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Rescooped by Olivier Milo from Médias sociaux : Conseils, Astuces et stratégies
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10 Instagram Stats to Maximize Your Reach

"Here are 10 game-changing Instagram stats to help you reach thousands, create fans, captivate your audience, broadcast your brand, engage your community and define your competitive advantage."


Via chila emmanuel
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Rescooped by Olivier Milo from Réseaux et médias sociaux, veille, technique et outils
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7 astuces pour être performant sur twitter

7 astuces pour être performant sur twitter | Social Media, Digital Marketing | Scoop.it

" Has your Twitter marketing moved beyond Twitter's basics? This article revisits basic Twitter features and discusses the best ways to use them. "


Via Fabrice
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Rescooped by Olivier Milo from Content Marketing & Content Strategy
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Rules of Social Engagement

Rules of Social Engagement | Social Media, Digital Marketing | Scoop.it

" Social media platforms have become almost mandatory to increase sales and better customer relationships. To use social media effectively, and to your advantage, you must ensure actual engagement between yourself and your target audience takes place. Mostly, social media is about using content creation and thought-provoking statements to engage your target audience, with minimal efforts of obvious sales-pitches for your business. "


Via Stefano Principato
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Rescooped by Olivier Milo from Content Marketing & Content Strategy
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Social Business: The Evolution to a Media Company

" The evolution to a media company requires a social business and content strategy. "


Via Stefano Principato
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Why You Need to be on Social Media

Why You Need to be on Social Media | Social Media, Digital Marketing | Scoop.it

" If you are a private citizen with no business concern at all, then there is no great need for you to be on social media. The main reason that many private citizens are on it is because it is fun. "

Olivier Milo's insight:

Are you still wondering why your business should be on Social Media? Here are some answers !

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Rescooped by Olivier Milo from #Digitalanyheter
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How To Boost Engagement On Pinterest

How To Boost Engagement On Pinterest | Social Media, Digital Marketing | Scoop.it

" Brands and businesses can leverage pinterest to drive traffic to their website or blog by sharing images and videos that their potential customers are interested in. However, just posting content will not help to drive exposure for your brands. "


Via ExploreCurate
Olivier Milo's insight:

Rare stats on 30 image features which will make your Pins better !

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ExploreCurate's curator insight, January 1, 2014 7:34 AM

Jag älskar de här svulstiga infographic artiklarna och ett av mina nyårslöften är att förse dig med de bästa som skapas under 2014. Här har du de 3 första att hugga tänderna i!

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Tips and Tools for Measuring Social Engagement in 2014

Tips and Tools for Measuring Social Engagement in 2014 | Social Media, Digital Marketing | Scoop.it

" With the increasing popularity of content marketing over the last few years, it’s a wonder the phrase isn’t on every list of overused buzzwords. In fact, content marketing is becoming synonymous with advertising online. "

Olivier Milo's insight:

Need to measure engagement?

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Creating Social Marketing That's Actually Social

Creating Social Marketing That's Actually Social | Social Media, Digital Marketing | Scoop.it

" Is marketing through social media an epic fail? Not necessarily -- but it's facing surprising problems.

 

Being social means that you create a two-way conversation with consumers. "

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Rescooped by Olivier Milo from MarketingHits
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Use These Content Discovery Tools to Boost Content Marketing Results

Use These Content Discovery Tools to Boost Content Marketing Results | Social Media, Digital Marketing | Scoop.it

"Content discovery tools are the best thing since sliced bread - for the content marketer at least. With so much being said and written about content marketing, its significance needn’t be explained; especially now in the era of Web 2.0 when search engines have sharpened their focus on high-quality content. 


To drive sales and grow consistently businesses today must focus on content marketing as much as other traditional approaches to marketing. The content shared needs to be engaging and must add value. It is also important to ensure that such high-value, high-engagement content is created steadily and consistently. And content discovery tools make it easier to find and share relevant content from across the web."


Via Brian Yanish - MarketingHits.com
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Rescooped by Olivier Milo from Social Media Strategies
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How To Attract Thousands of Visitors To Your Next Blog Post

How To Attract Thousands of Visitors To Your Next Blog Post | Social Media, Digital Marketing | Scoop.it

" Just randomly sharing your content once or twice on Twitter and Facebook isn’t enough. You need to follow a comprehensive blog promotion strategy every time you post fresh content.

Today’s internet users have very short attention spans and even shorter memories. If your content is not in their face all the time, you’re likely to miss out on a significant portion of your potential blog traffic. "


Via Ivo Nový
Olivier Milo's insight:

Useful list of tools for a number of social media platforms!

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Ivo Nový's curator insight, August 19, 2014 12:25 AM

The good news, in a way, is that you’re not the only one facing this problem. The internet is full of high quality small business blogs with zero reader engagement and negligible traffic.


So, you need to push your content continuously on multiple platforms in a variety of ways to attract regular readership and increase user engagement.

Venkatesh Iyer (venkyiyer.com)'s curator insight, August 20, 2014 12:42 AM

Several tips I was not aware of here.

Rescooped by Olivier Milo from Educational Use of Social Media
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7 Tips To Increase Engagement On Your Social Media Profiles

7 Tips To Increase Engagement On Your Social Media Profiles | Social Media, Digital Marketing | Scoop.it

" So you’ve established your Twitter, Facebook, Google+, Instagram, Pinterest, LinkedIn and (why not) Snapchat social media profiles for your business, and now you get to sit back and enjoy all that sweet, sweet engagement.

Right? Wrong. You have to do the work. Which means posting regular... "


Via Maria Margarida Correia
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Rescooped by Olivier Milo from Content Creation, Curation, Management
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How To Use Excel To Easily Spot SERP CTR Trends

How To Use Excel To Easily Spot SERP CTR Trends | Social Media, Digital Marketing | Scoop.it

" Data fiends and worshippers at the temple of clear data visualisation will have suppressed a dry chuckle when reading Google’s recent announcement on improved detail for Search Query reports in their webmaster tools interface.

The reason for our data geekery? Google’s ‘Impressions Vs. Clicks’ before and after comparison illustrating the impact of their change. "


Via massimo facchinetti
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Rescooped by Olivier Milo from Social Media Marketing Know-How
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How to Increase Your Facebook Engagement by 275%

How to Increase Your Facebook Engagement by 275% | Social Media, Digital Marketing | Scoop.it

" Have you ever wondered why some posts go viral on Facebook while others don’t? Well, you won’t have to guess any more.

 

It has nothing to do with luck, but instead it has everything to do with what you post, the time you’re posting, and even the words you use.

 

For example, Facebook users prefer posts about positivity, technology, travel, health, and sports. And if you use the words: Facebook, why, most, or how within your posts, you are more likely to get more likes, shares, and comments. "


Via Antonino Militello, Hannah Kramer
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erika rosenthal's curator insight, January 13, 2014 9:17 AM

good tips and infographic

MaaS Pros UK's curator insight, January 15, 2014 5:57 AM

Social media is an incredible channel for businesses to provide exposure to their business, products and services.Expand your brand and customer reach with customized social media marketing plan offered by experienced professionals of MaaS Pros UK

http://www.maasprosfranchising.com/uk/social-media-management/

Sherryl Perry's curator insight, January 19, 2014 5:13 PM

Some great tips here on how to increase engagement on Facebook without having to run ads.

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Latest SEO Updates, SEO Latest News, Blogger SEO Tips & Tricks: Social Media Optimization Techniques And Tips

Latest SEO Updates, SEO Latest News, Blogger SEO Tips & Tricks: Social Media Optimization Techniques And Tips | Social Media, Digital Marketing | Scoop.it

" Social Media Optimization is the process of promoting a site , business or product through social media channels its all about social networking and interaction to generate advertising to improve the attention of a product. "

Olivier Milo's insight:

Need a short refresher course on Social Media and Digital Marketing?

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Rescooped by Olivier Milo from digital marketing strategy
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3 Tools To Find The Best Hashtags

3 Tools To Find The Best Hashtags | Social Media, Digital Marketing | Scoop.it

" A hashtag is simply a way for people to label and search for social media updates. It may be a trending topic such as #cybermonday or a campaign-specific label such as a discount or campaign name.  In most social networks if you click on the hashtag you see updates where others have used it. "


Via malek
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malek's curator insight, December 16, 2013 10:20 AM

Trendsmap help pinpoint trending tag any where on the globe

Rescooped by Olivier Milo from The Social Media Slant Magazine
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One easy tip to increase engagement on Google+

One easy tip to increase engagement on Google+ | Social Media, Digital Marketing | Scoop.it
Wondering why you get no response from people on Google+? Here is an easy tip to help you gather steam. But first, let me bust one of the biggest myths out there: No, the social media platform is N...

Via Cendrine Marrouat - SocialMediaSlant.com
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Cendrine Marrouat - SocialMediaSlant.com's curator insight, November 28, 2013 9:17 PM

 

I see so many people not take advantage of this feature that I had to write an article.

 

Google+ is not Facebook!