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29 Social Media Tools Recommended by the Pros | Social Media Examiner

29 Social Media Tools Recommended by the Pros | Social Media Examiner | Social Media  Coach | Scoop.it

Are you looking for ways to enhance your social media marketing?

 

Do you want new tools to simplify your job?

 

We asked a group of social media pros for the hottest social media tools they use today. Check them out to see if these social media tools are a good fit for you!...


Via Jeff Domansky
BlairEvanBall's insight:

There continue to be so many choices. New ones are popping up all the time.

Figure out what are your goals and objectives in using these tools?

Who will be using these tools?

How practical are these tools?

When can I set time aside to use these tools?

Will these tools in the long run make me more productive?

Will these tools give me the results me and my team are looking for?

 

Be clear about your goals and objectives, but be flexible about the process in getting there.

 

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Jeff Domansky's curator insight, February 26, 1:38 AM

Epic post and superb list of social media tools from Cindy King at Social Media Examiner.

Ali Anani's curator insight, February 27, 12:18 AM

Grasp 29 tools to examine the rewards of social media

Nevermore Sithole's curator insight, March 3, 10:54 AM
Social Media Tools
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5 Golden Rules for Sharing on Social Media | Social Media Coach — Prepare 1

5 Golden Rules for Sharing on Social Media | Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
5 Golden Rules for Sharing on Social Media. How knowing these 5 things will take you to the next level in Social Media.
BlairEvanBall's insight:

Human psychology plays a role in all social media sharing. There are different levels of motivation according to Maslow's hierarchy.

 

Check this post out to see which of the 6 Personas fits you as a sharer on Social Media.

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Mastering Your Time in Social Media | Prepare1 | Social Media Coach — Prepare 1

Mastering Your Time in Social Media | Prepare1 | Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
How to master your time in social media for maximum effectiveness. Learn how to evaluate the Urgent from the Important. Master these skills today.
BlairEvanBall's insight:

We are all starved for time in our daily lives.

 

Here are tips to separate the Urgent from the Important.Like better focus and concentration, is Multitasking as productive as we are led to believe?

 

Recognizing that we cannot do it all, it becomes what is the best use of my time right now!

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Facebook Rooms Coming to a Home Near You| Social Media Coach| Prepare1 — Prepare 1

Facebook launches new stand alone mobile app called “Rooms” allows users to create chat rooms for shared interests. Chat rooms are invite-only and require a special code.
BlairEvanBall's insight:

Facebook launches a new private chat app. On iOS for now, Android coming next year.

 

Facebook looking to compete with Snapchat which is totally private to get the youth back they lost fleeing Facebook.

 

With Mark Zuckerbergs history of no privacy, it will be interesting to see how many trust him to do this new app.

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Organic Reach Surpassing All Other Methods for Website Traffic | Prepare1 — Prepare 1

Organic Reach Surpassing All Other Methods for Website Traffic | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
Organic Reach Surpassing All Other Methods for Website Traffic. How will you be found? Find out how to do organic search for better results.
BlairEvanBall's insight:

Customers are looking for your products and services everyday, how will you be found.

This post looks at how organic reach with the right strategies and tactics will surpass all other methods, even paid.

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How to Maximize Your Brand With LinkedIn Publisher |Social Media Coach — Prepare 1

How to Maximize Your Brand With LinkedIn Publisher |Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
How to Showcase Your Brand With LinkedIn Publisher using these 7 tips. Gain more exposure among businesses and your peers.
BlairEvanBall's insight:
SUMMARY

In order to get the maximum number of post views…

Your title should be be 40-49 characters long.Include 8 images in your post.Embed multimedia such as YouTube videos into your blog post sparingly until we know more how they will perform.Write How-to posts. They perform the best. Also write a List post, from time to time. They don’t perform nearly as well as How-to posts. Avoid writing question posts.Divide your post into 5 sections with headings (h1, h2, h3, etc.)Write between 1,900 to 2,000 words.Your writing should have a neutral tone.Write your post so it can easily be understood by the massesPublish your post on Thursday for maximum number of views. Some people say Tues. experiment.Cross-promote your LinkedIn posts on Google+ & Twitter.LinkedIn post likes are the common denominator between the other LinkedIn metrics. More post likes should also get you LinkedIn shares, post views, and comments according to correlation data. You can encourage people to like your post with a call to action.
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The Six Things You Need to Know to Make Your Voice Heard | Prepare1 — Prepare 1

The Six Things You Need to Know to Make Your Voice Heard | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
The science behind The Six Things You Need to Know to Make Your Voice Heard. What makes people share, and content go viral.
BlairEvanBall's insight:

There's more science involved than you think when it comes to people reading, sharing and things going viral.

 

Learn the 6 things that helps to get your voice heard.

The 6 principles in Contagious

Jonah gives the high-level of each principle, which is called the STEPPS (Social Currency, Triggers, Emotion, Public, Practical Value, and Stories) framework. These 6 principles drive people to talk and share.
1. Social currency
2. Triggers
3. Emotion
4. Public
5. Practical value
6. Stories

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The Disconnect Between Brands & Social Media Customer Service | Social Media Coach — Prepare 1

The Disconnect Between Brands & Social Media Customer Service | Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
The Disconnect Between Brands & Social Media Customer Service is wide. What are the issues and solutions to the problem.
BlairEvanBall's insight:

As one might expect, the customer has one set of expectations and brands have another as it pertains to customer service on social media.

 

The big three channels of responding, and more importantly your tone matters. 

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7 Local SEO Strategies for Business | Social Media Coach | Memphis — Prepare 1

7 Local SEO Strategies for Business | Social Media Coach | Memphis — Prepare 1 | Social Media  Coach | Scoop.it
How to take these 7 local SEO strategies, implement them and gain rankings on your competitors. Gain new customers and leads by being found in search.
BlairEvanBall's insight:

More and more consumers search the internet for products and services.

How will you be found?

 

These 7 strategies if followed and implemented will boost your organic reach in search locally.

Your next customer could be just a click away!

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Marketers Just Want to Get to Know You (with Data) - eMarketer

Marketers Just Want to Get to Know You (with Data) - eMarketer | Social Media  Coach | Scoop.it
Talk about personalization seems to be everywhere these days, and companies are hoping analytics can help them respond to consumer demand for tailored experiences. But some are finding that data can be just as much of a challenge as it is a help.
BlairEvanBall's insight:

As consumers we are demanding more of a tailored experience. The downside to this is the data all the internet sites are now collecting on us.

Somethings going to have to give.

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Social Media is it Really for Baby Boomers | Social Media Coach — Prepare 1

Social Media is it Really for Baby Boomers | Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
Social Media marketing to the baby boomers. How to engage and market to the largest segment of our population with largest percentage of wealth.
BlairEvanBall's insight:

These statistics may surprise you about Baby Boomers.

 

If you are marketing to boomers, this is a must read. It could change your whole outlook and strategy.

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Facebook Launching Buy Button for Commerce | Social Media Coach | Prepare1 — Prepare 1

Facebook Launching Buy Button for Commerce | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
Facebook is Launching Buy Button for Commerce, retiring Facebook Gifts. New PayPal hire David Marcus heading up commerce to integrate with messenger.
BlairEvanBall's insight:

Facebook just poached David Marcus from PayPal to head up their ecommerce.

The new BUY BUTTON will be rolling out to businesses in the future, allowing you to input information and then 1 click purchase with a merchant on Facebook. All without leaving Facebook.

 

Facebook is killing off OFFERS & GIFTS.

 

Please share or comment.

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Facebook Pushes Video Content With New Recommendations Feature

Facebook Pushes Video Content With New Recommendations Feature | Social Media  Coach | Scoop.it
Facebook is testing a new "related videos" feature that surfaces similar, popular videos after you finish watching one in your mobile News Feed.
BlairEvanBall's insight:

Facebook is upping it's game with Video features. It's increased it's uploading speed, preparing for businesses to do ads.

 

Also, in beta is a new feature that will show you similar videos that are popular.

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Facebook Manipulates Users Emotions With News Feed Experiment | Social Media Coach

Facebook Manipulates Users Emotions With News Feed Experiment | Social Media Coach | Social Media  Coach | Scoop.it
Facebook Manipulates Users Emotions With News Feed Experiment. Facebook chose negative & positive posts, delivered those in the users news feed.
BlairEvanBall's insight:

Facebook took to manipulating users emotions by choosing what to show them in their Newsfeed.

Facebook would show only negative news, and then sometimes would show positive news.

Have we become one big psychology experiment on Facebook?

 

Let me know your thoughts about this practice.

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How Procrastination Will Impact Your Social Media Success | Prepare1 — Prepare 1

How Procrastination Will Impact Your Social Media Success | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
How Procrastination Will Impact Your Social Media Success. Implement these 8 steps and your life and social media will be successful.
BlairEvanBall's insight:

All of us have to fight procrastination from time to time. Here are some relevant tips on eliminating procrastination in your life.

 

It starts with making a decision. Successful people make decision very quickly and are slow to change those decisions.

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Social Media is Now Table Stakes | Social Media Coach | Prepare1 — Prepare 1

Social Media is Now Table Stakes | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
Social Media is Now Table Stakes in the game of business. 8 compelling ideas that will help you win the Social Media Game.
BlairEvanBall's insight:

Businesses and brands can no longer ignore sitting on the sidelines when it comes to Social Media.

 

You control your success through becoming a publisher for your business and brand.

 

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10 Habits of Character and Leadership in Social Media | Prepare1 — Prepare 1

10 Habits of Character and Leadership in Social Media | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
How these 10 Habits of Character and Leadership in Social Media will propel you above the competition. Lead to more success and more peace of mind.
BlairEvanBall's insight:

Everything we do in life is a result of habit, whether good or bad.

 

Master these 10 habits of character and leadership to make you a better social media marketer.

 

 

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The Complete Guide to Instagram | Social Media Coach | Prepare1 — Prepare 1

The Complete Guide to Instagram | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
The Complete Guide to Instagram. How to start, what to do next, how to gain followers, engage, & raise brand awareness for your products and services.
BlairEvanBall's insight:

As many of you know Facebook bought Instagram in 2012 for $1 Billion. Instagram will remain an independently branded standalone app that’s separate from Facebook, but the services will increase their ties to each other.

WHY INSTAGRAM?

200M Monthly Actives

20B Photos Shared

1.6B Likes Daily

60M Photos Per Day

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Is it Halftime for You in Social Media | Social Media Coach | Prepare1 — Prepare 1

Is it Halftime for You in Social Media | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
Strategies and tactics at Halftime for you and your business in Social Media. How to adjust and win in the Social Media Game.
BlairEvanBall's insight:

All of us need to regroup at halftime in Social Media. Whether you are winning or losing, you need to adjust.

 

Learn the 5 things you must do win the Social Media Game.

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Twitter Launching Buy Button for Commerce | Social Media Coach | Prepare1 — Prepare 1

Twitter Launching Buy Button for Commerce | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
Twitter Launching Buy Button for Commerce to compete with Facebook. Twitter will be testing the buy button with select Artists, Brands & Non-Profits.
BlairEvanBall's insight:

Twitter follows Facebook with launching a buy button for e-commerce.

 

With just a few taps, you'll be able to purchase.

 

Twitter like Facebook, now looks to expand revenue streams to satisfy investors.

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The Science of Sharing on Social Media|Infographic| Social Media Coach — Prepare 1

The Science of Sharing on Social Media|Infographic| Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
[Infographic] The Science of Sharing on Social Media. Why people share, the top 11 pieces of content that they share, and what gets the most reshares.
BlairEvanBall's insight:
The web is a crowded place, with millions of articles being shared every day on social media. Wouldn’t it be nice to know the types of content that resonate with readers the most?5 reasons people are motivated to share1. To bring valuable and entertaining content to others.2. To define ourselves to others3. To grow and nourish our relationships4. Self-fulfillment5. To get the word out about causes or brands

 

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16 Tips for Creating Better Content | Social Media Coach | Prepare1 — Prepare 1

16 Tips for Creating Better Content | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
[Infographic] 16 Awesome Tips for Creating Better Content. How to use emotion to get more shares. How to write a compelling headline.
BlairEvanBall's insight:
Recent Study on Emotion

A recent study of 7,500 New York Times articles completed by the Wharton Business School tried to identify factors that made content viral. They discovered a strong relationship between emotion and content going viral.

HEADLINES MATTER

No matter what kind of a website you have, the one thing that is always true is that your headlines are really important. Headlines affect things like user engagement, readability, conversions, SEO, social sharing, and even click-throughs.

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LinkedIn Launches New Sales Navigator | Social Media Coach | Prepare1

LinkedIn Launches New Sales Navigator | Social Media Coach | Prepare1 | Social Media  Coach | Scoop.it
LinkedIn Launches New Sales Navigator for the sales professional. This tool will push leads to you and virtually eliminate cold calling.
BlairEvanBall's insight:

Tired of making cold calls?

 

Take a look at LinkedIn's new Sales Navigator where they push leads to you. Ties in with your CRM and a whole host of features.

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7 Twitter Tools to Maximize Your Productivity | Social Media Coach — Prepare 1

7 Twitter Tools to Maximize Your Productivity | Social Media Coach — Prepare 1 | Social Media  Coach | Scoop.it
How would you like to maximize your productivity and sales with Twitter. Here are 7 tools that will get you the results you want fast, with less time.
BlairEvanBall's insight:

Today in business, maximizing the time we have is critical.

 

Social Media is no different, we need to engage and get in the game. These tools will help you to be more productive, and still get your content out.

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Social Media Platforms Used by B2B vs. B2C | Social Media Coach | Prepare1 — Prepare 1

Social Media Platforms Used by B2B vs. B2C | Social Media Coach | Prepare1 — Prepare 1 | Social Media  Coach | Scoop.it
How Social Media Platforms Used by B2B vs. B2C vary, and how to choose the right platform to suit your business needs, goals and consumers.
BlairEvanBall's insight:

There are differences in the platforms used by B2B vs. B2C.

Different sales cycles, different tactics.

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9 Facts of Social Sharing [Infographic] | Social Media Coach | Prepare1

9 Facts of Social Sharing [Infographic] | Social Media Coach | Prepare1 | Social Media  Coach | Scoop.it
9 Facts of Social Sharing [Infographic]. How these facts are changing the way brands and individuals post, share and engage social media content.
BlairEvanBall's insight:

Utilize these facts and tactics to gain more brand awareness, engage more followers and reach a broader audience.

 

 

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