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Internet of Things: Six Key Characteristics

Internet of Things: Six Key Characteristics | Social media | Scoop.it

Creating Internet of Things products can place businesses and their product teams in an uncomfortable place by pushing them outside of their comfort zone.

 

An exploration of six design characteristics to help guide IoT product teams as they set forth into uncharted territory.


Via Kenneth Mikkelsen
Michael Ravensbergen's insight:

Six characteristics of design.

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Christopher Sachse Aaris's curator insight, January 20, 4:30 PM

Great for business modeling! "Internet of Things: Six Key Characteristics" #digitaltransformation #digitalstrategy http://sco.lt/...

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9 Fresh and Effective Ideas for Your Social Media and Content Marketing Campaigns

9 Fresh and Effective Ideas for Your Social Media and Content Marketing Campaigns | Social media | Scoop.it

Audiences are just drowning in horrible content, even after Google and its Hummingbird changes. Worse yet, people (and companies) are still using methods that are dated and maybe at most one or two ways to market their content. 


Let’s think about this for a minute. Brands today have more options for content marketing, such as investing in social media strategies, blogs, eBooks, videos, and much more. If you’re smart, you’ll know that the more ways you market your content, the better the results you want will be.  This means consistently coming up with lots of content marketing ideas in order to get more engaging content out there. 


Via Brian Yanish - MarketingHits.com
Michael Ravensbergen's insight:

Create a company mascotte!!

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donhornsby's curator insight, May 18, 1:58 PM
Read Your Analytics Files to Find Out What People Want from Your Site If you have an existing website, you might be surprised to find that many of the people who come to your site already have an expectation of what they want from your content. Reviewing analytics reports will reveal the most popular term referrals and reflect much of the content that is currently on your site. As you determine the most popular terms that your site attracts, also determine the stemmed topics or related themes that would appeal to this audience, and keep them coming back for more. 
Jim Bob's curator insight, May 19, 7:36 AM

Bernadette Coleman shares great ideas for making posts on a website.

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How to Build and Maintain Authentic and Profitable Customer Relationships

How to Build and Maintain Authentic and Profitable Customer Relationships | Social media | Scoop.it

Via Daniel Watson
Michael Ravensbergen's insight:

Nice lay out!!!

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Victor Juarez's curator insight, March 2, 9:41 AM

Fácil, Clara y muy sensata guía para construir y mantener relaciones estables con tus clientes.

Roberto Nocera's curator insight, March 2, 5:13 PM

Customer Relationship pillars

Michael Wilcox's curator insight, March 2, 9:29 PM

The value and service of client base is paramount to business success yet too often considered as a cost centre rather than the profit centre it can be. Social media increases the reach of both good and bad customer services and experience - in the long run, it pays to take care of current clients.

Rescooped by Michael Ravensbergen from Scoop.it on the Web
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20 Rocking Tools for Successful Blogging | Inbound & Content Marketing Hub

20 Rocking Tools for Successful Blogging | Inbound & Content Marketing Hub | Social media | Scoop.it
The following list of quality blogging tools was created with our favorite people in mind. Our audience. Here's to your best piece of content yet!

Via Ally Greer
Michael Ravensbergen's insight:

Tools to blog!!

 

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Therese Torris's curator insight, February 19, 4:07 AM

Many of the Tools cited are content curation Tools, such as Scoop.it, Zemanta and Feedburner.

Go Viral Exposure's curator insight, February 19, 7:46 AM

Nice little list by #viktoriyasemyrodenko : 20 Rocking Tools for Successful Blogging on #writtent http://buff.ly/1bLdwRj #blogging

LIPC's curator insight, February 19, 1:50 PM

Review for youth engagement and employment

 

 

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Sounding Off: Joe Kutchera “A Latinized marketing model for the 21st Century” - Portada-online.com

Sounding Off: Joe Kutchera “A Latinized marketing model for the 21st Century” - Portada-online.com | Social media | Scoop.it
Sounding Off: Joe Kutchera “A Latinized marketing model for the 21st Century” Portada-online.com Ultimately, how can companies or their advertising agencies persuade buyers to spend their hard-earned money on products when employees oftentimes...
Michael Ravensbergen's insight:

Listen to your audience!!!

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Six trends in corporate sustainability - The Guardian

Six trends in corporate sustainability - The Guardian | Social media | Scoop.it
The Guardian
Six trends in corporate sustainability
The Guardian
Sustainability hasn't historically been at the front and centre of business strategy, but the issues have long been lingering in the background.
Michael Ravensbergen's insight:

The tone of the top!!!

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Rescooped by Michael Ravensbergen from Curation, Social Business and Beyond
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7 Powerful Ways Stories Connect You with Your Customers

7 Powerful Ways Stories Connect You with Your Customers | Social media | Scoop.it
I was visiting a company the other day and chatting about stories. I mentioned how tough it is for any business to gather their customer stories and the two principles snorted, threw their hands up while rolling their eyes, and said, “That’s for sure! We’ve tried it.” So this blog post is all about how …

Via janlgordon
Michael Ravensbergen's insight:

Says to blog!!!

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AceConcierge's curator insight, February 13, 8:55 PM

add your insight...

Paula Silva's comment, March 3, 3:21 PM
Will you check this scoop? Thank you so much. http://sco.lt/5okJ17
Wanda J. Barreto's curator insight, April 1, 10:22 AM

Cuando el curador de contenido expresa su opinión sobre el contenido y su razonamiento para compartirlo, además de informar, desarrolla confianza y credibilidad.  El punto de vista también es una oportunidad de establecer contacto con el lector, de contar su propia historia, demostrar autenticidad y trasparencia. Algunas veces, si el contenido es muy técnico, el lector necesita información adicional o quizás algunos ejemplos adicionales para comprenderlo.

 

En este artículo, +Karen Dietz recomienda incluir un about post antes del contenido, para explicar la historia sobre el material que se comparte.  Además, provee instrucciones sobre cómo hacerlo y buenos ejemplos que podemos imitar.  Yo también lo estoy practicando.

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Defining a content marketing strategy

Defining a content marketing strategy | Social media | Scoop.it
Defining a content marketing strategy: why it matters and how to get started.
Michael Ravensbergen's insight:

Helpfull!!!

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Rescooped by Michael Ravensbergen from Peer2Politics
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The Collaborative Economy: 2014 Hot Topic and Trend | Sustainable Brands

The Collaborative Economy: 2014 Hot Topic and Trend | Sustainable Brands | Social media | Scoop.it
The Collaborative Economy is associated with sharing resources to reduce waste, but its primary focus is on the economics of collaboration and the efficiencies of networks.

Via jean lievens
Michael Ravensbergen's insight:

Tips to be more collaborative!!!

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3 Ways Google Is More Innovative Than Apple

3 Ways Google Is More Innovative Than Apple | Social media | Scoop.it
Even Steve Jobs' biographer says so.

Via Official AndreasCY
Michael Ravensbergen's insight:

Google drives 3 avenues!!!

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Official AndreasCY's curator insight, January 19, 4:02 AM

Do you think Google is the innovation champ these days?

Emeric Nectoux's curator insight, January 20, 10:00 PM

While some investors will inevitably disagree, there are three main reasons he's right: wearables, automobiles, and the coming Internet of Things.


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Knowledge Communities: What's a Community of Practice (CoP)?

Knowledge Communities: What's a Community of Practice (CoP)? | Social media | Scoop.it

 

Dr. Dan:  A reminder of just why so many organizations have mixed results with their communities -- the disconnect between investing in the right methods necessary to achieve the desired results.


Via Dr. Dan Kirsch
Michael Ravensbergen's insight:

Nice model!!

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Dr. Dan Kirsch's curator insight, January 16, 7:48 AM

A nice short read that describes the concept of CoPs, member benefits, sponsor benefits, and barriers to knowledge sharing.

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Sustainable Digital Ecosystems

It’s called Veta La Palma, an aquaculture farm located in Spain. Wikipedia tells me that it produces 1,200 tons of sea bass, bream, red mullet and shrimp each year. Unlike most of the world’s fish farms, it does so not by interfering with nature, but by supporting it.

When Barber asked Miguel Medialdea, the lead biologist at Veta La Palma, how he measured success, he pointed to thousands of pink flamingoes blanketing the water and said, “That’s success. Look at their bellies, they’re feasting!” He explains that the flamingoes travel 150 miles every day to feed on his fish “because the food’s better.” His fish farm is also one of the largest and most important private bird sanctuaries in Europe.

Barber asked him, “Isn’t a thriving bird population the last thing you want on a fish farm?” He explains that the flamingoes, by eating mostly shrimp, create an abundance of nutritious algae left for his prized fish. “We farm extensively, not intensively,” says Medialdea.

Barber describes Veta La Palma as:

1. A farm that doesn’t feed its animals.
2. A farm that measures its success by the health of its predators.
3. A farm that’s literally a water purification plant.

As interested as I am in sustainable aquaculture, I find the model compelling as a blueprint for healthy ecosystems of all kinds. Imagine digital environments that could be described that way: places that require little maintenance, that provide value to everyone (not just the ‘farmer’) and contribute to improving the overall health of the wider digital environment.

It seems like everyone is talking about the importance of ecosystems these days, especially in the context of ‘brand ecosystems’. And although I think this is an interesting topic, I am using the ecological metaphor to talk about something a little different.


Via Giri Kumar
Michael Ravensbergen's insight:

Input for thoughts!!!

 

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Building a Next-Generation Online Video Experience with Adobe Primetime

Building a Next-Generation Online Video Experience with Adobe Primetime | Social media | Scoop.it

Via Nicolas Weil
Michael Ravensbergen's insight:

The future  in social marketing!!!

 

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Clear Signals You Have No Branding Strategy

Clear Signals You Have No Branding Strategy | Social media | Scoop.it
Being on social media and having a branding strategy are two different things.  In science, conclusions are drawn by observation.  An observation can be made by looking at what is and what is not there.  Looking at what isn’t present is often...
Michael Ravensbergen's insight:

Learn from this signals!!! Change them.

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Rescooped by Michael Ravensbergen from Scoop.it on the Web
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A Community Manager’s Guide To Scoop.it

A Community Manager’s Guide To Scoop.it | Social media | Scoop.it

Let me take you through a very insightful discussion that I had with Ally on community managers and how they can make full use of Scoop.it to build a stronger online community with their audience.


Via Guillaume Decugis
Michael Ravensbergen's insight:

Build up your interest graph!!

 

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Guillaume Decugis's curator insight, May 6, 2:02 PM

@Ally Greer was interviewed by the team at Circus Social agency on their blog to discuss how content curation can help community managers in general and social media publishing in particular. 


Ally gave a lot of interesting insights and also 5 practical tips to make the most of Scoop.it if you're a community manager.

Guillaume Decugis's curator insight, May 6, 2:03 PM
Ally's insights on the job of community manager and also how content curation can help through 5 practical tips.
Shelley Costello's curator insight, May 6, 8:22 PM

This is something every social media manager should know.

Shelley Costello

http://www.creativewebconceptsusa.com

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Green Growth Initiative – From vision to implementation - The Nation

Green Growth Initiative – From vision to implementation - The Nation | Social media | Scoop.it
The Nation Green Growth Initiative – From vision to implementation The Nation This aspect of translating “green” into terms understood by the common man as a means to creating mass public and political appeal has remained largely unaddressed by...
Michael Ravensbergen's insight:

THE green growth vision!!

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Rescooped by Michael Ravensbergen from Public Relations & Social Media Insight
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The Future Of Content Curation Tools - Part II

The Future Of Content Curation Tools - Part II | Social media | Scoop.it

This article is the second part of the excellent guide written by Robin Good and published on MasterNewMedia in these recent days.
The Part I that I curated and excerpted a summary is here: http://sco.lt/9BOLdB


Each point is analyzed with more information and external links. Read full, interesting and detailed article here:
http://www.masternewmedia.org/content-curation-tools-future-part2/

 


Via Giuseppe Mauriello, Jeff Domansky
Michael Ravensbergen's insight:

Curation tools!!!

 

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sarahgb's curator insight, December 20, 2013 1:46 AM

useful information 

John Thomas's curator insight, February 1, 12:44 PM

The Future Of Content Curation Tools -

Jeff Domansky's curator insight, February 18, 1:45 PM

Valuable tips from Robin Good and thanks Giuseppe Mauriello for sharing them.

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2014 Edelman Trust Barometer: Tech Industry Risks Loss Of Trust As Government Trust Plunges To Record Levels -SVW

2014 Edelman Trust Barometer: Tech Industry Risks Loss Of Trust As Government Trust Plunges To Record Levels -SVW | Social media | Scoop.it
Silicon Valley Watcher - reporting on the business of innovation at the intersection of technology and media

Via Marylene Delbourg-Delphis
Michael Ravensbergen's insight:

Lost in gouvernemental trust by US people!!! 

 

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Considering sustainability as a business strategy: a prudent move for 2014 - The Guardian

Considering sustainability as a business strategy: a prudent move for 2014 - The Guardian | Social media | Scoop.it
The Guardian Considering sustainability as a business strategy: a prudent move for 2014 The Guardian During a webcast delivered in 2012, sponsored by EY, panellists discussed trends in sustainable business practices and what they felt was important...
Michael Ravensbergen's insight:

A prudent move ..... V sustainability.

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Branding Strategy Insider | 50 Ways To Differentiate Your Brand

Branding Strategy Insider | 50 Ways To Differentiate Your Brand | Social media | Scoop.it
Everybody wants a brand that’s different. The irony of that statement is intentional. It belies the conservative manner in which most brands approach competitive difference.
Michael Ravensbergen's insight:

Intentions of your brand!!

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Participatory Communication and Cultural Continuity Perspectives Regarding ... - US-China Institute

Participatory Communication and Cultural Continuity Perspectives Regarding ...
Michael Ravensbergen's insight:

Even china and Tibet sees the potential of a community for change!!

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Does Your Community Need A Code Of Conduct? - gingerconsulting

Does Your Community Need A Code Of Conduct? - gingerconsulting | Social media | Scoop.it
Online communities provide a service to all to be a place where ideas, experiences and networking can take place. These communities are populated with... (Does Your Community Need A Code Of Conduct?
Michael Ravensbergen's insight:

A code of conduct. sample!!!

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Rescooped by Michael Ravensbergen from Designing design thinking driven operations
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Marketing’s new re-designed 7P’s

Marketing’s new re-designed 7P’s | Social media | Scoop.it
The omni-chanannel, real-time, everything’s available environment we are currently living in has changed the marketing fundamentals quite radically. The world is no longer the same place for which The marketer E.

Via Fred Zimny
Michael Ravensbergen's insight:

Présence in stead of Place!!!

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Tutor virtual's curator insight, January 18, 9:39 PM

Las 7 P...!!!

Ubleam's curator insight, January 20, 4:28 AM

Position – in customer’s mind

Performance – the user experience

Proximity – How close the brand is to it’s customers, Customer intimacy

Price  – Price is no longer a fixed figure

Presence – instead of

Place

Product

Promotion

Debra Walker's curator insight, January 20, 5:32 PM

Love this repositioning of perspective - always wise to shift the way we look at things from time to time.

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Iconion

Iconion | Social media | Scoop.it
Iconion is a free wizard app that helps you to create original icons and convert them into various image file types. Free versions for Windows & Mac.

Via Official AndreasCY
Michael Ravensbergen's insight:

Beautifull tool!!!

 

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How you can use sustainable design and save the world | Design | Creative Bloq

How you can use sustainable design and save the world | Design | Creative Bloq | Social media | Scoop.it
'Sustainable design' is a commonly used term these days, but it isn't a separate branch of design, or an optional add-on to an existing design. In this day and age, all design should be sustainable - in terms of environment, economy and society.
Michael Ravensbergen's insight:

Inspiration!!!

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6 Ways Social Media Will Change In 2014 - Edudemic

6 Ways Social Media Will Change In 2014 - Edudemic | Social media | Scoop.it
For those who don't use social media, #1 will reign supreme. If you're not already on the social media train, 2014 will be the year to hop on. If you've already been riding the train, check out #2-6 to see what the trends are expected to be!

Via Jesús Hernández, Gladys Pintado, AlexaSocialMedia - Social Media & Community Management
Michael Ravensbergen's insight:

Trends  2014!!!

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Lori Wilk's curator insight, January 11, 11:56 PM

The bottom line is that most of us will increase our social media participation this year over last year and we will participate on the growing platforms that incorporate visual formats from Instagram to YouTube as well as increase time spent on mobile devices.