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Rescooped by LiLian Hor from Public Relations & Social Media Insight
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What Should I Tweet? 8 Places to Find Fantastic Content

What Should I Tweet? 8 Places to Find Fantastic Content | Social Media | Scoop.it
Looking for something to tweet? These resources should help keep your Twitter stream hoppin.... When it comes to Twitter, it matters less where the content you share comes from, and more that it’s plentiful, entertaining, educational, or otherwise valuable to your existing and future followers. This is why content curation -- not just creation from scratch -- can be such an important component of your inbound marketing strategy. So, here are eight places you can regularly consult to find content to delight your existing followers and attract new ones...
Via Jeff Domansky
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Rescooped by LiLian Hor from Public Relations & Social Media Insight
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Time to Purge Your Fan Base? - Digital Influence Mapping Project

Time to Purge Your Fan Base? - Digital Influence Mapping Project | Social Media | Scoop.it
Recently, Burger King Norway purged its Facebook fanbase. They reduced it from 38,000 fans to 8,000...on purpose. Their stated goal was to encourage fickle deal-hunters to exit their addressable fan base leaving those who really cared and preferred Burger King (over McDonalds).For a quick service restaurant (QSR) or a fast moving consumer goods company (FMCG) this is a radical move. Brand loyalty isn’t what it used to be and many of us are happy enough to ask for Pepsi as Coke. Can a Burger King fan also be a McDonald’s fan? Chances are there is quite a bit of overlap. Still, the move to be more intentional about who is in your Facebook fanbase and your Twitter follower-base is right minded....
Via Jeff Domansky
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Rescooped by LiLian Hor from Buying Vacation Rental Property in Florida
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Leading Experts Predict The Content Marketing Trends for 2014 - Search Engine Journal

Leading Experts Predict The Content Marketing Trends for 2014 - Search Engine Journal | Social Media | Scoop.it
“Find out what content marketing trends the industry experts expect to see in 2014, exclusively on Search Engine Journal!”
Via Agi Anderson
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Rescooped by LiLian Hor from AtDotCom Social media
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What Social Media Managers Need To Know About Facebook In 2014

What Social Media Managers Need To Know About Facebook In 2014 | Social Media | Scoop.it
“For many of us, it's hard to believe that 2013 is almost over.”
Via Alessandro Rea, John van den Brink
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