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Le social media marketing est la compétence la plus demandée sur LinkedIn en 2013

Le social media marketing est la compétence la plus demandée sur LinkedIn en 2013 | Social media! | Scoop.it
Comme tous les acteurs majeurs des médias sociaux, LinkedIn s’est également penché sur l’année 2013 pour sortir quelques chiffres intéressants. Dernière parution en date, celle des compétences les plus demandées sur la plateforme.
Perrine Clobus's insight:

Bon ben je crois que je ne me débrouille pas trop mal...!!!!! 

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Lydia Gracia's curator insight, December 20, 2013 4:00 PM

Ça tombe bien! ;-)

Lydia Gracia's curator insight, December 20, 2013 4:01 PM

Ça tombe bien! ;-)

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Infographie : L’histoire des réseaux sociaux de 1969 à nos jours | IDBOOX

Infographie : L’histoire des réseaux sociaux de 1969 à nos jours | IDBOOX | Social media! | Scoop.it
Internet a pris une place de plus en plus importante dans le quotidien de chacun. Avec son avènement, les réseaux sociaux ont explosé. Une infographie

Via Gryka A, FredColantonio
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Damien Colmant's curator insight, April 24, 3:50 AM

Cool! Les réseaux sociaux sont presque aussi vieux que moi ;-) La génération Y commencerait beaucoup plus tôt qu'on ne le pense alors ...

Rescooped by Perrine Clobus from Latest Social Media News
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How to Increase LinkedIn Engagement [Infographic]

How to Increase LinkedIn Engagement [Infographic] | Social media! | Scoop.it
See on Scoop.it - Social Media, SEO, Mobile, Digital MarketingStats & Tips for increasing LinkedIn engagement by 386%See on socialtimes.com

Via Gerrit Bes
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Un artiste ukrainien intègre les réseaux sociaux à des des tableaux célèbres

Un artiste ukrainien intègre les réseaux sociaux à des des tableaux célèbres | Social media! | Scoop.it
La modernisation des tableaux Un artiste ukrainien a eu l’idée d’insérer une partie de notre époque dans des tableaux célèbres qui sont vieux de quelques centaines d’années. Quoi de plus révélateur de notre société d’aujourd’hui que les réseaux sociaux ? Ainsi, les personnages peints prennent vie par le simple ajout de pictogrammes qui nous sont ...

Via FredColantonio
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FredColantonio's curator insight, April 3, 10:29 AM

Un artiste ukrainien a eu l’idée d’insérer une partie de notre époque dans des tableaux célèbres qui sont vieux de quelques centaines d’années. Quoi de plus révélateur de notre société d’aujourd’hui que les réseaux sociaux ?

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5 Things To Remember About #Hashtags - Business 2 Community

5 Things To Remember About #Hashtags - Business 2 Community | Social media! | Scoop.it
5 Things To Remember About #Hashtags
Business 2 Community
... allowing you to reach far beyond your immediate followers.
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5 choses dont il faut se souvenir à propos des #hastags

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B2B Social Media Curation: Tips and Tricks

What is social media curation? Social media curation is: Gathering and repurposing content from sources outside of your business to improve and diversify your social media marketing.


Via Ally Greer
Perrine Clobus's insight:

Intéressant article avec lequel j’ai appris quelque chose! 

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Nicole Paquet's curator insight, February 20, 11:18 AM

Personally, I would highly recommend this article for anyone interested in social media. I found it to be extremely helpful with its suggested tips on how to properly curate articles and how to go about doing so in an ethical manner. I think that it is important for businesses to be looking into what else is going on in their industry aside from themselves and to be open to discuss those changes with their consumers. By posting other articles from creditable sources, companies have the brilliant opportunity to look more like experts in the field themselves even for just keeping up with current ideas and innovations. Aside from this, it also lets businesses provide their followers with their own take on what is going on in the world. For their customers, curating makes it much more exciting to follow businesses. When companies are not so focused on using social media to push products, they can instead use these forums to be able to express themselves as a “real people” with actual personalities. People who are interested in their business have a great chance of also being very intrigued by other topics or subject matter that is relatable or are in some ways similar. Something to take away from this is the idea that social media should not be used to push products and services on people but rather another median to be able to connect and interact with consumers. By doing so, businesses are able to gain a better insight on what it is their customers are actually looking for and what are some things that they may need to change. It may be time-consuming, but in the end I truly believe that social media is an extremely powerful tool to be used in order to enhance a business in a relatively low cost manner.

Jeanne Munoz's curator insight, February 26, 8:45 PM

Such a great overview of basics to guide content curation.

SMOOC's curator insight, March 6, 9:02 AM

Great SlideShare presentation that provides tips and tricks for curation.

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Infographic: The 4 Steps to Social Media Marketing

Infographic: The 4 Steps to Social Media Marketing | Social media! | Scoop.it

“ One of Stephen Covey’s The 7 Habits of Highly Effective People is to Begin with the End in Mind.”This infographic does just that – recognizing that you need to establish your goals first when looking to your social media marketing strategy. It doesn’t simply speak about conversions – it speaks to the other business uses of social media: Brand Marketing, Thought Leaderhsip, Service and Sales Prospecting. Much of the strength of social media doesn’t come from the immediate push… it’s the echos and volume that are established over time.


Via Lauren Moss, David Simpson
Perrine Clobus's insight:

Little infographics! 

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Sybille Pierru's curator insight, January 4, 7:05 AM

Une infographie claire pour réviser votre stratégie social media et démarrer votre année 2014 avec une vision précise de vos objectifs et moyens.

Michelle Gilstrap's curator insight, January 15, 11:39 AM

When you know where you are going, you know how to begin. This is a great way to plan. Good Infographic.

Harkrisyati Kamil's curator insight, January 18, 8:47 PM

the use of infographic in library works will increase library perception and attract more people to visit and use library.

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The State of Social: An Infographic of 6 Best Practices

The State of Social: An Infographic of 6 Best Practices | Social media! | Scoop.it

We all know that social networks are an integral part of many peoples' daily life - with the number of social media users around the world has risen 18 percent in 2013 - it's never been more critical for businesses to understand and leverage the social media world and how they fit in. Dive into the infographic by wildfireapp to learn the 6 best practices for social media success.


Via Lauren Moss
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aanve's curator insight, December 23, 2013 11:15 PM

www.aanve.com

aanve's curator insight, December 29, 2013 10:26 PM
www.aanve.com
John Thomas's curator insight, February 12, 12:55 PM
The State of Social: An Infographic of 6 Best Practices
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Social Media Statistics for Small Businesses: Infographic

Social Media Statistics for Small Businesses: Infographic | Social media! | Scoop.it

Take a look at the infographic by Huxo team, showing 30+ statistics that reveal how the social landscape is helping businesses grow.


Via Lauren Moss
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Intéressant tout ça... 

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Sybille Pierru's curator insight, December 24, 2013 4:36 AM

Bilan Réseaux sociaux : comment les petites entreprises ont investi ces nouveaux outils de développement.

Michelle Gilstrap's curator insight, December 27, 2013 11:36 AM

Small Business needs to be using Social Media. This is a great Infographic explaining why

aanve's curator insight, December 29, 2013 10:27 PM
www.aanve.com
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10 astuces pour créer de la valeur pour son business sur Twitter

10 astuces pour créer de la valeur pour son business sur Twitter | Social media! | Scoop.it
Les réseaux sociaux, et notamment Twitter dont on va parler précisément dans cet article, exigent beaucoup d'efforts de la part des entreprises pour gagner des followers.

Via Freewares&Tutos
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How to Market Yourself on LinkedIn

How to Market Yourself on LinkedIn | Social media! | Scoop.it

LinkedIn is more than your online résumé. Sure, it has your work experience, but it can be so much more. Treat the website like an online portfolio. It is where someone can go to see what you've accomplished. Better yet, put on your marketing hat and convert your LinkedIn profile into a multimedia advertising campaign.


Via Anita Windisman
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Stop Writing Your LinkedIn Profile in the 3rd Person!

Stop Writing Your LinkedIn Profile in the 3rd Person! | Social media! | Scoop.it

 

If your LinkedIn profile is written in the 3rd person, stop reading this blog and go change that description of yourself right now. I am dead serious. Nothing annoys me more than inflated egos (most employers think this way), and one simple technique for identifying inflated egos is the reference to the self in the 3rd person.

 

I know you may think you’ve accomplished so much that someone should be talking about your professional conquests, and maybe they are, but not on your own LinkedIn page. When I see the 3rd person on a LinkedIn page I think, has this person been hacked? Or are you just that out of touch when it comes to presenting yourself on the social web?


Via Anita Windisman
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Rescooped by Perrine Clobus from All About LinkedIn
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LinkedIn Drives 64% Of Social Media Traffic To Corporate Websites

LinkedIn Drives 64% Of Social Media Traffic To Corporate Websites | Social media! | Scoop.it
LinkedIn may be a great way to connect with like-minded people or find potential employees, and according to Investis, it also drives a lot of traffic.

Via Anita Windisman
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Successful Facebook Marketing

Successful Facebook Marketing | Social media! | Scoop.it

The first thing you need to understand before you think of marketing on Facebook is the unique opportunities it offers and the basic difference between this and other media. Like you would never use a radio commercial for a TV ad, you cannot market on Facebook, the way you use other media for advertising.

 

Facebook is not a platform for ‘hard sell’People perceive Facebook as a platform when they share their stories, jokes, videos and generally relax. Therefore to appeal to this group you too have to join in their conversations rather than act like an outsider who has come to sell something aggressively...


Via Jeff Domansky
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Jeff Domansky's curator insight, December 3, 2013 2:01 AM

Fast and practical tips for better Facebook marketing.

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Budweiser, Google Top Ace Metrix Ranks | MediaPost

Budweiser, Google Top Ace Metrix Ranks | MediaPost | Social media! | Scoop.it

Including puppies, much like babies, is certainly a way to grab attention — and Budweiser's iconic Clydesdales also bring majestic power to these ads," Peter Daboll, Ace Metrix CEO, tells Marketing Daily. "Budweiser has become particularly good at telling emotionally charged stories that are relevant to a broad audience. Both of these [Budweiser] ads are told nearly exlusively with well-chosen music and grand cinematography.

 

They are feel-good stories that took advantage of the diverse audience that watches the Super Bowl."Budweiser is followed by Google’s Oscar-inspired ads. Two more Super Bowl ads were the highest scoring ads for the quarter: Microsoft’s “Empowering” (Ace Score 710) and Hyundai’s “Dad’s Sixth Sense” (Ace Score 706), which are also two of only three ads to ever break 700 of more than 32,000 ads in the Ace Metrix database....


Via Jeff Domansky
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Jeff Domansky's curator insight, April 5, 11:03 AM

Brand journalism, native advertising or just great creative. Call it what you will, emotional advertising works.

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[Slideshare] Comment utiliser Twitter pour Votre Entreprise | Valérie Thuillier, Community Manager

[Slideshare] Comment utiliser Twitter pour Votre Entreprise | Valérie Thuillier, Community Manager | Social media! | Scoop.it
  Comment Booster votre Business avec Twitter   Le réseau du petit oiseau bleu permet de faire une veille sur la concurrence et de se tenir informé sur l’actu en général…mais c’est aussi un outil formidable pour développer une communauté de followers ciblés ! Face à la baisse significative du reach sur Facebook, c’est le […]
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Claire Gharsallah's curator insight, April 4, 4:33 AM

Twitter facile !

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Social Media Demography: Understanding Popular Lifestyle Trends - Arabian Gazette

Social Media Demography: Understanding Popular Lifestyle Trends - Arabian Gazette | Social media! | Scoop.it
Social Media Demography: Understanding Popular Lifestyle Trends
Arabian Gazette
...
Perrine Clobus's insight:

Enjoy! 

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38 outils gratuits pour surveiller et analyser votre présence sur les médias sociaux

38 outils gratuits pour surveiller et analyser votre présence sur les médias sociaux | Social media! | Scoop.it
Pour tirer le meilleur parti de votre présence web, vous devez mesurer et analyser les résultats de vos actions sur les réseaux sociaux. De cette façon, vous pourrez mieux comprendre le pourquoi de...

Via FredColantonio
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Une liste d’outils de community management à essayer et à tester! 

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FredColantonio's curator insight, February 27, 1:33 AM

Mesurer et analyser les résultats de vos actions sur les réseaux sociaux : de nombreux outils gratuits et payants vous y aident

Rudy Lemaitre's curator insight, February 27, 3:22 AM

Des outils gratuit de mesure et d'analyse de résultats sur vos actions sociales

Ideclik's curator insight, April 24, 3:34 AM

38 outils gratuits pour surveiller et analyser votre présence sur les médias

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Infographic: Twitter Users Are 3x More Likely to Follow Brands than Facebook Users

Infographic:  Twitter Users Are 3x More Likely to Follow Brands than Facebook Users | Social media! | Scoop.it

" According to an Infographic by Twilert, which analyzed Twitter for brand engagement by users, summarized data points and stats emphasizing on the vitality of Twitter in brand marketing. A few more interesting findings are listed at the article link. "


Via Lauren Moss
Perrine Clobus's insight:

Interesting to know...

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pascal leclerc's curator insight, January 2, 1:17 AM

57% des entreprises utilisent Twitter dans leur business. Et comment utilisez-vous Twitter ?

Steve Mattison's curator insight, January 3, 10:35 AM

Would have never guessed this to be true.

Carlos Polaino Jiménez's curator insight, January 20, 8:34 AM

Datos importantes a la hora de realizar un proyecto de gestión de imagen en redes sociales

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"Super Trash", le film qui fouille dans vos poubelles | L'emballage écologique

"Super Trash", le film qui fouille dans vos poubelles | L'emballage écologique | Social media! | Scoop.it
Martin Esposito a passé deux ans dans une décharge à ciel ouvert. Il en a rapporté des images étonnantes, parfois inquiétantes.

Via super trash
Perrine Clobus's insight:

Que trouve-t-on dans une décharge? Martin retourne sur les lieux de son enfance et répond à cette question.

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Le social media marketing est la compétence la plus demandée sur LinkedIn en 2013

Le social media marketing est la compétence la plus demandée sur LinkedIn en 2013 | Social media! | Scoop.it
Comme tous les acteurs majeurs des médias sociaux, LinkedIn s’est également penché sur l’année 2013 pour sortir quelques chiffres intéressants. Dernière parution en date, celle des compétences les plus demandées sur la plateforme.
Perrine Clobus's insight:

Bon ben je crois que je ne me débrouille pas trop mal...!!!!! 

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Lydia Gracia's curator insight, December 20, 2013 4:00 PM

Ça tombe bien! ;-)

Lydia Gracia's curator insight, December 20, 2013 4:01 PM

Ça tombe bien! ;-)

Rescooped by Perrine Clobus from Alertes et Conseils Sécurité "AutreMent"
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78% des voleurs utilisent Facebook, Twitter et Foursquare pour cibler les maisons à cambrioler

78% des voleurs utilisent Facebook, Twitter et Foursquare pour cibler les maisons à cambrioler | Social media! | Scoop.it
Utiliser les médias sociaux (Facebook, Twitter, Foursquare, etc.) constitue t-il un risque pour la sécurité de votre maison ?

Via L'Info Autrement
Perrine Clobus's insight:

Les stats qui font peur et auxquelles on ne pense pas toujours!

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Rescooped by Perrine Clobus from All About LinkedIn
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The Art Of Writing Your Own Bio: How To Toot Your Horn Without Sounding Like A Blowhard

The Art Of Writing Your Own Bio: How To Toot Your Horn Without Sounding Like A Blowhard | Social media! | Scoop.it
After college, I did what most liberal arts grads do when they come to Washington: I interned at a think tank. As I subsequently embarked on my career, I shied away from the word “intern,” a moniker that I felt would betray my lack of experience.

Via Anita Windisman
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Anita Windisman's curator insight, April 1, 2013 9:15 AM

Take note...some of this can apply to writing your own LinkedIn profile summary.  Although, on LinkedIn, write your summary in the "first" person, NOT the third person.

 

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5 often-forgotten LinkedIn best practices - iMediaConnection.com

5 often-forgotten LinkedIn best practices - iMediaConnection.com | Social media! | Scoop.it

Seeing as how LinkedIn now has more than 200 million members, it appears fewer people are saying, "I don't need another social network." Instead, they're joining the career-minded ranks on the still-growing platform.


Via Anita Windisman
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LinkedIn Profile Is More Important Than Résumé

LinkedIn Profile Is More Important Than Résumé | Social media! | Scoop.it

Do I shock you with this declaration? Think again. Your résumé is typically being sent to individuals, to recruiters, or as a job application, which has limited exposure. Yet your LinkedIn profile is open to literally the entire world around the clock. Moreover, as I understand it, LinkedIn is now considered the choice tool by recruiters and human resources professionals because it is so user-friendly and searchable.


Via Anita Windisman
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Rescooped by Perrine Clobus from All About LinkedIn
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6 Ways to Attract Recruiters to Your LinkedIn Profile

6 Ways to Attract Recruiters to Your LinkedIn Profile | Social media! | Scoop.it
LinkedIN’s career expert Nicole Williams elaborates on six LinkedIN tips to optimize your profile and attract more recruiters.

Via Anita Windisman
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