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Rescooped by Karen 湯凱倫 from The Future of Social Media: Trends, Signals, Analysis, News
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Six digital publishing startups to watch

Six digital publishing startups to watch | Social Media | Scoop.it

You know you can blog with Tumblr or WordPress, or self-publish a book on Kindle or iBooks. But what’s next for the publisher who wants to sell a mobile-native magazine, or the blogger who’s sick of messing with plugins?

Here are six startups that offer new options to creators. Three of them — Periodical, 29th Street Publishing and Creatavist — let you create and sell mobile-friendly magazines, ebooks and newsletters; the other three — Postach.io, Ghost and Glipho — aim to let you blog in a new way.


Via Ilkka Olander
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Terje Sand's curator insight, July 2, 2013 3:56 AM

Underskogen vokser frem - mens de tre store norske forlagene kniper igjen... Gad vite når demningene brister i Norge...?

 

Terje

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5 Top Online Marketing Trends for the Rest of 2013 | B2B Marketing Blog | Webbiquity

5 Top Online Marketing Trends for the Rest of 2013 | B2B Marketing Blog | Webbiquity | Social Media | Scoop.it
Here are a handful of online marketing trends for the second half of 2013 that may help you grow your sales both online and off faster than you expected.
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Social Media In A Day [INFOGRAPHIC]

Social Media In A Day [INFOGRAPHIC] | Social Media | Scoop.it
If you enjoyed this post, make sure you subscribe to my RSS feed! You can also follow me on Twitter here.
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Social Media Marketing Tips & Trends: A Video Compliation | Tools for Social Media

Social Media Marketing Tips & Trends: A Video Compliation | Tools for Social Media | Social Media | Scoop.it
Interested in learning the latest tips and strategies on how to market your business through social media? Here's a short list of helpful videos that you can add to your social media marketing toolkit.
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Rescooped by Karen 湯凱倫 from Transmedia Storytelling meets Tourism
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The Facebook Ads Benchmark Report


Via Soraia Ferreira, Ph.D.
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Soraia Ferreira, Ph.D.'s curator insight, June 25, 2013 7:56 AM

Current and future social advertising trends continue to show an incredible amount of growth in the industry. Research in a recent BIA/Kelsey report suggests that the social ad market may reach $11 billion by 2017, up from $4.7 billion in 2012. The same report indicates that the social ad market is young and growing, representing only 1-10% of many advertisers’ budgets.

Additionally, there’s a huge opportunity in mobile advertising. eMarketer shows that while mobile represents 12% of people’s time spent consuming media, only 3% of United States advertising is spent on mobile. This represents a $20 billion opportunity in the United States.

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Blogs Outrank Social Networks for Consumer Influence: New Research | Social Media Examiner

Blogs Outrank Social Networks for Consumer Influence: New Research | Social Media Examiner | Social Media | Scoop.it
New Research: Here are the latest findings from Technorati’s 2013 Digital Influence Report that show “consumers are turning to blogs when looking to make a purchase.”
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大數據與口碑行銷背後的科學奧秘

大數據與口碑行銷背後的科學奧秘 | Social Media | Scoop.it
口耳相傳背後是有科學奧秘的。為什麼有人討論某些東西比別的多?這既非隨機亦非運氣。正如行為經濟學家研究過為什麼大…
Karen 湯凱倫's insight:

 6 大原則可以簡稱為 STEPPS:社群貨幣(Social Currency),觸發原因(Triggers),情緒(Emotion),公共(Public),實際價值(Practical Value)以及故事(Stories)。

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Social Media & Mobile in Travel Report

Social Media & Mobile in Travel Report | Social Media | Scoop.it
Essential travel industry case studies, statistics and analysis of the current social media and mobile landscape.
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This Is the Perfect Pinterest Picture, According to Science | Wired Business | Wired.com

This Is the Perfect Pinterest Picture, According to Science | Wired Business | Wired.com | Social Media | Scoop.it
It turns out the most popular Pinterest pictures have no faces in there. That and five other Pinterest photo secrets have been gleaned from a massive database of user activity.
Karen 湯凱倫's insight:

No human faces

Little background

Multiple colors

Lots of red

Moderate light and color

Portrait style

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TL 2013 Social Media's Most Innovative Travel Companies

TL 2013 Social Media's Most Innovative Travel Companies | Social Media | Scoop.it
The second annual SMITTY Awards showcase airlines, hotels, cruise lines, bloggers, and others who...
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Social Media is Hard: The 2013 Landscape of Social Networks in one Infographic

Social Media is Hard: The 2013 Landscape of Social Networks in one Infographic | Social Media | Scoop.it
After almost two-and-half years, it is with great pleasure that I officially unveil the fourth edition of The Conversation Prism. Viewed and downloaded millions of times over, The Conversation Prism

Via Soraia Ferreira, Ph.D.
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Social Media Trends to Watch 2013-14

Social Media Trends to Watch 2013-14 | Social Media | Scoop.it

Social media impacts consumers' purchase behaviour, from selection to purchase and post-purchase, in a way no other channel can. With a rapidly increasing usage of smartphones, particularly from th...

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Interview Martin Lindstrom (Part 1): Three Future Trends in Marketing

Interview Martin Lindstrom (Part 1): Three Future Trends in Marketing | Social Media | Scoop.it
Where the battle for consumer attention will be fought.
Social networks, online games and city streets will transform into a battle zone where brands will fight over the attention of the consumer. How best to win?
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Social Media Trends in 2013 - Randy McKown

Social Media Trends in 2013 - Randy McKown | Social Media | Scoop.it
Social Media Trends in 2013. Where should you be focusing your online marketing and social media strategies to get more people sharing your content online. (Stop Talking About Just Yourself & Be Social ..
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數位雜誌的春天來臨?今年第一季廣告收入成長 24%

數位雜誌的春天來臨?今年第一季廣告收入成長 24% | Social Media | Scoop.it
本文出處為 〈 數位雜誌的春天來臨?!今年第一季廣告收入成長 24% 〉。Inside 獲 Dimension 授權轉載。 最近天氣熱得不像話,光是呼吸都要融化了!節節上升的氣溫意味著暑假的到來。無獨有偶,溫度狂飆的不只有地球,多家出版商便指出,數位雜誌的廣告量也如即將到來的暑假般,熱度持續看漲! 知名市調公司 Kantar Media 與出版商情報局(Publishers Information Bureau,PIB)的共同報告顯示,數位雜誌 iPad 版今年第一季的廣告數量相當亮眼,較...
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Social media influences revenue management

Social media influences revenue management | Social Media | Scoop.it

Social media is transforming not just how people connect and stay in touch but also how they collaborate, plan, share information and make decisions. TripAdvisor, Facebook, Twitter and Foursquare are changing the travel landscape, and newer social entrants like Instagram and Pinterest are rapidly coming into their own as the viral, sharing economy compounds. As the next generation of travelers, marketers and revenue managers use these sources to make decisions, it will become paramount for hotel teams to analyze the quantitative and qualitative data to capitalize on social trends.


Via Soraia Ferreira, Ph.D.
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Best Travel Gear for Business Travelers

Ten experts weigh in on their favorite travel gear, plus LinkedIn members sound off on their top picks for luggage, laptop bags, and more.
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EyeforTravel's Social Media and Mobile trends in Travel infographic

Social Media trends in Travel infographic created from EyeforTravel's original research
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China’s next chapter articles and insights | McKinsey & Company

China’s next chapter articles and insights | McKinsey & Company | Social Media | Scoop.it
To continue its stunning rise, China must fundamentally rethink its cities, companies, and society.
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Social Media's Coolest Travel Companies

Social Media's Coolest Travel Companies | Social Media | Scoop.it
Travel + Leisure’s first annual SMITTY Awards showcase the most innovative uses of social media i...
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