indicate if you like a subject, which will then affect the information returned in the future.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

How to use content curation to add value to your own website

How to use content curation to add value to your own website | Social Media Content Curation | Scoop.it
If you are responsible for adding high-value content to your website, you are constantly being challenged to find page or post topics which are new, shareable, helpful and original.
As Google’s recent Panda update taught us, quick and easy content is not going to get our pages listed on page one of the search results. Besides which, quick and easy content does little to impress, engage or retain our readers.

So, given that you are now going to focus on high-value content, are there ways and methods you can use to deepen your expertise as a real-time expert?

I believe there are. My favorite method for keeping myself on the cutting edge, regardless of the content topic, is to become a content curator.

Being a curator means seeking out the best of the best, wherever it is being published, and then collecting it in one place.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

A VC: Fred Wilson about Curation

A VC: Fred Wilson about Curation | Social Media Content Curation | Scoop.it
We largely invest in consumer web services with a large number of engaged users where the users create the content. Services like this can become messy and hard to navigate. There is always a signal to noise issue.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

8 Ways to Improve Your Live Event With Social Media

8 Ways to Improve Your Live Event With Social Media | Social Media Content Curation | Scoop.it
Social channels are a great way to improve the planning, promotion and execution of live in-person events. Take note of these top tips.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

Marketers have a new creative resource: Facebook Studio

Marketers have a new creative resource: Facebook Studio | Social Media Content Curation | Scoop.it
Facebook Studio is a place to celebrate marketers who are creating and innovating on Facebook.

This is a community where you can share your work, get recognized for your creativity, be inspired by your peers, and browse a collection of work that represents some of the best marketing on Facebook.

Check it out, and submit your campaign today.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

Mashable Follow Opens To All

Mashable Follow Opens To All | Social Media Content Curation | Scoop.it
We’re opening up Mashable Follow to all our users.

Ten weeks ago we announced the private beta test of Mashable Follow, a new social layer at Mashable that lets you follow the topics that interest you, create a profile on the site, share stories to your multiple social networks in a single click, connect with friends and much more.

We’re pleased to say the private beta has been extremely successful, and now we’re opening up Mashable Follow to all our users. We appreciated all of the feedback that we received from our beta users and going forward we’re still seeking your feedback on how we can improve. Please let us know if you have ideas.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

8 Ways to Successfully Sell Using Social Media

8 Ways to Successfully Sell Using Social Media | Social Media Content Curation | Scoop.it
How to successfully sell with social media by getting to know the right people and starting up a conversation that might go somewhere.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

11 Excellent iPad Apps for Meetings & Presentations

11 Excellent iPad Apps for Meetings & Presentations | Social Media Content Curation | Scoop.it
Here are 11 ways to present to present co-workers and clients with charts and data -- and all you need is an iPad.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

10 presentations to help you become a digital planning genius

10 presentations to help you become a digital planning genius | Social Media Content Curation | Scoop.it
What makes a good online media planner?
Planning an online PR campaign doesn’t necessarily require the same skills as a paid search one, or developing a social media strategy may not need the same proficiencies as that of an email one.
However, I’m beginning to think that lateralisation is of major importance. Without becoming too technical, this is the concept of the functions between the left and right hemispheres of the brain: The left side is associated with analysis and logic, the right with creativity and context.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

How to Build the Perfect Facebook Fan Page, 2011 Edition

How to Build the Perfect Facebook Fan Page, 2011 Edition | Social Media Content Curation | Scoop.it
With Facebook’s recent changes to the layout of fan pages (aka business pages, aka brand pages), has come the opportunity for those with creativity to design a much more compelling and fully branded page.
more...
No comment yet.
Scooped by Giuseppe Mauriello
Scoop.it!

HOW TO: Curate Content For Your Brand

HOW TO: Curate Content For Your Brand | Social Media Content Curation | Scoop.it
Content curation is such a hot topic these days – I included it in my Five Social Media Trends for 2011 and many others did too. It’s in every single conversation I have with new clients, and it seems to take up a lot of headspace for current clients as well. And I find myself trading curation tools, techniques and ideas with my social media colleagues all the time. So as a followup to my earlier post on the topic, which was primarily focused on content curation for Twitter, here is my latest thinking on how brands can curate content to enhance their social media streams, broaden their reach, and generate community engagement.
more...
No comment yet.