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Tweet from @RebekahRadice

Tweet from @RebekahRadice | Social Media | Scoop.it

How to Build a Strong #SocialMedia Presence for Your Business - bit.ly/1MDt2Q8 pic.twitter.com/DQo8GheQ6U

Tom Zbaren's insight:

This is a post worth reading. Rebecca does a great job of hitting important points in a super simple, easy to follow format.

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Tweet from @RebekahRadice

Tweet from @RebekahRadice | Social Media | Scoop.it

How to Build a Strong #SocialMedia Presence for Your Business - bit.ly/1MDt2Q8 pic.twitter.com/DQo8GheQ6U

Tom Zbaren's insight:

This is a post worth reading. Rebecca does a great job of hitting important points in a super simple, easy to follow format.

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Tweet from @ConnorByrne14

And now some love for @Autopest on @Inc - inc.com/bill-murphy-jr…. Very cool!
Tom Zbaren's insight:

This is like a perfect little tool box for #startups & #smallbusinesses

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Do You REALLY Need to Host a Webinar?

Do You REALLY Need to Host a Webinar? | Social Media | Scoop.it
Determine whether it's worth it for you to conduct a webinar by taking a look at these recommended criterion for holding one.
Tom Zbaren's insight:

I'm wondering if webinars are worth the time to produce. I know I never attend a live webinar; mainly because most of them are when I'm working on other priorities. When I do listen I'm eating lunch or multi-tasking and zipping through to get to the parts I find most important. Fact is, I prefer to consume my information when I'm doing something else, which is why I lean towards podcasts. I think the interactions of live streaming with Periscope or Meerkat might attract me to attend a live webinar. 

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The Attention Graph: Time is the New Currency

The Attention Graph: Time is the New Currency | Social Media | Scoop.it
People are more pressed for time than ever before. When creating marketing collateral, appeal to people's senses, and get them involved. Time is currency.
Tom Zbaren's insight:

Once again @bryankramer delivers an important message that fits with his theme of Human to Human. It takes a lot for me to read an email or a post, but Bryan gets my time. How are you entertaining, informing and helping make the live's of others better?

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Tweet from @jeffbullas

Tweet from @jeffbullas | Social Media | Scoop.it
5 Tips to Create an Irresistible Call to Action bit.ly/1M2Z2sU #marketingtips #contentmarketing pic.twitter.com/2rRlom17NG
Tom Zbaren's insight:

@jeffbullas is one blog post I can go to and KNOW I'll find valuable insights & ideas. I know I've struggled with creating compelling calls to action...this guide to creating CTAs has been of enormous help.

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A Simple Tip to Get a Huge Increase in Engagement on Twitter - Jeffbullas's Blog

A Simple Tip to Get a Huge Increase in Engagement on Twitter - Jeffbullas's Blog | Social Media | Scoop.it
Twitter has made a simple change to how Tweets appear in your stream and it has shown a large increase on engagement on Twitter. Here are some results.
Tom Zbaren's insight:

Tweets with images get 150% more retweets - I have to ask, why would you tweet without a picture?. The only reason I haven't in recent months is because bulk uploads using any Twitter application does not include a pic. But, now I'm leaning more on Buffer, Scoot.it and SocialOomph so I can do multiple tweets with pictures included. I sure hope I get noticed more :)

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TFP Roadmap

TFP Roadmap | Social Media | Scoop.it
Tom Zbaren's insight:

How are you converting spectators to active participants? @JohnLeeDumas is the master by delivering amazing value!

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