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The Best and Worst Times to Post to Social Media (Infographic)

The Best and Worst Times to Post to Social Media (Infographic) | Social Media | Scoop.it
Make sure as many fans as possible see your updates. Follow these general time guidelines.
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What Businesses Get from Social Media and Websites | Social Media Today

What Businesses Get from Social Media and Websites | Social Media Today | Social Media | Scoop.it
Among the advantages of having a social media presence is increased awareness of the organization. Generally, the more people who know a business, the better it is for that organization. A wider audience translates to more potential customers.
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Beware: Celeb product plugs on social media

Are they for real Or did they get paid to say nice things Watch out say experts (Beware of celebrity product plugs on social media | http://t.co/ZbFfOTi2Ga)...
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4 Tips to Fuel Your Instagram Campaign to Success

4 Tips to Fuel Your Instagram Campaign to Success | Social Media | Scoop.it

Instagram is a great tool for capturing fan and customer excitement in the moment, and Brian Zuercher of Venueseen has offered 4 tips for successful Instagram campaigns using the #Indy500orBust event as a case study....


Via Jeff Domansky
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Jeff Domansky's curator insight, July 20, 2013 3:52 PM

Four useful tips to help you get Instagram results.

Sean G. Smith's curator insight, July 21, 2013 4:31 PM

This could come in handy! 

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How To Write Great Headlines | Social Media Today

How To Write Great Headlines | Social Media Today | Social Media | Scoop.it

The headline will greatly influence your website traffic, bounce rates, conversions and trust. Millions of new blog posts, billions of new emails and thousands of hours of videos are uploaded online each day....

 

When each of your readers is following hundreds, or thousands, of other twitter accounts, you need your tweets to stand out and get their attention in the split second it takes to read a headline. This is why headlines are so important. This is what will draw your readers in to actually see what you have written. If your headline isn’t compelling enough, it won’t matter what your article has to say. No one will ever see it....


Via Jeff Domansky
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Jeff Domansky's curator insight, July 18, 2013 1:25 PM

Bloggers, writers and PR pros will benefit from these tips on writing great headlines.

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5 Key Social Media Trends Surfacing at Social Media Marketing World

5 Key Social Media Trends Surfacing at Social Media Marketing World | Social Media | Scoop.it
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Delia's curator insight, April 15, 2013 12:44 PM

Looks like podcasts set to get popular .....

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ArCompany and InNetwork Inc. Announce Strategic Partnership, Combine Social Media Intelligence with Influence Marketing

ArCompany and InNetwork Inc. Announce Strategic Partnership, Combine Social Media Intelligence with Influence Marketing | Social Media | Scoop.it

Influence marketing will be an integral part of the marketing suite for most organizations over the next 18 months, according to a recent study of more than 1,300 brand managers, agencies and PR professionals. However, many businesses lack the resources and expertise to extract real business data from influence marketing campaigns. Announced today, a new strategic partnership between ArCompany and InNetwork Inc. will close that gap.


Via Bonnie Hohhof
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Benson Leng's comment, August 16, 2013 5:27 AM
I agree with you that technology is absolutely crucial to IMC. As IMC utilises a lot of social media and internet to aid businesses and their processes, technology is a must and without it, it would not be possible. For networking companies like ArCompany and InNetwork Inc I think a partnership between them will definitely help to create better ways of IMC
Maggie Zhang's comment, August 16, 2013 6:17 AM
Hi Hendy, I agree with your ideas about using new technology to improve IMC. Building up advanced technology systems can also help companies create competitive advantages to gain more market share.
Hendy Han's curator insight, August 22, 2013 5:54 PM

This news related to two Canadian based IT marketing company. The partnership of these two companies remind us on how important Technology is for IMC. ArCompany is a well experienced company that have been using social media as their platform to assist businesses marketing processes, while IntNetwork Inc. is a networking specialist company. With these two joining force, the partnership could create an much more efficient and effective marketing communication programs for their client. For new brands especially, keeping track on the effectiveness of the marketing effort is important. Using software system could make any of client life easier.

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Social Media Strategy: 5 Time-Saving Tips

Social Media Strategy: 5 Time-Saving Tips | Social Media | Scoop.it
Follow our 5 tips to make time for managing a social media marketing strategy. It will help you maximize your inbound marketing efforts.
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Is Social Media Only For Marketing

Is Social Media Only For Marketing | Social Media | Scoop.it
Blog post at Cogent Coach Small Business Blog : Social media isn't just for marketing, in fact much of social media covers marketing basics.
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Why I Killed My Facebook Page – Confessions of a Social Media Coach — Social Media Coach

Why I Killed My Facebook Page – Confessions of a Social Media Coach — Social Media Coach | Social Media | Scoop.it
What? A social media coach quitting Facebook? Calm down, I’m not giving up Facebook entirely, just my Facebook business page. Here’s why.
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Twitter

Twitter | Social Media | Scoop.it
Instantly connect to what's most important to you. Follow your friends, experts, favorite celebrities, and breaking news.
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Seven useful social media case studies from 2013

Seven useful social media case studies from 2013 | Social Media | Scoop.it
We get sent a huge number of social case studies at Econsultancy so I thought it would be useful to collate a list of some of the most interesting ones I’ve seen in the past few months.

Via Dr. Susan Bainbridge
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Sunil Agrawal's curator insight, July 19, 2013 7:49 AM

Interesting collection & also useful pointers to be noted that can be applied for any similar business strategies.

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8 Tips for Social Media Integration to Business

8 Tips for Social Media Integration to Business | Social Media | Scoop.it
ARE YOU GETTING THE MOST OUT OF YOUR SOCIAL MEDIA INTEGRATION CAMPAIGN? IF YOU FEEL LIKE THERE IS ROOM FOR MORE IN YOUR SOCIAL MEDIA INTEGRATION ON YOUR BUSINESS WEBSITE, YOU MAY BE MISSING SOME IMPORTANT POINTS.
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3 Tips to Effortless Social Media Marketing | High Quality Social Media

3 Tips to Effortless Social Media Marketing | High Quality Social Media | Social Media | Scoop.it
So there you are, working really hard on this social media thing, but unfortunately, no luck!

Via Alan Horton
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Spoiler Alert: 'Sharknado' and the latest twist in social media marketing - Coshocton Tribune

Spoiler Alert: 'Sharknado' and the latest twist in social media marketing - Coshocton Tribune | Social Media | Scoop.it
Niagara Frontier Publications
Spoiler Alert: 'Sharknado' and the latest twist in social media marketing
Coshocton Tribune
It's certainly not the first film to turn to the Internet in search of a marketing miracle.
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