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While infographics are touted by some as wonderful examples of making information accessible, in today's Whiteboard Friday, Rand shows us a very different view of them, making the case for using individual visual assets instead.
Great VIDEO on INFOGRAPHICS. I agree 100% with Rand. I think infographics are mostly worthliess.
As an alternative, he recommends photos, charts/graphics, concept representations, comic/storyboards, and screenshots with explanations.
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Great Rand Fishkinn Whiteboard Friday on why your marketing should think in terms of "visual assets" not infogrpahics.