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Facebook to Show off Its "New Home on Android" on April 4

Facebook to Show off Its "New Home on Android" on April 4 | Social Media Collaboration | Scoop.it
Facebook has sent out media invites to an event on April 4 at its place in Menlo Park, California.
Elsie Whitelock's insight:

well this will be interesting..

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News Curation Best Practices for Journalists on Twitter

News Curation Best Practices for Journalists on Twitter | Social Media Collaboration | Scoop.it
Share and discover what’s happening right now, anywhere in the world.

Via Robin Good
Elsie Whitelock's insight:

Good help here for all.

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Robin Good's curator insight, March 15, 2013 5:38 PM


If you are a journalist and you are using Twitter to pick and share relevant news for your following, you may want to check out these straightforward suggestions on how to best manage your news curation process.


The Twitter blog team has analyzed back in September of last year, thousands of tweets from over 150 news companies and individual reporters, to distill which are the most important traits of good news curation.


In essence:

  • Tweet content related to your beat; live-tweet 

  • Use hashtags for context and @cite your sources

  • Share what you're reading with your Twitter followers

  • Use the Retweet button to curate



To the point. Useful. 8/10


Original article: http://blog.twitter.com/2012/09/best-practices-for-journalists.html


Additional resources at http://bit.ly/TwitterForNews  




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10 of the Best Social Media Tools for Entrepreneurs

10 of the Best Social Media Tools for Entrepreneurs | Social Media Collaboration | Scoop.it

Some more wonderful tips from the experts on tools that will help entrepreneurs achieve marketing goals. This article introduced me to some great tools I have yet to discover.


Via Mary White
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The Complete Guide To Use Better Pinterest | ProBlogger

The Complete Guide To Use Better Pinterest | ProBlogger | Social Media Collaboration | Scoop.it

Excerpted from this long and useful article by ProBlogger about Pinterest:
"I believe that blogs in any niche, not just DIY crafty blogs, are missing out on huge amounts of traffic and exposure if they are ignoring Pinterest. If you want to see your blog grow in leaps and bounds in 2013, you’ve got to pay attention to Pinterest.

I want to make sure that you fully understand the power of Pinterest, I’m going to start with the very basics before digging into the good stuff that will get you the blog success you’re looking for.
At least read through the basics and info about using Pinterest accounts so that you have a better understanding of what’s going on and how to apply that to your blog.

Here’s what I’m going to cover:
- What is Pinterest?
- Why care about Pinterest?
- Basics of using Pinterest.
- Strategies for using your Pinterest account.
- Get your pins maximum exposure.
- Get more traffic to your blog using Pinterest.
- Pinterest tools for bloggers."

Each section is analyzed with many details. Read full interesting article here:
http://www.problogger.net/archives/2013/03/05/heavyweight-help-the-complete-guide-to-getting-started-on-pinterest/

 

 


Via Giuseppe Mauriello
Elsie Whitelock's insight:

Really helpful how to's

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ManufacturingStories's curator insight, March 31, 2013 8:35 AM

Pinterest is a Social Media powerhouse.  It takes a bit of work to keep up with PinEtiquette but it is well worth it.  We are up to 5 repins and 5-10 Likes or Board follows a day and growing.  There is Powere in those Pins!!

Ruth Bass's curator insight, April 1, 2013 12:27 PM

add your insight...

Rebecca Scriven's curator insight, April 2, 2013 1:36 AM

This give a good breakdown of what Pinterest is and how to use it.

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10 Simple Tips to Take Advantage of Google+ for SEO


Via Lora Zayn
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Lora Zayn's curator insight, March 4, 2013 6:52 AM

Why Google+ is the new top thing when it comes to SEO

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Inspiration | Facebook Timeline Cover: 40 (Really) Creative Examples

Inspiration | Facebook Timeline Cover: 40 (Really) Creative Examples | Social Media Collaboration | Scoop.it
Just if you didn’t know, Facebook Timeline is the latest feature that was introduced in the recent Facebook Conference, F8.

Via Mark Strozier
Elsie Whitelock's insight:

I just like this stuff..

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Darwin Duthler's comment, December 27, 2012 6:02 PM
I'll definitely try this on FB account. I've tried making my own timeline banner with an edited vaio inspired logo of my name, I hope I said it right, but anyway I should make this by the end of the day.
Bella Fairchild's curator insight, January 6, 2013 3:52 AM

Great Ideas!

Philippe Trebaul's curator insight, January 7, 2013 11:26 AM
Inspiration | Facebook Timeline Cover: 40 (Vraiment) Exemples Creative


Juste si vous ne saviez pas, Facebook Timeline est le dernier long métrage qui a été présenté à la récente Conférence Facebook F8.
Inspiration | Facebook Timeline Cover: 40 (Really) Creative Examples via @brainstormlab http://sco.lt/...
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7 Things Every Entrepreneur Should Consider When Setting Up Social Media Accounts

7 Things Every Entrepreneur Should Consider When Setting Up Social Media Accounts | Social Media Collaboration | Scoop.it

Setting up a new business on social networks takes much more than filling in a form. Lots of the most important aspects are easily overlooked when creating a new business profile or page. Maintaining consistency across the web with your brand’s voice and visual elements is critical for brand recognition. You’ll also need to pay attention to who will run your accounts, and how they’ll do so.


Via Mark Strozier
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hot's comment, April 3, 2013 3:49 AM
http://sigithermawan12.blogspot.com/2013/04/penting-panas-perlu-dan-seruu.html
hot's comment, April 3, 2013 3:49 AM
http://sigithermawan12.blogspot.com/2013/04/penting-panas-perlu-dan-seruu.html
Monica S Mcfeeters's curator insight, April 15, 2013 3:35 PM

Planning before you settle on the attitude and design of your social media sites is wise. This article helps you think it through.

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How To Make Location-Based Social Media Work for Your Business | FastUpFront Small Business Blog

How To Make Location-Based Social Media Work for Your Business | FastUpFront Small Business Blog | Social Media Collaboration | Scoop.it
Every social media build to create engagement. Even the location-based one. A simple check in means sales http://t.co/RgeEvYKW
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Small town social media

Small town social media | Social Media Collaboration | Scoop.it
Many people probably don't remember the last billboard they saw. Some people probably don't remember the last Facebook status they read.
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Five Good Reasons To Curate Content That Has Already Been Published in Your Niche

Five Good Reasons To Curate Content That Has Already Been Published in Your Niche | Social Media Collaboration | Scoop.it
Blog Topics

Via Robin Good
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Semantic Society's comment, January 15, 2013 9:08 PM
I'm glad I read this article. I hadn't thought about the value of roundup blog articles.
Alfredo Corell's curator insight, January 16, 2013 5:44 PM

The 5 reasons are:
1. You want to be the main resources in your niche.
2.You want your blog to rank in search results for particular keywords.

3. Your audience wants to know your thoughts on a particular topic.

4. The last time the topic was covered was so long ago, it’s out of date.5. You could get listed in a roundup post about a particular topic.

 

GO!!! CURATE

'Timothy Leyfer's curator insight, January 16, 2013 11:45 PM

This article provides a frame work tha you can use to model your curation strategies around.I saved a copy of this for future reference Give it a look!...

Timothy Leyfer

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100 Fascinating Social Media Statistics and Figures From 2012

100 Fascinating Social Media Statistics and Figures From 2012 | Social Media Collaboration | Scoop.it

It's important to understand the data behind each social channel to gain insights into what works and what doesn't with your audience.


Via Sarah-Jayne Gratton
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How to Use Google Analytics to Improve Your Social Media Marketing

How to Use Google Analytics to Improve Your Social Media Marketing | Social Media Collaboration | Scoop.it

Google Analytics Custom Campaigns: How to fully use Google Analytics to gain valuable insights into your social media campaign results.

 

"Have you ever wanted to know which of your links are driving more traffic?

 

Seeing referral traffic from Facebook is great, but which wall post drove the traffic?

 

Do visitors who come from Twitter tend to spend more time on the site than visitors coming from a banner campaign?

 

This article shows you how to take your social analytics strategy to the next level".

 

Read More: http://www.socialmediaexaminer.com/google-analytics-custom-campaigns/


Via Antonino Militello
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Bill Chen's comment, December 22, 2012 9:17 AM
http://www.airmaxsbuy.com/
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Collect, Organize and Share Your Favorite Places and Locations with MapQuest Discover


Robin Good: MapQuest Discover is a new service that allows you to collect, organize and share your favorite collections of places, locations and itineraries you are interested into.

In other words a Pinterest-like solution dedicated to your travelling and vacation needs.

 

From the official MapQuest blog: "MapQuest Discover’s homepage is an infinitely scrolling newsfeed of popular Places, Collections and Travel Guides. From here, users can quickly Like a Place, mark that they have Been to a Place, or Add a Place to one of their own Collections."

 

"Users of Discover can create and share collections of favorite places (“My favorite pubs” or “The Best Golf Courses in North America”) or make bucket lists (“100 Places to see before I kick the bucket”).


In addition to these user-generated collections, Discover contains travel guides written by travel experts."

 

 

Original video trailer: http://youtu.be/RC8M1XVbdyo

 

How it works: http://discover.mapquest.com/how-it-works

 

FAQ: http://help.mapquest.com/topic/discover/

 

 

Find out more: http://blog.mapquest.com/2012/11/13/introducing-mapquest-discover-a-new-mapquest-local-and-more/

 

MapQuest Discover: http://discover.mapquest.com/

 

 


Via Robin Good
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Teresa Levy's curator insight, December 16, 2012 7:54 PM

another tool to search relevant knowledge

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The Essential Cheat Sheet for Social Media Cover Photo Dimensions [+ Pre-Sized Templates]

The Essential Cheat Sheet for Social Media Cover Photo Dimensions [+ Pre-Sized Templates] | Social Media Collaboration | Scoop.it
The rapidly growing user bases of photo-centric sites like Instagram and Pinterest, and the recent image-focused redesign of Facebook's News Feed are two of many indicators that visual content is a force to be reckoned with in marketing.
Elsie Whitelock's insight:

All those sizes for all those social profiles - right here.

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The Marketer's Guide to Pinterest SEO

The Marketer's Guide to Pinterest SEO | Social Media Collaboration | Scoop.it

Learn how to optimize your Pinterest presence for search with this simple guide.

 

...if your initial trial of using Pinterest for business has yielded positive results and you think Pinterest is a viable social media marketing platform for your business, you know what the next step is, right? Optimization!

 

Read More: http://blog.hubspot.com/blog/tabid/6307/bid/34042/The-Marketer-s-Guide-to-Pinterest-SEO.aspx

 

 


Via Antonino Militello
Elsie Whitelock's insight:

Lots of helpful tips here..

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Érica Ariano's comment, March 25, 2013 12:10 PM
I love it!
iDesign's curator insight, March 27, 2013 10:09 AM

Brilliant! Optimising information to guide design.

Maria Jose Martinez Gimenez's curator insight, April 2, 2013 10:21 AM

Cómo optimizar tu presencia en Pinterest para e-commerces

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LinkedIn Marketing: 7 Secrets Many LinkedIn Experts Don't Share

LinkedIn Marketing: 7 Secrets Many LinkedIn Experts Don't Share | Social Media Collaboration | Scoop.it
LinkedIn is the No. 17 most visited site on the web according to Alexa.com and because of that LinkedIn marketing has become very popular.

Via Noland Hoshino
Elsie Whitelock's insight:

Help for you in building a better LinkedIn profile.

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9 Tips for Writing Effective SEO Content

9 Tips for Writing Effective SEO Content | Social Media Collaboration | Scoop.it
What's your search engine optimization strategy? Whether you are writing your latest blog post or putting together a post for Google+, you need to keep two things in mind. First, engage your readers. Second, make sure your writing is SEO effective!

Via Lora Zayn
Elsie Whitelock's insight:

Very helpful and easy to understand.

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Google+ vs Facebook - Infographic | Jeffbullas's Blog

Google+ vs Facebook - Infographic | Jeffbullas's Blog | Social Media Collaboration | Scoop.it
I am starting to wonder if Google+ is a waste of time as a marketing platform for bloggers and brands. The Google+ social media network launched with a bang last year and has now reached over 170 million registered users and 100 million active users.

Via Lora Zayn
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Lora Zayn's curator insight, March 7, 2013 6:19 AM

Would you prefer Google + or Facebook for buisness purposes?

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10 Tips To A More Professional LinkedIn Profile

10 Tips To A More Professional LinkedIn Profile | Social Media Collaboration | Scoop.it
Regardless of whether you are in business, trying to put your startup on the map, new to the working world or focus mostly on non-profit work, LinkedIn is a very good networking tool to help you achieve your professional goals.

Via Mark Strozier
Elsie Whitelock's insight:

Some useful tips for LinkedIn, especially how to turn off updates whilst updating your profile.

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Muhammad Farooq's curator insight, February 16, 2013 3:50 PM

social

Dave Cottrell's curator insight, March 12, 2013 12:35 PM

With so many head hunters using LinkedIn to match prospects with corporations, shouldn't you make sure your profile is a good one?

Abe Soltani's curator insight, April 20, 2013 12:09 AM

very useful

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'Marketers must spend more seriously on social' - Marketing Week

'Marketers must spend more seriously on social' - Marketing Week | Social Media Collaboration | Scoop.it
CorpComms Magazine 'Marketers must spend more seriously on social' Marketing Week Marketing information company Warc's “Seriously Social - a casebook of effectiveness trends in social media campaigns” report found of 800 award-winning marketing...
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Rethinking the Marketing Funnel in a World of Social Media

Rethinking the Marketing Funnel in a World of Social Media | Social Media Collaboration | Scoop.it
Rethinking the Marketing Funnel in a World of Social Media (Rethinking the marketing funnel in a world of social business http://t.co/7S98S0SY Classic post and #infographic)...
Elsie Whitelock's insight:

Although published in 2011, is still relelvant now.

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Three Factors To Select What News Stories To Curate: Current, Interesting, Applicable

Three Factors To Select What News Stories To Curate: Current, Interesting, Applicable | Social Media Collaboration | Scoop.it

Via Robin Good
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Robin Good's curator insight, January 12, 2013 4:17 AM


To choose which news story to curate and pass on to your readers, is not always something easy to do.


My personal suggestion is to look only for the most interesting and relevant stories for your audience while leaving out anything that is mildly interesting. I'd always go for quality over quantity and I would not discard little-read stories or dated ones, because of these two factors. Rather I'd select them on the basis of their immediate usefulness to my reader and not on the one of their freshness or recency.


Serena Matter, of the Canadian Public Relations Society, has just published a short article suggesting three key criteria to employ in selecting what news to curate each day. She writes:


"Finding content to share online can be a challenge, especially when your goal is to provide information of interest to your followers.


In many instances, it is easier to re-tweet something that appears in your newsfeed, even if it’s not that relevant to your industry, than to come up with new material.


However, this wastes a valuable opportunity to engage your online stakeholders. Rather than taking the easy way out, there are a few simple guidelines you can follow to ensure any content you share offers value. When creating or searching for material to share, keep this acronym in mind: C.I.A. (Current, Interesting, Applicable)."


But beware: "current" is a misleading variable, as "something" can be "current" depending on the specific context in which it is presented and it is not an absolute trait of a news story.


A story from two years ago can be made immediately current and relevant simply by relating and connecting it to other information which is directly impacting our present.



Good for beginners. 6/10


Full article: http://www.cprsvancouver.com/what-should-i-post-today-guide-content-curation



Alfredo Corell's curator insight, January 13, 2013 7:10 AM

Current is important, but not the most. If anything is interesting and applicable and remains useful, it doesn't matther that was built up 3 years ago...

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How To Use Foursquare To Market Your Business

How To Use Foursquare To Market Your Business | Social Media Collaboration | Scoop.it
While businesses flock to Facebook and Twitter, most tend to overlook just how much Foursquare can help market their business and reach a smaller but dedicated audience.
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Local News Aggregation, Filtering and Discovery with Newscron

 

 


Via Robin Good
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Robin Good's curator insight, January 3, 2013 8:07 AM



Newscron is a local news aggregator gathering the most relevant stories across multiple areas of interest from the major newspapers in Italy, Germany and Switzerland.

The user can select the categories of news he wants to be exposed to and how many news he would like to receive for each one, and Newscron aggregates and groups together similar news stories.


Newscron works across mobile (iOS and Android) and desktop devices.


More info: http://www.newscron.com/welcome/index.jsp


Try it out now: http://www.newscron.com/app/ 


(Suggested by Fulvio Colasanto)



Martin (Marty) Smith's curator insight, January 3, 2013 8:53 PM

This is a cool idea. The app creates a Paper.li out of local newspapers. They haven't come to USA yet (that I could see), but the move to hyper-local will be led by apps like this.


I Scooped it NOT because it is right for the USA yet, but because the mashup of read the feed produce the magazine similar to Paper.li and Scoop.it is worthy of some serious thinking. The app is VERY mobile and that too is worthy of emulation.

The other great lesson for Starups is what NOT to do such as:

* Don't talk secret club talk on your About page.

* About pages are ABOUT the opportunity.

* About pages are ABOUT the team.

* About pages are ABOUT the customers.
* Be inclusive everything you do is inclusive or exclusive.
* If your team is highly technical, HIRE PR or Marketing help.


I think these are very smart people who don't fully realize being smart in one field doesn't mean you are granted similar smarts in every field. Surprising how many times I see this non-humble approach to marketing.


If I were to dabble in the land of PhDs they would rightfully have a FIT. So why is it okay for anyone to presume they know how to market a product. To say this team is clueless about marketing is a VAST understatement.

Just once I would like an engineer or PhD to recognize that marketers work as hard at our chosen profession as anyone doing anything in a lab, but no way that ever happens (lol).




Business Mapper's comment, April 12, 2013 10:43 AM
The UK still has not embraced Foursquare, so the geo targeting revolution is yet to really take off here. We're seeing the fragmentation of technology releases where some counties are early adopters others lag behind.
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100 Fascinating Social Media Statistics and Figures From 2012

100 Fascinating Social Media Statistics and Figures From 2012 | Social Media Collaboration | Scoop.it

It's important to understand the data behind each social channel to gain insights into what works and what doesn't with your audience.


Via Sarah-Jayne Gratton
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