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9 Facebook Marketing Trends and Predictions for Year 2017

9 Facebook Marketing Trends and Predictions for Year 2017 | Social Media | Scoop.it

2017 is going to be the year of Facebook Marketing and Advertising. When brands think about Social Media trends the first thing that crosses their minds is Facebook, and in this article I cover things that every marketer should think about while investing in Facebook Marketing for the year 2017.


Here are some stats to believe in the growth of Facebook as an Advertising platform. Sheryl Sandberg, COO of Facebook, released these stats (Featured on Forbes):


- Facebook crossed a 4-million advertiser mark in September 2016.


- The company’s global ad revenue is expected to cross $23.21 billion in the year 2016, making Facebook the largest ad publisher after Google....


Via Jeff Domansky
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Jeff Domansky's curator insight, November 29, 1:51 AM

Facebook ahead for many marketers in 2017.

dhakaimmersion's comment, November 29, 2:29 AM
Wonderful
AvizorMedia's curator insight, November 29, 3:09 AM
9 tendencias de marketing en Facebook y predicciones para el año 2017. 
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The Best Social Media Marketing Strategies According to the Types of Social Media

The Best Social Media Marketing Strategies According to the Types of Social Media | Social Media | Scoop.it
Improve your social media engagement by learning best Social Media Marketing Strategies according to the type of social media

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6 Ways to Use Social Media in Your Next Email Campaign

6 Ways to Use Social Media in Your Next Email Campaign | Social Media | Scoop.it
In recent years, there have been many published articles describing the death of email, or social media marketing fails, but fortunately neither system is dead and they won’t be going anywhere soon. Marketers will continue to see email as the chief communication choice for lead acquisition and new customers, which typically results in a $39.40 return for every dollar a business invests. Although social media isn’t close to the same ROI, the broad reach is such that organizations would be losing money by neglecting these mediums. Blending these channels to work together with email campaigns can be advantageous, and doing
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Which Social Media Platforms Will Survive? - @ReturnOnNow

Which Social Media Platforms Will Survive? - @ReturnOnNow | Social Media | Scoop.it
Ever wonder what social media platforms have staying power beyond the next three years? Dig into this analysis and see for yourself!
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Why to Integrate Social With Email Marketing - @ReturnOnNow

Why to Integrate Social With Email Marketing - @ReturnOnNow | Social Media | Scoop.it
The age of social media doesn't mean email marketing is irrelevant. Rather, it is more important and should be merged with your social marketing efforts.
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Top 10 Social Media Marketing Trends

Top 10 Social Media Marketing Trends | Social Media | Scoop.it
Social media has redefined marketing & it has continued to evolve. Here are the top social media marketing trends to keep an eye on as you refine your marketing
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How to Pimp Out Your Facebook Ads for Maximum Conversions

How to Pimp Out Your Facebook Ads for Maximum Conversions | Social Media | Scoop.it
It’s time to get in touch with your inner gangster. Don’t worry. There’s nothing illegal or dangerous going on her
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8 Big Changes To LinkedIn Groups That Will Enhance Your Social

8 Big Changes To LinkedIn Groups That Will Enhance Your Social | Social Media | Scoop.it
There have been several big changes to LinkedIn Groups that warrant a closer look for any brand making strides on the network.
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Facebook, Instagram Are Influencers' Favorite Social Platforms - eMarketer

Facebook, Instagram Are Influencers' Favorite Social Platforms - eMarketer | Social Media | Scoop.it

Influencers use different social media platforms to help promote and get the word out about the brands they are working with. Nearly a third of US influencers who currently work with brands cite Facebook as being the best platform for influencer marketing, followed closely by Instagram, per July 2016 research from SheSpeaks, a female-focused engagement network, which polled 347 US influencers who have an active blog, and are active on social media.

It’s not surprising that Facebook and Instagram were considered to be among the best social media platforms for influencer marketing, especially given that most influencers use photo and video content when marketing on behalf of brands. What is surprising is that only 10% of influencers cited Pinterest, a content sharing service that’s all about images and videos. In fact, more respondents considered Twitter to be the best social media platform, and they can only use up to 140 characters within that platform to promote a brand. What’s more, Pinterest even has more users than Twitter in the US as of this year....


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Jeff Domansky's curator insight, August 21, 11:59 PM

What social media does your influencer use?

rodrick rajive lal's curator insight, August 22, 6:02 AM
Facebook and Instagram continue to be influencers' favourite social platforms. These social platforms help showcase from blogs and websites.
rodrick rajive lal's curator insight, September 6, 5:49 AM
Facebook and Instagram are Content Marketers favourite marketing platforms. They are increasing in popularity especially as secondary pplatforms for the dissemination of content, the primary bieng the web page on which your actual content has been posted.
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Why Smart Social-Media Marketing Is Brilliant SEO Strategy

Why Smart Social-Media Marketing Is Brilliant SEO Strategy | Social Media | Scoop.it
Combining social-media best practices of a campaign with your content marketing strategy will yield powerful results for your business.
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How To Build A Social Media Strategy Template

How To Build A Social Media Strategy Template | Social Media | Scoop.it
Social media marketing has reached widespread acceptance in the business world heading into 2014. Yo
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Facebook to Change News Feed to Focus on Friends and Family: Here’s Everything You Need to Know — Marketing and Growth Hacking

Facebook to Change News Feed to Focus on Friends and Family: Here’s Everything You Need to Know — Marketing and Growth Hacking | Social Media | Scoop.it
By Ashley Read
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11 Ways to Use Facebook’s 24-hour Live Streaming for Business

11 Ways to Use Facebook’s 24-hour Live Streaming for Business | Social Media | Scoop.it
Videos are an integral part of the future of social media and Facebook's 24-hour live streaming video service is a game changer.
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The Future of Social Media (And How to Prepare For It): The State of Social Media 2016 Report - The Buffer Blog

The Future of Social Media (And How to Prepare For It): The State of Social Media 2016 Report - The Buffer Blog | Social Media | Scoop.it
Buffer surveyed over 1,200 marketing professionals to create the state of social - a guide to navigating what’s coming up next in the social media world.
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The Real Reasons Your Social Media Marketing Has Bombed

The Real Reasons Your Social Media Marketing Has Bombed | Social Media | Scoop.it
Social media marketing sounds easy enough. Post some content on Facebook, send out some tweets, make a few connections o
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The Anti-Social-Media-Marketing Manifesto 2016 - Return On Now

The Anti-Social-Media-Marketing Manifesto 2016 - Return On Now | Social Media | Scoop.it
I don’t know about your world, but in my personal experience, the use of social media as a marketing gimmick seems to be on the wane. That is, as a private user of various social channels, I’m seeing fewer come-ons, fewer automatic direct messages to new followers, fewer follow-back promises, fewer reciprocal follow rings, and that sort of annoying broadcast… read more →
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6 Big Reasons to Use LinkedIn More Like Twitter

6 Big Reasons to Use LinkedIn More Like Twitter | Social Media | Scoop.it
Why you should seriously bulk up your number of connections on Linkedin.
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5 Facebook Ad Myths That Are Killing Your Profits

5 Facebook Ad Myths That Are Killing Your Profits | Social Media | Scoop.it
There are several Facebook ad myths and misconceptions that are preventing marketers from unlocking the real power of the platform.
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How to Create a YouTube Channel in 3 Simple Steps

How to Create a YouTube Channel in 3 Simple Steps | Social Media | Scoop.it

Everything you need to know about how to create a YouTube channel for your business, including a step-by-step guide for setup, cover art, and profile info.


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Here's why Facebook's new war on clickbait is so important

Here's why Facebook's new war on clickbait is so important | Social Media | Scoop.it

Facebook has tweaked its New Feed algorithm many, many times in its attempt to keep the posts you see relevant, but the change it’s rolling out today may be the most important one yet: Facebook is vowing to kill clickbait.


Facebook has tweaked its New Feed algorithm many, many times in its attempt to keep the posts you see relevant, but the change it’s rolling out today may be the most important one yet: Facebook is vowing to kill clickbait.


It’s a potentially huge move, and one that makes journalism better for almost everyone involved.


How it works


Now Facebook is filtering out clickbait much like Gmail hides spam. It’s detecting specific words, structures, and styles in titles which “intentionally leave out crucial information, forcing people to click to find the answer.”


Here are some Facebook-provided samples of titles you will be seeing a lot less of:


“When She Looked Under Her Couch Cushions And Saw THIS… I Was SHOCKED!”


“He Put Garlic In His Shoes Before Going To Bed And What Happens Next Is Hard To Believe”


“The Dog Barked At The Deliveryman And His Reaction Was Priceless.”...


Via Jeff Domansky
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Jeff Domansky's curator insight, September 15, 10:57 AM

Farewell clickbait. We knew you well.

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The Era of The Share Count is Coming to an End

The Era of The Share Count is Coming to an End | Social Media | Scoop.it
Twitter killed off its tweet count API earlier this year, and now Facebook is shutting down theirs
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Yo, Instagram folks. Holding packets of tea is not a business model. — Creatomic — Medium

Yo, Instagram folks. Holding packets of tea is not a business model. — Creatomic — Medium | Social Media | Scoop.it
I’m on Instagram. And I enjoy it a lot, but if there’s one part that makes me want to rage quit, it’s the endless photos of fitness…
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How to Create a Social Media Strategy

How to Create a Social Media Strategy | Social Media | Scoop.it
Your organization needs a social media presence. One approach is to choose a platform such as Facebook or Twitter and start posting, but this probably won’t be very successful. T
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Get More Twitter Followers: The Non-Nonsense Guide

Get More Twitter Followers: The Non-Nonsense Guide | Social Media | Scoop.it
Do you want more Twitter Followers? Look no further. This guide will show you the only 8 things you need to focus on to grow your following much faster.
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12 of the Best Facebook Post Ideas for Facebook Lead Generation

12 of the Best Facebook Post Ideas for Facebook Lead Generation | Social Media | Scoop.it

Most marketers know by now that Facebook is an important business tool for companies of every size and industry.


With a daily active user base of 1.13 billion (1.03 billion on mobile alone), you know it can help you reach new audiences you may not have been able to reach otherwise. It can also help you get found more easily in search, create a community around your business, promote the content you create, and develop a strong brand identity.


But what about using Facebook for lead generation? Attracting new leads using Facebook -- leads that might eventually turn into paying customers -- is one of the most intriguing reasons to use Facebook in your marketing.


And yet, we find that only about half of marketers use Facebook to source leads. This needs to change. And even if you are generating leads on Facebook, we all could probably use a little boost in our lead generation efforts. ...


Via Jeff Domansky
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Jeff Domansky's curator insight, August 10, 9:53 AM

Think there's no ROI in Facebook? Think again. In this HubSpot post, learn about 12 different ways you can generate leads from Facebook. Highly recommended!  10/10