social media
2.3K views | +0 today
Follow
 
Rescooped by Venkatesh Iyer (venkyiyer.com) from MarketingHits
onto social media
Scoop.it!

31 Sensational Social Media Marketing and PR Stats and Facts

31 Sensational Social Media Marketing and PR Stats and Facts | social media | Scoop.it
Business and consumer marketers are nearly unanimous in their belief in the importance of social media to marketing activities. As noted below, the money is following that belief: social media now accounts for about 11% of all digital marketing outlays, and spending on social media marketing will total nearly $10 billion this year.

Still, marketers sometimes struggle with strategy, tactics, and measurement in social media marketing. Here are five actionable takeaways from the two-and-a-half dozen noteworthy social media marketing and PR statistics and facts presented below:

Via Brian Yanish - MarketingHits.com
Venkatesh Iyer (venkyiyer.com)'s insight:

I am not surprised.

more...
Jeff Domansky's curator insight, December 24, 2015 10:46 PM

Here's a useful set of social marketing stats.

social media
I try to keep an eye out for social media tricks, tips and tantrums, especially those that impact authors. I then scoop them and write about in the hope that some socially oriented author somewhere will read them.
Your new post is loading...
Rescooped by Venkatesh Iyer (venkyiyer.com) from digital marketing strategy
Scoop.it!

5 Key Lessons to Help Boost the Performance of Your Facebook Posts

5 Key Lessons to Help Boost the Performance of Your Facebook Posts | social media | Scoop.it
Looking to maximize your Facebook posts to get the best reach and response? Here's what various research reports tell us about what works best on the platform.

Via malek
Venkatesh Iyer (venkyiyer.com)'s insight:
Don't know about No 5, but I am going to try it out.
more...
malek's curator insight, May 24, 3:23 PM

2. Posts with Numbers Get More Shares

malek's comment, May 25, 7:39 AM
Negative emotions (anger, anxiety) rank higher than positive emotions ?
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

The Unintended Consequences of Twitter’s New Changes

The Unintended Consequences of Twitter’s New Changes | social media | Scoop.it
Twitter is implementing a number of changes to make the service more usable for people who aren’t intimately familiar with its arcane vocabulary, but not all of these changes have been greeted happi…
Venkatesh Iyer (venkyiyer.com)'s insight:
50 @names in a tweet? F@@k!
more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

Twitter to Stop Counting Photos and Links in 140-Character Limit

Twitter to Stop Counting Photos and Links in 140-Character Limit | social media | Scoop.it
Twitter Inc. is making a major shift in how it counts characters in Tweets, giving users more freedom to compose longer messages.
Venkatesh Iyer (venkyiyer.com)'s insight:
Great, absolutely great
more...
No comment yet.
Rescooped by Venkatesh Iyer (venkyiyer.com) from visualizing social media
Scoop.it!

How to Use Hashtags [Infographic]

How to Use Hashtags [Infographic] | social media | Scoop.it

While you may have learned the symbol for pound as a child, that sign (#) today is called a hashtag.  And in the world of Social Media, it turns any word or phrase into a searchable link.  It is used so that users on Twitter, Facebook, Instagram and Google Plus can track and join discussions on topics based on hashtagged key words or phrases.


Via Lauren Moss
Venkatesh Iyer (venkyiyer.com)'s insight:
I like
more...
Marco Favero's curator insight, April 9, 2015 3:03 AM

aggiungi la tua intuizione ...

HCL's curator insight, April 9, 2015 8:20 PM

This article and infographic introduces you to the wonderful world of hashtags and how to use them in different social media channels.

SENAME Interactive's curator insight, June 25, 2015 1:08 AM
#hashtags solution..
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

Why Facebook Messenger Is A Threat To Google, Not Apple - Forbes

Why Facebook Messenger Is A Threat To Google, Not Apple - Forbes | social media | Scoop.it
Facebook is building a global messaging platform that could take away control from Android and iOS, but it’s Google that’s most at risk.
Venkatesh Iyer (venkyiyer.com)'s insight:
As usual, what I am concerned with is: WIIFM?
more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

How a Senator Used Facebook Ads to Influence Employees in a Single D.C. Building

How a Senator Used Facebook Ads to Influence Employees in a Single D.C. Building | social media | Scoop.it
You can get ads to pop up in the Facebook newsfeeds of all the people in a particular building.
Venkatesh Iyer (venkyiyer.com)'s insight:
Be sure: I will NOT be taking my smart phone to the john, ever.
more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

Facebook is worried about users sharing less – but it only has itself to blame

Facebook is worried about users sharing less – but it only has itself to blame | social media | Scoop.it
Its business model relies on users sharing personal data instead of cat videos, but that is happening less and less – and it’s a devil of Facebook’s own making
Venkatesh Iyer (venkyiyer.com)'s insight:
You sow what you reap.
more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

Facebook demos taking selfies in VR

Facebook demos taking selfies in VR | social media | Scoop.it
Facebook chief technology officer Mike Schroepfer just showed how to take a selfie of yourself and a friend inside a virtual reality 360-degree photo.
Venkatesh Iyer (venkyiyer.com)'s insight:
"Virtual reality, 360 degree" photo? I often get the feeling technology is leaving men behind.
more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

Facebook begins using artificial intelligence to describe photos to blind users

Facebook begins using artificial intelligence to describe photos to blind users | social media | Scoop.it
Ask a member of Facebook’s growth team what feature played the biggest role in getting the company to a billion daily users, and they’ll likely tell you it was photos. The endless strea
Venkatesh Iyer (venkyiyer.com)'s insight:
I l like.
more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

The only way Facebook enters China is as a tool of the government

The only way Facebook enters China is as a tool of the government | social media | Scoop.it
Mark Zuckerbeg’s charm offensive in China won’t let up. Over the past few days the Facebook founder and CEO published a controversial photo of himself jogging in smoggy Beijing, and met in person with China’s Minister of Propaganda—an unprecedented move for a foreign business owner. This follows his twenty-minute speech in Mandarin and meeting
Venkatesh Iyer (venkyiyer.com)'s insight:
That's fine with Zuckerberg, as long as there is money in it.
more...
No comment yet.
Rescooped by Venkatesh Iyer (venkyiyer.com) from visualizing social media
Scoop.it!

46 Hidden Tips and Tricks to Use Google Search Like a Boss: Infographic

46 Hidden Tips and Tricks to Use Google Search Like a Boss: Infographic | social media | Scoop.it

How often do you use Google to find something on the internet?

If like a lot of people you use Google every day you’ll be astounded by the number of hidden tips and tricks their search facility offers.

Find 46 of them featured in this infographic.


Via Lauren Moss
Venkatesh Iyer (venkyiyer.com)'s insight:
And you do need Google power, right?
more...
Mayra.Loves.Books's curator insight, January 9, 2015 10:38 AM

More Google search tips...

Kelly Coffee's curator insight, January 9, 2015 10:46 AM

Nothing hidden about these "tips & tricks" - just standard every day library functions. This is not new, most these functions have been used since Win95, the days before we see the net as we do now. Nonetheless, whatever it takes for people to finally catch up and educate themselves about easier searching techniques! 

Teresa Maceira's curator insight, April 8, 8:32 PM
Add Google hacks to a students research skill set
Rescooped by Venkatesh Iyer (venkyiyer.com) from Daily Magazine
Scoop.it!

Do You Talk To Yourself? Here's Why It Might Mean You're A Genius

Do You Talk To Yourself? Here's Why It Might Mean You're A Genius | social media | Scoop.it

If you talk to yourself but have tried to stop, you should allow yourself to keep right on talking. Here's why talking to yourself might make you a genius.


Via THE *OFFICIAL ANDREASCY*
Venkatesh Iyer (venkyiyer.com)'s insight:

I talk more to myself than to anyone else, I think. And thus far, I thought I was going nuts...

more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

Facebook’s latest front in the war on nipples: banning historic Indonesian photos

Facebook’s latest front in the war on nipples: banning historic Indonesian photos | social media | Scoop.it
Indonesia has seen a flurry of censorship of late. The government—urged on by religious hardliners—forced the messaging app Line to remove LGBT-themed virtual stickers. On TV, a broadcaster blurred out parts of beauty pageant contestants—a thigh here, cleavage there—even though they were wearing traditional Indonesian garb. This week, Facebook joined in. Dea Basori, a 23-year-old dental student in...
Venkatesh Iyer (venkyiyer.com)'s insight:

Sorry, no nipples please, even if they are on photographs dating back centuries. We are Facebook. Stick to the face.

more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

Twitter moves away from 140 characters, ditches confusing and restrictive rules

Twitter moves away from 140 characters, ditches confusing and restrictive rules | social media | Scoop.it
Partially confirming earlier reports, Twitter announced this morning plans that will begin to distance it from its strict adherence to the rule that tweets..
Venkatesh Iyer (venkyiyer.com)'s insight:
I have long ago stopped trying to figure out if these changes are good or bad.
more...
No comment yet.
Rescooped by Venkatesh Iyer (venkyiyer.com) from Business in a Social Media World
Scoop.it!

The 17 Worst Social Media Tips I Ever Got

The 17 Worst Social Media Tips I Ever Got | social media | Scoop.it
There is some bad social media advice out there. Some so called experts keep these social media tips afloat, listening to them can easily break your success

Via Cendrine Marrouat - cendrinemarrouat.com
Venkatesh Iyer (venkyiyer.com)'s insight:
I like, because I agree with almost everything in this post
more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

I worked on Facebook's Trending team – the most toxic work experience of my life

I worked on Facebook's Trending team – the most toxic work experience of my life | social media | Scoop.it
A former contractor says that while the social media company did not impose political bias upon news ‘curators’, she and other employees were subject to poor management, intimidation and sexism that left them feeling voiceless
Venkatesh Iyer (venkyiyer.com)'s insight:
No attempts to impose political bias, but inbuilt bias against women. No end to that, it seems.
more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

Microsoft wants you to stop touching your phone so much

Microsoft wants you to stop touching your phone so much | social media | Scoop.it
Microsoft Research is working on new ways to interact with your phone, based on how your fingers grip and hover over the screen.
Venkatesh Iyer (venkyiyer.com)'s insight:
A major step toward doing things by simply thinking about them?
more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

Nothing Twitter is doing is working

Nothing Twitter is doing is working | social media | Scoop.it
Twitter reported its first quarter earnings today, and they came in under expectations: the company's haul of $595 million was less than the $607.8 million that analysts expected, and so i
Venkatesh Iyer (venkyiyer.com)'s insight:
A kind of lingering death.
more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

How Facebook is slowly eating the rest of the Internet — Medium

How Facebook is slowly eating the rest of the Internet — Medium | social media | Scoop.it
Om nom nom nom nom
Venkatesh Iyer (venkyiyer.com)'s insight:
"Facebook wants to become the internet." Governments everywhere want to become the internet. We live in scary times.
more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

Facebook Cracks Down on Stolen Videos

Facebook Cracks Down on Stolen Videos | social media | Scoop.it
The social network wants to move faster in removing copyright-infringing material
Venkatesh Iyer (venkyiyer.com)'s insight:
Way past time, right?
more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

People are horrified that Facebook's hidden inbox is hiding incredibly important messages

People are horrified that Facebook's hidden inbox is hiding incredibly important messages | social media | Scoop.it
Daniel Emery's friend died two months ago — but he had no idea until he checked this secret message inbox.
Venkatesh Iyer (venkyiyer.com)'s insight:
I would rather have some spam messages along with genuine emergency messages. It may be nice of Facebook to try to control spam, but they have no right to screen out genuine messages.
more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

15 Twitter accounts that show just how weird the Web is

15 Twitter accounts that show just how weird the Web is | social media | Scoop.it
Facebook compare to Twitter when it comes to straight up weird accounts. Here we take a look at a few of the best/most weird/oh-my-god-how-is-that-a-thing?
Venkatesh Iyer (venkyiyer.com)'s insight:
Cute
more...
No comment yet.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

Men Are Tweeting Death Threats At Me. Here's What Twitter Is Doing About It

Men Are Tweeting Death Threats At Me. Here's What Twitter Is Doing About It | social media | Scoop.it
(Or not doing.)
Venkatesh Iyer (venkyiyer.com)'s insight:
Social media sites have no clearly defined policies on what is right and what is wrong. They are concerned with user numbers and profits. Period.
more...
No comment yet.
Rescooped by Venkatesh Iyer (venkyiyer.com) from D&IM (Document & Information Manager) - CDO (Chief Digital Officer) - Gouvernance numérique
Scoop.it!

3 Secrets to Getting Published Anywhere You Want

3 Secrets to Getting Published Anywhere You Want | social media | Scoop.it
Here's how to get you and your company into the world's top publications.
Via Jean-Pierre Blanger
more...
massimo facchinetti's curator insight, March 9, 12:26 AM

3 possiblr routes to publish your work

pronod's curator insight, March 9, 12:55 AM

3 possiblr routes to publish your work

Venkatesh Iyer (venkyiyer.com)'s curator insight, March 10, 4:40 AM
I like.
Scooped by Venkatesh Iyer (venkyiyer.com)
Scoop.it!

“Wow,” “Sad,” “Angry.” Do Facebook’s New Reaction Buttons Have a Hidden Agenda?

“Wow,” “Sad,” “Angry.” Do Facebook’s New Reaction Buttons Have a Hidden Agenda? | social media | Scoop.it
For years people have clamored for Facebook to add a “dislike” button alongside its iconic like button. That was never going to happen, for reasons I’v ...
Venkatesh Iyer (venkyiyer.com)'s insight:

The money is in the data, stupid. You can love that, ha ha it away, wow over it or be sad/ angry over it.

more...
No comment yet.