Social Media Comp...
Follow
Find
478 views | +0 today
Social Media Company Valuations and Value Drivers
This is a curation site for rapidly changing social media company valuations and the various causal factors as I see them.
Curated by Tim Fernback
Your new post is loading...
Your new post is loading...
Scooped by Tim Fernback
Scoop.it!

Pay up, mobile firms tell Facebook to pay - Telegraph

Pay up, mobile firms tell Facebook to pay - Telegraph | Social Media Company Valuations and Value Drivers | Scoop.it
Mobile phone operattors see over-the-top services such as WhatsApp as a threat
Tim Fernback's insight:

It looks like the Telco's are getting frustrated that smart technology companies like WhatsApp can eat into their extremely lucrative and profitable messaging revenues.  I remember a business case in my accounting courses that tried to determine the COST of a text message.  Guess what, it was next to nil.  Telco's want to make you believe it is not, but it is.  WhatsApp (and hopefully others that follow) will eat into the profits of telco's that have in the past just sat back and collected $$$.  Facebook's acquisition just confirms what I have been saying, that the mobile internet and social networking go hand in hand, and this is a pricey, but well-timed acquisition for Facebook.  Did you know that the mobile internet revenues now account for the majority of Facebook's revenues.  The WhatsApp acquisition will further strengthen this revenue stream.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Why Facebook bet the farm on WhatsApp

Why Facebook bet the farm on WhatsApp | Social Media Company Valuations and Value Drivers | Scoop.it
It’s beginning to look a lot like 1999 in the social media space. Facebook’s offer to buy messaging app maker WhatsApp for US$16 billion in cash and stock, confirmed in a Securities and Exchange Commission filing yesterday, almost feels like … Continue reading →
Tim Fernback's insight:

Interesting commentary on why Facebook bought WhatsApp.  A good read.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Social Media Customer Care Startup, Brand Embassy, Gets $1M Seed To Power ... - TechCrunch

Social Media Customer Care Startup, Brand Embassy, Gets $1M Seed To Power ... - TechCrunch | Social Media Company Valuations and Value Drivers | Scoop.it
Social Media Customer Care Startup, Brand Embassy, Gets $1M Seed To Power ...
Tim Fernback's insight:

Brand Embassy - receives seed money for its customer care SaaS software.  BE started up in 2012 in the UK and already has some Fortune 1000 customers.  This could be a company to watch.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Better Social Media Marketing Automation | BuzzFork

Marketing automation software designed to grow your social media influence and attract real, targeted and engaged Twitter followers
Tim Fernback's insight:

When using marketing automation software, there is none better than HootSuite.  This article offers a great summary of how to boost your brand using social media.  The 7 categories are simple and well discussed as a group in many different articles, but what I like about this article is "Why This Works" section below each point.  It provides relevant information and market research as to why you should be performing each step.  Using social media as a tool to grow your brand adds corporate value, but also adds value for the social media corps that develop these tools.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Alibaba to fully acquire mapping service AutoNavi

Alibaba to fully acquire mapping service AutoNavi | Social Media Company Valuations and Value Drivers | Scoop.it
This completes a deal that began last May and that continued with a huge merger of services between Alibaba companies and AutoNavi.
Tim Fernback's insight:

Alibaba to acquire a mapping service AutoNavi - value is about $294M for the mapping service.  This adds incredible value to Alibaba and shows you the power of mobile and convergence of Ecommerce, web, mobile, and SaaS.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Why Klout Had to Change - and Why You Shouldn't Count It Out

Why Klout Had to Change - and Why You Shouldn't Count It Out | Social Media Company Valuations and Value Drivers | Scoop.it
When was the last time you checked your Klout score? And more importantly, did you really care about it? The answer to that question could help explain why, late last week, Klout gave itself a whole new business model. Now it won't just measure…
Tim Fernback's insight:

Value on Klout - $100M.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Twitter's Revenue Jumps but So Do Concerns - Wall Street Journal

Twitter's Revenue Jumps but So Do Concerns - Wall Street Journal | Social Media Company Valuations and Value Drivers | Scoop.it
Twitter's Revenue Jumps but So Do Concerns Wall Street Journal In its first post-IPO earnings report, Twitter said its revenue more than doubled in the fourth quarter but that its user growth slowed, sending its shares plunging in after-hours...
Tim Fernback's insight:

Twitter's first Q earnings review.

Monthly active users are not growing at a large rate (only growing 3%) does this signal problems for Twitter?

Not profitable, but still growing.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Zipyap Launches App to Simplify Your Social Media Life

Zipyap Launches App to Simplify Your Social Media Life | Social Media Company Valuations and Value Drivers | Scoop.it
Dallas startup Zipyap wants to help simplify your social media life by bringing all your streams into a a single, beautiful app.

Not only
Tim Fernback's insight:

Zipyap (Dallas based company) is profiled.  Brings all your social streams into on application.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

2014 Annual Venture Capital Valuations & Trends Report

Last week, PitchBook published its 2014 Annual U.S. VC Valuations & Trends Report, which offers data-driven analysis of venture capital activity in 2013, inc...
Tim Fernback's insight:

Pitchbook.com's take on 2014 VC market in the US and valuations.  Still room to grow.  Healthy market.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

HootSuite Acquires uberVU To Bolster Analytics Offering - HootSuite Media

HootSuite Acquires uberVU To Bolster Analytics Offering - HootSuite Media | Social Media Company Valuations and Value Drivers | Scoop.it
Combination empowers enterprises to turn analytics into action with an integrated engagement platform and analytics solution VANCOUVER, BC – January 22, 2014 - Today, HootSuite, the world’s most widely adopted social relationship platform,...
Tim Fernback's insight:

Great acquisition for Hootsuite - no idea of amount paid, but both companies are private.  Analytics just continues to improve at Hootsuite.  Congrats to Matt Switzer and his team.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

3 Scientific Studies With Real Insight Into Social Media

3 Scientific Studies With Real Insight Into Social Media | Social Media Company Valuations and Value Drivers | Scoop.it
It turns out social media may be even more influential than we have imagined, just not in the way many of us have envisioned. Let's take a look in these 3 scientific studies that prove social media has a real effect on sales.
Tim Fernback's insight:

Breaking down value within social media.  

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

OUCH! Up To 110 Million Have Their Credit Card and Personal Data Stolen

OUCH! Up To 110 Million Have Their Credit Card and Personal Data Stolen | Social Media Company Valuations and Value Drivers | Scoop.it
The U.S. retail giant Target, with over 1700 stores and in excess of 350,000 employees, has just announced that data from up to 110 million people has been stolen from their system. This includes
Tim Fernback's insight:

This article does not discuss social media, but shows what happens when a company does not properly secure its digital world.  One of Target's assets is its database of customers (and their credit info) and losing this data (or having it stolen) is a violation of the implied contract between Target and its customers.  Not securing it properly will lead to lower confidence in Target, lower sales for Target and lower valuations for Target.  THE SAME WILL HOLD TRUE FOR ALL DATA INTENSIVE BUSINESSES, INCLUDING SOCIAL MEDIA COMPANIES.  Let's face it, it is all about the data and the analytics nowadays, so it is a #1 priority to keep this data safe.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Goldman Sounds The Alarm On Stocks

Goldman Sounds The Alarm On Stocks | Social Media Company Valuations and Value Drivers | Scoop.it
Goldman has a warning for investors. The days of huge stock market returns may be coming to an end.
Tim Fernback's insight:

Here is goldman Sach's general insight into the market and valuations.  It is not social media specific, but perhaps explains why Twitter's valuation exists.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

BlackBerry shares set to jump on Facebook's WhatsApp bid

BlackBerry shares set to jump on Facebook's WhatsApp bid | Social Media Company Valuations and Value Drivers | Scoop.it
By Euan Rocha TORONTO (Reuters) - Facebook Inc's $19 billion bid for fast-growing mobile-messaging startup WhatsApp sent shares of BlackBerry Ltd higher before the opening bell on Thursday as investors placed bets that the smartphone maker's own messaging platform has been undervalued. BlackBerry shares were up as much as 9 percent in trading after the bell on Wednesday as the deal boosts valuation metrics around the company's own BlackBerry Messaging service. BlackBerry Messaging, or BBM, was a pioneering mobile-messaging service, but its user base has failed to keep pace with that of WhatsApp and other upstarts, in part because BlackBerry had long refused to open the service to users on other platforms. Its service works on Apple Inc's iOS platform, Google Inc's market-dominating Android operating system and with devices powered by both the Windows and BlackBerry operating systems.
Tim Fernback's insight:

Interesting Article on Blackberry and its messaging service given the $42/user value seen with the WhatsApp. transaction.  Bby's messaging service has in the past been valued as low as $5/user and now it was increased to $10/user overnight based on the Facebook buy of WhatsApp.  Could it be valued even higher?  Again, this is the power of mobile and how it directly relates to business and in particular social networking.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Facebook to buy WhatsApp for $16 billion

Facebook to buy WhatsApp for $16 billion | Social Media Company Valuations and Value Drivers | Scoop.it
When WhatsApp launched in 2009, no one predicted that it would grow to be a multibillion-dollar company. However, Facebook on Wednesday said that it planned to buy the hugely popular social messaging app for a stunning $16 billion. In its official announcement, Facebook says that it will pay $4 billion in cash for WhatsApp plus $12 billion worth of Facebook shares. Facebook also says that “the agreement also provides for an additional $3 billion in restricted stock units to be granted to WhatsApp’s founders and employees that will vest over four years subsequent to closing.” So why would Facebook want to shell out all that money for WhatsApp? Facebook notes that WhatsApp already has 450 million people using it every month and
Tim Fernback's insight:

Wow.  $4B in cash and $12B in stock for WhatsApp.  I guess 450M users is worth a bit of money.  A $16B valuation for WhatsApp is huge , and is a hefty premium for the social messaging app that was launched in 2009.  It does confirm that Facebook is going mobile.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Mobile, Internet and social media technology embraced worldwide | Deseret News National

Mobile, Internet and social media technology embraced worldwide | Deseret News National | Social Media Company Valuations and Value Drivers | Scoop.it
The Pew Research Center recently published a study that reveals emerging nations are rapidly adopting mobile and Internet technology. Cellphones are particularly prevalent worldwide. These technologies are changing people's lives in many ways.
Tim Fernback's insight:

Interesting article on the use of mobile, social media and internet in emerging nations.  No big surprise that younger users are leading the way, but the main takeaway here is that internet users in emerging nations are accessing the internet using mobile devices.  Therefore it is important for any social media software company to develop platforms that embrace mobile (especially if they want to sell in places like Kenya, Malaysia and Lebanon). Oh yah, these folks also pay using mobile, so it will be easy to transact business if you embrace mobile payment platforms as well!

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

HootSuite Buys UberVU To Expand Analytics On Its Social Media Management Platform | TechCrunch

HootSuite Buys UberVU To Expand Analytics On Its Social Media Management Platform | TechCrunch | Social Media Company Valuations and Value Drivers | Scoop.it
HootSuite -- a platform for enterprises to manage their presence on social media sites like Twitter, Facebook, Foursquare, Instagram and many more -- is..
Tim Fernback's insight:

Rumoured acquisition costs are circling that HootSuite paid $15-20M for UberVU.  I think that UberVU is a great acquisition for HootSuite and long-term will add incredible value to HS.  HS is all about selling data, and UberVU gives them more things to sell.  It adds relevancy to its product offerings and makes a premium service worth more.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Weil on Finance: What's Twitter Worth? - Bloomberg

Weil on Finance: What's Twitter Worth?
Bloomberg
Twitter's stock price went up a lot more than this NYU professor thought it should, and he's trying to figure out why.
Tim Fernback's insight:

Bloomberg article on the value of Twitter.  What is Twitter worth - $20 or $100 per share?

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

LinkedIn down, but China push draws praise - MarketWatch

LinkedIn down, but China push draws praise - MarketWatch | Social Media Company Valuations and Value Drivers | Scoop.it
LinkedIn down, but China push draws praise
MarketWatch
SAN FRANCISCO (MarketWatch) — LinkedIn Corp.
Tim Fernback's insight:

LinkedIn's valuation is also subject to concern- due to growth.  

Is social media usage slowing down for the masses?  

 

Facebook also shows signs of slow growth in certain key demographics.  Maybe you have to be small to grow at rates expected by people that value companies.  Perhaps this will lead to more acquisitions, like Facebook acquiring the faster growing Instagram?

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Twitter Stock And Its 'Mean World' Problem - Forbes

Twitter Stock And Its 'Mean World' Problem - Forbes | Social Media Company Valuations and Value Drivers | Scoop.it
Twitter Stock And Its 'Mean World' Problem
Forbes
Two days ago, my colleague Jeff Bercovici reported on Twitter CEO Dick Costolo's plan to improve the experience for new users, helping them assimilate to the platform easier.
Tim Fernback's insight:

Question:  Do you think Twitter has long-term valuation problems?  Some would agree.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Foursquare Checks In With Microsoft and Gets $15 Million to Revitalize Itself

Foursquare Checks In With Microsoft and Gets $15 Million to Revitalize Itself | Social Media Company Valuations and Value Drivers | Scoop.it
The money will be used to incorporate Foursquare recommendations into Microsoft’s local and search products over the next four years.
Tim Fernback's insight:

Foursquare has a new customer.  $15M sale is not too shabby.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Most Top Brands Still Don't Engage With Twitter Followers

Most Top Brands Still Don't Engage With Twitter Followers | Social Media Company Valuations and Value Drivers | Scoop.it
Nearly all of the world's top 100 brands are active on Twitter, but most still don't engage, according to a new study.
Tim Fernback's insight:

Some of the world's top brands do not get it still and are missing an opportunity by not embracing their Twitter followers and comments made.  Enterprise Tools like those offered by Hootsuite can help.

more...
No comment yet.
Scooped by Tim Fernback
Scoop.it!

Advertisers like the racial, ethnic diversity of Twitter users

Advertisers like the racial, ethnic diversity of Twitter users | Social Media Company Valuations and Value Drivers | Scoop.it
Twitter, as a newly minted public company needing to generate revenue, it is moving to capitalize on the fact that its user base is more racially diverse than U.S. Internet users as a whole.
Tim Fernback's insight:

Breakdowns of user demographics for different social networks.  Facebook, Linkedin, Twitter and Instagram are compared to just plain old Internet usage. Instagram and Twitter are more racially diverse than the Internet user base generally.

more...
No comment yet.
Rescooped by Tim Fernback from The Marketing Technology Alert
Scoop.it!

7 Multi-Platform Social Media Analytics Tools - RazorSocial | #TheMarketingTechAlert

7 Multi-Platform Social Media Analytics Tools - RazorSocial | #TheMarketingTechAlert | Social Media Company Valuations and Value Drivers | Scoop.it
Here are 7 Social media analytics tools for multiple platforms to help you analyze your social media presence.

 

Basic/ Summarized...

 

1. Simply Measured

Simply Measured provides a very comprehensive social media reporting platform that supports a broad range of social networks.

2. Rival IQ

Rival IQ is a platform for competitive intelligence.  You create one or more landscapes of competitors or clients and track their performance across both social media and the web.

3. Google analytics

Google Analytics is a very comprehensive web analytics tool that most of us are familiar with to some degree,  but it also provides some social media analytics that we quite often overlook and don’t spend enough time on!

4. Zuum

Zuum is a tool used for benchmarking performance against competitors,finding the most engaging content and identifying key influencers.

5.  Socialbakers

Socialbakers provide a suite of modules including analytics, social media management, ad analytics and monitoring.

6. Crowdbooster

Crowdbooster is an analytics tool for Facebook and Twitter.  It provides analytics with recommendations on how to make improvements including the timing of when you should send your updates.  It also provides the facility to share scheduled content across the platforms.

7. Quintly

Quintly provides analytics for Facebook, YouTube, Google+ and Twitter.  The information is laid out in customizable dashboards where you can add widgets for data or stats you want to monitor.  A list of standard widgets are provided.

 

___________________________________

► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html ; (your privacy is protected).


Via iNeoMarketing
Tim Fernback's insight:

Some social media analysis tools are profiled.  I will add these to the list of social media companies/products to follow in search of their corporate values.  Quintly is a new one that I have not heard about before, and it looks like a great dashboard for 4 major social networks (FB, YT, G+ and TW)

more...
iNeoMarketing's curator insight, January 16, 3:52 PM

Love articles like this. The author has done considerable work not only delineating the recommended apps, but also describing each in great detail. Bookmark this.

Scooped by Tim Fernback
Scoop.it!

Infographic: Social Media Evolution | CloudTweaks

Infographic: Social Media Evolution | CloudTweaks | Social Media Company Valuations and Value Drivers | Scoop.it
Top Ten Social Media Game Changers...
Tim Fernback's insight:

A nice summary of social media companies and when they came on the scene.  The first modern day social media company was really EBay, although it was not considered social media, when it was started in 1995.

more...
No comment yet.