Social Media Coach
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29 Social Media Tools Recommended by the Pros | Social Media Examiner

29 Social Media Tools Recommended by the Pros | Social Media Examiner | Social Media  Coach | Scoop.it

Are you looking for ways to enhance your social media marketing?

 

Do you want new tools to simplify your job?

 

We asked a group of social media pros for the hottest social media tools they use today. Check them out to see if these social media tools are a good fit for you!...


Via Jeff Domansky
BlairEvanBall's insight:

There continue to be so many choices. New ones are popping up all the time.

Figure out what are your goals and objectives in using these tools?

Who will be using these tools?

How practical are these tools?

When can I set time aside to use these tools?

Will these tools in the long run make me more productive?

Will these tools give me the results me and my team are looking for?

 

Be clear about your goals and objectives, but be flexible about the process in getting there.

 

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Jeff Domansky's curator insight, February 26, 2014 1:38 AM

Epic post and superb list of social media tools from Cindy King at Social Media Examiner.

Ali Anani's curator insight, February 27, 2014 12:18 AM

Grasp 29 tools to examine the rewards of social media

Nevermore Sithole's curator insight, March 3, 2014 10:54 AM
Social Media Tools
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How to Outsmart the Six Ghosts of Fear | Social Media Coach | Prepare1 — Prepare 1

How to Outsmart the Six Ghosts of Fear | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
How to Outsmart the Six Ghosts of Fear. What steps you can take today to overcome your fears on your way to success. Wipe your fear out today.
BlairEvanBall's insight:
Have you ever had indecision about something?

Did it lead to doubt?

We’ve all suffered at some point in our life and career about indecision and doubt. Are we doing the right thing? Going down the right path? What will others think? INDECISION is the seedling of FEAR! Indecision crystalizes into DOUBT, the two blend and become FEAR! The “blending” process often is slow. This is one reason why these three enemies are so dangerous.

They germinate and grow without their presence being observed. Fear can be uncomfortable and crippling. But eliminating it would be the equivalent of taking down your home alarm system because it sometimes makes loud and irritating sounds. Being fearless doesn’t mean eliminating fear. Being fearless means knowing how to leverage fear.
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The Best Content for Social Media Marketers | Social Media Coach | Prepare1 — Prepare 1

The Best Content for Social Media Marketers | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
The Best Content for Social Media Marketers in today’s business climate. 5 tips on what the best content is for social media marketing, that gets engagement.
BlairEvanBall's insight:
What marketing content do you use to engage your audience? Are you using the right content in today’s business environment?

Maybe you are still skeptical that content marketing is right for your unique business/industry/size/audience. Maybe you still think content marketing is just a buzzword. Maybe you are trying to learn from others by emulating what works for them. And maybe your boss needs some convincing. Nothing gets executive buy-in like some solid fear-based examples of the competition being ahead of your company on the latest and greatest digital marketing trends.
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How to Measure B2C Content Marketing Goals | Social Media Coach | Prepare1 — Prepare 1

How to Measure B2C Content Marketing Goals | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
How to Measure B2C Content Marketing Goals. How B2C content marketing goals compare to B2B and how to be successful in achieving your B2C content marketing goals.
BlairEvanBall's insight:
Are you measuring your B2C content marketing efforts?

If so…Which B2C content marketing metrics are you measuring?

Would you like to know what the most effective B2C companies are doing and measuring? In fact, some of the top challenges for B2C content marketers is measuring the effectiveness of content and the ROI of their efforts.
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7 Successful B2C Content Marketing Tactics | Social Media Coach | Prepare1 — Prepare 1

7 Successful B2C Content Marketing Tactics | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
7 Successful B2C Content Marketing Tactics. How B2C content marketing is paying off for those B2C marketers who are using the effective these tactics.
BlairEvanBall's insight:
Do you know where the B2C content marketing industry is moving or why?
Which channels does your organization use to distribute content? How will you adjust your own B2C content marketing strategy for growth?
 Without a doubt, content marketing, done correctly, can produce dramatic results for your business. But, it takes time and focus to become effective at it. 45% of B2C marketers report that they’re effective in their content marketing efforts.
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How to Make Epic Happen in Your Life | Prepare1 | Social Media Coach — Prepare 1

How to Make Epic Happen in Your Life | Prepare1 | Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
How to Make Epic Happen in Your Life. How to be hopeful, and resilient no matter your circumstances. Make Epic happen in your life and career.
BlairEvanBall's insight:
Would you like a positive change in your life?

What if I told you that you could make Epic Happen?

Are you ready to read something positive and uplifting?
We are living in truly amazing times. In our hyper-connected, hyper-local and increasingly global world of do-ers, makers, tinkerers, innovators, disruptors, and creators, now more than ever there are endless and expanding sets of collisions, connections.
Let me share with you a story of a friend of mine Stephen Ritz.
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8 Tips for Better Live Video Broadcasts | Social Media Coach | Prepare1 — Prepare 1

8 Tips for Better Live Video Broadcasts | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
8 Tips for Better Live Video Broadcasts. The rise of Live Video is taking social media marketing to a new level. Tips to improve Live Video.
BlairEvanBall's insight:
Thinking of going LIVE on Facebook?
Wondering how to get the most out of your Facebook Live broadcast? With Facebook Live, you can show your expertise in real time, take people behind the scenes, and much more.

THE RISE OF LIVE VIDEO A common denominator that unites all platforms is the goal of total audience engagement. For as long as they exist, Facebook, Snap (previously Snapchat), YouTube and even Twitter will be locked in an arms race over engagement, because without user engagement each platform risks irrelevancy.
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Top 5 B2B Content Marketing Trends [Infographic] | Social Media Coach — Prepare 1

Top 5 B2B Content Marketing Trends [Infographic] | Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
Top 5 B2B Content Marketing Trends [Infographic]. Why content marketing is here to stay. What types of content do well and how best to promote it.
BlairEvanBall's insight:
If you’re a B2B marketer who isn’t investing in content creation, you’re in the minority — 88% of B2B marketers surveyed by Content Marketing Institute and Marketing Profs said their organization used content marketing to further their goals in 2017.
Developing a sound content marketing strategy is worth it: Hubspot found that B2B companies that blogged 11+ times per month had almost 3X the traffic as companies that blogged only once per month.
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How to Really Master Any Skill | Social Media Coach | Prepare1 — Prepare 1

How to Really Master Any Skill | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
How to Really Master Any Skill. Discover the disciplines it takes and the time to master any skill and become top of your field.
BlairEvanBall's insight:
What is the tipping point for mastery?

Is it the 10,000 hours that author Malcolm Gladwell professes in his book outlier? Malcolm Gladwell gave us the 10,000-Hour Rule. In 2008, Malcolm Gladwell published his New York Times bestseller, Outliers. It’s within this book — based largely on the research of Anders Ericsson — that Gladwell frequently talks about the 10,000-Hour rule, citing it as “the magic number of greatness.”

The book looks at a number of “outliers”, people who are extraordinarily proficient in certain subjects or skills. It then tries to break down what helped them to become outliers.
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LinkedIn Ranks Top 10 Jobs of 2017 | Social Media Coach | Prepare1 — Prepare 1

LinkedIn Ranks Top 10 Jobs of 2017 | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
LinkedIn Ranks Top 10 Jobs of 2017, and why people are changing for these jobs. Check out these top 10 jobs and what the requirements are.
BlairEvanBall's insight:
With the advancement of technology, jobs are rapidly changing to match their environment.

Social Media career leader LinkedIn is taking the lead.

Workers are switching jobs at an accelerating rate and more than twice as often as their peers 20 years ago, according to LinkedIn. The top reasons for job hopping are career advancement, higher compensation and access to opportunities within the organization, according to a survey the company conducted in 2015.
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10 Reasons Why Multitasking is Killing Your Productivity | Social Media Coach — Prepare 1

10 Reasons Why Multitasking is Killing Your Productivity | Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
Multitasking is Killing Your Productivity. Multitasking research shows that it’s costing your more than your realize. Time to rethink Multitasking.
BlairEvanBall's insight:
Do you multitask?

Do you feel it makes your more or less productive?

The multitasking myth We all do it: Texting while walking, sending emails during meetings, chatting on the phone while cooking dinner, checking social media while in another conversation at lunch. In today’s society, doing just one thing at a time seems downright luxurious, even wasteful. But chances are, you’re not doing yourself (or your boss, or your friends and family) any favors by multitasking your way through the day. Research shows that it’s not nearly as efficient as we like to believe, and can even be harmful to our health.
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5 Ways to Get Out of Your Comfort Zone | Social Media Coach | Prepare1 — Prepare 1

5 Ways to Get Out of Your Comfort Zone | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
5 Ways to Get Out of Your Comfort Zone. Your Social Media comfort zone will be the best gift to your competitors. Break free now from comfort zone.
BlairEvanBall's insight:
What is the “comfort zone” exactly?

Why is it that we tend to get comfortable with the familiar and our routines, but when we’re introduced to new and interesting things, the glimmer fades so quickly?

Simply, your comfort zone is a behavioral space where your activities and behaviors fit a routine and pattern that minimizes stress and risk. It provides a state of mental security. You benefit in obvious ways: regular happiness, low anxiety, and reduced stress.

All of us need to get out of the comfort zone in order to succeed in life and business.
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5 Habits You Need to Succeed Going Forward | Social Media Coach | Prepare1 — Prepare 1

5 Habits You Need to Succeed Going Forward | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
5 Habits You Need to Succeed Going Forward. These social media habits will propel you past the competition. Your success will be in your control.
BlairEvanBall's insight:
Success leaves clues.
High performers develop good habits while poor performers do not.
Your thoughts Positive or Negative control the outcome.
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How To Set Your Strategy For 2017 | Social Media Coach — Prepare 1

How To Set Your Strategy For 2017 | Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
How To Set Your Strategy For 2017. 6 Strategy elements that are key to achieving and setting your business social media strategies.
BlairEvanBall's insight:
Have you thought about your strategy for 2017?

Do you know what it should be?
Is it compelling?
Time moves quickly and waits for no one. You’ll blink and New Years will be upon you. Now is a great time to start thinking and planning for next year. Some business owners and career professionals I know work to have this done by Mid November or the latest by Thanksgiving.

As Zig Ziglar would say…Are you a wondering generality or a meaningful specific?
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5 Killer Content Ideas for Facebook Live Video | Social Media Coach | Prepare1 — Prepare 1

5 Killer Content Ideas for Facebook Live Video | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
5 Killer Content Ideas for Facebook Live Video. How to use these Facebook Live examples to propel you and your business to new heights.
BlairEvanBall's insight:
Are you using live video in your marketing?

Has the fear of live video held you back?

With video marketing on the rise, coming up with a catchy and attractive video can be a huge challenge for those who lack the time (and money).

That’s where the beauty of Facebook Live comes in. Making its debut in 2016, the service has enabled users to make videos that stream live using only a minimum of your smartphone’s camera to capture it.
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How to Develop the Master Skill for Success | Social Media Coach | Prepare1 — Prepare 1

How to Develop the Master Skill for Success | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
How to Develop the Master Skill for Success. What is this master skill, and how are successful people using it daily to achieve their goals and dreams.
BlairEvanBall's insight:
How do you define success?

Is there a magic formula for this?

How can you tell if you’ve paid the full price of success?

Many people define success in different ways. Some define it by money and position. Some define it by family. Some define it by happiness. Some define it by health. Whatever you choose, you must have a why, a goal and define it.

Success is the progressive realization of a worthy goal or ideal. – Earl Nightingale Why do some companies achieve things that completely exceed our expectations, defying all our assumptions for what’s possible?

Why do some people?

A high level of ambition is a hallmark of all successful people.
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Seven Ways to Control Your Mental Life | Social Media Coach | Prepare1 — Prepare 1

Seven Ways to Control Your Mental Life | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
Seven Ways to Control Your Mental Life. Whether it’s Social Media or work, learn these seven techniques to control your life and work.
BlairEvanBall's insight:
Does all the daily noise get you off track?
Is Social Media distracting you or are you using it for attaining your goals and dreams?

Psychology often discusses mental health — but what’s not often discussed is a clear definition of mental strength and focus. Mental strength and focus means that you regulate; Your emotions Manage your thoughts Behave in a positive manner Despite your circumstances

Developing mental focus is about finding the courage to live according to your values and being bold enough to create your own definition of success.
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7 Successful B2B Content Marketing Tactics | Social Media Coach | Prepare1 — Prepare 1

7 Successful B2B Content Marketing Tactics | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
7 Successful B2B Content Marketing Tactics. How to use these B2B tactics for more leads and sales. Learn what the most successful B2B tactics being used today.
BlairEvanBall's insight:
Do you know where the B2B content marketing industry is moving or why?

Which channels does your organization use to distribute content? How will you adjust your own B2B content marketing strategy for growth?

Without a doubt, content marketing, done correctly, can produce dramatic results for your business. But, it takes time and focus to become effective at it. 42% of B2B marketers report that they’re effective in their content marketing efforts.
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Three Successful Ingredients of Self Concept in Business | Social Media Coach — Prepare 1

Three Successful Ingredients of Self Concept in Business | Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
Three Successful Ingredients of Self Concept in Business. Your business self-ideal, self-image, self-esteem all combine to form a great brand and business.
BlairEvanBall's insight:
Did you know that businesses also have a self concept?
What do you think the components of the self concept are?

From small business to large organizations, everyone and every division or group forms the self-concept. It is the overall personality of the people when they’re together, or when they think of themselves as part of a larger whole.

The self-concept of a business is made up of three basic ingredients.
1. Self-Ideal
2. Self-Image
3. Self-Esteem
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Your Keywords Are Not What You Think | Social Media Coach | Prepare1 — Prepare 1

Your Keywords Are Not What You Think | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
Your Keywords Are Not What You Think. Think local search with your keywords. Learn how to think local keywords for mobile & optimizing for those keywords.
BlairEvanBall's insight:
Are you familiar with keywords? Do you understand the importance to you and your brand in search? Those words or phrases that you input into Google or Bing to serve you results are keywords.

LOCAL SEARCH – IT’s ALL ABOUT MOBILE

Local search is critical for a local business. Optimizing for local search is important, but if you aren’t optimizing for mobile, you’re going to miss out on your most important source of local traffic.
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7 Habits of Winners In Business | Social Media Coach | Prepare1 — Prepare 1

7 Habits of Winners In Business | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
7 Habits of Winners In Business. How winners develop success habits in business that propel them ahead of the competition.
BlairEvanBall's insight:
Do habits affect our winning in life and business?

Is there a common thread?

Why do some people and businesses always seem to win?

The Habits of Winners In Business To succeed greatly in business, there are additional habits that you need to develop, as well. One of these habits is the determination to win, to succeed, to outperform your competition and to ultimately be successful. This competitive instinct and determination to win in the face of any obstacle or difficulty is a chief motivating power that drives entrepreneurs and eventually assures successful careers
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Top 10 Overused Buzzwords on LinkedIn Profiles | Social Media Coach — Prepare 1

Top 10 Overused Buzzwords on LinkedIn Profiles | Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
The Top 10 Overused Buzzwords on LinkedIn Profiles. What LinkedIn buzzwords to use and which ones to avoid on your personal profile and company page.
BlairEvanBall's insight:
Have you looked at your LinkedIn profile recently?

Do you regularly change the words on your resume, LinkedIn profile or Company page to match the market?

New Year. New You!

If you’re hoping for a job change in 2017, that move usually starts with updating your resume and LinkedIn profile. Before you start to freshen things up, there are some buzzwords you should avoid. Maybe you want better branding for you or your company. Maybe you want to stand out as a thought leader.
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Why You Need a Social Media Calendar — Prepare 1

Why You Need a Social Media Calendar — Prepare 1 | Social Media  Coach | Scoop.it
Do you use a social media calendar? Have you used other calendars? How many times do you get up in the morning, stare at your phone or computer screen, and wonder aloud, “What the heck am I going to write
BlairEvanBall's insight:
Whose got time? Right?
In order to be more strategic and productive, the pros use a social media calendar to determine.
1. Content
2. Theme
3. Posting Times
4. Social Media Platforms
5. What's working
6. Whose responsible

Use these tips to create your calendar. Free template included. 
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Is Desire or Fear Driving Your Social Media | Social Media Coach — Prepare 1

Is Desire or Fear Driving Your Social Media | Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
Is Desire or Fear Driving Your Social Media. Fear & Desire control your social media strategy. Your social media results will be better by using these emotions.
BlairEvanBall's insight:
Do you desire gain?
More than you fear loss?

Fear or Desire Like the little boy in this photo, desire drives him to reach for what he wants. He doesn’t consider the Fear of falling although that’s a real possibility. We have an emotional association for everything that we attach to pleasure or pain.

Many of our decisions are based on either desire or fear – desire to move toward something or fear of what might be. What is your basic motivation – Fear or Desire?
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Complacency is the Gift to Your Competitors in 2017 | Social Media Coach — Prepare 1

Complacency is the Gift to Your Competitors in 2017 | Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
Complacency is the Gift to Your Competitors in 2017. Your competitors won’t wait for you. Set your goals, social media goals and strategies and max out.
BlairEvanBall's insight:
When you were younger and pictured yourself at this point in your life, did you picture the life you are living right NOW?

You work hard every single day, maybe each day even harder than the last…so do your efforts match what you have to show for it?

“The primary reason for failure is that people do not develop new plans to replace those plans that didn’t work.” (Napoleon Hill)

Success is goals and all else is commentary.
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7 Trends That Will Shape Social Media in 2017 | Social Media Coach — Prepare 1

7 Trends That Will Shape Social Media in 2017 | Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
7 Trends That Will Shape Social Media in 2017. Social Media is changing and evolving, ignore these social media trends at you risk your business.
BlairEvanBall's insight:
So what are the social media trends shaping 2017?

How will they affect your business and marketing strategy? There are over 2.5 billion active social media users worldwide and the number is growing at a rate near double digits a year.

The advertising spend is rising even faster. According to Advertising Age, social media spend grew 55% to $10.9 billion, up from the previous year’s $7 billion. It’s clear now that social media marketing is here to stay, and its massive staying power is attributable to one key characteristic—the fact that social media keeps evolving.

It responds to new tech like mobile devices, constantly exceeds users’ expectations, and competes within itself to bring us more and better features.
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