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Social Media C4
A mix of Social Media Topics that bring the boom #SMc4
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5 Ways to Use Social Media Listening for Customer Service by Radian6

5 Ways to Use Social Media Listening for Customer Service by Radian6 | Social Media C4 | Scoop.it
One of the best ways to use social media is to listen for customer service opportunities. Treat each piece of information as a gift, because that’s exactly what it is. You’re getting valuable insight...
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Will Arrington of TechCrunch Get The Huffington Punch?

Will Arrington of TechCrunch Get The Huffington Punch? | Social Media C4 | Scoop.it

Big moves being made these days at big companies. Now Micheal Arrington at TechCrunch may be getting the boot as editor. Needless to say after the AOL takeover almost a year ago, executives do change their minds and teams are not excited about it. A candid post by MG Seigler opens your mind.

 

Quote:

"This is a post I never thought I'd have to write. Unfortunately, I do. And the worst part about it is that it should be Michael Arrington writing this post, not me.


But he can't.

TechCrunch is on the precipice."

 

What would you do in Michael Arrington's position if it was clear you were going to be replaced?

 

Curated from: TechCrunch As We Know It May Be Over
Image: TechCrunch

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10 Best Brands that DO #SocialMedia well « live shop travel

10 Best Brands that DO #SocialMedia well « live shop travel | Social Media C4 | Scoop.it
Brands on social media today have plenty of competition...within their own company. What is ok to tweet? How much is too much to share on the Facebook page? Who is responsible for video content? It all plays a role in how successful a brand can be with its clients, customers and community.

LiveShopTravel points out a good list of 10 brands doing an exceptional job with their social media plan. to name a few:

1. Blendtec (love their videos and site!)
2. Pepsi Refresh (great use of Facebook for helping ideas)
3. Home Depot (new to me, must check it out)

Review the rest on LiveShopTravel.com
- Nakeva
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UberMedia Announces $5.6 Million Investment from Burda Digital | #SocialMedia #PR

UberMedia Announces $5.6 Million Investment from Burda Digital | #SocialMedia #PR | Social Media C4 | Scoop.it
UberMedia Announces $5.6 Million Investment from Burda Digital...

""We are in the midst of a tectonic shift toward social media by users all over the world, and the power of referral and information from people you trust is staggering," said Bill Gross, founder and CEO of UberMedia. "UberMedia's goal is to drive innovation in the social media experience so that it becomes ever more engaging, relevant, and useful." - Business Wire/Press Release
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Salesforce.com Unveils 'Social Enterprise' Vision Based on Radian6 #SocialCRM

Salesforce.com Unveils 'Social Enterprise' Vision Based on Radian6 #SocialCRM | Social Media C4 | Scoop.it
"Salesforce.com (NYSE: CRM) today unveiled its vision for "social enterprises," and recently acquired Radian6 is at the heart of that vision.

Radian6 has been dubbed Salesforce's "marketing cloud," and at Cloudforce 2011 in Washington, D.C. today, CEO Marc Benioff and other company officials described how the new social CRM property is being integrated with Salesforce's sales, service and collaboration technologies..." - Paul Shread
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Morgan Stanley Brokers Will Use Twitter & LinkedIn To Market Themselves

Morgan Stanley Brokers Will Use Twitter & LinkedIn To Market Themselves | Social Media C4 | Scoop.it
"Until now, such professionals hadn’t used either platform because of stringent SEC and FINRA regulations. Among those rules: Such advisers have to archive all their electronic interactions and they can’t use LinkedIn’s “recommend” feature because of the Investment Advisers Act of 1940." - Mashable

My $0.02:
If they are just now getting started, I hope they have a plan in place without a lot of red tape. I'm sure all eyes will be watching. I don;t see how it would be nay different than current marketing and sales pros on Twitter and LinkedIn, possibly more targeted. I think it will make them more human. - Nakeva
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Facebook IPO Rumors Fired Up Again #SocialMedia

Facebook IPO Rumors Fired Up Again #SocialMedia | Social Media C4 | Scoop.it
Talk about a Facebook IPO has been brewing for months now and CNBC brought out the discussion again today. Last I read they need to meet certain financial requirements before filing or being forced to file. Until then, keep your eyes peeled. -Nakeva
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Social Media Sites: Employers Should Block Them - BusinessWeek

Social Media Sites: Employers Should Block Them - BusinessWeek | Social Media C4 | Scoop.it

"No matter how much money is poured into IT security infrastructure, businesses that allow social media are targeted because every employee is viewed as a new avenue for hackers to exploit. Everyone from CEO to secretary is susceptible to hackers via social networks because they all come with different levels of security experience. It only takes one person to fall for a phishing attack to cause companywide cybersecurity exposure."

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This year's best social media campaigns to date - iMediaConnection.com

This year's best social media campaigns to date - iMediaConnection.com | Social Media C4 | Scoop.it
The Mattel and Greenpeace story using Ken, the doll, as a plot to bring change: priceless! No idea how I missed that one. True Blood using social media via Facebook and video for fans: I haven't kept up with the show but could be swayed to get involved. The recently announced partnership of American Express and Foursquare gives a credit company first crack at making intuitive marketing deals with shoppers that like to check in and share with the world. Forward thinking social media campaigns, that's social media C4!

* Image Copyright: Greenpeace via iMediaConnection.com
[Nakeva's Thoughts]
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5 Reasons Why Dell Is The World’s Most Social Company

5 Reasons Why Dell Is The World’s Most Social Company | Social Media C4 | Scoop.it
Or at least close to it.(@sarahkvogel gE may be able to learn a lesson or two from Dell...apparently we're pretty good w/ social media http://ow.ly/59OTO...)...
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Top 25 #SocialMedia Blogs For Businesses | via @Flowtown | #SMc4

Top 25 #SocialMedia Blogs For Businesses | via @Flowtown | #SMc4 | Social Media C4 | Scoop.it
This list of top 25 blogs is nothing new to most using social media. It is my opinion, as great as the list is, offer 25 blogs that don't include sources as large as Mashable, Social Media Today or SmartBlogs. People are tweeting and retweeting their info enough that there is room for more of the small businesses that make social media their focus in a niche area. To bring the boom ,what re your daily go-to social media blogs that don't include any of the top 25 and give you usable value? Social Media C4 - Nakeva
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Run a Facebook Page? Here are 8 Must Know Tips. | (e)TNW | #SocialMedia #SMC4

Run a Facebook Page? Here are 8 Must Know Tips. | (e)TNW | #SocialMedia #SMC4 | Social Media C4 | Scoop.it
A set of tips that a re simple and has you think about the actions you take with your page. The two that stand out include Facebook ads and writing too little. If you are a well-known brand, you don't want to write too many updates, save that for only the best updates. Take time to be creative. If you are a small business, write updates a little more frequently but with quality information and add in some fun. Ads cost per click so target Facebook ads for people you want to gain as followers, not catering to those that are already fans. check out the article for the remaining tips which include a tool to check your Facebook Edgerank! - @Nakeva
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Social Gaming Not All Games: Zynga Talking IPO

Social Gaming Not All Games: Zynga Talking IPO | Social Media C4 | Scoop.it
90 Million monthly active users. The fan base for just one of Zynga’s social games on Facebook. Lets say that again: 90 million monthly active users. Does your site receive 90 million hits per month (Zynga’s new CityVille game)? Do you have 45 million comments on your blog in a month (Zynga’s Farmville game)? If each user paid Zynga one dollar per month to access their social gaming applications on Facebook they would have more than enough to buy a VC.
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Gary Vaynerchuk: “99.5 Percent Of #SocialMedia Experts Are Clowns” (TCTV) #Business #SMC4

Gary Vaynerchuk: “99.5 Percent Of #SocialMedia Experts Are Clowns” (TCTV) #Business #SMC4 | Social Media C4 | Scoop.it
In essence, businesses need to better understand how to use social media and how to apply an authentic human touch while doing so. Vaynerchuk thinks current efforts are abysmal. “”99.5 percent of the people that walk around and say they are a social media expert or guru are clowns,” he says, continuing with “we are going to live through a devastating social media bubble.”
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