LinkedIn, once your online resume, has morphed into your opportunity to introduce yourself to others and attract the attention of those who need to know you. However, mindsets are slow to shift, and those who still consider LinkedIn nothing more than a digital resume are missing out on some of the biggest opportunities LinkedIn has ever offered. In a world that is becoming more virtual, with remote work becoming the norm, LinkedIn often delivers your first impression. To make sure you come across as the wildly interesting, compelling, and accomplished person you are, focus on the following six elements of your profile.
It’s the end of the year. Everyone on my team is getting ready for holiday travel and planning to spend time with friends and family. But before we hang it up for the year, I’ve got one more thing left to do: find and hire two business development reps for my team here at Dropbox.
December isn’t the hottest season for recruiting and hiring, but in the waning weeks of 2016, I had two open positions on my team and a pretty thick pipeline of candidates, typical of the season. But determined to find my top hire before breaking for the holidays, I reached out to our recruiting team, and they suggested I check out the “Apply Starters” feature in LinkedIn Jobs, which rolled out late last year. The tool lets hiring managers find candidates who’ve started applying to their companies’ job postings, even if they don’t finish. That led me straight to my newest hire, Veronica Velasco. Here’s how.
In every pie: Google’s technologies will add value to self-driving cars, Google Photos’ search capabilities and Snapchat filters that convert the images of users into animated pictures. | Photo Credit: Getty Images Artificial intelligence has been the secret sauce for some of the biggest technology companies. But technology giant Alphabet Inc.’s Google is betting big on ‘democratising’ artificial intelligence ... Read More
Via Yves Mulkers
The average person will spend more than five years of their lives on social media, according to a study by influencer marketing agency Mediakix.
Mediakix calculated average time spent per day on YouTube (40 minutes), Facebook (35), Snapchat (25), Instagram (15) and Twitter (one) and projected those figures out over a lifetime, arriving at a total of five years and four months.
As a kid, I always gravitated to disruptors in the music I listened to: Elvis who disrupted the sound of the 1950s; Michael Jackson who disrupted the world of videos in the 1980s. Not surprising since disruption was in my blood. Shortly after he graduated college, my dad left a career in engineering and decided to pursue his passion for music. In the 1950s, his quartet, Los Llopis, disrupted the sounds of Cuba, becoming the first to integrate American rock ‘n’ roll with the rhythms and the sounds of the island.
But today I realize something: My dad wasn’t just disrupting the status quo – he was creating something new: Cuban crossover music. Elvis and Michael Jackson were creators too.
A content marketing hub is a website or blog where a brand publishes shareable content — articles, images, videos. It is a destination where the brand’s followers find a steady flow of helpful information or entertaining tidbits that go beyond the strictures of basic marketing copy. Essentially, it is the place where a brand’s audience should find content they actually want.
Here is a list of content marketing hubs from brands. These sites cover industry developments, expert tips, behind-the-scenes looks, and even intimate portraits. Some have polished editorial designs, while others are simply places for communities to share. Use these examples to imagine new places to engage your customers
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.