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Rescooped by Helen Simpson from RMStaples Topics
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The Ideal Length for All Online Content

The Ideal Length for All Online Content | Social Media | Scoop.it

Every so often when I’m tweeting or emailing, I’ll think: Should I really be writing so much?

 

I tend to get carried away. And for the times that I do, it sure would be nice to know if all this extra typing is hurting or helping my cause. I want to stand out on social media, but I want to do it in the right way.

 

Curious, I dug around and found some answers for the ideal lengths of tweets and titles and everything in between. Many of these could have been answered with “it depends,” but where’s the fun in that?

 

Solid research exists to show the value of writing, tweeting, and posting at certain lengths. We can learn a lot from scientific social media guidelines like these. Here’s the best of what I found.


Via Jeff Domansky, Robert M Staples Molina
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Carol Isakson's curator insight, April 21, 2014 8:30 AM

Handy starting point

Susan Burnell's curator insight, April 21, 2014 5:07 PM

Interesting. I have to disagree with blog length - 1600 words (about a 7-minute read) might be good for SEO, but it's a long time to expect readers to stay with you. Respect their time and keep it short

AlGonzalezinfo's curator insight, April 21, 2014 9:24 PM

This is a truly useful resource!

Rescooped by Helen Simpson from RMStaples Topics
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What a Fake Toilet Company Tells Us About Our Fading Privacy

What a Fake Toilet Company Tells Us About Our Fading Privacy | Social Media | Scoop.it

I wasn't actually surprised to learn that public officials in Toronto had agreed to install "smart toilets" in the city's convention center so they could analyze public, um, data. As a privacy researcher, the idea fascinated me.


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Rescooped by Helen Simpson from RMStaples Topics
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What Social Networks Should You Use in 2014? [INFOGRAPHIC]

What Social Networks Should You Use in 2014? [INFOGRAPHIC] | Social Media | Scoop.it
We’re now into a whole new year – but which social networks should have your full attention this year?

Via Lauren Moss, Steven Krohn, Robert M Staples Molina
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Amy Williamson's curator insight, February 5, 2014 5:43 AM

A must read for anyone working in social media!

Marianne Naughton's curator insight, February 20, 2014 1:54 PM

Thanks

Monica S Mcfeeters's curator insight, March 30, 2014 9:16 AM

Do you wonder where to put most of your online time for the best reach to viewers? Here is helpful info to help you decide.

Rescooped by Helen Simpson from RMStaples Topics
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29 Social Media Tools Recommended by the Pros |

29 Social Media Tools Recommended by the Pros | | Social Media | Scoop.it
Discover 29 hot social media tools from the pros that will help you enhance your social media marketing and simplify your job.

Via Robert M Staples Molina
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Rescooped by Helen Simpson from The MarTech Digest
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20 Incredible Marketing Automation Stats - Salesforce | #TheMarketingTechAlert

Marketing automation is getting harder to ignore, especially when the industry is expected to grow 50% by 2015 (SiriusDecisions). More and more top-performing companies are adopting marketing automation solutions, and with the data uncovered over the past few years, it’s not hard to see why.

 

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► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html ; (your privacy is protected).


Via marketingIO
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Trent Blizzard's curator insight, January 17, 2014 10:46 AM

Marketing Automation expected to increase 50% by 2015

-users have a 53% higher conversion rate from marketing response.

-companies that excel at lead nurturing generate 50% more sales ready leads at 33% lower cost.

-nurtured leads produce on average a 20% increase in sales opportunities versus non-nurtured leads

-75% of companies using marketing automation see ROI within 12 months

-relevant emails delivered through marketing automation drive 18 times more revenue than email blasts

-incresae sales productivity 14.5%

-54% improvement in quota achievement

 

Fabio Moro's curator insight, January 19, 2014 12:39 AM

Technology has seemingly, at least for me, made me busier than ever before.  I'm all for automation.

dan's curator insight, January 20, 2014 12:36 PM

#Marketing Automation at its best form?

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Top 9 Things You Should Know Before Using Photos for Social Media

Top 9 Things You Should Know Before Using Photos for Social Media | Social Media | Scoop.it

We hear it over and over, a photo is worth 1000 words. And, in this fast passed society we live in, photos grab attention far more than words. For this reason, the use of photos for social media, b...

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Rescooped by Helen Simpson from SEO and Social Media Marketing
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The 21 New Rules of Content Marketing [INFOGRAPHIC]

The 21 New Rules of Content Marketing [INFOGRAPHIC] | Social Media | Scoop.it

"In this new world of Internet marketing, it's not about being "optimized," but being "easy to find." That sounds like a subtle difference, but it couldn't be more profound.

 

One has to do with page tags, keywords, and trying to manipulate incoming links; the other is about generating interesting ideas, starting discussions, and being a prominent voice in your market or industry. It's the difference between screaming nonsense through a microphone and having journalists come to you for an expert opinion.

 

This infographic sets out the 21 NEW rules of content marketing that every modern marketer should know. If you want to maintain a high search engine ranking and use content to keep targeted buyers coming to you, this is information you can't afford to skip".


Via Antonino Militello
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Webgrrl's comment, September 20, 2013 4:04 AM
thank you, @Randy ..and blessed that i found it in the social/share highway of info ~ g'day from australia, you rule!
Frank Mohnhaupt's comment, September 20, 2013 5:36 AM
You´re always welcome ! :-)
Margarita Bojórquez's curator insight, October 20, 2013 9:33 PM

21 NUEVAS REGLAS DEL MARKETING DE CONTENIDOS.

Rescooped by Helen Simpson from Social Media, SEO, Mobile, Digital Marketing
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Work Smarter, Not Harder, With Marketing Automation

Work Smarter, Not Harder, With Marketing Automation | Social Media | Scoop.it

Whether you're completely new to marketing automation or already approaching pro status, there are several things you can and should be doing. Here are a few ways to integrate and automate your digital marketing, along with a few tips for beginners, intermediate users, and automation experts.


Via Kamal Bennani
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Rescooped by Helen Simpson from RMStaples Topics
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Heartbleed Hangover: Only 39% of U.S. Adults Have Changed Their Passwords

Heartbleed Hangover: Only 39% of U.S. Adults Have Changed Their Passwords | Social Media | Scoop.it

The Heartbleed security flaw that compromised swaths of the Internet has created surprisingly little resonance with U.S. adults, less than half of whom took action after learning of the bug, according to a new study.


Via Robert M Staples Molina
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Rescooped by Helen Simpson from RMStaples Topics
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The Twitter Marketing Cheat Sheet [INFOGRAPHIC] - AllTwitter

The Twitter Marketing Cheat Sheet [INFOGRAPHIC] - AllTwitter | Social Media | Scoop.it

The Twitter Marketing Cheat Sheet [INFOGRAPHIC]


Via Khaled El Ahmad, Steven Krohn, Robert M Staples Molina
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Matty Bdn's curator insight, February 20, 2014 4:36 AM

L'antisèche sur Twitter pour les entreprises

Conners Sales Group's curator insight, February 20, 2014 6:25 PM

Does the infographic really imply that the best days to tweet are Saturday and Sunday? I wonder if this applies more to B2C vs B2B? My Twitter activity is more active during the week.

Rescooped by Helen Simpson from RMStaples Topics
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20 More Reasons Your LinkedIn Headshot May Be an Epic Fail

20 More Reasons Your LinkedIn Headshot May Be an Epic Fail | Social Media | Scoop.it

I practically live on LinkedIn, so I regularly see examples of profile photos that make me cringe. Here are 20 of the most recent examples of what not to use.

 

...With more than 277 million users in over 200 countries and territories so far, LinkedIn is a true social networking juggernaut. On LinkedIn, you'll likely meet your new boss, client, partner, or employee, even if you may not know it at the time. The undeniable reality is that before anyone reads the thousand words on your profile, they will judge you by your headshot....


Via Jeff Domansky, Robert M Staples Molina
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Blog | Simply Measured | Easy Social Media Measurement & Analytics

Blog | Simply Measured | Easy Social Media Measurement & Analytics | Social Media | Scoop.it
Easy Social Media Measurement & Analytics
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RankNext Introduces Expert SEO Services for Local Businesses - SBWire (press release)

RankNext Introduces Expert SEO Services for Local Businesses - SBWire (press release) | Social Media | Scoop.it
RankNext Introduces Expert SEO Services for Local Businesses SBWire (press release) A RankNext representative explained, "Our local business SEO campaign is specifically crafted to provide clients with high quality SEO service in Mumbai, which will...
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Rescooped by Helen Simpson from Arduino Focus
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Driving social change with Atmel and Arduino

Driving social change with Atmel and Arduino | Social Media | Scoop.it
Nominet Trust, one of the UK’s leading funders of social technology ventures, recently kicked off an initiative to find and recognize the most inspiring applications of digital technology for socia...

Via Kalani Kirk Hausman
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Rescooped by Helen Simpson from Social Media, SEO, Mobile, Digital Marketing
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Link Building 101: How to Conduct a Backlink Analysis

Link Building 101: How to Conduct a Backlink Analysis | Social Media | Scoop.it

Being able to perform a thorough backlink analysis is a fundamental element to any link building campaign. What's more, running backlink analyses can help develop your fundamental knowledge of links, link building strategies, and link quality.


Via Kamal Bennani
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Ann-Louise de La Poype's curator insight, August 31, 2013 6:12 AM

Down in the engine room....

Rescooped by Helen Simpson from Latest Social Media News
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Facebook considers adding profile photos to facial recognition - Reuters

Facebook considers adding profile photos to facial recognition - Reuters | Social Media | Scoop.it
NPR (blog) Facebook considers adding profile photos to facial recognition Reuters SAN FRANCISCO (Reuters) - Facebook Inc is considering incorporating most of its 1 billion-plus members' profile photos into its growing facial recognition database,...

Via Rami Kantari, Gerrit Bes
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