Social Media C4
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Social Media C4
A mix of Social Media Topics that bring the boom #SMc4
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'Toyota Friend' Social Networking Service Is A Twitter For Car Owners (e)TOYOTA

'Toyota Friend' Social Networking Service Is A Twitter For Car Owners (e)TOYOTA | Social Media C4 | Scoop.it
"TOKYO -- Toyota is setting up a social networking service with the help of a U.S. Internet company and Microsoft so drivers can interact with their cars in ways similar to Twitter and Facebook. Japanese automaker Toyota Motor Corp." -- Huffington Post

My Two cents:
Tech machines and social media powerhouses! A social network for car owners sounds like an interesting combo, no different than smart appliances. Having your car talk to you, schedule maintenance appointments AND post to your Facebook account: that may be a bit much, but its a fabulous concept.

Find Toyota Friend on Twitter: @ToyotaFriend
Toyota on Empire Ave: (e)TOYOTA

Now can we get some #EAv love from Salesforce.com? I have the Twitter "IPO" on standby. Huge.

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73 Essential Social Media & Tech Resources for Small Businesses

73 Essential Social Media & Tech Resources for Small Businesses | Social Media C4 | Scoop.it
Here are 73 resources to help small business owners stay on top of social media, marketing, tech and mobile trends.
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Names You Need To Know: KLOUT via Forbes | @Nakeva | (e)NAKEVA

Names You Need To Know: KLOUT via Forbes | @Nakeva | (e)NAKEVA | Social Media C4 | Scoop.it
"A credit score affects many aspects of people's lives from buying a home to applying for a job. If Klout CEO and co-founder Joe Fernandezz has his way, the Klout score will become a new way of measuring people for all sorts of purposes." - Forbes

Would that suffice as a means to "measure" people or is it "judging" people? - Nakeva
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Facebook doesn't 'like' Google: A Modern Lesson in PR Nightmare Management

Facebook doesn't 'like' Google: A Modern Lesson in PR Nightmare Management | Social Media C4 | Scoop.it
"Sometimes the internet does not play nice, but a knowledgeable PR firm can navigate clients into the right direction if faced with a fierce competitor. And, a solid PR foundation is anchored by crisis management – and every company should be equipped with a solid public relations action plan should a potentially damaging situation arise." - Social Icing
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Facebook IPO Rumors Fired Up Again #SocialMedia

Facebook IPO Rumors Fired Up Again #SocialMedia | Social Media C4 | Scoop.it
Talk about a Facebook IPO has been brewing for months now and CNBC brought out the discussion again today. Last I read they need to meet certain financial requirements before filing or being forced to file. Until then, keep your eyes peeled. -Nakeva
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In the Future, We'll All Have 15 Minutes of Privacy via (e)SMONTY / @ScottMonty

In the Future, We'll All Have 15 Minutes of Privacy via (e)SMONTY / @ScottMonty | Social Media C4 | Scoop.it
"Basically, the notion is that Facebook would bring the Open Graph to the web - enabling friends to see what each other are doing, reading, sharing, liking, etc. not only on Facebook, but across the entire web. Every site you visit will have the potential to be "Facebook-ized" and share your actions with your network of friends."
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Oops!: Five mistakes brands make when using social media - News - THE DRUM - Advertising, Design, Media, Marketing, Digital, PR - News, Information & Jobs

Oops!: Five mistakes brands make when using social media - News - THE DRUM - Advertising, Design, Media, Marketing, Digital, PR - News, Information & Jobs | Social Media C4 | Scoop.it
The Drum, Everyone knows how important social media has become for brands within their marketing communications in recent years.
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Gary Vaynerchuk: “99.5 Percent Of #SocialMedia Experts Are Clowns” (TCTV) #Business #SMC4

Gary Vaynerchuk: “99.5 Percent Of #SocialMedia Experts Are Clowns” (TCTV) #Business #SMC4 | Social Media C4 | Scoop.it
In essence, businesses need to better understand how to use social media and how to apply an authentic human touch while doing so. Vaynerchuk thinks current efforts are abysmal. “”99.5 percent of the people that walk around and say they are a social media expert or guru are clowns,” he says, continuing with “we are going to live through a devastating social media bubble.”
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HOW TO: Make Your PR & Marketing Believable

HOW TO: Make Your PR & Marketing Believable | Social Media C4 | Scoop.it
What makes a person or organization believable? Ogilvy's SVP of Global Strategy & Marketing Rohit Bhargava says Likeonomics is based on being simple, human, brutally honest and emotional.
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The New Dinosaur: Why I'm Not on Facebook, and Why You Shouldn't Be Either - Culture - GOOD

The New Dinosaur: Why I'm Not on Facebook, and Why You Shouldn't Be Either - Culture - GOOD | Social Media C4 | Scoop.it
The world's favorite social networking site doesn't have your best interests in mind. Quit it like I did.
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» Deal Done: Twitter acquires TweetDeck for over $40m » TNW Twitter

» Deal Done: Twitter acquires TweetDeck for over $40m » TNW Twitter | Social Media C4 | Scoop.it
"Twitter has now closed the deal acquired TweetDeck for over $40 million in cash and stock, our sources report. CNNMoney has also confirmed the deal." - TNW

This could either be a good thing or an annoyance as Twitter takes over 3rd party apps that have made the user experience worth the time. - Nakeva
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Empire Avenue Wants You to Monetize Yourself Before Others Do

Empire Avenue Wants You to Monetize Yourself Before Others Do | Social Media C4 | Scoop.it
Depending on who you ask, social stock market Empire Avenue is either an empowering personal branding tool or another sign of the downfall of modern society.
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Social Media: 6 Things It Can’t Do For You | Money Dummy Blog

Social Media: 6 Things It Can’t Do For You | Money Dummy Blog | Social Media C4 | Scoop.it
We all know how great Social media is for your blog or business,and I’m a big SM believer and it is a big part of my success online.
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Is the Social Ask Overused? [INFOGRAPHIC] #SocialMedia

Is the Social Ask Overused? [INFOGRAPHIC] #SocialMedia | Social Media C4 | Scoop.it
Sarah Evans and Alterian take a look at how many times in a day a person receives the "social ask." Intriguing numbers. How many social networks are you using and find the "Follow me," Friend me," etc.? Is it distracting? DO you use the opportunity to communicate or just accept/deny the request and move on? -Nakeva
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Infographic: The Value of Social Commerce

Infographic: The Value of Social Commerce | Social Media C4 | Scoop.it
This infographic shows that the predicted revenue for the social commerce market in 2015 will be over $30 billion. It’s great to see that we are starting to attribute more and more analysis into the results and effectiveness side of social media.
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ChatLab Launches ROI Focused Social Media Service #PR

ChatLab Launches ROI Focused Social Media Service #PR | Social Media C4 | Scoop.it
ChatLab will utilize a proprietary platform called "The Nucleus" to automate non-essential, repetitive tasks such as data mining, analytics reporting, and influencer targeting. Each account will also have a social media expert who will be responsible for adding the "human" element to the process - spot checking all interactions, providing strategic support, and interfacing with clients.
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Time To Stop The 'Social Media' Prejudice | Business 2 Community

Time To Stop The 'Social Media' Prejudice | Business 2 Community | Social Media C4 | Scoop.it
A really good way of breaking down the barrier is to take a step back from the standard clichés (insert infuriating phrases like 'tap social media' – 'monitor social media buzz' – increase social media spend) and simply ask a sales ...
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Flowchart: Is It Time To Scale Back on Social Networking? - Technology - GOOD

Flowchart: Is It Time To Scale Back on Social Networking? - Technology - GOOD | Social Media C4 | Scoop.it
....or any of your other social networking accounts? Our flowchart has the answers! (Flowchart: Is It Time To Scale Back on Social Networking?
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Gaining Authority in the Age of Digital Overload

Gaining Authority in the Age of Digital Overload | Social Media C4 | Scoop.it
"With this shift in authority, Rubel proposes that as of 2010, the Internet has entered the Validation era, in which Internet users are beginning to “find the signal in the noise” and hold on to only those pieces of information and people that are most important to them online."
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5 Killer Social Media Tips for PR Pros

5 Killer Social Media Tips for PR Pros | Social Media C4 | Scoop.it
Even if you've got the basics down, here are some ways you can give your PR efforts a social boost.
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