Social Media
148 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Rescooped by Shelley Costello from Public Relations & Social Media Insight
Scoop.it!

103 Genuine Marketing Thought Leaders

With everyone claiming to be an expert should you listen to? This list of 103 marketing thought leaders is made to help answer that question. It's also incorporated into Twitter lists so you can easily follow everyone with a single click.

 


Via Jeff Domansky
more...
Jeff Domansky's curator insight, November 9, 8:12 PM

Mathew Sweezey shares a helpful list of marketing thought leaders to follow.

Rescooped by Shelley Costello from Business Improvement
Scoop.it!

7 Ways To Generate Leads Via Social Media Platforms

7 Ways To Generate Leads Via Social Media Platforms | Social Media | Scoop.it
We look at 7 ways you can use social media to market your business and generate real leads.

Via Daniel Watson
more...
Daniel Watson's curator insight, July 21, 4:00 AM

 

Marketing business offerings and finding quality leads that can be converted into revenue, are key functions in any business, and social media platforms have presented an efficient and very cost effective way for a business owner to discharge these functions. Time pressures and competing priorities are often reasons why business owners have not embraced social media as they should, and it does take time to learn and effectively utilise social media as a branding and lead generation tool. Articles, such as this one, are very helpful to anyone in this situation, who wants to make a start before the digital world passes them by.

Rescooped by Shelley Costello from Google Plus and Social SEO
Scoop.it!

2016 Social Media Marketing Predictions From the Experts

2016 Social Media Marketing Predictions From the Experts | Social Media | Scoop.it

Are you wondering what marketers should plan for in 2016? We asked 14 social media marketing experts what to watch for in the new year.


Via Neil Ferree
more...
Neil Ferree's curator insight, January 23, 1:22 PM

Digital Marketing Experts and their Crystal Ball Predictions on how social media will change in the near term.

Rescooped by Shelley Costello from Public Relations & Social Media Insight
Scoop.it!

90% of Facebook's daily active users access it via mobile

90% of Facebook's daily active users access it via mobile | Social Media | Scoop.it

Facebook just released financial results for Q4 of 2015, and one number starts out in particular: 934 million mobile daily active users (DAUs).

Sure, 0.9 billion might not sound quite as impressive as the 1.04 billion total daily users, but we already knew the company had passed the billion milestone in early November.

There were 894 million mobile DAUs at the time, which means the company has added 40 million more mobile users per day since November, and it will very likely cross 1 billion mobile DAUs sometime this year.

Meanwhile, the company is also slowly encroaching on the 2 billion monthly active users (MAUs) mark – three were 1.59 billion MAUs in December, or 14 percent more than the same time in 2014. Of those, 1.44 came from mobile, an increase of 21 percent, once again showing the quicker growth in the mobile sector....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, January 28, 9:11 PM

Love it or hate it, Facebook is a social media and marketing juggernaut and 90% of users access it by mobile.

Rescooped by Shelley Costello from Public Relations & Social Media Insight
Scoop.it!

5 Strategies for Building a Bigger Network on LinkedIn

5 Strategies for Building a Bigger Network on LinkedIn | Social Media | Scoop.it

The basics of using LinkedIn for business: The goal with LinkedIn should almost always be to generate leads (and subsequently sales).

 

To do this, you start with your network on the site. The larger your network, the more potential you have to engage with someone in your network, who might become your customer.

 

That’s why I’ve dedicated this post specifically to strategies that will help you build the most effective network possible, both in size and quality....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, January 7, 1:20 AM

Neil Patel provides smart tips to build better business connections on LinkedIn.

Marco Favero's curator insight, January 7, 8:33 AM

aggiungere la vostra comprensione ...

pascal leclerc's curator insight, January 8, 3:55 AM

Over 80% of B2B leads generated from social media come from LinkedIn.

Rescooped by Shelley Costello from Technology in Business Today
Scoop.it!

Tips on how to use Snapchat for Business

Tips on how to use Snapchat for Business | Social Media | Scoop.it

First things first – What is Shapchat?Snapchat is a free messaging app for sharing moments.You can take a photo or a video, add a text caption or draw a doodle. These updates can be sent privately to a friend and when they open the message it appears for up to 10 seconds. Updates can also be shared publicly to your “story” (timeline) wh...


Via TechinBiz
more...
No comment yet.
Rescooped by Shelley Costello from Technology in Business Today
Scoop.it!

New Facebook Features Roll out for Small Business Owners

New Facebook Features Roll out for Small Business Owners | Social Media | Scoop.it

oNew Facebook features have made Pages a more powerful marketing tool for small business owners. Learn how you can take advantage today.


Via TechinBiz
more...
No comment yet.
Rescooped by Shelley Costello from Business Improvement
Scoop.it!

Top 10 Small Business Social Media Marketing Tips

Top 10 Small Business Social Media Marketing Tips | Social Media | Scoop.it
As a small business owner, social media can feel overwhelming. So what are the best methods to market your small business using social media?

Via Daniel Watson
more...
Franklyn Galusha's curator insight, September 2, 2015 11:12 AM

Social media is the journey your website is the destination! . Social media is not about you it's about your Customers or potential customer. Put the work in and you will be rewarded.

primecavus's curator insight, September 7, 2015 6:17 AM

good

Alahad Group's curator insight, December 12, 2015 2:08 AM

#NowHiringUAE #JobSearchUAE #JobHuntKSA #Careers #AlahadGroup #ALAHAD #HR #Recruiting #employers #HumanResources #hiring #tweetmyjobs #jobless #freelance #jobopening #jobposting #employment #opportunity #recruiting #jobsearch #joblisting #hireme #MBA #linkedin #unemployed #resume #needajob #jobtips #career #interview #training #jobhunt #dreamjob #hotjobs #consulting #consultants

Alahad Group The Recruiting Specialists http://www.alahadgroup.com

Rescooped by Shelley Costello from Business in a Social Media World
Scoop.it!

Why it takes so long to achieve social media success

Why it takes so long to achieve social media success | Social Media | Scoop.it

Sometimes it seem like it takes a long time to achieve social media success. This post explains why.


Via Cendrine Marrouat - cendrinemarrouat.com
more...
Cendrine Marrouat - cendrinemarrouat.com's curator insight, September 2, 2015 5:39 AM


In a world where big brands talk about ROI, it's important to have this discussion with small business owners. Every time I have a new client, I remind them of the fact that they will not get real results until they actually build relationships with prospects.


I can't remember where I read that people need to see something 20 times before they decide to take action. This speaks to the need of approaching social business with a lot more care.

Rescooped by Shelley Costello from Technology in Business Today
Scoop.it!

Why Instagram is of utmost importance to your Business

Why Instagram is of utmost importance to your Business | Social Media | Scoop.it
Mediacontact.ie is Ireland's leading media intelligence company, connecting thousands of Irish brands with the media through online press and social media release distribution, and training courses. Our client list includes Paddy Power, FáIlte Ireland, Bank of Ireland, Dublin Airport Authority and RTÉ.

Via TechinBiz
more...
No comment yet.
Scooped by Shelley Costello
Scoop.it!

5 Tools for Creating Awesome Visual Content

5 Tools for Creating Awesome Visual Content | Social Media | Scoop.it
Here’s my top 5 tools for creating awesome visual content, in order of preference of course!
more...
No comment yet.
Scooped by Shelley Costello
Scoop.it!

Top 5 Ways to Find Content for Social Media

Top 5 Ways to Find Content for Social Media | Social Media | Scoop.it

Content curation tools make the life of a social media manager a tad bit easy by giving you content recommendations that can help you increase engagement with your audience.

more...
prizecry's comment, September 18, 2015 11:57 PM
nice
italianrolex's comment, October 17, 2015 5:32 AM
good
resolvednurtured's comment, November 19, 2015 12:36 AM
nice
Rescooped by Shelley Costello from Technology in Business Today
Scoop.it!

Why Instagram is of utmost importance to your Business

Why Instagram is of utmost importance to your Business | Social Media | Scoop.it
Mediacontact.ie is Ireland's leading media intelligence company, connecting thousands of Irish brands with the media through online press and social media release distribution, and training courses. Our client list includes Paddy Power, FáIlte Ireland, Bank of Ireland, Dublin Airport Authority and RTÉ.

Via TechinBiz
more...
No comment yet.
Rescooped by Shelley Costello from Technology in Business Today
Scoop.it!

How Storytelling can Create Brand value for your Business 

How Storytelling can Create Brand value for your Business  | Social Media | Scoop.it
Having a compelling story gives a business the ability to generate substantial word-of-mouth recognition and brand awareness. Stories that add color and character to a business resonate with customers at a deeper level, encouraging them to evangelize on behalf of the company in retelling the story. “A business needs to have a story behind it,” said serial entrepreneur Ken Deckinger during a recent Money Talk interview. “If you can have people selling your business for you, that only helps you. And you need a story to do that.” Deckinger, who recently co-founded Jess, Meet Ken, knows what he’s talking about. Deckinger’s latest venture is an online dating site where women can post the profile of a male friend, relative or even a former boyfriend. His business model is based on his own life story and the way he met his wife, Jessica. His best friend Adele posted his profile online. Jessica saw the post and contacted Adele. The women chatted and then Adele introduced Jessica to Ken. With that a marriage was born, along with it the idea behind Jess, Meet Ken. Deckinger founded the online service after observing the extent to which women communicate with other women about available men with good qualities. Deckinger [...]

Via TechinBiz
more...
No comment yet.
Rescooped by Shelley Costello from Public Relations for School Administrators
Scoop.it!

How To Use Color Overlays With Photos

"How to use color overlays with photos?" is answered in this PowerPoint tutorial video. For more answers to your presentation design and public speaking questi…

Via Baiba Svenca, Mark E. Deschaine, PhD
more...
Antonio Ormachea's curator insight, March 20, 10:57 AM

A great step-by-step video tutorial how to recolor your images in PowerPoint.

Marie Christine Masse's curator insight, March 30, 8:15 AM

A great step-by-step video tutorial how to recolor your images in PowerPoint.

Rescooped by Shelley Costello from Public Relations & Social Media Insight
Scoop.it!

How to Build Your 2016 Influencer Strategy

How to Build Your 2016 Influencer Strategy | Social Media | Scoop.it

With more companies sending outreach emails, it’s getting harder to get the attention of your targets. The key is following the right steps in planning, research, and nurturing relationships consistently.


To demonstrate the entire process from start to finish, Paul May, co-founder of BuzzStream, joined us for a webinar last week walked us through the real, complete influencer strategy involved in the launch of a previous BuzzStream ebook....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, January 23, 4:14 PM

These tips will help you build an influencer strategy.

Rescooped by Shelley Costello from Public Relations & Social Media Insight
Scoop.it!

10 Essential Social Media Tactics to Get Your Content Seen

10 Essential Social Media Tactics to Get Your Content Seen | Social Media | Scoop.it

Do you spend a lot of time crafting the perfect piece of content, only to find that it barely generates any shares, let alone drive leads?


Via Daniel Watson, Jeff Domansky
more...
Alahad Group's curator insight, January 12, 4:46 AM

#NowHiringUAE #JobSearchUAE #JobHuntKSA #Careers #AlahadGroup #ALAHAD #HR #Recruiting #employers #HumanResources #hiring #tweetmyjobs #jobless #freelance #jobopening #jobposting #employment #opportunity #recruiting #jobsearch #joblisting #hireme #MBA #linkedin #unemployed #resume #needajob #jobtips #career #interview #training #jobhunt #dreamjob #hotjobs #consulting #consultants

Alahad Group The Recruiting Specialists http://www.alahadgroup.com

Laura-isabel Arbulu's curator insight, January 14, 5:44 AM

How to make you content more attractive ? 

Lotte Schacht's curator insight, January 16, 6:33 AM

Great tips

Rescooped by Shelley Costello from Public Relations & Social Media Insight
Scoop.it!

Snapchat Marketing: A Beginner’s Guide | Sprout Social

Snapchat Marketing: A Beginner’s Guide | Sprout Social | Social Media | Scoop.it

If your aim is to reach a younger demographic, specifically 18-34 year olds, then Snapchat is the place to be. Not only is the app growing quickly, but the users are extremely engaged. In fact, 65% of Snapchat users upload Snaps.

 

The challenge with Snapchat marketing is figuring out how to use the app in a way that engages users and drives action without being overly promotional. Even though the app has been around since 2011, Snapchat marketing is still very new since the app didn’t take off until 2014 and 2015....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, September 26, 2015 4:29 AM

Interested in mixing Snapchat into your social media marketing strategy? This guide will help you create your own Snapchat marketing campaign.

Jeff Domansky's curator insight, September 26, 2015 4:37 AM

nterested in mixing Snapchat into your social media marketing strategy? This guide will help you create your own Snapchat marketing campaign.

Agence White Dog's curator insight, September 26, 2015 5:23 AM

Snapchat Marketing: A Beginner’s Guide | Sprout Social

Rescooped by Shelley Costello from Public Relations & Social Media Insight
Scoop.it!

9 Apps To Supercharge Your Instagram Marketing

9 Apps To Supercharge Your Instagram Marketing | Social Media | Scoop.it

With more than 400 million users, Instagram is a valuable platform for social media marketers. However, research shows that it’s still an underutilized tool for business. If you’re looking to make the most of the social network, use these 10 Instagram applications. They will help you create lasting engagement with your users....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, September 28, 2015 4:03 PM

Here are nine practical Instagram apps to help you get the most of this under utilized social marketing channel.

Rescooped by Shelley Costello from Public Relations & Social Media Insight
Scoop.it!

How to Create a Social Media Report and Explain It to a Client

How to Create a Social Media Report and Explain It to a Client | Social Media | Scoop.it

Creating a social media report can be key to explaining your progress on social media. You can choose the stats that matter and deliver it in an easy-to-understand way; there’re tons of personal insights to gain as well as valuable info for your boss or client.

 

We’re grateful for the example of so many Buffer users who are already creating social media reports of their own to share with a boss or client. I’d love to share a bit about how these reports come together—and how you can make one for yourself....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, September 2, 2015 3:28 AM

Kevan Lee offers an overview of all the different social media stats and metrics that make for a great social media report - and how to easily create and understand it all. Valuable tips and recommended reading. 9/10

EELECTRIK marketing.'s curator insight, September 2, 2015 3:38 PM

Great overview of the social media stats and metrics that make for a fantastic client-facing social media report. 

Rescooped by Shelley Costello from Public Relations & Social Media Insight
Scoop.it!

How to Optimize Your Social Profiles for Search

How to Optimize Your Social Profiles for Search | Social Media | Scoop.it

Have you thought about optimizing your social accounts for search?Do you know where to use keywords in your social profiles?In social media, there are two search engines you have to optimize for: the search function within each social network and Google search.In this article you’ll discover where to use keywords in your social profiles and pages so you are found when people search....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, September 4, 2015 3:09 AM
This article shows where to use keywords to optimize your social profiles for search.
Marco Favero's curator insight, September 4, 2015 6:52 AM

aggiungere la vostra comprensione ...

donhornsby's curator insight, September 4, 2015 10:01 AM

A nice run down of what you need to do to optimize your social media profiles.

 

(From the article): The takeaways for keyword optimization with social profiles and pages are as follows. If you can get your keyword or phrase in your profile or page name, it will help itrank best in keyword searches on Google and within the social network search itself. But ultimately, the name of your profile or page should be focused on branding for your business name.

Rescooped by Shelley Costello from Google Plus and Social SEO
Scoop.it!

Why Is Engagement with Brands Online Down Even Though More Brands Are On Social Than Ever?

Why Is Engagement with Brands Online Down Even Though More Brands Are On Social Than Ever? | Social Media | Scoop.it
Last year, Instagram posts from brands created interactions with 4.2% of a brand’s followers. This year, that fell to 2.2%. On Pinterest, interactions fell from 0.1% to 0.04%.

Via Neil Ferree
more...
Neil Ferree's curator insight, August 31, 2015 9:43 PM

Facebook, however, experienced an increase in brand engagement - 0.07% up to 0.2%. Still, when paired with another stat from the study - the fact that 80 percent of top global brands post regularly on the top five social sites, more than ever - paints a portrait of a social universe polluted with noise that’s garnering little response from audiences.

kelvin dsuja's curator insight, September 1, 2015 3:11 AM

Find The Best Godaddy Hosting Deals. .A GoDaddy Coupon will Help Save on a New Domain and More Fatwallet Home - Coupons & Deals.  Webhosting pacakages available at Godaddy with a huge discount. GoDaddy has the cheapest for everything most of the time.

More Info.http://goo.gl/zEQ0UP

Scooped by Shelley Costello
Scoop.it!

10 Habits Highly Successful Social Media Marketing Leaders

10 Habits Highly Successful Social Media Marketing Leaders | Social Media | Scoop.it
There's a clear separation between true social marketing business leaders and those that are sliding along with status quo.
more...
No comment yet.
Rescooped by Shelley Costello from Business in a Social Media World
Scoop.it!

Your competitive advantage — is YOU! — Medium

Your competitive advantage — is YOU! — Medium | Social Media | Scoop.it
A few years ago, a financial advisor from Manhattan and I were chatting about the challenges she had been facing in her business because of…

Via Cendrine Marrouat - cendrinemarrouat.com
more...
Cendrine Marrouat - cendrinemarrouat.com's curator insight, August 21, 2015 3:53 PM


A simple conversation can lead to a revelation. 


These are simple words, but the reminder is worth thousands of dollars. 


Sometimes, we spend hours focusing on the wrong things. The answer is always within...

Jon Turino's curator insight, August 24, 2015 1:34 PM

Cendrine scoops a lot of great content. Read this one.

Cendrine Marrouat - cendrinemarrouat.com's comment, September 14, 2015 3:13 AM
Thank you @Jon Turino!
Rescooped by Shelley Costello from Google Plus and Social SEO
Scoop.it!

How to Setup Google Analytics: 5 Quick Videos That Make it Easy

How to Setup Google Analytics:  5 Quick Videos That Make it Easy | Social Media | Scoop.it

You hadn’t set these up yet? Don’t feel bad…

Even expert marketers and big blogs often haven’t finished setting up Analytics. It’s very common.


Even worse, Analytics may be set up perfectly, but the marketers don’t look at the data, even though a simple dashboard would make it easy.


Via Neil Ferree
more...
Neil Ferree's curator insight, August 24, 2015 7:06 PM

In Google Analytics, the most common mistake is not finishing the setup.