Brands who are actively using their Google+ Pages will be able to use their status updates to generate display ads which will be displayed across the Google network. Ads are interactive, and can include HOAs.
Facebook’s News Feed algorithm has been the bane of many a marketer’s existence for months, but Copenhagen-based Komfo released a study last week with tips on how to make the changes work for Pages. The bottom line of the study … Continue reading →
Are you taking advantage of the Pinterest tools available to grow your presence on Pinterest?
Did you know that if you get traffic referred from Pinterest it is much more likely to convert than traffic from other channels such as Facebook?
Here’s a report from Shareaholic (a social sharing tool) which shows the average percentage of referral traffic publishers get from different social networks. Last September, the referral traffic to publishers from Pinterest made up 3.68% of the traffic from all social networks, and this is growing....
The Secret to Social Media Marketing Fox Business It had to happen eventually, I'm just surprised it took so long. The content guy at Buffer, a popular social media publishing app, has posted The Ideal Length of Everything Online.
Cindy Navarro's insight:
I like this article. Great advice, and may not be exactly what you expect.
Because you’re not the type of person who believes in the expression “If it’s not broken, don’t fix it”, and because you’re always striving to be the best, you’re always on the look out for creative and functional ways to get links. This list of link types was written for you.
If you follow or like a Page on Facebook, and another Page tags that page on Facebook within their own post, there's a higher likelihood that you'll see that post in your feed, even though you haven't liked or followed that brand or business.