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Rescooped by Jenny Chawla (Dipti) from Pinterest
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How Universities Can Use Pinterest and SnapChat

How Universities Can Use Pinterest and SnapChat | Social Media daily | Scoop.it
Find out how universities can use Pinterest and Snapchat. Featuring Sr. Social Media Specialist Hillary Frazier from the University of Michigan.

Via Kelly Lieberman
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Rescooped by Jenny Chawla (Dipti) from Social Media, SEO, Mobile, Digital Marketing
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The Top 3 Instagram Trends for Marketers

The Top 3 Instagram Trends for Marketers | Social Media daily | Scoop.it

With 42% of marketers planning to increase their use of Instagram this year, visual content is more important than ever to a brand’s marketing strategy. But for many brands, creating a captivating Instagram profile and generating high quality visual content can be challenging. To help marketers get the most impact out of their Instagram profiles, here are the top three marketing trends that any business can learn from, whether you have 300,000 followers or 300.

 


Via Kamal Bennani
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Rescooped by Jenny Chawla (Dipti) from Facebook for Business Marketing
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Facebook Marketing for Small Business - Mari Smith

Facebook Marketing for Small Business - Mari Smith | Social Media daily | Scoop.it
Check out this interview about how to optimize your Facebook marketing for small business with Facebook marketing guru Mari Smith.

Via Peg Corwin
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Peg Corwin's curator insight, April 22, 2014 4:20 AM

Tip from Facebook pro Mari Smith on finding content to share:  "I use Content Gems (contentgems.com) every single day. I know a lot of people like Sway, or Sponge, there are great tools for surfacing relevant content."

Rescooped by Jenny Chawla (Dipti) from Pinterest
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11 Bloggers Reveal Their Best Pinterest Tips

11 Bloggers Reveal Their Best Pinterest Tips | Social Media daily | Scoop.it
Want to learn how to get traffic from Pinterest? 11 bloggers reveal their best Pinterest tips and tricks.

Via Kelly Lieberman
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Scooped by Jenny Chawla (Dipti)
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Project Pinterest: Prepare a tasty, no-fuss vegetarian casserole - The Express-Times

Project Pinterest: Prepare a tasty, no-fuss vegetarian casserole - The Express-Times | Social Media daily | Scoop.it
Project Pinterest: Prepare a tasty, no-fuss vegetarian casserole
The Express-Times
Project Pinterest is a Sunday Morning feature taking inspiration from pinterest.com and requires us to make good on our project wish list.
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Rescooped by Jenny Chawla (Dipti) from Pinterest
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How You Can Get More Pinterest Followers (Infographic)

How You Can Get More Pinterest Followers (Infographic) | Social Media daily | Scoop.it
Did you know that Pinterest drives more revenue than Facebook and Twitter? Every Pinterest follower is valuable, and you want as many as you can get.

Via Kelly Lieberman
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Peg Corwin's curator insight, March 3, 2014 8:50 AM

Meaty infographic on expanding and engaging those Pinterest followers.


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Rescooped by Jenny Chawla (Dipti) from Social Media News
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The Future of Social Media: 60 Experts Share Their 2014 Predictions

The Future of Social Media: 60 Experts Share Their 2014 Predictions | Social Media daily | Scoop.it
Social Media will continue to grow as a sales and customer service tool, although the impact on marketing may become less as established social networks make changes to encourage paid promotion. At the same ....

Via Scott McElreath
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Olivier Milo's curator insight, December 21, 2013 1:11 AM

A large panel covering many facets of the current issues in Digital Marketing and Social Media

Rescooped by Jenny Chawla (Dipti) from Pinterest
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Pinterest: 3 Tips (and The 1 Secret They Share) - Heidi Cohen

Pinterest: 3 Tips (and The 1 Secret They Share) - Heidi Cohen | Social Media daily | Scoop.it
Showing your Pinterest power? If not, here are 3 Power Pinterest Tips (& the 1 secret they share). Also, 3 Pinterest data charts to help your marketing.

Via Kelly Lieberman
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Rescooped by Jenny Chawla (Dipti) from Pinterest
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A Pinterest Guide for Your Business - Business 2 Community

A Pinterest Guide for Your Business - Business 2 Community | Social Media daily | Scoop.it

Via Kelly Lieberman
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Rescooped by Jenny Chawla (Dipti) from Everything Pinterest
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20 retailers integrating Pinterest into their email marketing

20 retailers integrating Pinterest into their email marketing | Social Media daily | Scoop.it
It's not just casual Pinterest users making their own boards and pinning images, brands are fast discovering that sharing and adding pins to their own products can be an effective way to drive users to their ecommerce sites.

Via Allison Tyler
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Rescooped by Jenny Chawla (Dipti) from Social Media, SEO, Mobile, Digital Marketing
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The Step-by-Step Guide to Hosting Epic Google Hangouts

The Step-by-Step Guide to Hosting Epic Google Hangouts | Social Media daily | Scoop.it

How many hangouts have you organized last month? And, if you produced hangouts recently, have you scaled them to improve your social following and engagement? If the answers to these questions are “no” and “not really”, then this post is for you.


Via Kamal Bennani
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Rescooped by Jenny Chawla (Dipti) from The MarTech Digest
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33 digital marketing stats you didn't know | YODA London | #TheMarketingAutomationAlert

33 digital marketing stats you didn't know |  YODA London | #TheMarketingAutomationAlert | Social Media daily | Scoop.it
33 digital marketing stats you didn't know. Yoda London have put together stats ranging from, content marketing stats to international social media.

 

__________________________________

► NEW: iNeoMarketing makes content marketing easy with the new Q8 Content. Q8 fills your content pipeline daily with relevant articles that your audience wants to read. Learn more and sign up for the beta program: http://www.Q8content.com.

 

► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).


Via marketingIO
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marketingIO's curator insight, November 26, 2013 7:52 PM

Take a few seconds and scroll through. Interesting (and useful) stats.

Natacha Smigielski's curator insight, November 30, 2013 6:27 AM

Let's figures talk!

Jussara NUNES's curator insight, November 30, 2013 7:13 AM

Interesting infographics

Rescooped by Jenny Chawla (Dipti) from Designing service
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How should Contact Centres integrate Social Media? [infographic] - Smart Insights Digital Marketing Advice

How should Contact Centres integrate Social Media? [infographic] - Smart Insights Digital Marketing Advice | Social Media daily | Scoop.it
The challenge for managers of contact centres in the era of the social media empowered customerIntegrating social media into the Contact Centre is rather a. Marketing topic(s):Customer service and support.

Via Fred Zimny
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Rescooped by Jenny Chawla (Dipti) from Pinterest
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Pinterest Ramps Up E-Commerce Features

Pinterest Ramps Up E-Commerce Features | Social Media daily | Scoop.it
The image-based discovery platform is rolling out pins for specific interests, another feature that will benefit online businesses. So how can marketers best use Pinterest for e-commerce?

Via Kelly Lieberman
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Rescooped by Jenny Chawla (Dipti) from Social Media, SEO, Mobile, Digital Marketing
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LinkedIn’s Publishing Platform May Surprise You

LinkedIn’s Publishing Platform May Surprise You | Social Media daily | Scoop.it

Content inspiration and creation is an art and a science of revelation, experimentation and testing. You need to discover the type of content that resonates with your target audience and is an online game you have to play. It means finding what works on Facebook, Twitter and now even LinkedIn.

 


Via Kamal Bennani
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Rescooped by Jenny Chawla (Dipti) from digital marketing strategy
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10 Beautiful Websites for Your Inspiration - Can Beauty Win As A Strategy?

10 Beautiful Websites for Your Inspiration - Can Beauty Win As A Strategy? | Social Media daily | Scoop.it

Design Beauty As Online Strategy
Beauty has a problem online. Imagine a line with pretty pictures on one end and makes money / converts on the other. As website design travels away from the balanced center out to either pole something is given up.

Beautiful sites often feel solipsistic and self referential. Commerce sites feel transactional and much like an not very special commodity. As visual marketing commands more and more of our attention, efforts and communication arresting imagery is important.

You can't sell someone who doesn't stop long enough to know who you are. Is beauty an effective strategy in and of itself? No. Is commerce an effective strategy in and of itself? No. Truth lies in the magic promise of a balanced approach as these 10 examples of somewhat practical beauty share.

My favorite and the one most centered between those two poles?
Juliana Bicycles - I don't typically like group scenes that aren't open to the viewer as they can send an exclusionary message. This bicycle site doesn't because of the magic of place pictured and the ancient desire to warm next to a fire with friends.

Would NEVER have thought Juliana Bicycles hero could feel so beautiful, friendly and inviting breaking several key rules - but it does.


Via Martin (Marty) Smith, malek
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malek's curator insight, April 25, 2014 8:50 AM

One Unusual trend we ignore

In Digital strategy pay maximum attention to social media tools, digital tricks and marketing tips. But, we don’t always keep tabs on website design trends and evolution

Scooped by Jenny Chawla (Dipti)
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11 signs your small business social media strategy isn't working - MiamiHerald.com

11 signs your small business social media strategy isn't working - MiamiHerald.com | Social Media daily | Scoop.it
11 signs your small business social media strategy isn't working
MiamiHerald.com
Today, small business owners are busier than ever trying to run their companies while handling marketing and sales, too.
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Rescooped by Jenny Chawla (Dipti) from Pinterest
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Social Media Marketing: 7 Pinterest boards every blogger must have

Social Media Marketing: 7 Pinterest boards every blogger must have | Social Media daily | Scoop.it
Social Media Marketing. How to use Pinterest Social Media Marketing strategies for bloggers 7 Pinterest Social Media Marketing tips to gain more followers.

Via Kelly Lieberman
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Peg Corwin's curator insight, March 9, 2014 9:46 PM

Love this list of 7 boards every blogger must have:


 - Tips and tricks
 - Topics that resonate
 - How To
 - Discussion
 - Virtual focus group
 - Community
 - Behind the scenes

 Click for examples and details.


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Rescooped by Jenny Chawla (Dipti) from Pinterest
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INFOGRAPHIC: 22 WAYS TO MAKE YOUR PINS GO VIRAL BASED ON RESEARCH

INFOGRAPHIC: 22 WAYS TO MAKE YOUR PINS GO VIRAL BASED ON RESEARCH | Social Media daily | Scoop.it
Pinterest consultant explains how you can increase the odds of having your images go viral. Consultant reveals 22 proven tips that work on Pinterest.

Via Kelly Lieberman
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Rescooped by Jenny Chawla (Dipti) from SEO and Social Media Marketing
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The need for SEO in 2014

The need for SEO in 2014 | Social Media daily | Scoop.it

SEO in 2014 will be more comprehensive than ever before. Learn how to align your strategies for better ranks in 2014.

 

Read More: http://splashsys.com/blog/how-to-fuel-your-seo-in-2014/


Via Antonino Militello
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oconnorandkelly's curator insight, December 19, 2013 12:48 PM

#smarterbiz

Bart van Maanen's curator insight, December 24, 2013 7:04 AM

Door de vele wijzigingen bij Google (maar ook bij Facebook) is optimalisatie (SEO) van online activiteiten nodig. Zeker als je weinig advertentiebudget hebt en je nog resultaten wil krijgen in de organische zoekresultaten.

 

Hier een opsomming van wijzigingen bij Google dit jaar:

• Panda — January 22, 2013
• Panda — March 14, 2013
• Penguin 2.0 — May 22, 2013
• “Payday Loan” Update — June 11, 2013
• Hummingbird — August 20, 2013
• Penguin 2.1 (#5) — October 4, 2013

 

Dat betekent dat je een consistente strategie moet hebben om te zorgen dat je content en je diensten onder de aandacht blijven komen.

Prerna Thakur's curator insight, January 10, 2014 12:12 AM

Great tips !!

Rescooped by Jenny Chawla (Dipti) from SocialMoMojo Web
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Facebook’s Silent Autoplay Video Ads Require Custom Content to Shine | TechCrunch

Facebook’s Silent Autoplay Video Ads Require Custom Content to Shine | TechCrunch | Social Media daily | Scoop.it
Facebook could have made it easy for advertisers to port their TV commercials or online pre-rolls into its new video ad unit. Instead, it's spawned a fresh..

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Jessica Kelly's curator insight, December 17, 2013 8:29 PM

Interesting update on an interesting strategy: As w/ all autoplaying vids on FB, the video ads will launch sans audio. Will silence turn out to be golden for FB?  ;)

Rescooped by Jenny Chawla (Dipti) from GooglePlus Expertise
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Top 20 Stats to Get You Active on Google Plus – UpCity

Top 20 Stats to Get You Active on Google Plus – UpCity | Social Media daily | Scoop.it
Still on the fence about the effectiveness of Google Plus? Read our top 20 stats to get you active on the second largest social network in the world!

Via Jaana Nyström
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Social Sales Link's curator insight, December 9, 2013 12:39 PM

Got to use Google+ because it is Google!

Rescooped by Jenny Chawla (Dipti) from Facebook for Business Marketing
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EVENT ADS - How To Sell Out An Event With Facebook Ads

EVENT ADS - How To Sell Out An Event With Facebook Ads | Social Media daily | Scoop.it
The Social Fresh EAST social media conference, took place April 18-19, 2013 with a sold-out crowd of marketers.
Selling out a major conference while increasing ticket prices is no easy challenge.

Via Peg Corwin
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Peg Corwin's curator insight, November 17, 2013 9:45 PM

See a plan for using FACEBOOK ADS to promote events.


If you like this scoop, please consider a thumbs up or share.

Rescooped by Jenny Chawla (Dipti) from Social Media, SEO, Mobile, Digital Marketing
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8 Brands Rocking Snapchat

8 Brands Rocking Snapchat | Social Media daily | Scoop.it
These are the chattiest brands on Snapchat, demonstrating that time-sensitive images can actually be a strength in brand marketing.

Via Kamal Bennani
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Molchester Ltd SEO's curator insight, December 9, 2013 5:48 AM

 These are the chattiest brands on Snapchat, demonstrating that time-sensitive images can actually be a strength in brand marketing.

Rescooped by Jenny Chawla (Dipti) from Social Media, SEO, Mobile, Digital Marketing
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4 Ways to Attract Holiday Shoppers on Facebook

4 Ways to Attract Holiday Shoppers on Facebook | Social Media daily | Scoop.it

To capitalize on the holiday shopping season, start by sprucing up your Facebook page, says social media strategist Joan Barrett. “A well-crafted holiday promotion on Facebook has a lot of potential,” she says.

 

If you’re looking to attract gift-givers through your company Facebook page, Barrett offers these tips:

 

 


Via Kamal Bennani
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