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Rescooped by Elsie Whitelock from Public Relations & Social Media Insight
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How women dominate social media | LeadersWest

How women dominate social media | LeadersWest | Social Media Collaboration | Scoop.it
Women access social media via mobile devices more than men and are driving the growth of the visual social web.

 

The top three reasons Women dominate social media shared by Golden Girl Finance were:

‘Women not only use social media more often than men, but they use these sites in more ways’;‘Women are leading the trend of using their phones and tablets to check their social media accounts’; and,‘Women interact with brands more often and for a wider range of reasons and they consume and share news more frequently than men.’...
Via Jeff Domansky
Elsie Whitelock's insight:

Yup.

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Jeff Domansky's curator insight, March 18, 2014 11:21 PM

With few exceptions (LinkedIn), women really do dominate social media. An excellent infographic.

Jeff Domansky's curator insight, March 18, 2014 11:26 PM

Except for LinkedIn, women really do dominate the major social media channels.

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Think VISUAL ASSETS Not Infographics [VIDEO] Rand's Friday Whiteboard

Think VISUAL ASSETS Not Infographics [VIDEO] Rand's Friday Whiteboard | Social Media Collaboration | Scoop.it
While infographics are touted by some as wonderful examples of making information accessible, in today's Whiteboard Friday, Rand shows us a very different view of them, making the case for using individual visual assets instead.

Via Peg Corwin, Martin (Marty) Smith
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Peg Corwin's curator insight, November 15, 2013 9:21 AM

Great VIDEO on INFOGRAPHICS.  I agree 100% with Rand. I think infographics are mostly worthliess.  


As an alternative, he recommends photos, charts/graphics, concept representations, comic/storyboards, and screenshots with explanations.


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Martin (Marty) Smith's curator insight, November 15, 2013 11:30 AM

Great Rand Fishkinn Whiteboard Friday on why your marketing should think in terms of "visual assets" not infogrpahics. 

Rescooped by Elsie Whitelock from Top Social Media Tools
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Teenagers say goodbye to Facebook, adding street cred to WeChat

Teenagers say goodbye to Facebook, adding street cred to WeChat | Social Media Collaboration | Scoop.it

We’ve heard about how Facebook is losing its street cred and its teenage audience as more and more baby boomers (their parents) join the platform. Where are all the teenagers going to, then? The answer is WeChat.

 

Chinese messaging app WeChat is the fastest growing social app used by youths worldwide, according to a study by Global Web Index. The latest study was conducted based on the feedback from teenagers aged 16 to 19 globally, excluding China. WeChat saw a 1,021 percent increase in usage among youths between Q1 and Q3 2013. The second-fastest growing is Vine at a rate of 639 percent, followed by Flickr (254 percent)....


Via Jeff Domansky
Elsie Whitelock's insight:

Been using this app for awhile. Is fun.

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Ganapathi's curator insight, November 27, 2013 11:40 PM

Parents in & Kids out....generation after generation its happens every where....now its seems to be happening for FB...check out "WeChat" is getting better.....this is a Chinese app, supported by Chinese population....but still seems FB is loosing its "cool"....wait & watch.....any thoughts?

Ali Anani's curator insight, December 1, 2013 12:49 AM

Sometimes I wonder if Maslow pyramid of need should be revised to position social needs at a higher need level

Alison D. Gilbert's curator insight, December 1, 2013 6:29 PM

I don't mind not hanging out with the 16 - 19 year old teenagers on Facebook. In fact, I kind of prefer it. The only thing is, I wish Facebook did not have such a 'stick up its butt' sometimes.