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Someone Mentioned You on Social Media. Should You Respond? [Flow Chart]

Someone Mentioned You on Social Media. Should You Respond? [Flow Chart] | Social Media | Scoop.it

Wondering whether you should respond to that mean comment on social media? Check out this flow chart first.


Via Kamal Bennani, Khaled El Ahmad
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Marco Favero's curator insight, November 20, 2014 2:22 AM

aggiungi la tua intuizione ...

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Engaging Your School Community Through Social Media

Engaging Your School Community Through Social Media | Social Media | Scoop.it
A school leader shares his strategies for connecting his community via the school website, Facebook, Twitter, LinkedIn, YouTube, WeChat, and staff blogs.
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Social Media Marketing: Build Your Business on Google+ - #infographic

Social Media Marketing: Build Your Business on Google+ - #infographic | Social Media | Scoop.it
This infographic will guide you towards the basics of Google Plus for business, optimizing your profile and more.

Via marketingIO
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Marco Favero's curator insight, November 22, 2014 6:41 PM

aggiungi la tua intuizione ...

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Think you know how to Google? Here are 35 search tips you probably don’t know about

Think you know how to Google? Here are 35 search tips you probably don’t know about | Social Media | Scoop.it
There's more to a Google search than just inputting a few search terms. Check out some of our favorite Google tips, so you can make the most of the engine.

Via Jeff Domansky
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Jeff Domansky's curator insight, November 16, 2014 1:03 AM

There's more to a Google search than just inputting a few search terms. Check out some of our favorite Google tips, so you can make the most of the engine.

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23 Tools and Resources to Create Images for Social Media

23 Tools and Resources to Create Images for Social Media | Social Media | Scoop.it
A huge list of tools, apps, icons, and backgrounds for creating amazing, professional images for social media and marketing.

Via Khaled El Ahmad
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How to Determine the Best Times to Post on Your Facebook Page

How to Determine the Best Times to Post on Your Facebook Page | Social Media | Scoop.it
Do you know the best time to post on your Facebook page? I’m not talking about the recommended best times, or the times when most of your followers are online, but the times to post that garner the most reach and engagement on your posts.

I’ll admit that for a bit too long, I ignored our page’s insights. They’re confusing, hard-to-follow and time-consuming. I keep up on social media best practices, so I figured that I knew the best times to post based on everyone else’s studies.

One day, that strategy stopped working. I was posting roughly three to five times per day (the general recommended amount), and I was posting at peak times when our audience was online, and one time in off hours, since we have an international audience.

Then, all of a sudden, Facebook’s algorithm hit our Facebook reach. Hard. Our posts went from being seen by 2,000 to 3,000 people to just 200 to 300 people. Even worse, they were getting no engagement. Something had to change.

Via Brian Yanish - MarketingHits.com, Khaled El Ahmad
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The 5 Basic Landing Pages Every Content Marketer Should Consider Having

The 5 Basic Landing Pages Every Content Marketer Should Consider Having | Social Media | Scoop.it
Landing Pages for Content Marketing

Via Khaled El Ahmad
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Benjamin Labarthe-Piol's curator insight, November 3, 2014 12:41 PM

Critical topic

Terence's curator insight, January 9, 2015 7:45 AM

Landing pages, done WELL and for the right traffic, can BE your website.

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How To Make $500,000 A Year On Twitter

How To Make $500,000 A Year On Twitter | Social Media | Scoop.it

UberFacts founder Kris Sanchez has turned his addictive Twitter feed into a wildly lucrative business. But not everyone's buying it.

 

Today he says he makes about $500,000 a year just from sponsored links. The way this works is that a company called Social Reactor, which pairs social media influencers with advertisers, supplies him with galleries or other web pages that he links to in his Tweets. He gets paid for every click those pages receive. Then there are the branded deals he’s done with companies like Ford and Paramount, wherein a simple tweet, accompanied by a link and a hashtag, becomes a virtual slot machine, gushing out thousands to tens of thousands of dollars.

 

Plus the apps. The iOS app, which has been downloaded 1.5 million times, is estimated to generate $60,000 a week from advertising, though that has not yet been implemented.Sanchez is a “special breed," according to Scott Jones, the CEO of ChaCha, which owns Social Reactor. "It’s pretty rare to make that much [money]," Jones says.

 

The reason Sanchez is “on the upper end of the pay scale,” Jones says, is “partially because he has a big follower base, but more importantly, his audience is highly engaged. They stay for an average of more than 14 page views a visit. So if it's a gallery of 10 images, they're going to look at the 10 and then four (pages) of something else."...


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Jeff Domansky's curator insight, October 21, 2014 4:32 AM

Big twit, big money!

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5 Measurements for #PR ROI - via @Forbes

5 Measurements for #PR ROI - via @Forbes | Social Media | Scoop.it
5 Measurements for PR ROI Forbes “A brand's PR rep is the one who is in constant daily communication with the media, gaining an understanding of what they are working on and how we can support their efforts through our clients' offerings,” Benitez...

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The Three Pillars Of Digital PR

The Three Pillars Of Digital PR | Social Media | Scoop.it
The growth of online has changed the world of Public Relations dramatically. Online has given PR a number of opportunities – engaged and larger audiences, groupings online of like-minded people. But it has also created its fair share of head-aches – people criticizing the company on the company’s own media and a fast-moving world which requires resource to keep track.

So, is digital PR really so different from traditional PR methods? Well, yes and no! The principles of PR still remain, with reputation management, stakeholder strategies and managing the spread of information all being crucial in digital PR. But the methods by which these are achieved are different in digital. I think that there are three pillars of Digital PR:

Via Jeff Domansky
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Jeff Domansky's curator insight, October 19, 2014 11:20 PM

Call me. Just don't call me PR.

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5 Effective Social Media Marketing Tips That’ll Boost Your Business

5 Effective Social Media Marketing Tips That’ll Boost Your Business | Social Media | Scoop.it

It is not easy to lead a social media campaign, it requires a lot of planning, creativity and time. You have to stand out from the crowd, be different and be noticed. Furthermore, it can have so many different approaches it might seem confusing on where to start.

 

The important thing is to hone in on specific areas where you’ll be the most effective, and keep a consistency going with those steps so you’ll never fall behind. Much of that comes down to finding the proper channels where you market online, and not being overzealous as some new to business might be....


Via Jeff Domansky
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Oliver Durrer's curator insight, October 20, 2014 10:17 AM

In todays digital economy, social media and especially as outreach channels for your content marketing is a key success factor for building relationships and getting customers for your business. These 5 tips are valuable to increase the effectiveness of your social media marketing. 

Nick Lobasso's curator insight, October 20, 2014 12:27 PM

Social media marketing campaigns are not as easy as they seem.  They require planning and creativity.  Campaigns are not just formed over night; they take time to become implemented effectively.  You need to figure out ways to be unique and different from other brands in order for people to remember and recognize you.  These are five social media marketing tips that will help your business.  Set a limit to how many posts you will create each day.  You don’t want to go overboard with posts daily because then people may miss the most important posts.  Focus on each social media site differently; don’t post the same things on all your accounts because different people may not be interested in that on certain social media sites.  Another tip is to have positive customer service and respond to customers who make comments on your social media pages.  Start conversations with your customers rather than just posting random things.  By becoming engaged with your customers it shows that you care about them and not just about looking for a profit.  The last tip is to use Google + for a better way to have relationships with customers.

Patricia Raimundo's curator insight, October 20, 2014 2:18 PM

agregar su visión ...

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20 Tools for Creating and Delivering Amazing Presentations

20 Tools for Creating and Delivering Amazing Presentations | Social Media | Scoop.it
Got a presentation coming up? Here are 20 tools you can use to make sure it goes off without a hitch.

Via Maria Margarida Correia, Khaled El Ahmad
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malek's curator insight, October 18, 2014 1:03 PM

An amazing collection,

Keynote and Haiku Deck are my favourites. 

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How to Use Twitter Animated GIFs to Improve Your Marketing

How to Use Twitter Animated GIFs to Improve Your Marketing | Social Media | Scoop.it

Does your Twitter marketing need a new twist? Have you considered using Twitter animated GIFs in your tweets?

 

Twitter’s newest feature lets you include animated images, called GIFs, in your tweets.Twitter animated GIFs add more interest to images and are a great way to gain exposure on Twitter.

 

In this article you’ll discover three ways you can use animated GIFs as a Twitter marketing tactic for your business....


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Jeff Domansky's curator insight, August 13, 2014 3:30 AM

Want a new visual tactic for your Twitter images? Here's how to use Twitter animated GIFs to improve your marketing. But are they effective or supremely annoying?

OXY GREY's curator insight, August 13, 2014 5:02 AM

Comment rendre vos images sur Twitter plus intéressantes. Interesting :-)

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How to Use Social Media to Promote Your Content

How to Use Social Media to Promote Your Content | Social Media | Scoop.it
If you're not using social media to promote your content you are missing out on a plethora of opportunities. Learn more about how to use social effectively.
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Social Media Rules for Twitter, Facebook, and Google+ [Infographic] - CPC Strategy

Social Media Rules for Twitter, Facebook, and Google+ [Infographic] - CPC Strategy | Social Media | Scoop.it
More than half of people in the US have a social profile (56%), 22% of those people using social sites multiple times a day (nearly 2/3). American’s use social media every day. 58 million people in the US admit they use social...
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How to Shift Your Marketing from Traditional to Inbound in 7 Steps

How to Shift Your Marketing from Traditional to Inbound in 7 Steps | Social Media | Scoop.it
Shifting from traditional to inbound is beneficial, but the process can be difficult. Here's how to get started in a few simple steps.

Via Jeff Domansky
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Jeff Domansky's curator insight, November 16, 2014 2:27 AM

Shifting from traditional to inbound is beneficial, but the process can be difficult. Here's how to get started in a few simple steps.

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How To Create A Social Media Marketing Plan In 6 Steps

How To Create A Social Media Marketing Plan In 6 Steps | Social Media | Scoop.it
Creating your social media marketing plan shouldn't be that hard. Here's a 6-step guide on how to create a social media marketing plan.
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Storytelling Tips When Speaking To The Same Crowd Again And Again And Again

Storytelling Tips When Speaking To The Same Crowd Again And Again And Again | Social Media | Scoop.it
I usually write about the challenges of professional and executive speaking, but there’s one speaking gig that presents difficulties even most pros don’t have to face: preaching. Preachers face the same audience (mostly) week after week, year after year, and have to somehow persuade them to listen afresh every Sunday. Even [...]

Via Karen Dietz, Os Ishmael, malek, Khaled El Ahmad
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Karen Dietz's curator insight, October 8, 2014 6:03 PM

Article Link: 

http://www.forbes.com/sites/nickmorgan/2014/10/07/whats-the-toughest-speaking-challenge-of-all/ 


Here's another fabulous article from Nick Morgan who writes about sharing stories to the same group over time. Think of your employees. Or the different market/customer segments you address.


Storytelling again and again and again to the same group is tough stuff. How do you do that and not be boring?


Morgan comes up with 9 ways to not get into a rut while continuing to enchant your audience(es). Gotta love that!


Keep this list hand -- especially if you are a leader or content marketer. And guaranteed, these 9 tips are a lot of fun to do. Enjoy!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

malek's curator insight, October 9, 2014 7:28 PM

Public speaking phobia: how to preach?  

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Effective Ways of Improving Your Business Using Local SEO

Effective Ways of Improving Your Business Using Local SEO | Social Media | Scoop.it

Local SEO is a great way to target customers by allowing the local businesses to get featured before their customers are looking for them. Higher a business ranks in this local search result, greater are its chances of being noticed by a potential customer.

 


Via Kamal Bennani, Khaled El Ahmad
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Digital Media Diva's curator insight, October 23, 2014 1:59 AM

Local SEO Strategies for your Business. 

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What Social Media Can Do for Your Business Today

What Social Media Can Do for Your Business Today | Social Media | Scoop.it
Social media has gone beyond social interaction and has now become an easy way of sharing content.

Via The Fish Firm
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Elevate Your Social Media Engagement in 5 Easy Steps

Elevate Your Social Media Engagement in 5 Easy Steps | Social Media | Scoop.it

In order to effectively maximize your social media presence, you must captivate your target audience. Below are 5 tactics that are sure to elevate your social media engagement.


Via The Fish Firm
hussein ali bahadi's insight:

خمس خطوات لتعزيز ظهورك في #الاعلام_الاجتماعي وزيادة تفاعل متابعيك

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Introduction to Social Media for Real Estate Sign Up Today

Introduction to Social Media for Real Estate Sign Up Today | Social Media | Scoop.it
Introduction to Social Media for Real Estate Sign Up Today:
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Content Marketing Strategy – A Guide

Content Marketing Strategy – A Guide | Social Media | Scoop.it
So how do you create a good content marketing strategy? Today we are going to go through and show you how we create a good content marketing strategy that will be the basis of a long lasting website. We will not go into any gray hat or black hat techniques since I personally believe most of those don’t work with content marketing, and are a waste of time to try.

Via Jeff Domansky
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Jeff Domansky's curator insight, October 19, 2014 11:52 PM

What does your content marketing cycle look like? Here's a useful guide.

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10 Free Tools For Creating Infographics & Visualizing Data

10 Free Tools For Creating Infographics & Visualizing Data | Social Media | Scoop.it
Are you looking for some free to use web tools that can help you create beautiful Infographics and visualize data? Well, if your answer is yes, then you are lucky enough to land on the right page.

Via Maria Margarida Correia
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Top 20 LinkedIn Tips from the Experts

Top 20 LinkedIn Tips from the Experts | Social Media | Scoop.it
Get the best advice on how to enhance your influential ability on LinkedIn! Here are the top 20 tips you can learn from.

Via Neil Ferree, Khaled El Ahmad
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Neil Ferree's curator insight, August 26, 2014 2:43 PM

LinkedIn is one of the best social channels for growing your business contacts and increase your social media presence.

Gilberto Galea's curator insight, August 26, 2014 4:21 PM

Great tips!

cairoqween's curator insight, August 27, 2014 12:09 AM

This is perfect for my blog