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A Social Network for Introverts, by Introverts

A Social Network for Introverts, by Introverts | Social Media | Scoop.it
Anomo is an app that has found an audience among shy teens -- and is growing users at a rate of 500% a month. Should Facebook be concerned?
Naomi Assaraf's insight:

Anomo, A Social Network for Introverts Growing by 500% a Month! by @FutureBoy via @mashablehttp://on.mash.to/1blQgWa ;

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If Your Social Media Buttons aren’t in these 5 Places, then You are Missing Out -

If Your Social Media Buttons aren’t in these 5 Places, then You are Missing Out - | Social Media | Scoop.it
How do you get more social media followers? You probably use a variety of strategies to get more followers and more “likes” and you work to drive traffic to your accounts.
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How To Spot Bad Links & Deciding Whether To Take Action - Search Engine Journal

How To Spot Bad Links & Deciding Whether To Take Action - Search Engine Journal | Social Media | Scoop.it
Since Google's Penguin 1.0 update launched in April 2012 (and a recent update on Oct. 4), a painful reality had dawned on us: inbound links could negativel
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Teens are Leaving Facebook and How the Changing Audience will Affect You -

Teens are Leaving Facebook and How the Changing Audience will Affect You - | Social Media | Scoop.it
Recent reports have shown that teenagers, who were once one of the biggest groups of Facebook users, are leaving the site in favour of newer social media sites and apps.
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Rescooped by Naomi Assaraf from Public Relations & Social Marketing Insight
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40 Infographics & Cheat Sheets For Social Media Marketers | Useful Online Resources for Designers and Developers

40 Infographics & Cheat Sheets For Social Media Marketers | Useful Online Resources for Designers and Developers | Social Media | Scoop.it

In this round up, we are presenting for you some useful cheatsheets and infographics for social media marketers especially. These infographics and cheatsheets will help you learn more about trends in social media and how you can give your brand an increased exposure and let your message spread all over the world. Enjoy...


Via Jeff Domansky
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Phil Lauterjung's curator insight, November 10, 2013 4:19 PM

Useful resource of helps for any business. Enjoy!

 

 
Cloe Blanchet's curator insight, November 11, 2013 5:56 PM

Really nice info graphic showing how internet marketing works as a tactic of branding

Lori Wilk's curator insight, December 28, 2013 3:24 PM

Most of us need lots of  help so these tools are appreciated.With new social media platforms launching all the time, it's hard to stay on top of all of your online participation.

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What is native advertising and why do you need it?

What is native advertising and why do you need it? | Social Media | Scoop.it
To begin I'm going to repeat a headline I read last week: 'Facebook is more popular for native advertising than Twitter'. (#socialmedia What is native advertising and why do you need it?: Here are some further jui...
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Here's How I Wrote This 1,000-Word Blog Post in 10 Minutes

Here's How I Wrote This 1,000-Word Blog Post in 10 Minutes | Social Media | Scoop.it

Today is a little different. I'm actually not typing at all -- I'm writing this blog post by "talking it" on Evernote. And it only took me ten minutes.

 

I wanted to test this out because although being a Staff Writer here at HubSpot means I have lots of time to blog, I've also worked at places where I didn't have that luxury. When you're balancing 100 different tasks, it's hard to find time to actually sit down and write. (Or maybe writing just isn't your strongest suit.)Luckily, with a little creativity, it's actually still quite easy for you to blog. So in the spirit of being meta, I'm going to show you how to write a blog post without actually "writing" anything. In just 30 minutes (I added on an extra twenty minutes to give you buffer time for importing, formatting, and editing) you should have a polished draft ready to publish. So let's get to it!...


Via Jeff Domansky
Naomi Assaraf's insight:

Evernote's THE tool to use for efficiency.

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Caroline Wood's curator insight, November 4, 2013 4:04 PM

Sounds like something worth trying.

Lisa Scott's curator insight, November 15, 2013 3:16 PM

Worth a try?

Pallab Kakoti's curator insight, December 25, 2013 2:44 AM

Haven’t you ever wished you could speed up your blog post writing?

Well, you’re not alone. 64% of marketers say producing enough content is their marketing challenge. Writing a variety of engaging work, getting buy in from management andmeasuring blog marketing metrics is definitely tough, too – but time is the real kicker. It’s clear the solution isn’t sacrificing quality for volume. 

http://writtent.com/blog/10-shortcuts-writing-blog-post-record-time/ ;

 

The secret to whipping up a quick valuable blog post for those queue-is-empty days. Readers – meet the tried and true Top 10 List:

 

1. Make sure to identify the Top 10 List in the title of the post. Many readers are attracted to the convenience of skimming a list.

http://www.kunocreative.com/blog/bid/76819/10-Steps-for-Writing-a-Blog-Post-in-30-Minutes-or-Less ;

 

8 secrets to writing faster blog posts (infographic and tips)

http://www.j6design.com.au/ClientArea/Howtowritefaster-8secrets-infographic.aspx

 

Sometimes inspiration will strike you on your drive home or while you're getting ready in the morning -- with this process, you can just grab your phone and start talking into Evernote. Your ideas will be on paper without you actually typing a thing. 

http://blog.hubspot.com/marketing/how-i-wrote-1000-word-blog-post-in-10-minutes-ht

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Instagram Ad Rollout Begins: What You Need to Know

Instagram Ad Rollout Begins: What You Need to Know | Social Media | Scoop.it
Instagram ads are here. Is your marketing prepared? Click here to find out what you need to know about this new ad format.
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Demographics and Interests: Coming to a Google Analytics Profile Near You

Demographics and Interests: Coming to a Google Analytics Profile Near You | Social Media | Scoop.it
Learn how to access and activate interest, age and geo audience reporting in Google Analytics. Columnist Carrie Hill guides marketers through set-up and reporting with these new Google Analytics features, currently rolling out to a wider user base.
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Rescooped by Naomi Assaraf from SEO and Social Media Marketing
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Social Media and SEO: Different Purposes

Social Media and SEO: Different Purposes | Social Media | Scoop.it

The specific purposes of social media and SEO are very different. Social media is essentially about branding and communicating with customers and potential customers while SEO is about increasing rankings in the search engines that lead to good quality traffic. The overall aim of both, though, is to increase business.

 

Social media does this by interacting with people and making them more aware of a brand, while SEO does it by improving the rankings for things that potential customers will search for when seeking products or services.

 

Read More:  http://socialmediatoday.com/expo09/1843601/social-media-and-seo-overlap-different-purposes


Via Antonino Militello
Naomi Assaraf's insight:

They're both building visibility. FIne, social and search are not currently and entirely in the same place, but clearly, social is replacing search rankings, and is therefore providing a more interchangeable visibility.

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What Makes Content Sharing Go Viral? - Business 2 Community

What Makes Content Sharing Go Viral? - Business 2 Community | Social Media | Scoop.it
@MarketingLetter What Makes Content Sharing Go Viral? || http://t.co/Rrz6l6PVxL #ContentSharing
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Rescooped by Naomi Assaraf from Social Media Content Curation
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VCs Try A New Method: Curated Events | TechCrunch

VCs Try A New Method: Curated Events | TechCrunch | Social Media | Scoop.it

Excerpt from article by TechCrunch:
"VCs have long thrown events for portfolio startups to share knowledge, and learn from each other and from previous successful entrepreneurs.

But we’re starting to see a new trend: VC firms are starting to hold curated, topic-based events that include a broader swath of the entrepreneurial community, including non-portfolio companies and founders.

With the launch of its new content site Grove, Sequoia Capital announced its new event series “drinkups,” which features a discussion between a Sequoia partner and portfolio founder.
The events themselves are open to non-portfolio startups and founders, but like the Kleiner, Greylock and GV events, these drinkups are a curated, handpicked group of potential and current entrepreneurs.
In some cases, VCs are curating these open events around specific business sectors.

The Benefits:
So why are VCs ramping up events? Deal flow is an obvious benefit. The good VCs understand that they can no longer sit on Sand Hill Road, and wait for deals to come to them. Hosting well-curated events is a smart way to meet lots of potential investments at once.

But they key benefit to events isn’t building out a new portfolio, but strengthening the existing portfolio of companies (which, in turn, leads to better deal flow). Founders are constantly searching for information and therapy from their peers, and a nicely designed event can be an efficient way to quench both needs at scale. Rather than relying on a VC partner to cross-pollinate the portfolio (“oh, you should totally meet the team at…”), a good event gets the right people in a room, with the right context, and lets the dots connect themselves.

All of the events mentioned above have a common thread — they are all curated. These events aren’t open to anyone, and it’s unlikely that the firms will make these events free for all. The theory is that the value of an event is inversely proportional to the size of the audience.

The key to making good wine is selecting the right grapes. The quality of these events will ultimately be judged by the people that attend..."

Read full, original article here:
http://techcrunch.com/2013/10/20/vcs-try-a-new-method-curated-events/

 


Via Giuseppe Mauriello
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The Key Roles Of Social Media In SEO

The Key Roles Of Social Media In SEO | Social Media | Scoop.it
Business Record The Key Roles Of Social Media In SEO Social Barrel SMBs may find it hard to realize and measure the effectiveness or success of a social media marketing strategy at first, but they will soon discover that even veteran users of old...
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Marilyn Moran's curator insight, January 30, 2014 1:59 PM

@Neil Ferree is the expert on all things social & SEO. You should follow him if you don't.

Nine0Media's curator insight, February 4, 2014 12:34 AM

I like this chart and we at #Nine0Media agree, Social Media is a huge influencse if not anther effective form of #SEO #DIYSEO #SocialMediaTools

Neil Ferree's comment, February 13, 2014 4:38 PM
Curious how you came across my MindMap and decided to use it in this Scooped story? Its kinda dated but still relative to social content marketing → right?
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How to Draw People to Your Facebook Page Again and Again

How to Draw People to Your Facebook Page Again and Again | Social Media | Scoop.it
Here's how to use Facebook apps to boost engagement and visibility. Learn how to use apps to serve, inform and reward your customers and fans.
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Facebook offered Snapchat $3 billion

Facebook offered Snapchat $3 billion | Social Media | Scoop.it
Social network reportedly made bid among crowd of offers.
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A Pin On Pinterest Is Worth 25% More In Sales Than Last Year, Can Drive Visits & Orders For Months | TechCrunch

A Pin On Pinterest Is Worth 25% More In Sales Than Last Year, Can Drive Visits & Orders For Months | TechCrunch | Social Media | Scoop.it
According to new data sourced by the social marketers at Piqora (previously Pinfluencer), the value of a pin on Pinterest growing - today, a pin generates 78..
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40 Amazing Social Media Startups in Israel

40 Amazing Social Media Startups in Israel | Social Media | Scoop.it
There are a number of hot social media startups to look out for. Social media has a very bright future in terms of promoting products and connecting people.
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Rescooped by Naomi Assaraf from Content Marketing
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Content marketing is participation, not persuasion: #SESCHI keynote insights - Brafton

Content marketing is participation, not persuasion: #SESCHI keynote insights - Brafton | Social Media | Scoop.it
Brafton
Content marketing is participation, not persuasion: #SESCHI keynote insights
Brafton
With that in mind, she also suggested smart brands are using content for participation, not persuasion.

Via Madiana Asseraf
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Tactical Thursday: How to Set your 2014 Marketing Budgets

Tactical Thursday: How to Set your 2014 Marketing Budgets | Social Media | Scoop.it
In this Tactical Thursday video, Element Three President Tiffany Sauder explains how to plan and manage your 2014 marketing budgets.
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How to Host a Twitter Chat -

How to Host a Twitter Chat - | Social Media | Scoop.it
A Twitter chat can be a great way to market your business. Getting people to interact with your business and engage in conversations will help you raise awareness of your brand and encourage people to see you as an expert in your industry.
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My $45,300 Mistake: How Text Drives More Traffic Than Video Content

My $45,300 Mistake: How Text Drives More Traffic Than Video Content | Social Media | Scoop.it

Last Thursday, I launched Quick Sprout University, which is a free video library of 107 videos that helps you learn online marketing.

 

The purpose of launching Quick Sprout University was to see how video content performed against free software tools and content guides.

 

An advanced guide can easily generate Quick Sprout 361,494 visitors and 8,421 email opt-ins within a few months. A free marketing tool, on the other hand, generated Quick Sprout 17,747 unique visitors within 4 days, and it helped increase time spent on site to over 3 minutes.So, how did the videos perform compared to the other marketing tactics I leveraged? Here are the results...


Via Jeff Domansky
Naomi Assaraf's insight:

I think he has video traffic issues is because he's using Wistia instead of Youtube, although I get why he wants emails.  My biggest takeaway: he's got free quality content that I should be checking out.

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Jeff Domansky's curator insight, October 28, 2013 12:13 PM

Valuable case study in content marketing.

Well Connected Mom's curator insight, October 28, 2013 1:26 PM

Interesting article about launch of free social media video site and lessons learned.

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Apple's Business Model is Backwards — And it Works Like Crazy

Apple's Business Model is Backwards — And it Works Like Crazy | Social Media | Scoop.it
Give away the razor handles, make money on the razor blades. That was received wisdom in business for much of the 20th century: If you hook your customers with a free or very ch...
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Activating Influencers in Context

Activating Influencers in Context | Social Media | Scoop.it
Influencers aren’t always followers. Particularly if you have an ‘unhealthy’ community with more followers interested in winning your latest competition than your brand.

Via Ron Sela
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The psychology behind digital marketing

The psychology behind digital marketing | Social Media | Scoop.it
If you want to be a successful digital marketer, it is absolutely essential that you have some insight into human psychology.
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